MEDIA KIT. Target the leaders in California's nearly $11.5 billion trucking market.

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1 MEDIA KIT Target the leaders in California's nearly $11.5 billion trucking market. Annual Membership Directory and Resource Guide print & digital editions FOR MORE INFORMATION, PLEASE CONTACT: Adam Firestone Publication Director Naylor Toll-Free: (800) ext Direct: (352) Fax: (352)

2 California Trucking Association The CTA Advantage > We are the nation's leading trucking association representing more than 2,000 member companies who operate more than 350,000 trucks. > Our members spend nearly $11.5 billion annually on products and services. > Our members range from small owner-operators and consulting firms to large international motor carriers, truck manufacturers and interstate legal firms. Advertise in the print and digital directory and gain direct access to all CTA members including: CEOs Presidents Management Supervisors Coordinators And More! Industry Snapshot > More than half of shipments that travel on California's highways each day are carried by CTA members.* > 9 out of 10 communities in California depend exclusively on trucks to move goods in and out.* > Nearly 90% of the nation's gross domestic products are delivered by a truck. Last year's digital edition averaged nearly 8,000 page views - that's 36 pages viewed per visit! *Information provided by Bob Massman, 2013 CTA President

3 Net Advertising Rates All rates include an Ad Link in the digital edition of the directory. Members receive a 10% discount on all rates. Revisions and Proofs: $50.00 Position Guarantee: 15% Premium Full-Color Rates Double Page Spread $4, Outside Back Cover $3, Inside Front or Inside Back Cover $3, Full Page $2, /3 Page $2, /2 Page $1, /3 Page $1, /4 Page $1, /6 Page $ /8 Page $ Premium Advertising Options - Ask your representative for specifications. Belly Band: $4, Black-and-White Rates Full Page $1, /3 Page $1, /2 Page $1, /3 Page $ /4 Page $ /6 Page $ /8 Page $ Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Special Advertising Section: Products and Services Marketplace Gain exposure for your business by displaying your company's products and services in this special section. Showcase your company in full-color to the people you do business with. Towing & Recovery Locator Advertise to the people who move more than four out of five of all the freight in the state. This full-color exclusive section is sure to get your business noticed! Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one-time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).

4 digital edition Digital Edition In addition to print, CTA's Annual Membership Directory is available in a digital version. Viewers can flip through the pages, forward to colleagues and click ads to be redirected to advertiser's websites. The directory is ed to readers as well as posted on the CTA's website. Readers can: Bookmark pages and insert notes Keyword search the entire directory Navigate and magnify pages with one click Read online or download and print for later View instantly from most smartphones and tablets View archives for one-click access Extend your advertising investment with digital media: Link your ad to the landing page of your choice Increase website traffic Interact with viewers to help the buying process Generate an immediate response from customers Ad Positions Digital Skyscraper $ The skyscraper ad is displayed the entire time the digital edition is open, giving your message constant and lasting exposure. Ad Link Included in display ad rates Ad Links increase traffic from your ad in the digital edition to your company's website or a corporate address. Additional fees apply where noted. 1 Digital Sponsorship & Toolbar Bundle $ Your message will be prominently displayed directly across from the cover of the magazine. Animation capabilities are available. Video capabilities not available for Sponsorship Max. Also, your company name is a button on the toolbar, found in the top-right corner of every page next to frequently used navigational icons. When viewers click the button, a box containing text about your company and a link to your website appears. Naylor charges a $50 artwork surcharge for artwork creation or changes. This additional fee will appear on your final invoice if the artwork submitted is not publishing ready. Online Specifications - Digital Edition - For more information, visit:

5 Print Advertising Specifications Directory Trim Size: 8.375" x " Double Page Spread Bleed Full-Page Bleed Full-Page No Bleed 2/3 Page 2/3 Page Note: Text placed outside the live area within any full-page or DPS ads may be cut off. Please keep text within the live area at all times. 1/2 Page 1/4 Page 17" x " 8.625" x " 7" x 9.5" 7" x 6.333" 4.583" x 9.5" 1/2 Page Long 1/4 Page 1/2 Page 1/6 Page 1/3 Page Square 1/6 Page 1/3 Page 1/8 Page 1/3 Page 7" x 4.583" 3.333" x " x 7" 4.583" x 4.583" 7" x 3" 2.166" x 9.5" 1/8 Page DPS Live Area: " x 9.5" Full-Page Live Area: 7" x 9.5" Specs for Outsert/Inserts Directory/Magazine 1 Pg / 1 Surface 8.375" x " 1 Pg / 2 Surface 8.375" x " 2 Pg / 4 Surface 8.375" x " Postcards 6" x 4.25" Heavy Card Stock Insert 8.25" x 10.75" Postal flysheets 8.5" x 11" Ad Material Upload 4.583" x 3.333" 3.333" x 4.583" 4.583" x 2.166" 2.166" x 4.583" 3.333" x 2.166" 2.166" x 3.333" Artwork Requirements All digital color and grayscale artwork must be supplied at 300 dpi. Line art must be supplied at 600 dpi. High-res PDF, EPS, TIFF and JPEG files are accepted. Images from the Web are not suitable for printing. All color artwork must be in CMYK mode; black-and-white artwork must be in either grayscale or bitmap mode. RGB mode artwork is not accepted and if supplied will be converted to CMYK mode, which will result in a color shift. All screen and printer fonts as well as linked images must be supplied if not embedded in the file. Go to the Naylor website at Proofs and Revisions Proofs of ads produced by Naylor are available upon request at a charge of $50. Revisions are rework for Naylor and are subject to a $50 surcharge. Online Specifications - Digital Edition - For more information, visit: Advertiser indemnifies Naylor, LLC and the Association against losses or liabilities arising from this advertising. Naylor, LLC assumes no liability whatsoever, except to the extent of a one time paid advertisement of the same specification, in the next or similar publication, if any proven or admitted errors or omissions have occurred. Payment is due upon receipt of the invoice. Interest shall be charged at 2% per month compounded to yield 26.82% per year on overdue accounts. Revisions to previously submitted ad copy are subject to additional charges. A charge of $30.00 will be levied for returned checks. In the event of a contract cancellation, the advertiser or agency agrees to repay Naylor, LLC any discounts granted for multiple insertions less any discount applicable for the number of insertions completed in the contract. All cancellations must be received in writing prior to the advertising sales deadline. All premium positions are non-cancelable. Prices are net of agency commission. Ads may also appear in an online version of the publication(s).

6 Past Advertisers Our communications program is made possible solely through advertiser support. We appreciate the investment that our advertisers make with California Trucking Association and strongly encourage our members to do business with vendors that support our association. Members know that they can confidently select the quality products and services featured within the official resources of CTA. A-Z Emissions Solutions Allen Lawrence & Associates, Inc. American-Truckers' Legal Association Atlas Pumping Service Avalon Risk Management B & G Delivery System, Inc. Bank of the West Bank of the West Beryl Technologies, LLC Best Logistics, Inc. Blackmun Equipment Leasing Bowman & Company, LLP Bridgestone Americas Tire Operations, LLC Burr & Temkin California Drug Testing Associates California Truck Centers Central Valley Trailer Repair, Inc. Chauvel & Glatt, LLP City National Bank - Specialty Deposits Clutch & Brake Xchange, Inc. Commercial Carriers Insurance Agency Commercial Fleet Truck & Trailer Service Commercial Truck Consulting, LLC Continental Tire CornerStone Staffing Solutions, Inc. Counteract Balancing Beads, Inc. Crown Xpress Transport Cummins Pacific, LLC D C L I DETROIT DynoMaster, Inc. Edgewood Partner Insurance Center Enterprise Truck Rental / Lease Eppler Towing and Transport FleetPride, Inc. Fox Transportation FreightDATA Software, Inc. GCR Tires & Service Global Hawk Insurance Co. Golden State Foods Great Dane Trailers Hanson Bridgett, LLP Hardy Erich Brown & Wilson HD Industries Hoag & Robi, CPA's Hunter Tires, Inc. Hunter Tires, Inc. Hyundai Translead Imperial Supplies Industrial Waste & Salvage Inland Kenworth, Inc. Interstate Truck Center Jagdeep Singh Insurance Agency, Inc. Johnson Matthey Kauderer & Associates Kresky Signs, Inc. Lafler Moore Connerty & Webb, LLP Lamar Bros. Tire Service, Inc. McKinney Trailer Rentals Mercantile Freight Services, Inc. Michelin North America, Inc. Midwestern Insurance Alliance, LLC Miles L. Kavaller, A Professional Law Corp. Minuteman Transport, Inc. National Bankers Trust Corporation Navistar Neil, Dymott, Frank, McFall & Trexler APLC Network Environmental Systems, Inc. Network Truck Insurance Services, Inc. North Valley Ag Services Northland Insurance Companies Osterkamp Trucking, Inc. Pacific Logistics Corp. Pacwest Security Services Papé Kenworth Trucks Pete's Road Service PrePass, a service provided by HELP, Inc. R.B. Truck Repair Ramos Oil Company Rinehart & Associates, Inc. Riverside Truck & Equipment, Inc. Roadstar Trucking, Inc. Rodgers Trucking Company RWC Group Scopelitis, Garvin, Light, Hanson & Feary, P.C. Sebring Transport, Inc. Seitz Perkins Insurance Services SHASTA FOREST PRODUCTS, Inc. Shell Oil Products U.S. SleepSafe Drivers SmartTruck Systems Somach Simmons & Dunn Southland Data Processing Southwest Trails Specialty Truck Parts, Inc. Sturdy Oil Company TEC of California Ten West Towing, Inc. Thermo King of Salinas, Inc. Tiger Lines, LLC Touch Tel Mobile Traction Trailer Resource Universal Warehouse Co. Utility Trailer Sales of Southern California, LLC Valley Power Systems, Inc. Valley Transport Refrigeration Valley Truck Parts Wells Fargo Equipment Finance Western Truck Center Western Truck Insurance Services, Inc. Wilshire Insurance Co. Winton Ireland Strom & Green Insurance XTRA Lease

7 Index of Advertisers Categories Our publication features an Index of Advertisers section in which your company will be listed under the category of your choice with the page number of your ad. When our members are in the market for a specific product or service, they can search the Index of Advertisers and quickly locate advertisers that specialize in that category. One free category is included with any size ad and additional categories are only $20 each. If your product or service is not listed below, a new category can be created for you. Accident Documentation Kits Accident Reconstruction Accounting/ Consulting Services Additives Air Compressors Air Freight Air Tools Alignment Systems Amusement Games/Equipment ATM Services & Equipment Attorneys Auction & Realty Services Audio Books Automated Fueling Automation Equipment & Services Beverages Blowers Bulk Transportation Carbon Monoxide Services Cargo Control Equipment Carriers Coffee Products Commercial Fueling Common Carriers Communications & Radio Equipment Computer Software Consultants Data Management Diesel Engine Sales/Parts/Services Diesel Shop Tools & Equipment Distribution Drive-Away Truck Service Driver-Aided Tools & Accessories Driver Leasing Driver Training Drug Testing Electronic Equipment & Parts Emergency Spill Response Employee Leasing Specialist Engines-Sales & Services Excavating Financial Services Food Products Franchise Companies Frozen Food Products Furniture Pads General Commodities Gifts, Novelties & Toys Grocery Wholesale Hand-Held Computers Hats Health Food Products Heavy-Duty Parts Heavy Hauling Ice Cream Industry Publications Insurance Jacks Lift Equipment Loading Dock Equipment Massage Material Handling Equipment Member Discount Program Movers Warehouse Equipment Moving Equipment Occupational Health Oil & Lubricants Pharmaceuticals, OTCs Pre-Paid Phone Cards Preventive Maintenance Private Carriers Refrigerant Recovery Equipment Restaurant Equipment Routing Software Safes Safety Consultants Scales Service Merchandiser Shipping/Packaging Signs/Decals/Graphics Staff Leasing Suspension Systems Tank Trailers Telecommunications Services Tire Handling Equipment Tire Service Tools Tire, Dealer & Repair Towing, Recovery & Emergency Service Trailer Manufacturing Trailer Refrigeration Trailer Repair & Services Trailer Sales/Leasing/Rental Transportation Software Truck Bodies Truck Dealers Truck Driving Instruction Truck Heaters Truck Manufacturing Truck Parts & Accessories Truck Parts & Service Truck Repairs & Services Truck Sales/Leasing Truck Stop Network Truck Washing Equipment Utility Trailers Vehicle Washing Systems Warehousing Waste Oil Furnaces Weigh Station By-Pass Systems Wet Line Kits Wireless Internet Service Wireless Voice & Data Services Workers' Compensation Wrecker Services Yard Trucks Other: One free listing with any size ad. Additional listings are $20.00 each. No limit. Please list new categories on this sheet. Additional Categories X $20.00 = $ Initial: Date: