Marketing Prospectus American Association for Marriage and Family Therapy
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1 Marketing Prospectus 2015 American Association for Marriage and Family Therapy
2 About AAMFT The American Association for Marriage and Family Therapy (AAMFT) is the professional association for the field of marriage and family therapy with over 26,000 members. Founded in 1942, we represent the professional interests of marriage and family therapists and other mental health professionals legally authorized to independently treat couples, and families throughout the United States, Canada, and 53 other countries. Marriage and family therapists treat, research, and teach about a wide range of issues that affect their clients. Some of the top therapy issues we receive inquiries about are infidelity, LGBTQ youth and couples, adoption, stepfamilies, and children dealing with divorce. AAMFT leads the way to increasing understanding, research, and education in the field and ensuring the public s needs are met by trained practitioners. About Our Members AAMFT Professional Identities Practice Profile 2015 AAMFT Media Kit 2
3 Maximize visibility Make your message heard year-round E-Newsletter Advertising AAMFT s Family Therap-eNews is circulated on a bi-monthly basis to over 23,000 readers. Therap-eNews subscribers are marriage and family therapists, students, and other mental health professionals across the United States, Canada, and 53 other countries. Family Therapy Magazine Advertising The official flagship magazine of AAMFT has 6 issues per year which are circulated to over 25,000 AAMFT members and an electronic version is available to members on our website. Family Therapy Magazine reports developments in the field, legislative and economic issues affecting families and therapists, and new developments within AAMFT. Web Advertising AAMFT s website draws members and non-members who are searching for therapy tools, resources, and the latest information in the mental health field. Users can find detailed information on various therapy topics, search jobs and post jobs in the AAMFT job connection, and connect with other AAMFT members in the AAMFT community blog. The general public can find information on mental health disorders that may be affecting them or a family member and access our therapist locator search engine when seeking a treatment provider. Advanced Clinical Institutes Advertising The AAMFT Institutes for Advanced Clinical Education is a five day intensive training with approximately 200 attendees. The 2015 institutes will be held in Rome, Italy, June Marketing opportunities to gain global recognition include having your company literature distributed to attendees, advertising in the daily sent to attendees, and advertising on the AAMFT institutes webpage AAMFT Media Kit 3
4 Application and Contract E-Newsletter Order Form Please select the issues for which you wish to advertise: q 01/09/2015 q 01/30/2015 q 02/13/2015 q 02/27/2015 q 03/13/2015 q 03/27/2015 q 04/10/2015 q 04/24/2015 q 05/8/2015 q 05/29/2015 (Special Conference Edition) q 06/12/2015 q 06/26/2015 (Special Conference Edition) q 07/10/2015 q 07/31/2015 q 08/14/2015 q 08/28/2015 q 09/11/2015 q 09/25/2015 (Special Conference Recap) q 10/09/2015 q 10/30/2015 q 11/13/2015 q 11/20/2015 q 12/11/2015 q 12/18/2015 The same ad will be used for each issue selected: Yes No We wish to provide another design version for (indicate editions(s)) Size of Ad: q 195 x 195 pixels - $650 (per issue) q 195 x 390 pixels - $1,100 (per issue) E-Newsletter Advertising Information Image not to exceed size stated above. The file(s) must be high resolution in JPEG, PNG or EPS format. Institutes for Advanced Clinical Education Promotions Promotion Price Quantity Ordered Envelope insert $200 Institute daily $150 (for all daily s) Institute webpage $ 350 Send signed contract, order forms and check or credit card information by fax to (703) or mail to 112 South Alfred Street, 3rd Floor, Alexandria, VA or by to marketing@aamft.org AAMFT Media Kit 4
5 Application and Contract Advertising Order Form (Family Therapy Magazine) Please check the issues for which you wish to advertise: q Jan/Feb 2014 q March/April 2014 q May/June 2014 q July/Aug 2014 q Sept/Oct 2014 q Nov/Dec 2014 q Jan/Feb 2015 q March/April 2015 The same ad will be used for each issue selected: Yes No We wish to provide another design version for (indicate edition(s)): All artwork is due on the 1st of the month prior to the publication date. Ad size Rate Dimensions Quantity Issue(s) Inside Cover $3,000 Back Cover $3,000 Full Page $2,320 Half Page $1,500 1/3 Page Square $1,050 1/3 Vertical $1,050 1/6 Vertical $ x 10 8 ¼ x 7 ½ 7 x 10 4½ 4 ½ x 4 7/8 2 1/8 x /8 x 4 7/8 Want to increase your reach? Add web advertising to your magazine package for only $300 per month! (280 x 280 ad on interior page) q Add web 30 days q Add web 60 days q Add web 90 days Web Advertising Order Form AAMFT.org Size Rate (1 month) 3 consecutive months Quantity Run Months Home Page (pop up ad) 280 x 280 $1,700 $4,600 Landing Page (vertical) 320 x 220 $900 $2,400 Interior Page (horizontal banner) 930 x 180 $1,000 $2,650 Interior Page 280 x 280 $450 $1,200 Conference Site Size Rate (1 month) 3 consecutive months Quantity Run Months Home Page 280 x 280 $600 $1,600 Keynote Speaker Page 280 x 280 $300 $ AAMFT Media Kit 5
6 Application and Contract Credit Card and Authorization Page **All orders must be pre-paid for your request to be accepted. Ad space cannot be reserved until payment is received. Company Name: Contact Person: q MasterCard q Visa q American Express q Check: Name on Card: Card Number: Expiration Date: Vcode: Please charge my credit card the following amount: $ Billing Address: City: State: Zip Code: I agree to authorize AAMFT to charge my credit card the total amount selected above. Agreement and Signature As the representative of the company/organization named on page one of this application, I have read and agree to abide by terms and conditions stated by AAMFT. Submitted by (please print): Signature: Date: Send signed contract, order forms and check or credit card information by fax to (703) or mail to 112 South Alfred Street, 3rd Floor, Alexandria, VA or by to exhibit@aamft.org AAMFT Media Kit 6
7 Terms and Conditions Advertising Policy AAMFT reserves the right to reject or cancel advertising in its publications for any reason at any time. AAMFT complies with the provision of applicable federal laws prohibiting discrimination. AAMFT will not accept advertising that appears to be libelous, slanderous, sexually explicit, or in conflict with AAMFT policies. AAMFT also reserves the right to reject any ad that it perceives as competing with AAMFT products or events. Please check your selections before submitting this form. This order form does not guarantee your ad placement. Please keep a copy of this order form for your records. Payments for Ads All ads must be PREPAID by the 1st of the month prior to publication. Checks, Visa, MasterCard, American Express, or money orders are all acceptable forms of payment (US currency). Payment for any additional costs incurred by AAMFT must be paid 15 days from the invoice date. AAMFT reserves the right to refuse any new order from delinquent agencies or advertisers. Copy and Contract Policy By submitting advertising for inclusion in Family Therapy Magazine, the advertiser or agency agrees to be bound by the terms hereof. No conditions other than those set forth herein shall be binding on AAMFT unless specifically agreed to in writing by AAMFT. This document supersedes all terms and conditions on AAMFT rate cards, and any previous agreements between AAMFT and advertiser or agency relating to the subject matter set forth herein. AAMFT s only obligation to publish advertisements hereunder shall be to serve advertisements of the advertiser described herein, and in no event shall AAMFT be obligated to serve advertisements for any other advertiser. AAMFT will not be bound by conditions printed or appearing on order blanks or copy instructions submitted by or on behalf of the advertiser or agency. Acceptance of advertising for Family Therapy Magazine should not be construed as any type of endorsement by AAMFT, or any of its members or accredited standards developers or third-party organizations (unless otherwise noted), of the advertisement, the advertiser or the advertiser s organization, system, product or service. AAMFT, its members or accredited standards developers or third-party organization expressly disavow any such implied endorsement. The advertiser understands that permission to advertise in Family Therapy Magazine shall not in itself be used to market or promote the advertiser or the advertiser s organization, product, system or service. AAMFT reserves the right to reject or cancel advertising in its publications for any reason at any time. AAMFT complies with the provisions of applicable federal laws prohibiting discrimination. AAMFT will not accept advertising that appears to be libelous, slanderous, or in conflict with the AAMFT policies. Advertisers and advertising agencies assume liability for all content of advertisements printed, and assume liability for any claims resulting from advertisements against the publisher. Publisher is not liable for print quality of advertisements not arriving to spec. Payment is due by material deadline. Publisher reserves the right to refuse or reject any advertising that is not prepaid after the deadline. Cancellations or changes must be made two weeks prior to the closing date of issue. Rates are subject to change without notification AAMFT Media Kit 7
Marketing Prospectus 2015. American Association for Marriage and Family Therapy
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