2016-17 Sponsorship Opportunities Helping supporters achieve their philanthropic and visibility goals. Helping United Way transform individual lives and strengthen entire communities. United Way of Metropolitan Chicago
ANNUAL SPONSORSHIPS Annual sponsorships offer broad recognition of the sponsor s support of United Way s work to strengthen communities. Sponsorship levels range from $250,000 $50,000 and include recognition aligned to the giving level. UNITED WAY OF METROPOLITAN CHICAGO UMBRELLA SPONSORSHIP An annual United Way umbrella sponsorship provides full-year support of United Way s community impact work and receives recognition via United Way s annual campaign collateral materials, in general print advertisements and on LIVEUNITEDchicago.org, providing an estimated minimum total of one million impressions. Important Deadline: To be recognized in campaign materials, commitment must be finalized by April 15. GIVING SOCIETY AND AFFINITY GROUP ANNUAL SPONSORSHIP An annual United Way giving society or affinity group sponsorship provides full-year support for one of our key philanthropic groups and one of your target audiences. Giving society or affinity group sponsorship receives recognition via all giving society or affinity group collateral materials and on LIVEUNITEDchicago.org Tocqueville Giving Society The Tocqueville Society is a powerful group of more than 650 local business, civic and philanthropic leaders who share a passion for positive community change and making a difference with their annual gifts of $10,000 or more. Women s Leadership Council (WLC) The Women s Leadership Council mobilizes the caring power of women to make lasting change in Chicago area communities. WLC members give to United Way at the Leadership Giving level of $1,000 or more annually. Young Leaders Society (YLS) Young Leaders Society is a group of young professionals (typically under 40 years old) on a mission to encourage philanthropy and volunteerism among their peers. YLS members give annual gifts of $250 $499. YLS Premier Members give annual gifts of $500+. United Pride United Pride is dedicated to reflecting the diversity of sexual and gender identity, culture, ethnicity, age, religion, as well as other qualities that unite our region and, in turn strengthen our organization. United Pride members give annual gifts up to $499. United Pride Premier Members give annual gifts of $500+.
EVENT SPONSORSHIPS Event sponsorships provide an opportunity to reach a targeted group of individuals at a specific event. Sponsorship levels range from $50,000 $5,000 and include recognition aligned to the giving level. CELEBRATION United Way of Metropolitan Chicago s year end Community Celebration brings together the organization s largest supporters to recognize United Way champions and celebrate the collective successes of United Way s community impact efforts. A Celebration sponsorship provides printed and digital recognition, along with a table and/or tickets to the event. REGIONAL EVENTS United Way of Metropolitan Chicago hosts events in the north-northwest, south-southwest and western suburbs that provide opportunities to learn more about United Way s work in each of our regional markets, as well as support companies headquartered in those communities. A regional event sponsorship provides printed and digital recognition, along with tickets to the event (if applicable). Regional events include: North-Northwest Community Thanksgiving Dinner provides a traditional Thanksgiving Dinner for individuals and families in need. South-Southwest Golf Classic raises funds to help bring critical resources to neighborhoods that need them most in the south-southwest suburbs. North-Northwest Casino Night is a an evening of casino games, networking and fun that raises funds to support building stronger communities in the north-northwest suburbs. North-Northwest Community Celebration brings together corporate partners, community leaders, donors, and volunteers to honor and recognize individual and community achievements towards building a stronger north-northwest suburban community. GIVING SOCIETY AND AFFINITY GROUP EVENTS Reach philanthropic leaders across Chicagoland who are dedicated to helping United Way strengthen communities. Giving society and affinity group events provide the opportunity to learn more about United Way s impact and network with United Way partners and supporters with like interests. A giving society or affinity group event sponsorship provides printed and digital recognition, along with tickets to the event (if applicable). Giving society and affinity group events include: YLS Ignite is a festive cocktail party bringing together young professionals committed to raising funds to help United Way make a positive impact on the lives of those in need. Tocqueville Society Breakfast (Sold for FY17) provides unique opportunities for members to hear from influential speakers on relevant community topics that connect to United Way s work. United Pride Salon Series is an opportunity to network with LGBT professionals while supporting the work of United Pride and its partner agencies in Chicagoland s LGBT community. WLC Breakfast and A Conversation provides unique opportunities to hear from influential speakers while supporting the passion, commitment and professional/philanthropic development of women.
COMMUNITY IMPACT EVENTS United Way of Metropolitan Chicago convenes leaders across sectors for one-day events that highlight issues across the region and United Way s approach to improving individual lives and strengthening communities. A community impact event sponsorship provides printed and digital recognition, along with tickets to the event (if applicable). Community Impact events include: Issue Area Summits convene a targeted mix of practitioners, issue-area experts, corporate partners, philanthropy, and community members for a one-day conference highlighting successful initiatives in the areas of education, health, income and safety net. Agency Capacity Building Workshop convenes community non-profit agency partners for a one-day conference designed to provide agencies with the tools and information to effectively build capacity. ADOPT-A-FAMILY PROGRAM United Way of Metropolitan Chicago s Adopt-a-Family Holiday Gift Drive provides partners with the opportunity to make the holiday season brighter for struggling families by sponsoring the event or donating items such as clothes, books, food and toys. As an Adopt-a-Family sponsor, you will receive printed and digital recognition and an opportunity to engage with those in need during the holidays. STRATEGIC INVESTMENTS Strategic Investment sponsorships provide an opportunity to support key United Way initiatives that align with the sponsor s identified internal social responsibility area(s) of focus. Sponsorship levels range from $1,000,000 $25,000 and include recognition aligned to the giving level. LOANED EXECUTIVE SUPPORT Loaned Executives lend their expertise and energy to help drive United Way s vision by reaching new markets and broadening the base of community giving. Whether providing professional staff to work with United Way or financial resources, Loaned Executive Program support is critical to United Way achieving outreach and fundraising goals. CHALLENGE GRANTS Leadership level challenge grants for Education, Income, Health, Safety Net and Neighborhood Networks leverage the impact of individual donors gifts by providing an incentive to individual donors support one or more of United Way s targeted issue areas. Challenge grant sponsors receive highly visible printed and digital recognition. IN-KIND SUPPORT In-kind sponsorships provide partners with an opportunity to support United Way initiatives with services, goods, media or other support. Recognition of in-kind support is aligned to the in-kind value. Examples of in-kind support include: Meeting and event space Giving incentives Media and advertising support Other support printing, beverage and catering, professional development for staff, etc.
BENEFITS OF SPONSORSHIP ANNUAL SPONSORSHIPS BENEFIT Recognition in boiler plate copy on all annual campaign materials generated for sponsored year and general print advertising not aligned with a specific event Logo recognition on LIVEUNITEDchicago.org homepage Ten (10) complimentary tickets to annual Celebration event Recognition in four (4) quarterly e-newsletters Recognition in Annual Report Quarterly recognition via UWMC social media outlets Facebook, Instagram and Twitter (minimum of 4 posts throughout the year) Recognition in annual Celebration event program Recognition in one quarterly e-newsletter Recognition in applicable affinity group or giving society brochure Logo recognition on applicable affinity group or giving society web page at LIVEUNITEDchicago.org Logo recognition on affinity group or giving society event communications, e.g. invitations, signage, etc. Ten (10) complimentary tickets to sponsored affinity group or giving society events Opportunity to speak to sponsored affinity group or giving society events Opportunity to distribute company collateral at sponsored affinity group or giving society events Recognition in Tocqueville registry $250k $50k $50k UWMC Sponsorship Tocqueville Society Affinity Group
EVENT SPONSORSHIPS $50k $25k $10k BENEFIT Premier recognition on event invitations Premier recognition on all event signage and executive representative opportunity to speak during event opening remarks Premier placement of company logo on event landing page (if applicable) Two (2) Tables of 10 or 20 tickets to event Company logo in event program (if applicable) Recognition in media advisories and releases Recognition on event signage Recognition on event invitations Verbal recognition in welcome and/or closing remarks Recognition on event specific advertising (if applicable) Recognition on event landing page (if applicable) Recognition in event program (if applicable) Recognition in one United Way News e-newsletter article Recognition via UWMC social media channels Facebook, Twitter and Instagram (minimum of 1 post) Recognition on video monitor at event (if applicable) Tabling opportunity for distributing collateral to event attendees One (1) Table of 10 or 10 tickets to event Presenting Host or Event Name Sponsor Patron or Session Sponsor $5k Participating STRATEGIC INVESTMENTS $1M $100k BENEFIT Recognition in relevant annual campaign giving materials, e.g. donor guide, pledge form UWMC marketing and communications assistance to develop tools for promoting Challenge Grant within sponsor s organization Recognition in applicable affinity group, giving society or issue area documents Logo recognition on applicable affinity group, giving society or issue area web page at uw-mc.org Recognition in applicable Giving Tuesday advertising if sponsor of Giving Tuesday challenge grant Recognition in four (4) quarterly e-newsletters Year-long recognition within Our Partners section of LIVEUNITEDchicago.org Recognition in Annual Report Recognition via UWMC social media outlets Facebook, Twitter and Instagram (minimum of 1 post) Recognition in annual Celebration event program Recognition in one (1) quarterly e-newsletter Challenge Grants $50k $25k Loaned Executive