SPONSORSHIP OPPORTUNITIES FOR 2016

Transcription

1 SPONSORSHIP OPPORTUNITIES FOR 2016 MERSEYSIDE WOMEN OF THE YEAR AWARDS FRIDAY 24TH OF JUNE 2016

2 DID YOU KNOW THAT MERSEYSIDE WOMEN OF THE YEAR AWARDS ARE Winners and Runners Up The biggest event for Women on Merseyside, if you want to get your Brand across to 400+ Women, this is the only place to do it! Radio City 96.7 / Cash For Kids is our media event partner for 2016, reaching 381,000 listeners per week We reward the unsung heroines of Merseyside, it is NOT a Business Awards ceremony, we have categories such as, Caring, Humanitarian, Learning, and many more The Judging Panel receive over 70 Nominations, making their job very difficult! Due diligence is carried out on all the Nominees, to ensure that only the finest are selected Feedback from the Event indicates that once a guest has been to the Awards, they return year after year We are pleased to support the Radio City Cash for Kids Charity and in addition to this, we have an enduring Women of the Year Legacy which enables us to support the winners with their future plans 2

3 SPONSORSHIP PACKAGE PRINCIPAL SPONSOR PACKAGE 8,000 Headline Sponsorship of 2016 Awards 2 Invitations to launch event at Radio City Tower 2 VIP Invitations to Finalists and Sponsors Pre-awards Event A place on the Judging Panel Table of ten, in prime location at event Opportunity to Present the Merseyside Woman of the Year Award on stage Full page advert in awards publication, on back page, or page 5 Company logo on awards publication, invitations and the overall Award Use of the Women of the Year logo and hyperlinks to #mwoty website Promote your Brand to 400+ influential guests and network with key partners and supporters Radio City / Cash For Kids airtime (subject to terms and conditions). Utilising your own marketing collateral - Additional commercial opportunities available to further enhance your campaign Photo opportunities with the winners Social Media package Web advertising and links 3

4 SPONSORSHIP PACKAGE PRINCIPAL SPONSOR (CONTINUED) On air support for the awards through a tailored advertising campaign on Radio City 96.7 The sponsor would have their tag: e.g. Supported or sponsored by Your Company Name on the top and bottom of the Radio City advert, this would be heard by 381,000 weekly listeners (source RAJAR 2015) Radio City can include the awards in their e-shot that is sent to over 65,000 people per week Tweets and Facebook updates from the official Radio City / Cash For Kids feeds Presenters will talk up the awards on air in the form of Live Reads Logo on Merseyside Women of the Year awards article on the main Radio City homepage Promotional Material placed on all tables at event RADIO CITY WEBSITE PER MONTH Radio City Users 2,445,825 Views 5,146,994 Listeners per week - 381,000 City Talk Users 446,981 Views 559,295 Listeners per week - 66,000 Radio City 2 Users 32,252 Views 42,693 Social Media Facebook = 146,322 Twitter = 93,800 Almost 50% of people listen to the radio when also online each week. Combining radio and online significantly enhances response 57% of people check things out on the Internet after just hearing about them on the radio. Source: RAB/IAB 4

5 SPONSORSHIP PACKAGE CATEGORIES AVAILABLE TO SPONSOR Each year we receive a significant number of nominations. Our award categories vary from year to year. We work with you to capture your organisation's values in order to find just the right match of award to carry your message. Typical awards include: Community Learning Arts and Media Caring Start Up Business Entrepreneur Inspirational Woman Philanthropy Previous years awards have also included: Media Ambassador Social Enterprise Best Supporting Male Women of Courage Women Achieving Sponsor Inspired Special Awards If you believe that there is an award category that your organisation would benefit from sponsoring, please give us a call! 5

6 SUPPORTING SPONSOR SPONSOR PACKAGE 3,000 Jenny Stewart from Liverpool and Sefton Chambers of Commerce with the One to Watch winner, Morgan Dowler 2 VIP Invitations to launch event at Radio City Tower 2 VIP Invitations to Finalists and Sponsors Pre-Awards Event Table of Ten at Event A place on the Judging Panel Ability to select Category of Award (subject to availability) Company name on Category Award and on all promotional material Opportunity to present to Category Winner on stage at event Half page advert in event programme Company advert to run on PowerPoint during lunch Promote your brand to 400+ influential guests, network parties and supporters Social Media (see social media packages page for details) Web advert with links Photo opportunities 6

7 EVENT SPONSOR PACKAGE Sponsors and Nominees Pre Awards Event Publication Sponsorship Table Decorations Advert in event programme per full page Invitation Sponsorship Goody Bags (450 opportunities) Finalist and Winner's gifts After show event 7

8 ADVERTISING OPPORTUNITIES DIGITAL / WEB & SOCIAL MEDIA PACKAGES Maximum exposure in all our social media campaigns leading up to during and after the event until 31st December 2016 Regular promotional posts on Social Media accounts (Twitter, Facebook, Google+) Potential social media audience of over 100,000 people Included in Tweets with the Merseyside Women of The Year hashtag #MWOTY. The awards for 2014 and 2015 generated more tweets than Glastonbury! Content included on the Women In Business and MWOTY Social Networks until 31st December 2016 PRINCIPAL SPONSOR Will receive a minimum of: 3 social networks 2 mentions / week 3 shares / week Advert and logo within promotional powerpoint Advert and logo within Sponsor webpage Headline Sponsor slide throughout the event Digital Images over web and social media Web front page copy incorporating your brand CATEGORY SPONSOR Will receive a minimum of: 2 social networks 1 mention / fortnight 2 shares / week Advert and logo within promotional powerpoint Advert and logo within Sponsor webpage Digital Images over web and social media SUPPORT SPONSOR Will receive a minimum of: 1 social network 1 mention / month 1 share / fortnight Mention and logo within promotional powerpoint Mention and logo within Sponsor webpage Digital Images over web and social media 8

9 ADVERTISING OPPORTUNITIES WEBSITE FEATURES Advert and Logo displayed on the sponsors page of the website URL linking back to your website AWARDS PUBLICATION 500 copies printed and distributed at the event plus post event electronic distribution Logo included in the sponsors page of the Awards publication Advertisement included within the Awards publication Full page advert SUPPORTER Promote your Business, enhance your Corporate Social Responsibility Raffle and auction donations always welcome Take a stand at the event

10 FOR MORE INFORMATION JEAN GADSBY Sponsorship Opportunities m: e: ELLIE KERR Sponsorship Opportunities t: e: FOLLOW US ELAINE OWEN Digital, Web & Social Media Marketing Opportunities t: m: e: 10