fair-packages The complete solution for your trade fair success March 2016 Hannover Germany cebit.com

Transcription

1 fair-packages The complete solution for your trade fair success March 2016 Hannover Germany cebit.com

2 The fair-packages: Minimal input for maximum effect Developed for professionals, by professionals Our fair-packages provide you with a stand area, stand construction, basic facilities and services, contact management and catering services, as well as numerous marketing services all in one package. This reduces to a minimum the work you have to do before the show, leaving you free to concentrate on the things that matter most: making new contacts, conducting sales negotiations and getting new orders. Early booking pays off! Your benefits at a glance Perfect presentation Our stand options enable maximum flexibility from row stand to island stand simply select the size and type of stand that meets your needs. Create your own trade fair presentation according to your requirements. Various stand designs are available we provide the basic fittings and amenities, including fitting your stand with your company logo. Additional features may be added as you require. With standard services such as electricity supply, cleaning, etc. provided, you are relieved of numerous organizational tasks. Take advantage of the early booking discount, which is available until 30 September Choose between the Basic, Comfort and packages and two upgrade options to find the solution that best suits your needs. We provide professional support and smoothrunning organization and the promise of fair terms and conditions. Use our online calculator to assess the cost of the option of your choice. Simply visit at no obligation. If you are interested, we d be pleased to advise. Our service support is available at , fp-cebit@messe.de. The above illustration depicts the Trend fair-package. Our formula for a successful presentation Stand space + Stand package + Services = Maximum contacts Great place for talks Standard catering services form part of the packages: water, tea and coffee are available for you and your guests. Some of the package options also include biscuits/pastries and restaurant vouchers. Enhanced profile Use our marketing and PR services to draw attention to your company and its trade fair presence. In addition to the services covered by the marketing contribution, various other benefits are offered in some of the fair-packages, e.g. placement of your logo in the exhibitors directory and online advertising. Optimal lead generation Thanks to our integrated services such as lead management and invitation management services, you can be sure that the event will attract potential clients and lead to interesting contacts. 2 3

3 Our fair-packages: total solutions that maximize your success Optimized services available as from 2016 Our fair-packages are all-in-one solutions tailored to your individual requirements. Each package can be upgraded by booking additional fixtures/furnishings. New! fair-package-support: Calculate your individual fair-package price online simply choose the corresponding package and stand size. Basic Comfort Style Trend Space Stand space in line with your specific requirements Stand construction Modular rental stand (New: incl. extended standard fittings) (Modular stand Type A) (New: Modular stand Type C) (Modular stand Type D) (Modular stand Type Truss) Customized company logo Basic services Electric power supply Stand cleaning and waste disposal Insurance for stand and fixtures/furnishings Multiple-entry car parking permit (quantity) (1) 2 (2) (2) New: DSL connection 6000/3000 Kbit/s Marketing and PR All services included in the Marketing Fee Internet press info box Online advertising, format: medium rectangle Logo in the printed directory of exhibitors Contact management Lead acquisition/management at stand (version) Invitation management (Medium) 3 (Full) (Full) Catering New: Coffee and tea Biscuits and mineral water Restaurant vouchers Included in package Upgrade option Basic As from 5,421 4 Comfort As from 6,581 4 Style As from 9,943 4 Trend As from 9,943 4 Upgrade Basic+ As from 6,153 4 Upgrade Comfort+ As from 9,935 4 All prices are subject to VAT. 1 Scope of services as in next higher package 2 Upgrade in system Comfort + to 2 parking permits 3 Upgrade in system Comfort + to Full Version 4 Early-booking charge on the basis of a row stand, size: 12 m 2 4 5

4 Details of services Basic Basic+ Comfort Comfort+ Style Trend Space Stand space geared to your requirements (min. 12 m²) You can select the dimensions of your fair-package stand in line with your individual requirements Stand construction Modular stand Type A (incl. standard fittings 1 ) New: 1 information counter, 1 brochure stand in addition to standard fittings New: Modular stand Type C (incl. standard fittings 1 ) New: 1 information counter, 1 counter stool, 1 brochure stand in addition to standard fittings Modular stand Type D (incl. standard fittings 1 ) New: 1 information counter, 1 counter stool, 1 brochure stand, 1 refrigerator in addition to standard fittings Modular stand Type Truss (incl. standard fittings 1 ) New: 1 information counter, 1 counter stool, 1 brochure stand, 1 refrigerator in addition to standard fittings Basic services Electric power supply Electric power connection, 3 kw, incl. connection charge and consumption Cleaning and waste disposal Cleaning at the beginning of the trade show, daily cleaning as well as waste disposal in the evenings Insurance for stand and fixtures/furnishings Multiple-entry car parking permit (quantity) for the car parks at the Exhibition Grounds New: DSL connection 6000/3000 Kbit/s incl. router with 4 RJ45 LAN ports and IP access data Marketing & PR Services included in the Marketing Fee Internet press info box Via our content management system you can create an Internet-based press info box for your company containing an unlimited number of press releases (in German and/ or English), images and PDF files. This service is available to journalists and visitors for research purposes three months before the fair. The content can be continuously updated by the exhibitors. All the information is downloadable and is circulated to registered journalists via an service. 1 Further information at 6

5 Details of services Basic Basic+ Comfort Comfort+ Style Trend Marketing & PR Online advertising, format: medium rectangle with 20,000 PIs Placement on Output on all devices (including mobile devices) Logo in the printed directory of exhibitors Your company logo will appear in the printed directory of exhibitors, thus informing visitors and decision-makers about the location of your stand. Contact management Lead acquisition/management at stand Make the most of your time and resources at the show by electronically recording and managing your visitor data. This data is taken by scanning the barcode on the visitor admission tickets at your stand. The tool also allows you to electronically archive visitor business cards. Medium Version: Consists of database management software and an app for recording and managing your customers and leads. Use the scanned data to generate lead reports and analyze visitor information even while the show is running. Full Version: Covers the same scope as the Medium Version, plus for the duration of trade show the use of two mobile devices (hardware). Invitation management for eticket campaign Production and circulation of an containing a standard text and eticket codes to up to 1,000 addresses (one proof-reading stage included). The content of the (logo, up to three product innovations, eticket codes, address data) must be supplied by you. Catering New: Coffee and tea Coffee maker and electric kettle, powdered coffee and selection of teas, coffee creamer, coffee filters, sugar, disposable cups, teaspoons, 9 litres of still water Biscuits and mineral water Selection of biscuits, 24 x 1 litre bottles of mineral water Restaurant vouchers 200 voucher for the restaurants at the Exhibition Grounds 7

6 Services for marketing fee Service Specification Details Invitation Opening Ceremony In your role as a senior executive you can attend the Opening Ceremony. Complimentary admission tickets (obligatory registration) Visitor data Paper, electronic Registration data and usage data Available in unlimited quantities for exhibitors, maximum of 300 tickets for co-exhibitors. For cost-effective invitation activities or for personal distribution to your customers. Compilation of registration and usage data of your guests before and after the trade show. Internet presence Company profile Comprehensive package for describing your company on the CeBIT website, incl. company logo, cover picture, company video, brief description, link to your own website, reference to contacts, partners and subsidiaries plus opportunity to offer documents (brochures, etc.) for downloading. Other media Market research Product profile All-year-round presence Directory of exhibitors Electronic Visitor Information System (EBi) Visitor behaviour patterns Present unlimited numbers of products on the CeBIT website, incl. product description, ability to list each product in up to four product categories, product images, PDF downloads. Company listing in the exhibitor & product search engine at Visitors can store your exhibitor and product information in their online trade fair planner. You have the ability to reach target groups who were unable to attend the fair. Optimized search functionality and reachability by visitors before, during and after the show. Direct access to the Exhibitor Content Management System (ECMS) so you can update your own company profile as desired; on request, our editorial team can help you manage your profile (including brief company description and up to five product profiles). Listing of your company (name, stand details) in the printed directory of exhibitors. Visitors can access your company s trade show details via the EBi terminals at the Exhibition Grounds. Analysis of the results of online and onsite surveys of current and potential visitors in various sectors, functions and regions. This serves as a basis for optimizing your trade show marketing. Visitor recruitment Campaign consulting Tailored advice on how to put together accurately targeted marketing campaigns to generate qualified B2B sales leads, e.g. as part of your pre-show preparations. 8

7 Deutsche Messe Messegelände Hannover Germany Tel Fax Contact fair-package-support Tel Contact details for our local sales partners worldwide are listed at GB Printed in Germany 11/2015