Media Rates. The magazine of the creative scene Design. Code. Business. PAGE rate card No 30, valid from 1.1.

Transcription

1 Media Rates 2016 The magazine of the creative scene Design. Code. Business.

2 02 Profile PAGE The magazine for the creative scene Design. Code. Business. Gabriele Günder, Publisher and Editor-in-Chief PAGE // Ebner Verlag GmbH & Co KG Borselstrasse Hamburg Germany Phone +49 (0) Fax +49 (0) Web PAGE is the professional magazine for creative media design, publishing and trends. Month by month PAGE provides leading figures in the creative industry with what they need to know about design and advertising as well as developments in classic and digital media. PAGE acts both as a source of inspiration and a guide to investment. The readers of PAGE are young, tech savvy professionals with senior decision-making power who are constantly looking for new ideas, inspiration and solutions for their work. PAGE is not just a magazine. It is also a forum for designers and techies. The early adopters and trendsetters in the design, communication and digital industry share their ideas and their know-how via PAGE Print, PAGE Online and the PAGE Newsletter as well as through the social media networks. Integration is the order of the day. No other German language design and publishing magazine comes close to matching the reach of PAGE. PAGE Newsletter PAGE Shop edossiers AppStore pagemag

3 03 Multi-Channel-Family PAGE Anzeigenpreisliste Nr. 30, gültig ab Reach Q2/2015 Print subscribers1 11,532 (IVW 2/2015) Sold copies2 16,062 (IVW 2/2015) Readers (3.2 readers/copy)3 41,432 Visits/month 185,705 (IVW June 2015) Page impressions/month 934,307 (IVW June 2015) Newsletter subscribers 17,112 PAGE edossier downloads 35,674 PAGE App downloads 65,000 Facebook fans 30,442 Twitter followers 6,116 Pinterest followers 1,582 PAGE is the German-language design and publishing magazine with the greatest reach4 Multi-Channel-Family 1Including 8 epaper, 2Including 2,593 epaper, 3According to CZAIA reader survey, 4IVW

4 04 Readership data Reading behaviour Age Under % 90% read issues per year year-olds 43 % 88% read 3/4 of every issue year-olds 23 % 96% keep PAGE 50 year-olds 10 % The interdisciplinary approach, variety and originality in the choice of topics and reporting are a constant source of inspiration. The interest and open-minded approach shown towards new topics, concepts and ideas is remarkable. For many students, itʼs the ideal platform for their first publications. PAGE is quite simply unbeatable and right in touch with whatʼs happening! Prof. Tanja Diezmann, University of Arts, Bremen 104 minutes is spent reading an issue of PAGE in average Statements on PAGE 93 % Is up-to-date 89 % Is competent 87 % Is easy to understand 82 % Is clearly structured 81 % Has an appealing design and a good layout 79 % Information is reliable 76 % Conveys sound knowledge 72 % Is useful for further vocational training 69 % Picks up interesting developments very early 68 % Is varied 64 % Is useful for day-to-day work 59 % Cannot be replaced by any other magazine Source: Telephone readership survey of a sample of PAGE subscribers in June 2006 (C.A.T.I.). 253 interviews (net), designed and carried out by CZAIA Marktforschung GmbH, Bremen. Over 50 2 % Gender Male 60 % Female 40 % Professional Function Graphic designers 25 % Art direktors 5 % Media-designers 7 % Designers/multimedia designers 20 % Owners/directors 20 % Other 23 % Company Size Up to 5 employees 52 % 5 to 50 employees 32 % 50 to 100 employees 4 % 100 to 250 employees 4 % Over 250 employees 8 %

5 05 Decision-making powers Necessity is the mother of invention. And that means creativity. I only equip our agencyʼs studios with the bare essentials. For art directors, PAGE is indispensable anybody who thinks he can manage without PAGE has got his priorities wrong. André Kemper, CEO ANDRÈ GmbH PAGE readers and PAGE subscribers are opinion formers with senior decision-making power in the creative, agency and publishing scene. Almost 2/3 of readers are sole or joint decision makers over investments in hard- and software as well as technical communications. More than 2/3 have a major influence on the selection of paper and substrates. 65 % 90 % 87 % 36 % 29 % 50 % 40 % 47 % 40 % 100 % 52 % 48 % 53 % 25 % 28 % 68 % 35 % 33 % 79 % 45 % 34 % 77 % 46 % 31 % 71 % 37 % 34 % 71 % 38 % 33 % IT Hardware: network systems IT hardware: PCs, Macs IT hardware: peripherals Image processing/graphics software Multimedia-/video software Communication software Office software Technical communications equipment Paper and printing materials Online communication 78 % 45 % 33 % Office furniture, studio furnishings I read and enjoy PAGE every month. It is a wonderfully inspiring magazine and absolutely unique in the German market. Joachim Baldauf, Photographer PAGE reaches readers across all platforms* 79 % of readers use the Mac/Mac OS X operating system 75 % of readers work with Windows operating systems 7 % Other *multiple answers possible Sole decision-maker Joint decision-maker (in team & preparation) multiple answers possible Source: Telephone readership survey of a sample of PAGE subscribers in June 2006 (C.A.T.I.). 253 interviews (net), designed and carried out by CZAIA Marktforschung GmbH, Bremen.

6 06 Circulation, themes and sections PAGE sections/themes I like PAGE and PAGE likes me. Weʼve been having a lot of fun together for years! Johannes Erler, ErlerSkippeTönsmann Signals. Inspiration for creatives. Award winning work, visionary concepts, interdisciplinary projects, lively discussions. Themes. Trends in and the background to corporate design, user experiences and campaigns. News. Images, paper and technology. Exciting developments together with readers tips for designers and developers. Thereʼs nothing in Germany today that could replace PAGE as a design magazine. Erik Spiekermann, edenspiekermann Projects. Sneak peeks. Professionals from agencies and companies lift the curtain on their own work. Circulation analysis Quarter 02/2015 Tool. Tools, methods, tutorials. The creative process is becoming more complex and demands technical and design expertise. Print run: 19,898 copies Circulation: 16,587 copies (including epaper = 2,593) Sales: 16,062 copies (including epaper = 2,593) Subscribers: 11,532 copies (including epaper = 8) Industry. What gets freelancers, agencies and entrepreneurs going. Business advice, job profiles and salaries, insights. Subscription AboPlus: Print + Digital Germany: Euro Austria: Euro Switzerland: CHF Publication frequency monthly

7 07 Dates & topics Themes and special topics in PAGE 3D-printer, agency software, animation, audio, training, awards, banners, picture agencies, picture sources, cods, content management software, digital design, digital imaging, digital video, digital printing, colour and colour management, footage, photography, gadgets, game design, integrated campaigns, interactive design, ipad, iphone, mobile Internet, monitors, multifunction devices, netbooks, online services, online advertising, paper, postproduction, presentation technology, print, project management, proofing printers, RIA, type, shop design, smart phones, story boarding, typography, UX design, finishing, web TV, web design, web-to-print, and much, much more. Issue Date of Ad order Copy Delivery of Shows and Dates publication deadline deadline inserts etc. events imm cologne, Cologne Paperworld, Frankfurt MCBW, Munich Internet World, Munich FESPA Digital, Amsterdam CeBIT, Hanover PICTAday, Munich 21. April fmx 2016, Stuttgart see-conference, Wiesbaden April 2016 ADC Festival, Hamburg April TYPO Berlin, Berlin drupa, Dusseldorf CO-REACH, Nuremberg IFA, Berlin dmexco, Cologne photokina, Cologne NEXT, Hamburg Book Fair, Frankfurt Media Days, Munich viscom, Frankfurt vision, Stuttgart imm cologne, Cologne

8 08 Advertising conditions 2015 Editorial Section Position ads Format Width x hight in mm Prices Type are with bleed 4c 1 x 2/1 390 x x x 1/1 185 x x x 2/3 185 x 175 horizontal 210 x x 272 vertical 132 x x 1/2 185 x 130 horizontal 210 x x 272 vertical 102 x 297 Advertorial Publish your own advertorial in PAGE. You supply the text and image and we place your content in our layout and produce an advertorial that has the look & feel of PAGE. Advertorials are identified with the word Anzeige [advertisement]. Price on request 1 x 1/3 185 x 85 horizontal 210 x x 272 vertical 68 x x 1/4 185 x 62 horizontal 210 x x 272 vertical 56 x x columns 102 x 143 2nd Cover 210 x th Cover 210 x Opening 2nd Cover+ 420 x Spread 3rd Page Advertorial Job Market Job market information, refer to page 11 Discounts Frequency discounts Quantity discounts from 03 ads 3 % from 03 pages 5 % from 06 ads 6 % from 06 pages 10 % from 09 ads 9 % from 09 pages 15 % from 12 ads 12 % from 12 pages 20 % Special placement surcharge: 10 % for preferred positioning in the magazine (no discounts apply) All prices subject to VAT

9 09 Technical data and ad formats Printing/binding process Web offset, perfect bound / hotmelt Paper 80g UPM Ultra SH Magazine format 210 mm x 297 mm high Digital copy PDF: PDF/X-3 Colour: CMYK Profile: ISO Coated v2 300% Pictures: 300 dpi Bleed: 4 mm Copy delivery page-anzeigen@alphabeta.de FTP-Client/FTP-Server: ftp.alphabeta.de Internet-Browser: Access: User: page-anzeigen Password: 569bkf Loose and bound inserts Delivery address: PHOENIX Print GmbH Alfred-Nobel-Strasse Würzburg, Germany 2/1 page across gutter 1/3 page horiz. W 185 x H 085 Type area W 390 x H 272 Bleed* W 210 x H 098 Bleed* W 420 x H 297 1/3 page vert. W 056 x H 272 Bleed* W 068 x H 297 xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 1/1 page 1/4 page horiz. W 185 x H 062 Type area W 185 x H 272 Bleed* W 210 x H 075 Bleed* W 210 x H 297 1/4 page 2 col. W 090 x H 130 Bleed* W 102 x H 143 xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 2/3 page horiz. W 185 x H 175 1/4 page horiz. W 044 x H 272 Bleed* W 210 x H 188 Bleed* W 056 x H 297 2/3 page vert. W 120 x H 272 Bleed* W 132 x H 297 xxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxxx 1/2 page horiz. W 185 x H 130 Important: for PAGE job market other Bleed* W 210 x H 143 formats are valid! 1/2 page vert. W 090 x H 272 Bleed* W 102 x H 297 * Bleed: Trim area on the outer edges: 4 mm

10 10 Ad Specials: loose, bound and glued inserts Loose inserts max. W 200 x H 287 mm Bound inserts max. W 210 x H 297mm 5 mm head trim 5 mm foot trim 4 mm outside trim 3mm spine trim Glued inserts Only possible in connection with 1/1 page Up to 25 grams weight full run split run Per additional 5 gram 100 additional charge Minimum order: total subscription Position unspecified. Loose inserts are to be stacked loose on Euro pallets and packaged securely for transportation. Length Paperweight Price for total run Price for split run 2 to 4 pages 100 g to 150 g paper pages 60 g to 180 g paper pages 60 g to 180 g paper pages 60 g to 180 g paper Minimum order: total subscription! Positioning unspecified. Bound inserts have to be delivered like our specifications. Otherwise, all additional manual preperation will be charged to the customer. To glue cards, samples, mailings and others Price on request Minimum order: full run, only! The price depends from the weight, form and format of each sample. It has to be calculated seperately. Multi-page catalogs Discounts 05 % discount > % discount > % discount > Minimum order: full run, only! For technical reasons, no consideration can be given to placement requests for multi-page catalogues. No discount and no agency commission on postage and additional technical costs. Delivery terms/samples Format Color 4c 8/ / Loose, bound and glued inserts are to be delivered in such a way that no additional manual preparation is required. Otherwise, the costs incurred will be charged to the customer. A binding sample of the loose, bound and glued insert, and if necessary a layout with size and weight specifications, must be submitted to the publisher prior to acceptance of the order. Please refer to the relevant order confirmation for quantities and delivery addresses. (Delivery to the printer to be labeled: For PAGE, Issue No. / ). All prices subject to VAT

11 14 Ad Specials Half cover inc. back cover Gatefolder Backfolder Gatefolder and backfolder Special forms of advertising require advance planning and individual coordination of every technical question. A firm booking should be made as early as possible. Prices on request. Maxi cover page Bookmark Bookmark Wrap Lose cover Gatefold cover Belly band Belly band with double page Adhesive notes

12 11 Job Market Print & Online Recruitment advertising in the leading publishing and design magazine An exceptional target group. Professional creatives make up 57%* of the readership. Advertisements in the printed magazine will also automatically appear online for 6 weeks at no extra charge. Print Job Market formats and prices Format Width x height in mm Prices without bleed b/w 2c 3c 4c 1/1 180 x /4 vert. 133 x 246 horiz. 180 x /2 vert. 87 x 246 horiz. 180 x /8 vert. 87 x 184 horiz. 133 x /4 vert. 41 x 246 horiz. 180 x /4 2col. 87 x /8 vert. 41 x 121 horiz. 87 x PAGE reaches precisely the right readership to fill highlevel creative jobs. Publishers such as Pro- SiebenSat1, Bertelsmann, Spiegel-Verlag, companies like Mercedes Benz, REWE or Amazon, agencies like METK, Jung von Matt and Scholz & Volkmer have all successfully used PAGE for years as an efficient recruitment medium. *Source: Telephone readership survey of a sample of PAGE subscribers in June 2006 (C.A.T.I.). 253 interviews (net), designed and carried out by CZAIA Marktforschung GmbH, Bremen. Publish your advertisement almost immediately in the PAGE online recruitment section, without having to wait for the next printed edition. stellenmarkt All prices subject to VAT Prices, ad close and data close have to be requested. Online only 1 Basic offer Plain text, online recruitment advertisement with no logo 2 Silver offer Standard structured online job ad with logo Structured online ad 3 using set templates 6 weeks online Price: Trainee placement ad 6 weeks online Price: weeks online Price: 795 Gold offer Individually structured online job ad with logo Structured online ad as requested by customer 6 weeks online Price: Your contact for the PAGE Job Market: Sabine Vockrodt, Job Market Director, Phone +49 (0)89/ , Fax 7864, stellenangebote@wuv.de Verlag Werben & Verkaufen GmbH for PAGE // Ebner Verlag GmbH & Co KG

13 03 Contacts Media consultants Print/Web/Mobile Alexander Herz Advertising Director Print/Web/Mobile Phone +49 (0) Fax +49 (0) Kim Robertz Ad Sales Print/Web/Mobile, Cooperation Management Phone +49 (0) Fax +49 (0) Sabine Cordes Ad Processing Print/Web/Mobile Sabine Vockrodt Job Market Director Print/Web/Mobile Phone +49 (0) Fax +49 (0) Postal address of Media consultants PAGE // Ebner Verlag GmbH & Co KG Phone +49 (0) Borselstrasse 28 Fax +49 (0) Hamburg, Germany Phone +49 (0) Fax +49 (0)

14 Design. Code. Business. Media consultants Print/Web/Mobile Phone +49 (0) Fax +49 (0) Terms and Conditions for Print Terms and Conditions für Online