SPONSORSHIP AND ADVERTISING OFFERINGS

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1 SPONSORSHIP AND ADVERTISING OFFERINGS CELEBRATING 100 YEARS OF INSPIRING CHICAGO S HR COMMUNITY

2 HRMAC is Leading the dialogue on workplace strategy and issues Connecting HR Leaders with respected innovators, new insights and strategies Growing Chicago companies and talent Founded in 1915, the Human Resources Management Association of Chicago (HRMAC) is the largest and oldest organization of its kind in the United States and is the premier human resources organization in the Midwest. Membership is comprised of nearly 750 companies in the greater Chicago metropolitan area representing over 7,000 Human Resources professionals. HRMAC is a forum for human resources leaders, practitioners, service providers, and business executives charged with designing and delivering workforce strategies to drive superior business performance in the organizations they serve. Join us while we celebrate 100 years of leading the dialogue on workplace strategy, connecting HR leaders with best-in-class resources and growing Chicago area companies and talent. HRMAC corporate company representative reporting title: Between 41 and 70 years of age:* 50% CHRO/VP 24% Director 17% Other 9% Manager CHROs Practitioners Supplier Partners 89% 63% 77% Top 10 Industry Sectors represented by HRMAC member companies (non-suppliers): 20% Personal and Business Services 18% Nonprofit 16% Banking/Finance 13% Healthcare 10% Manufacturing 6% Wholesale/Retail 5% Leisure Time Industries 4% Warehouse/Distribution 4% Agricultural Production 3% Transportation Master Degree or higher:* CHROs Practitioners Supplier Partners 77% 51% 56% *according to engaged members in the 2014 HRMAC membership survey. Contents Webinars CHRO Roundtables Interest Groups Business Essentials HRMAC Future Leaders Networking Events Summit Leadership Series Advertising Opportunities Sponsorship Application

3 SPONSORSHIP AND ADVERTISING OPPORTUNITIES Webinars SEPTEMBER 2015 JUNE 2016 Investment: $2,000 each Availability: 9 Sold: 0 Attendance Range*: Demonstrate your organizations expertise through sponsorship of a HRMAC webinar. As an exclusive sponsor, you will develop and present your content around an emerging topic recommended by HRMAC members. A call for webinar proposals will begin early summer and a committee will select the exclusive sponsor for each month. Exclusive sponsorship of selected webinar Provide the speaker and content upon selection of your proposal Branding on PowerPoint slides Logo on the event webpage Logo on OnDemand Series webpage for one year Logo on all promotional s Two complimentary registrations to your sponsored webinar Attendee list of the first 50 registrants Attendee postal mailing list following the presentation* CHRO FORUMS CHRO Roundtables SEPTEMBER 2015 JUNE 2016 Investment: $2,500 each Availability: 5 Sold: 0 Attendance Range*: up to 35 CHRO Roundtables provide Chief Human Resource Officers with a forum to network and discuss a broad range of strategic issues. These events are only open to CHROs of HRMAC member companies and their peers in transition. A call for CHRO proposals will be distributed in July and a committee will select the exclusive sponsor for each roundtable. Exclusive sponsorship of selected roundtable Provide the speaker and content upon selection of your proposal Branding on PowerPoint and handouts Thirty-minute networking opportunity before the event Logo and link on the event webpage Logo on invitations to CHROs Pre-attendee list before the presentation Complete attendee roster 1

4 SPONSORSHIP AND ADVERTISING OPPORTUNITIES INTEREST GROUPS Interest Groups SEPTEMBER 2015 JUNE 2016 Investment: $1,500 series cosponsorship/$3,000 series exclusive sponsorship Availability: 16 Sold: 6 Attendance Range*: One of the most valued member benefits are the FREE Interest Group programs offered to all HRMAC members. Interest Groups are in-person programs that represent the key functional areas of HR; two geographic groups; a group geared for young professionals and a group for colleagues in transition. These programs deliver the latest thought leadership on all aspects of HR and most of the programs offer HRCI credits. Each Interest Group produces three meetings per year with the exception of the Career Development Interest Group which produces nine meetings per year. Your sponsorship includes all the meetings for your selected Interest Group. Opportunity to participate on the planning committee for your sponsored Interest Group. Opportunity to host an Interest Group at your location Thirty-minute networking opportunity before the event Recognition from the podium as a sponsor of the Interest Group Logo on the event webpage Logo on promos to membership Interest Groups: Career Development formerly Transition Employee Relations HR Management Systems International North/Northwest Suburban Area Social Media for HR Talent Acquisition Talent and Organization Effectiveness formerly HR Planning and Development Total Rewards Young HR Leaders West Suburban Area Business Essentials SEPTEMBER 2015, FEBRUARY 2016, MARCH 2016, APRIL 2016 Investment: $600 each Availability: 4 Sold: 0 Attendance Range*: HRMAC has partnered with the Lake Forest Graduate School of Management to create dynamic half-day skill-building courses to help HR leaders become stronger business partners. Topics include influencing strategies and HR s strategic role in global business. Opportunity to participate on the planning committee Opportunity to host a meeting at your facility Thirty-minute networking opportunity before the event Recognition from the podium as a sponsor Branding on PowerPoint presentation Logo on the event webpage Logo on promos to membership 2

5 SPONSORSHIP AND ADVERTISING OPPORTUNITIES HRMAC Future Leaders Future Leaders DECEMBER 2015 MAY 2016 Investment: $500 each Availability: 6 Sold: 1 Attendance Range*: up to 20 The HRMAC Future Leaders program is a unique development opportunity to provide high-achieving, high-potential Human Resource professionals, nominated by their CHRO, with a platform to develop the necessary skills and experiences to help in their ascension to the top HR leadership post. This highly comprehensive development program will afford top HR talent with the fundamental knowledge to guide them to becoming a well-rounded HR leader to better serve their organization. The selected participants will form a cohort and participate in highly interactive small group settings learning from C-level business leaders as well as from one another. Complimentary registration to sponsored module Networking opportunities during break Branding on PowerPoint presentation Recognition on the future leaders webpage Recognition on reminders to cohort HRMAC Networking Events Networking Events SEPTEMBER 2015 AND JANUARY 2016 Investment: $1,000 each Availability: 3 Sold: 2 Attendance Range*: Strictly for socializing, these events offer food, refreshments and fun! These popular events attract both members and non-members in the Chicagoland area. Your sponsorship will include both events. Logo on the event webpage Logo on promos to membership Signage at the events Two complimentary tickets per event 3

6 SPONSORSHIP AND ADVERTISING OPPORTUNITIES SUMMIT 2015 NOVEMBER 3, 2015 DONALD E. STEPHENS CONVENTION CENTER, ROSEMONT, IL Investment: $3,500 $20,000 Availability: Varies Attendance Range*: Summit is the place where Chicagoland area HR leaders gather for professional development, networking, and the opportunity to learn about the latest trends impacting their business. The day features nationally-recognized thought leaders from inside and outside the human resources profession. Program sessions address key topics to enable HR professionals to develop and execute the strategies that contribute to the bottom line by aligning their people practices with the organization s overall goals. Now in its Centennial year, Summit has grown into an eagerly-anticipated annual event attracting over 700 attendees. Please for a complete SUMMIT 2015 Exhibitor/Sponsorship Prospectus. Leadership Series FEBRUARY 2016, APRIL 2016, JUNE 2016 Investment: $3,500 $10,000 series Availability: Varies Attendance Range*: ea. The Leadership Series is one of HRMAC s signature events presenting three programs that bring together thought leaders from the executive ranks of the country s most recognized companies to discuss strategic business issues. Representing various business sectors, panelists share their experiences and insight into the role HR plays in driving business success. Your sponsorship includes all three programs. DIAMOND SPONSORSHIPS Investment: $10,000 series Availability: 0 Sold: 3 SPONSOR BENEFITS FOR SERIES: One day of the series that your company will be the featured sponsor Signage at the event Opportunity to participate on the planning committee Nine complimentary tickets Logo on the cover of the Leadership Series brochure (one mailing) Logo and link on Leadership Series webpage Recognition on all promotions Company description and contact information in onsite handbook BENEFITS OF BEING THE FEATURED SPONSOR: Two-minute presentation to tee-up panel discussion Seating at VIP table Table top exhibit on the day you are featured Full-page color ad on back cover of program handbook GOLD SPONSORSHIPS Investment: $3,500 series Availability: 9 Sold: 4 Table top exhibit on one of the event dates assigned by HRMAC Signage at the event Quarter-page black-and-white ad in the program handbook Three complimentary tickets to each event Logo in the Leadership Series brochure (one mailing) Recognition on Leadership Series webpage Recognition on all promotions Company description and contact information in onsite handbook 4

7 HRMAC ADVERTISING OPPORTUNITIES SUMMIT 2015 and Leadership Series Program Guide Investment: $250 $800 Market your company through advertising in the programs for HRMAC s two signature events of the year. The annual Summit attracts up to 700 attendees and the Leadership Series boasts over 900 participants over the three sessions. These prices include all three Leadership Series program guides. SUMMIT 2015 Onsite Program Guide Half-page b/w ad $250 each Full-page b/w ad $450 each Full-page color ad $650 each 2016 Leadership Series Onsite Program Guide Half-page b/w ad $250 series Full-page b/w ad $450 series Full-page inside cover color ad $650 series Full-page inside back cover ad $650 series Bundle Pricing Buy an ad in both program guides and save 10% Half page b/w ad in three Leadership Series guides and Summit program guide $450 Full-page b/w ad in three Leadership Series guides and Summit program guide $810 HRMAC Website Investment: $700 $2,000 each The HRMAC website is the best resource for members and the industry to access information about upcoming events, programs, and connect with peers and colleagues. Advertise on the HRMAC webpage and target leading decision makers in human resources. HRMAC is the premier Chicagoland area association. One year advertising options: 120x240 Vertical ad $2,000 each 150x150 Tile ads $1,000 each Six month advertising options: 120x240 Vertical ad $1,200 each 150x150 Tile ads $700 each 5

8 HRMAC ADVERTISING OPPORTUNITIES HRMAC Flipbook/Magazine Investment: Varies Connect with key and senior level, Chicagoland area HR executives from nearly 750 organizations! HRMAC s HR Leader quarterly magazine will feature editorial from local leaders in the industry, as well as interest pieces from local HR professionals, HRMACmembers, and associates of local professional service firms. HRMAC members will receive the HR Leader in both print and digital formats, ensuring that your message will be seen on multiple platforms! Advertising rates: (All ads full color) 1X 2X 3X 4X Back cover $2,055 $1,830 $1,735 $1,645 Inside covers $1,950 $1,745 $1,645 $1,540 Full page $1,335 $1,230 $1,180 $1,130 1/2 page $1,025 $ 920 $ 870 $ 820 1/3 page $ 900 $ 715 $ 665 $ 615 Contact Jennie Russell at x 2241 or for more information and non-member pricing. * prices are subject to change without notice. HRMAC Membership Directory Description Advertise in the HRMAC Membership Directory and connect with key senior level, Chicago-area HR executives from nearly 750 organizations. The Directory features valuable contact information for member HR professionals,and professional services firms. Take this unique opportunity to put your message in front of more than 3,000 senior HR professionals throughout the Chicago Metro area. Advertising rates: MEMBER NON-MEMBER Back cover (color) $ 3,600 $4,320 Inside cover (color) $ 3,350 $4,000 Full page (color) $ 2,660 $3,190 Full page (b/w) $ 1,620 $1,950 1/2 page (color) $ 2,070 $2,490 1/2 page (b/w) $ 1,030 $1,250 1/4 page (b/w) $ 620 $ 770 1/8 page (b/w) $ 360 $ 450 Contact Jennie Russell at x2241 or for more information. * prices are subject to change without notice. 6

9 Sponsorship and Advertising Offerings Sponsorship Application Company Contact Title Address City/State/Zip Phone Fax Please select your sponsorship activities below. Once availability is confirmed, a contract will be forwarded. If your activity is not available, a HRMAC staff member will contact you. Note: A 25% surcharge will apply to all non-member sponsors. Webinar Sponsorship Exclusive Sponsor $2,000 CHRO Roundtable Sponsorship Exclusive Sponsor $2,500 Interest Group Series Sponsorship Series Sponsor $1,500 Exclusive Sponsor $3,000 Please indicate which group(s) you are interested in sponsoring: New! Business Essentials Sponsorship September Sponsor $600 February Sponsor $600 March Sponsor $600 April Sponsor $600 New! Future Leaders Sponsorship Future Leader Module Sponsor $500 Networking Sponsorship September and January Sponsor $1,000 Leadership Series Sponsorship Diamond Sponsorship $10,000 Gold Sponsorship $3,500 Method of Payment Check (payable to HRMAC) American Express Discover MasterCard Visa Credit Card Number: Expiration Print Name Signature Date payment to: Fax payment to: Questions: Contact Jada L. Peterson at or Mail payment to: HRMAC, 225 W. Wacker Dr., Suite 650, Chicago, IL

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