Organic Life Fair Awareness Healing Living Indulgence. Organic Life Fair 2015 - Johannesburg Venue: Walter Sisulu Botanical Garden. Date: 9-11 October 2015 Time: 8am to 5pm, everyday Venue capacity: 5000 visitors per day Exhibitor Information About the fair The Organic Life Fair is aimed at creating awareness, exposure, education, healing, transforming, learning, sharing, living, enjoying and indulgence in Organic Lifestyle. The Fair provides a family day, catering for all the needs of different age groups. There will be exhibitors, restaurants, day care facilities from 3months to four years. Children from 5years and young adults, fashion shows, organic stalls, organic treatments, presentations, cheese and wine, fitness, bookshop, coffee and tea booths, mind body alignment and much more. This is a National event that is planned to be hosted in the major Cities of South Africa, including Johannesburg, Cape Town, Durban, Pretoria and Bloemfontein. The venues of choice to host this Fair are the City Botanical Gardens, because they provide the needed therapeutic effect. People who are expected to attend include those that are New or Exposed to Organic living. Our fair visitors will take what they see, touch and feel and incorporate it into their lifestyles at home. Our main Goal is to expose as many people as possible to a holistic way of healthy living. The concept of the Organic Fair was inspired by the struggle to access Organic products from main stream shops. The Founder saw the need to create a network for the organic community, in order to increase supply of organic produce to cater for the growing demand. The Fair will be a key tool in raising awareness about this industry.
What will Visitors experience at the Fair: Consultation with Practitioners Provision of Holistic Treatments (Therapy, Massages, etc) Stands selling Organic Products Mind body alignment Art Fitness and Training activities Natural Nutritional supplements Educational presentations Day care for children from 3 months to 4 years Children activities from 5 to 15 or older Bookshop and story telling Restaurants Refreshments lounges: in different types, from wineries to juicers. Fashion shows Retreats and Holiday How will we ensure Success? Our marketing strategy is aimed at covering all areas of our target market as well as new avenues. We expect an average of 5,000 visitors per day over a period of three days in all the cities. We are also inviting sponsorship from reputable companies. We have developed a comprehensive Marketing and Media Plan that allows us to advertise using: The entrance fee is left at the normal garden price of R35 to ensure a huge turnout for the benefit of exhibitors and sponsors. Walter Sisulu garden is sending the Organic Life Fair newsletter to their 15 thousand data base, our trailer and other marketing tools will be at the garden from 1 st September to cover their 2500 visitors per week. Websites, Radio interviews, TV Interviews, Outdoor advertising, Signage @ Botanical Gardens, Mass Yoga event, Social media, Word of mouth, Mobile trailer, Sponsor websites Health shops, SPAs, Massage Parlours, Fitness studios and clubs, Yoga and Meditation Centres Business places of nutritionists, reflexologists, homeopaths, herbalists, organic food stores, markets, life style magazines, health magazines. Invitation to Participate in the Fair As a company or a specialists that provide Organic products or holistic living services and treatments, YOU are invited to participate in the Organic Life Fair. The benefits for participating are following: Access to more than 9,000 visitors that will visit the Fair over the 3 days period. Estimate of over 3,000 visitors per day. Marketing exposure for your product or services Generate a database of Sales Leads that you can follow-up after the fair For Services companies or specialists - Generate income from the direct Services that you ll be providing during the Fair For Products companies or individuals Generate revenue from the products that you ll be selling at the Fair
You can either be a Once-off Exhibitor or a Partner. A once-off exhibitor will participate only in a selected Fair in one city. A Partner means that you will have the opportunity to be an exhibitor in all the Fairs held across all cities. You will be the only one exhibiting in your product category. You will be featured in some of our online marketing activities. The benefits of participating as a Partner are the following: Secured space for all Fairs 10% discount for Floor space at all Fairs Rotating product picture on Pinterest and Instagram. Listed as a partner in our Organic Life Fair website with your Company name and logo First preference for interviews about your products in our Organic Lifestyle online show One Newsletter publication about your product and founder featured on our website Invitations to other Organic Lifestyle events 10% discount on presentation slots at the Fairs Below are the CATEGORIES that exhibitors can choose from to provide as a service to the Fair: 1. Consultation 2. Therapy Astrologer Scio Therapy Numerologist Body Talk Sangoma Hypnosis Tarot Card Kinesiology Blood Analysis Nuerolingustic Programming Thai Rolfing Cranial Sacral Shiatsu Reflexology 3. Massage 4. Mind, Body Alignment Yoga Meditation Breathing exercises Thai Chi Shaolin 5. Fitness 6. Education Palates Soil Fortification Aerobics Organic Planting Thai Bo Organic seeds Personal Trainers Water purification Martial Arts Mind Empowerment 7. Food and Drinks 8. Leisure & Retreats Coffee both Detox Lodges Tea both Cruise ships Juice both Retreats Wine both Holiday Pillages Energy drink Organic Spas Organic restaurants 9. Day Care 10. Organic Products Pottery For Kids Cooking Classes Dance Classes Yoga for Kids Art classes See List of Items to be exhibited
Please visit our website www.organiclifefair.com for more information on exhibiting. List of Organic Products that can be exhibited Jam Homeopathy Jewellery Herbs Equipment Olives Stones and crystals Leather Seeds Cutlery Fresh produce Soil fortifiers Appliances Flower remedies Furniture Dry food produce Animal product Books Health products Green homes Dry nuts Detergents Inspirational messages Essential oils Carpet1s Chocolate Beauty products Art Linen Blankets Treats Make up Deco Fabric Other Salt Hair products Ornaments Clothing Dry fruit Tea and Coffee Cosmetics Crockery Candles Nutrition Juice Baby products Pots Cooking herbs Wine Exhibition Pricing Below is the pricing for Exhibitors: Category Recommended Floor Size # of Specialists Price for the Full 3 Days / company Consultation 5m x 5m Tent 5 specialists R4,000 / Specialist R20,000 for the whole Therapy 5m x 5m Tent 5 specialists R4,000 / Specialist R20,000 for the whole stall Massage 5m x 5m Tent 5 specialists R4,000 / Specialist R20,000 for the whole stall Kids Entertainment Pottery For Kids Cooking Classes Dance Classes Yoga for Kids Art classes Mind, Body Alignments (instructors) 3m x 3m Tent 5m x 5m Tent 5m x 10m (open space) 5m x 10m (open space) 3m x 3m Tent R20,000 for the whole stall 10m x 10m (open space) 5 instructors R16,000 / instructor Fitness (instructors) 10m x 10m (open space) 5 instructors R16,000 / instructor Drinks Stalls 3m x 3m Restaurants 10m x 5m R40,000 / restaurant Organic Products 2m x 2m 3m x 3m 6m x 3m (optional) R3,200 / stall - 2mx2m - 3mx3m R14,400 / stall 6mx3m Education Information Exhibitors 2m x 2m umbrellas R3,200 / stall Leisure and Retreat Presentation Slot 3m x 3m 6m x 3m (optional) 30 minutes 100 seats 60 minutes 100 seats - 3mx3m R14,400 / stall 6mx3m R1,000 / presentation R2,000 / presentation
ADDITIONAL NOTES General: Payment of all services and products at the Fair will be managed using a centralized system See payment plan Equipment to be provided by the Fair is listed in each category below Any additional requirements to be provided by the exhibitor Free announcements to promote fair, stalls and products Should exhibitors require assistance with additional requirements / equipment, please ask at info@organiclifefair.com for assistance Consultation, Therapy, Massage, Areas: Process description Option 1 R 4000 per practitioner for floor space 16 clients per day 30 min per session R 100 per treatment 100% returns payable to practitioner on treatments performed 9 hours per day 1 hour break Option 2 R 2000 floor space per practitioner 16 clients per day 30 min per session R 100 per treatment 50% returns payable to practitioner on treatments performed 9 hours per day 1 hour break Option 3 Free floor space per practitioner 16 clients per day 30 min per session R 100 per treatment 10% returns payable to practitioner on treatments performed 9 hours per day 1 hour break Tents for consultation, therapy and massage areas will be provided Treatments will be pre-booked through our online system
Surplus treatments will sold during the fair Each treatments will be 30 minutes Each treatment will be sold at R100 at our facility Mind, Body Alignment and Fitness Areas: Each session will run for 30 minutes Each instructor will conduct 3 sessions a day Number of people per session is estimated at between 50 100 Instructors to bring their own necessary equipment All sessions will be in an open area Drink Stalls and Restaurants: Tents according to the sizes selected will be provided 4 Tables per restaurant will be provided 1 table per drinks stall will be provided Common eating area with chairs and tables will be provided Organic Products, Info exhibitors, Retreats, Leisure and Estates Area: Tents / Umbrellas according to the size selected will be provided 1 Table to be provided per stall Kids Area: Tents according to the size selected will be provided Exhibitors to provide all the other equipment required For info contact us at: info@organiclifefair.com or visit www.organiclifefair.com To Exhibit at the Organic Life Fair, please complete and email back the attached Registration Form