Marketing Prospectus American Association for Marriage and Family Therapy
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1 Marketing Prospectus 2015 American Association for Marriage and Family Therapy
2 About AAMFT The American Association for Marriage and Family Therapy (AAMFT) is the professional association for the field of marriage and family therapy with over 26,000 members. Founded in 1942, we represent the professional interests of marriage and family therapists and other mental health professionals legally authorized to independently treat couples, and families throughout the United States, Canada, and 53 other countries. Marriage and family therapists treat, research, and teach about a wide range of issues that affect their clients. Some of the top therapy issues we receive inquiries about are infidelity, LGBTQ youth and couples, adoption, stepfamilies, and children dealing with divorce. AAMFT leads the way to increasing understanding, research, and education in the field and ensuring the public s needs are met by trained practitioners. About Our Members AAMFT Professional Identities Practice Profile 2015 AAMFT Media Kit 2
3 Maximize visibility Make your message heard year-round E-Newsletter Advertising AAMFT s Family Therap-eNews is circulated on a bi-monthly basis to over 23,000 readers. Therap-eNews subscribers are marriage and family therapists, students, and other mental health professionals across the United States, Canada, and 53 other countries. Family Therapy Magazine Advertising The official flagship magazine of AAMFT has 6 issues per year which are circulated to over 25,000 AAMFT members and an electronic version is available to members on our website. Family Therapy Magazine reports developments in the field, legislative and economic issues affecting families and therapists, and new developments within AAMFT. Web Advertising AAMFT s website draws members and non-members who are searching for therapy tools, resources, and the latest information in the mental health field. Users can find detailed information on various therapy topics, search jobs and post jobs in the AAMFT job connection, and connect with other AAMFT members in the AAMFT community blog. The general public can find information on mental health disorders that may be affecting them or a family member and access our therapist locator search engine when seeking a treatment provider. Advanced Clinical Institutes Advertising The AAMFT Institutes for Advanced Clinical Education is a five day intensive training with approximately 200 attendees. The 2015 institutes will be held in Rome, Italy, June Marketing opportunities to gain global recognition include having your company literature distributed to attendees, advertising in the daily sent to attendees, and advertising on the AAMFT institutes webpage AAMFT Media Kit 3
4 Application and Contract E-Newsletter Order Form Please select the issues for which you wish to advertise: q 01/09/2015 q 01/30/2015 q 02/13/2015 q 02/27/2015 q 03/13/2015 q 03/27/2015 q 04/10/2015 q 04/24/2015 q 05/8/2015 q 05/29/2015 (Special Conference Edition) q 06/12/2015 q 06/26/2015 (Special Conference Edition) q 07/10/2015 q 07/31/2015 q 08/14/2015 q 08/28/2015 q 09/11/2015 q 09/25/2015 (Special Conference Recap) q 10/09/2015 q 10/30/2015 q 11/13/2015 q 11/20/2015 q 12/11/2015 q 12/18/2015 The same ad will be used for each issue selected: Yes No We wish to provide another design version for (indicate editions(s)) Size of Ad: q 195 x 195 pixels - $650 (per issue) q 195 x 390 pixels - $1,100 (per issue) E-Newsletter Advertising Information Image not to exceed size stated above. The file(s) must be high resolution in JPEG, PNG or EPS format. Institutes for Advanced Clinical Education Promotions Promotion Price Quantity Ordered Envelope insert $200 Institute daily $150 (for all daily s) Institute webpage $ 350 Send signed contract, order forms and check or credit card information by fax to (703) or mail to 112 South Alfred Street, 3rd Floor, Alexandria, VA or by to marketing@aamft.org AAMFT Media Kit 4
5 Application and Contract Advertising Order Form (Family Therapy Magazine) Please check the issues for which you wish to advertise: q Jan/Feb 2015 q March/April 2015 q May/June 2015 q Sept/Oct 2015 q Nov/Dec 2015 q Jan/Feb 2016 q July/Aug 2015 q March/April 2016 The same ad will be used for each issue selected: Yes No We wish to provide another design version for (indicate edition(s)): All artwork is due on the 1st of the month prior to the publication date. Ad size Rate Dimensions Quantity Issue(s) Inside Cover $3,000 Back Cover $3,000 Full Page $2,320 Half Page $1,500 1/3 Page Square $1,050 1/3 Vertical $1,050 1/6 Vertical $ x 10 8 ¼ x 7 ½ 7 x 10 7" x 4½ 4 ½ x 4 7/8 2 1/8 x /8 x 4 7/8 Want to increase your reach? Add web advertising to your magazine package for only $300 per month! (280 x 280 ad on interior page) q Add web 30 days q Add web 60 days q Add web 90 days Web Advertising Order Form AAMFT.org Size Rate (1 month) 3 consecutive months Quantity Run Months Home Page (pop up ad) 280 x 280 $1,700 $4,600 Landing Page (vertical) 320 x 220 $900 $2,400 Interior Page (horizontal banner) 930 x 180 $1,000 $2,650 Interior Page 280 x 280 $450 $1,200 Conference Site Size Rate (1 month) 3 consecutive months Quantity Run Months Home Page 280 x 280 $600 $1,600 Keynote Speaker Page 280 x 280 $300 $ AAMFT Media Kit 5
6 Application and Contract Credit Card and Authorization Page **All orders must be pre-paid for your request to be accepted. Ad space cannot be reserved until payment is received. Company Name: Contact Person: q MasterCard q Visa q American Express q Check: Name on Card: Card Number: Expiration Date: Vcode: Please charge my credit card the following amount: $ Billing Address: City: State: Zip Code: I agree to authorize AAMFT to charge my credit card the total amount selected above. Agreement and Signature As the representative of the company/organization named on page one of this application, I have read and agree to abide by terms and conditions stated by AAMFT. Submitted by (please print): Signature: Date: Send signed contract, order forms and check or credit card information by fax to (703) or mail to 112 South Alfred Street, 3rd Floor, Alexandria, VA or by to marketing@aamft.org.
7 Terms and Conditions Advertising Policy 1.00 General Policies Reservation of Rights and Compliance with Applicable Laws. AAMFT reserves the right to reject or cancel any advertisement in any AAMFT publication for any reason at any time. AAMFT complies with all applicable laws prohibiting discrimination. AAMFT will not accept advertisements that, at AAMFT s sole discretion, appear to be libelous, slanderous, sexually explicit, or in conflict with AAMFT policies Academic Programs Currently Accredited Programs. Programs that are currently accredited by the Commission on Accreditation for Marriage and Family Therapy Education (COAMFTE) are permitted to advertise in AAMFT publications Non-Accredited Programs and Programs Applying for Accreditation. Non-accredited programs and programs that are currently applying for accreditation are permitted to advertise in AAMFT publications, however, AAMFT reserves the right to indicate on advertisements that a program is not COAMFTE-accredited Payment. Unless otherwise stated on the order form, all advertisements must be paid prior to the publication date(s) selected by advertiser on the order form. Checks, Visa, MasterCard, American Express, or money orders are all acceptable forms of payment. Payment shall be made in US currency. Payment for any additional costs incurred by AAMFT must be paid 15 days from the invoice date. AAMFT reserves the right to refuse any new order from delinquent advertisers. Rates are subject to change without notification Refunds on Advertisements. There is a no refund for ads that are placed Cancellations or Changes. Cancellations or changes must be submitted in writing. Cancellations must be submitted 30 days prior to date art work is due. Changes must be submitted two weeks prior to date art work is due Indemnification. The advertiser shall indemnify and hold harmless AAMFT and its publications from and against any and all claims, damages, losses and liabilities, including reasonable attorney s fees and costs, arising out of the publication of advertiser s advertisement Disclaimer of Endorsement. Acceptance of advertisements shall not be construed as any type of endorsement of the advertising, the advertiser, or the advertiser s organization, product, system or service, by AAMFT, COAMFTE, or the AAMFT Foundation Disclaimer of Liability. AAMFT is not liable for print quality of advertisements that do not meet the ad specs specified on the order form Applicability of Policy. This policy applies to all AAMFT publications, including electronic and print materials AAMFT Media Kit 7
Marketing Prospectus 2015. American Association for Marriage and Family Therapy
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