Air Charter Guide TM media planner A A PENTON MEDIA PROPERTY The complete guide to business and personal aircraft charter

Transcription

1 Air Charter Guide TM media planner A A PENTON MEDIA PROPERTY The complete guide to business and personal aircraft charter

2 The Air Charter Guide TM The Air Charter Guide TM, often referred to as The Bible, is the The complete guide to business and personal aircraft charter Here are just a few of the companies that use Air Charter Guide TM products: Abbott Laboratories BP CBS Corporation COSTCO Disney Estee Lauder Companies Home Depot IBM Michelin Nestle Paramount Pictures Proctor & Gamble Sanofi-Avantis Seko Worldwide Suncor Energy The Traveller Ziff Brothers Since 1986 The Air Charter Guide TM has been the most comprehensive information source for buyers of air charter services. We help air charter buyers book charter flights by giving them the tools and information they need to locate the perfect charter aircraft from executive jets to turboprops. Utilizing an integrated approach, we keep our information up to date, correcting and qualifying content directly with our listed operators and brokers. From the charter novice to the private jet pro, for business or pleasure, we help our customers find the information they need. The Air Charter Guide TM offers a wide variety of print and online solutions designed to help you market your company and services to qualified retail and wholesale buyers. Make sure your company stands out! Air Charter Guide TM Readership travel planners, travel agents & tour operators 14% 21% operators & brokers aviation, business & lifestyle events 7% 36% executives, celebrities & high-net-worth individuals 22% air medical, air freight customers, corporate flight departments & FBOs authoritative print guide to the air charter industry. This one-of-akind charter buyer s resource comes out twice a year and provides contact and fleet details for commercially licensed aircraft operators and brokers in more than 200 countries worldwide. Included in each directory are helpful articles about: How to plan and book an air charter trip Catering and other charter-related amenities Dec-June Aircraft management for aircraft owners Charter brokers Air ambulance providers Air cargo providers 500,000 Flying Hours 200,000 Sectors 27 Years Business Aircraft Management, Charter, Maintenance, Design and Installation, FBO Services, Valeting and Aviation Software. UK Tel: UAE Tel: USA Tel: The Complete Guide to Business and Personal Aircraft Charter Visit us online at A direct quote from operators is just a few clicks away. Includes over 2,500 aircraft operators, 14,000 airplanes and helicopters with prices, descriptions, and locations. Geographic Operator Aircraft Listings Charter Broker Services Aircraft Descriptions Maps Air Cargo Air Ambulance Ground Transportation 48thEdition D ecember-june The Air Charter Guide TM is a vital channel in our marketing strategy, enabling us to reach a primed audience with a genuine need for a private jet solution and driving them to the Royal Jet website. Nick Maynard, Marketing and Communications Royal Jet Group Abu Dhabi, United Arab Emirates 2 Use the Guide. Enjoy the Ride. 3

3 aircharterguide.com Aircharterguide.com is the air charter industry s leading online resource. Visitors can search for aircraft by type, location or category (turbo, heavy, light, etc.). Or they can use our easy flight planner tool to find the best charter aircraft for their trip. Visitors spend significant time searching within our website to find the information they need, thereby giving your company extensive, quality exposure. company logo average minutes spent per visit* is our biweekly e-newsletter, which contains industry news, press releases, charter deadheads, jet fuel prices, new aircraft on charter, aircraft for sale, people on the go, job openings and an industry event calendar. reaches more than 30,000 of our product screenshot subscribers, key air charter industry professionals and aircraft owners all over the world. 41,000 unique monthly visitors* company profile company logo 335,000 average page views per month* photos or video of your aircraft 4 million average page views per year* banner top position or before each editorial section We at Air Partner find the Air Charter Guide TM an invaluable asset which helps us on a daily basis. Mark Sale Business Development Manager Commercial Jets, Air Partner W.Sussex, United Kingdom button *Statistics are collected from 2010 Omniture results and may fluctuate throughout the year 4 Use the Guide. Enjoy the Ride. 5

4 Executive Traveler Edition TM The Executive Traveler Edition TM is a convenient, pocket-sized resource of the top 500 operators, limousine companies and handlers throughout the world. Its handy, lightweight and compact size makes it ideal for charter travelers on the go. The Executive Traveler Edition TM is often the retail market s first glimpse of charter make sure your company stands out from the rest! The Executive Traveler Edition TM is distributed twice a year at: FBOs, including the top-ranked and busiest and those serving high-profile events Airport displays at: - Tempelhof International Airport, Berlin - Burbank International Airport, California - Ontario International Airport, California - John Wayne International Airport, California - San Diego International Airport, California - Fort Lauderdale-Hollywood Int l Airport, Florida - LaGuardia International Airport, New York Luxury lifestyle events Wealth management seminars Luxury hotel and resort concierge desks Aviation industry conventions: - Schedulers and Dispatchers - EBACE - NBAA Annual Meeting & Convention - MEBA By request Bonus: As an advertiser, you can receive your own complimentary box of Executive Traveler Editions TM to distribute to your customers. ETE e x e c u t i ve t rave l e r e d i t i o n avjet corporation profile [ See page 16 ] aircraft management and aquisition [ See page 6 ] WHat to KnoW WHen choosing a BroKer Broker Listings December-June GeoOperator Listings Broker/Operator Index Aircraft Management Supplement info@avjet.com +1 (818) avjet.com Create a custom cover to distribute at an event or to your customers. Air Ambulance The Air Ambulance Supplement is comprised solely of operators with aircraft dedicated to air medical. It is included as a section in The Air Charter Guide TM directory and also printed as a separate piece that is distributed twice a year to users of these services, including: December-June air ambulance Includes more than 150 air ambulance operators, 600 airplanes and helicopters with descriptions and locations. edition Travel insurance companies Luxury hotels and resorts in remote areas Embassies Case managers for transplants and social services Air ambulance operators adac ambulance service ER and EMS directors Profile [ See page 6 ] VIP travelers Where is the charter market? Brokers [ See page 8 ] John Jacob Jingle heimer schmidt Hospitals [ See page 12 ] Air Cargo Includes more than 100 cargo operators and 1340 airplanes with descriptions and locations Air CArGo CoNFErENCE DirECTorY [ See page 2 ] December-June Air CargoEdition ATLAS Air WorLDWiDE BooSTS ProFiTABiLiTY [ See page 4 ] The Air Cargo Supplement features detailed listings of qualified charter operators, including maximum weight-bearing capacities, HAZMAT, livestock, pressurized cabins, etc. This supplement is included as a section in The Air Charter Guide TM directory and is printed as a separate piece that is distributed twice a year to the users of the following services: Plant logistics managers Freight forwarders Customs brokers Logistics providers Airlines Air couriers Airport managers Consultants Ground handlers Air cargo carriers Brokers 6 Use the Guide. Enjoy the Ride. 7

5 2011 Rate Card pricing The Air Charter Guide TM Rates below are per issue. Two issue minimum contract. Front Cover* $26,250 Back Cover $15,692 Inside Front Cover $12,242 Inside Front Cover 3-page fold-out $20,500 Inside Back Cover $9,325 Spine Logo $8,682 Tabbed Divider (per side) $9,765 $9,765 Cardstock page w/protruding side tab announcing a section Defining Lead $6,714 $6,714 Guaranteed positioning at the beginning of any section Full $5,765 $4,525 Half (horizontal or vertical) $3,190 $2,450 Available in all sections. Only horizontal size can be placed in the Aircraft Indexes or Long Range Section. Third $2,562 $1,743 Not available in Aircraft Indexes or Long Range Section Quarter Vertical $2,155 $1,370 Not available in Aircraft Indexes or Long Range Section Quarter Horizontal $2,155 $1,370 Available to charter companies only in Aircraft Indexes or Long Range Section. Available to non-charter companies in Geographic Sections. Specialty Ad Placement (Only available as an add-on buy to display, cover, or online advertising) FBO/Handler/Limo In-Column Ad $625 Aircraft Index 1/2 Strip Ad $600 $495 Aircraft Index 3/4 Strip Ad $710 $580 3/4 Footer Ad $ /2 Footer Ad $625 Company Logo at Listing $525 Map Logo $680 Aircraft Photo in Long Range Section $525 Tear-Out BRC Card $2,756 Bookmark $4,730 Blow-in Insert (inserted in full circulation) $2,800 Shipping Bag Insert $3,200 Space Reservation Deadline 1-Apr 1-Oct Publication Date 21-Jun 19-Dec Executive Traveler Edition TM Rates below are per issue. Two issue minimum contract. Front Cover* $7,290 Back Cover $5,832 Inside Front Cover $4,373 Inside Front Cover 3-page fold-out $6,561 Inside Back Cover $3,645 Full $2,756 $2,067 Two-Thirds $2,095 $1,544 Half (horizontal or vertical) $1,433 $1,075 FBO/Handler/Limo In-Column Ad $625 $625 Specialty Ad Placement (Only available as an add-on buy to a display, cover, or online advertising buy) Company Logo at Listing $525 FBO/Handler/Limo In-Column Ad $625 Blow-in Insert (inserted in full circulation) $2,800 Tear-Out BRC Card $2,756 NBAA Issue Front Cover* $5,832 Back Cover $4,665 Inside Front Cover $3,499 Inside Front Cover 3-page fold-out $5,249 Inside Back Cover $2,916 Banner Ad $589 $589 Custom Covers Ad Position 500 Copies 1,000 Copies Front Cover & Back Cover* $3,088 $4,324 Inside Front & Back Cover $4,324 $5,559 Space Reservation Deadline 1-May 1-Oct Artwork Deadline 1-May 1-Oct Publication Date 15-July 19-Dec *The Front Cover is the premier location in all of our publications and a reflection on both the advertiser and Penton Media. By purchasing the front cover, the buyer agrees to a collaborative approach with Penton Media to the creation of cover materials. Penton Media reserves the right to restrict cover art messages and images. Frequency Discounts: Buys of multiple ads qualify for a discount of 10% that is applied to each additional ad placement. Commission: 15% to all advertisers if paid within 30 days of billing, providing that all artwork material requirements are met. in USD Air Ambulance & Air Cargo Supplements Rates below are per issue. Two issue minimum contract. Front Cover* $7,059 Back Cover $5,882 Inside Front Cover $4,941 Inside Front Cover 3-page fold-out $6,470 Inside Back Cover $4,706 Defining Lead $4,117 $3,705 Guaranteed positioning at the front of the Supplement Full $3,529 $3,176 Half (horizontal or vertical) $3,190 $2,450 Third $2,562 $1,743 Quarter Vertical $2,155 $1,370 Quarter Horizontal $2,155 $1,370 Specialty Ad Placement (Only available as an add-on buy to display, cover, or online advertising) FBO/Handler/Ground Transportation Ad $625 Cargo Aircraft Index 1/2 Strip Ad $600 $495 Cargo Aircraft Index 3/4 Strip Ad $710 $580 Company Logo at Listing $500 Tear-Out BRC Card $2,356 Blow-in Insert (inserted in full circulation) $1,500 3/4 Footer Ad $ /2 Footer Ad $625 Space Reservation Deadline 1-Apr 15-Sept Publication Date 18-July 21-Dec *Refer to previous page for Front Cover details. Rates below are per month. Top Banner $2,000 Subject Area Banner $1,500 Buttons $750 Aircraft for Sale $100 Job Listings $250 Fuel Prices $400 Deadlines Space Reservation Deadline Artwork Deadline Publication Date 3 days before publication 3 days before publication 2nd and 4th Thursday of every month The Air Charter Guide TM brings us the audience we need in this economy. Bob Hickey Charter Sales & Marketing Director Fair Wind Air Charter, Stuart, FL Aircharterguide.com Price per 6 months. Contract for 1 year. Ad Position Leaderboard Small Medium Rectangle Rectangle Home $5,000 $4,000 Empty Legs $7,500 $6,00 $4,500 RFQ Contact your salesperson Aircraft by Airport (ICAO) or Operators Metro Area $2,000 $1,500 $1,000 City $1,000 $500 $500 Brokers Air Ambulance or Air Cargo Metro Area $2,000 $1,500 $1,000 City $1,000 $500 $500 Aircraft by Type Main Search $3,000 $1,500 $2,000 Category $1,000 $500 $500 Manufacturer $1,000 $500 $500 Aircraft Type $1,000 $500 $500 Airports Airport Specific $1,000 $500 $500 Catering or Ground Transportation Enhanced Listings* 1 Base $1,000 Broker Listing $400 Aircraft Photo/Video** $250 All online ads are posted on the 1st or 15th of each month. Please send all artwork at least 3 days in advance of these posting dates. *Enhanced Listings consist of company logo, tagline, highlighted company name that appears on all search results, RFQ and Company Details pages. Company Details page includes a larger logo, aircraft photos and company profile (500 character limit). **Aircraft Photos appear on all RFQ and Company Details pages. 8 Use the Guide. Enjoy the Ride. 9

6 Mechanical Specs The Air Charter Guide TM Ad Size Live Area Trim Bleed width x depth width x depth width x depth Front Cover 7.75 x 5.5 (19.685cm x 13.97cm) Back & Inside Covers 8 x 10.5 (20.32cm x 26.67cm) x (21.27cm x 27.62cm) x (22.54cm x 28.89cm) Spread* x 10.5 (41.59cm x 26.67cm) x (42.55cm x 27.62cm) 17.5 x (44.45cm x 28.89cm) Tabbed Divider & Full 8 x 10.5 (20.32cm x 26.67cm) x (21.27cm x 27.62cm) x (22.54cm x 28.89cm) 1/2 Horizontal 7.5 x 5 (19.05cm x 12.70cm) 1/2 Vertical x (11.59cm x 18.73cm) 1/ x (12.38cm x 12.38) 1/4 Vertical x 4.75 (8.41cm x 12.07cm) Tabbed Divider Full 1/2 Horiz 1/2 Vert Executive Traveler Edition TM Ad Size Live Area Trim Bleed width x depth width x depth width x depth Front Cover Contact ads@aircharterguide.com for specifications. Back & Inside Covers & Full x (12.38cm x 20.00cm) 2/ x (12.38cm x 12.38cm) 1/ x 4.75 (8.41cm x 12.07cm) Artwork Deadline 1-May 1-Oct Aircharterguide.com Ad Size Leaderboard Medium Rectangle Small Rectangle Dimensions 728 x 90 pixels 300 x 250 pixels 180 x 150 pixels x (13.65cm x 21.27cm) x (14.92cm x 22.54cm) Full 2/3 1/2 Vert 1/4 Horizontal 7.5 x 2.5 (19.05cm x 6.35cm) 1/2 Strip Ad 7.5 x 0.5 (19.05cm x 1.27cm) 3/4 Strip & Footer Ad 7.5 x 0.75 (19.05cm x 1.91cm) 1 1/2 Footer Ad 7.5 x 1.5 (19.05cm x 3.81cm) 1/3 1/4 Vert 1/4 Horiz Listing Enhancement Small Logo Large Logo Aircraft Photo Videos (flv or swf format) Maximum height 45 pixels Maximum height 80 pixels 400 x 300 pixels 400 x 300 pixels File Submission: Ads may be submitted by the following: In-Column Ad / Metro Section In-Column Ad / Geo Section Map Logo** In-Column Logo*** x (6.03cm x 3.41cm) 1.75 x 1 (4.45cm x 2.54cm) approx 2 x 1 (approx 5.08cm x 2.54cm) Long Range Photo x 1.5 (6.03cm x 3.81) x 0.5 or 1.75 x 0.5 (6.03cm x 1.27cm or 4.45cm x 1.27cm) Reply Card 7.25 x 3.25 (18.41cm x 8.26cm) 8 x (20.32cm x 9.21cm) Spine TBD 1/2 Strip 3/4 Strip Top Banner Subject Area Banner Buttons Artwork Deadline 468 x 60 pixels 468 x 60 pixels 125 x 125 pixels 3 days before publication New Ads: aviationdigitalads.com DVD or CD-Rom sent to: Julie Jantzer-Ward Air Charter Guide 9800 Metcalf Ave Overland Park, KS Tel: Gatefold TBD TBD TBD Deadlines Spring Winter Air Ambulance & Air Cargo Supplements Specs same as The Air Charter Guide except Front Cover dimensions. Tab Divider is not available. Ad Size Front Cover Contact ads@aircharterguide.com for specifications. Deadlines Spring Winter * Allow.1875 (.4763cm) safety on either side of gutter. ** Map Logos vary in size due to available space. *** In-Column Logos and Ads vary in size depending on whether placed in a two or three column page. Keep Live Matter.1875 (.4763cm) from Final Trim Website & E-newsletter Specifications Files should be sent as jpg, gif or swf and cannot exceed 50k. Flash specs: All swf files must be accompanied by a back-up jpg or gif and click-through URL. Target=_blank is required in basic actions to ensure click-through opens a new window. The following ActionScript 2 code must be embedded on the button element of the.swf file: on (release) { geturl(clicktag,_blank ); } NOTE: clicktag is case sensitive. Artwork Questions: Please ads@aircharterguide.com Print Specifications Files should be delivered as PDF/X-1A. All fonts and artwork must be embedded. Do not embed spot colors use only process CMYK for all ads. All images must have minimum resolution of 300 dpi Use the Guide. Enjoy the Ride. 11

7 AC Air Charter Guide TM 10 Fawcett Street, Suite 500 Cambridge, MA USA phone: fax: