How To Organize An Ecommerce Conference In Swissitzerland



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Swiss e-commerce Conference 2015 November 25 th, 2015 Trafo Convention Center Baden - Zurich Area

Association Overview NetComm Suisse e-commerce Association Founded in June 2012, with offices in Zurich, Lugano and Geneva, NetComm Suisse is the only Swiss Association gathering together electronic commerce and digital communications operators such as: PostFinance, Accenture, Adobe Systems, Aduno SA, Ander Group SA, Ares Insurance Broker, Atre, Banana.ch SA, Bee Bee Web, Bill Pay, BSI SA, Cattaneo & Postizzi, ContactLab, E-volve Group Holding SA, Fashionpupa by Mureddu Nicole, Fidinam & Partners SA, Hybris AG, Ideal tek SA, ID-Entity, PayPal Svizzera, Quickly Fulfillment House SA, Six Payment Services AG, Sketchin, S'nce Group, Socialitic SA, Studio Legale BR Legal, Swisscom AG, Swiss Post Asendia, Ricardo.ch, PrimaLab, MSC Crociere, CRIF AG, CornèrCard, Demandware, KerosDigital, OpenText, edreams, Banca Stato, Yandex, Yourinterface, Tinext, KingRent.com, Yourposition, Canoe, Lithium, HUB - Highly Unconventional Business, Otto Group, Elmec Suisse, Internet One, PricewaterhouseCoopers etc. (please check the full list of associates at www.netcommsuisse.ch). In the range of its activities, NetComm Suisse supports the development of e-commerce and boosts the confidence of customers towards the online selling channel. More precisely, the Association s main goals are: to encourage the creation of business opportunities by organizing specific events and conferences; to promote new projects and researches focused on e-commerce, supporting the development of the industry; to represent the operators towards media and public authorities; to create a dedicated network that connects e-commerce industries; to organize and carry out training and professional development courses for operators. Please have a look to our presentation video at: http://www.youtube.com/watch?v=6ha2epqd-g4 The Association is open to all companies operating in the electronic commerce (merchants, PSPs, web agencies, software houses, logistics operators, acquirers, specialized law firms, trust and consulting companies active in the e-commerce field, buyers, digital communications platforms, affiliation companies, data farms, etc.).

Event Overview Introduction to the event The Swiss E-Commerce Conference is the main comprehensive event consecrated to electronic commerce organized in Switzerland by NetComm Suisse. 2014 Swiss e-commerce conference held in Baden - over 750 registered people Morning session: keynote speeches in the main room

Afternoon session: thematic panels in different rooms Networking opportunities: booth area

VIP Dinner - day before event 2015: Third NetComm Suisse e-commerce conference The event is structured as a conference including: 1. Main hall morning section (one main room) 2. Afternoon panel sections (3 different rooms, 9 thematic panels) 3. Networking and booth area (ground floor) 4. VIP dinner day before event (only for selected invited guests)

THE MORNING SESSIONS The morning section will include: 1. Data presentation (key note speeches) 2. One panel discussion in front of the main audience (panel discussion, probably in the domain of Big Data) The data are collected by the E-Commerce Observatory founded by NetComm Suisse in collaboration with ContactLab. Please explore 2014 research e-commerce consumer behavior in Switzerland presented in Baden last year: http://e-commerceconference.ch/download-research/

THE AFTERNOON SESSIONS will include 3 sessions with 9 workshops in total (3 parallel workshops for each session). Each workshop will be focused on a peculiar theme and will be a moderation of panel experts from specific sector (on stage 2 sponsors and 2 customers + moderator). We are very open to discussion on the topics. Here follow an example of the afternoon panel discussion (around 50 minutes per panel) The possible options for 2015 e-commerce conference are (still on working agenda): E-commerce in fashion and luxury watches sector Safe payments and online transaction B2B e-commerce Logistics for e-commerce Cross-Border & Internationalization e-commerce How to invest in e-commmerce Social Commerce & Online marketing for e-commerce Technology for e-commerce According to Please have an example of 2014 agenda overview at: www.e-commerceconference.ch/program/

Target Audience The conference is targeted to C-level decision makers from e-commerce companies. We expect about 450 participants among professional operators (the selected location will be able to welcome up to 600 people if necessary). More than 750 people registered to 2014 e-commerce conference, main hall: Typologies of professionals attending 2014 event: CEO Digital Marketing Manager Marketing Manager Sales account manager E-commerce manager CFO Logistic Manager Revenue manager 60% of our attendees were decision makers in their companies and organizations.

Location This year, the Swiss e-commerce conference, will be held in Baden. Trafo Hallen Kongress Center Location: Trafo Baden Betriebs AG www.trafobaden.ch Brown Boveri Platz 1 5400 Baden Tel: +41 56 204 08 88 Fax: +41 56 204 08 86

Timing Date: 25/11/2015 24/11/2015 VIP dinner and focus group research if confirmed (from 12.00 PM) The event: Will start at around 9.00 and end at around 17.30 Language The official language of the event will be English as we intend to attract Swiss and international based companies. Last year event we had: 65% Swiss based attendees 31% EU based attendees 4% Extra EU attendees If we will be able to cover extra sponsoring budget we might decide to integrate simultaneous translation service in German/English and French.

Marketing strategy The marketing strategy will include: invitation of NetComm Suisse Associates digital marketing on social networks and e-mail marketing promotion on NetComm Suisse Database co-marketing and promotion with our partners/associates and in particular sponsors PR and media relation activities Sponsorship Plan NetComm Suisse is a non-profit Association; therefore its activities are supported by membership fees and direct sponsorship of events and initiatives of many kinds. The 2015 Swiss E-Commerce Conference will be the most important comprehensive event focused on electronic commerce in Switzerland and for this reason we are confident to obtain, once again, great attention from merchants and the most prominent newspapers, television and radio networks. Our sponsors and partners of 2014 event are among top e-commerce players at a national and international level:

Booth structures Platinum sponsors This standard booth structure is included in the sponsoring fee. Where you see the NetComm Suisse logo imagine your own logo. Basic information: FLOOR AREA 15m 2 MEASUREMENTS STAND SYSTEM PRICE 500 x 300 x 250cm Syma aluminium system in black with wall elements in black. Store room 100x100cm, separated by a black curtain. Front element in white with exhibitor logo. As agreed in sponsoring contract and already invoiced by NetComm Suisse E-Commerce Association. In this price is included the following equipment: CARPET Carpet red LIGHT 3 x 150W flood light ELECTRICITY 1 x 230V/6A power connection incl. triple socket INTERNET 1x wired LAN connection and Public W-LAN PRINT 1x logo print 0.5m 2 (every additional print costs 75.- CHF) FUNITURES 1x table, 4x chairs, 1x desk, 1x brochure rack SERVICES Transport, setup, dismantling

Gold sponsors This standard booth structure is included in the sponsoring fee. Where you see the NetComm Suisse logo imagine your own logo. Basic information: FLOOR AREA 9 m² MEASUREMENTS STAND SYSTEM PRICE 300 x 300 x 250cm Syma aluminium system in black with wall elements in black. Store room 100x100cm, separated by a black curtain. Front element in white with exhibitor logo. As agreed in sponsoring contract and already invoiced by NetComm Suisse E-Commerce Association. In this price is included the following equipment: CARPET Carpet red LIGHT 3 x 150W flood light ELECTRICITY 1 x 230V/6A power connection incl. triple socket INTERNET 1x wired LAN connection and Public W-LAN PRINT 1x logo print 0.5m 2 (every additional print costs 75.- CHF) FURNITURES 1x table, 2x chairs, 1x desk, 1x brochure rack SERVICES Transport, setup, dismantling

Annex 01 - Order Furniture

Annex 02 - Order for additional Internet & Electricity For an order which is made on the first setup day or later will be a delay penalty of 300.- CHF. Description Amount Price 1* Internet Connection (LAN) till 8 PC 60.- 1* Power Connection (230V/10A) incl. a triple socket 16.- 1* Power Connection (400V/16A) 40.- 1* The rental prices for the technical equipment are valid for one day. Annex 03 - Order for additional Technical Equipment Description Amount Price 2* 42 LCD Display (1920x1080 Pixel) with stand 240.- 2* 46 Plasma Display (1920x1080 Pixel) with stand 310.- 2* 55 Plasma Display (1920x1080 Pixel) with stand 470.- 2* DVD Player 40.- 2* Notebook 290.- 2* MacBook 340.- One-time costs for one order (transport, build-up, dismantling and cable) 590.- 2* The rental prices for the technical equipment are valid for one day.

2015 sponsoring fees Benefits description: Sponsorship Categories Platinum + Research + VIP Dinner (Maximum 2 partners. Accenture already confirmed, only 1 slot available. Priority given to PostFinance) 1 Speech morning panel main hall 1 Speech in afternoon session Biggest stand (included standard booth structure - 2 chairs, 1 table, not decoration and not personalization) Top brand visibility List of all attendees entering the conference Dedicated marketing page on our event brochure 3 company customers on stage RESEARCH - sponsoring on distributed printed version and database of downloads 8 free entrance tickets at VIP dinner Amount sponsored CHF 60,000.- Gold + Research + VIP Dinner (maximum 18 partners) Speech in a panel session Stand (included standard booth structure 2 chairs, 1 table, not decoration and not personalization) Brand visibility List of specific panel attendees (your panel) 1 company customer on stage RESEARCH sponsoring on distributed printed version + database of downloads online VIP dinner 4 free entrance ticket (2 customers - 2 company person C-level). NOT possible 4 company persons. Extra tickets on sale 280 CHF per person. CHF 20,000.-

Gold + VIP Dinner Speech in a panel session Stand (included standard booth structure 2 chairs, 1 table, not decoration and not personalization) Brand visibility List of specific panel attendees 1 company customer on stage VIP dinner 2 free entrance ticket (1 customers - 1 company person C-level). NOT possible 2 company persons. Extra tickets on sale 300 CHF Silver (maximum 13 partners) Stand (included booth structure, not decoration and not personalization) Brand visibility No speech in the panel No list of panel attendees CHF 15,000.- CHF 7,000.-

Sponsorship form application By filling and signing this form, the company confirms its participation to the sponsorship program and accepts all terms and conditions: Sponsorship Categories Please choose Platinum + Research + VIP dinner Gold + Research + VIP dinner Gold + VIP Dinner Silver Company name: Person in charge: Position: Address: Postcode: Town: Telephone number: E-Mail: Web Site: Place and date: Approval signature:

Terms and conditions Nov 25th, 2015

November 24th, 2015. November 24th, 2015.

November 24th, 2015 November 25th, 2015.

NetComm Suisse - the Swiss Association for Electronic Commerce and Digital Communications - thanks you for your support!