2 Introducing the 2015 SheLeads Conference Join our MC, Tracey Spicer, and more than 200 aspiring women leaders at Hotel Realm on May for this inspirational and original women s leadership event. The She Leads Conference format combines education and skills development, an abundance of networking opportunities, and a mix of stimulating talks and hands-on workshops with some of Australia s most renowned women leaders. Attending the She Leads Conference gives our delegates the practical skills to accelerate their leadership journeys, whether they are working in the corporate, government or not-for-profit sectors. With top names already confirmed for our speaker lineup such as Kate Carnell, AO, CEO, Australian Chamber of Commerce and Industry, Stephanie Foster, Deputy Australian Public Service Commissioner, Emma Bennison, CEO, Arts Access Australia, and Rebecca Skinner, Deputy Secretary, Defence People, this is an event not to be missed. In this guide you will find: An overview of the She Leads initiative Reasons to become a She Leads partner Partnership levels So what is the She Leads initiative all about? At YWCA Canberra we know that developing women s leadership is fundamental to advancing gender equality. Our She Leads Diploma of Management was launched by Elizabeth Broderick, Sex Discrimination Commissioner, and Susan Brennan, World YWCA Vice President in The course offers a gendered analysis of leadership and management, and provides a customised curriculum addressing the specific needs of women in the early stages of their career. The She Leads Diploma is a nationally recognised qualification delivered through YWCA Canberra s Registered Training Organisation. In 2014 we expanded the reach of this highly successful program to include an annual conference, to engage a broader range of aspiring women with the unique skills-building and networking opportunities that She Leads provides. The Conference was an incredible success with 170 women attending, and more than 90% reporting the conference was excellent or very good. It was an important day of sharing and learning between women who brought with them a diverse range of experiences and skills, leaving delegates with renewed energy, new ideas, and a sharpened focus to take the next step on their own leadership journeys. The Conference pulled together an outstanding line-up of women leaders such as Dr Anne Summers, Virginia Haussegger, Khadija Gbla, Lauren Capelin, Casey Keed, Dr Caroline Lambert, Yolanda Vega, Helen Conway, Carmel McGregor and Julie McKay. As an organisation at the forefront of leadership development in Australia, we have drawn on our expertise and networks to create a program for our 2015 conference that includes master classes, interactive practical skills development sessions, and a lineup of speakers to challenge, entertain and share with our audience.
3 intelligent passionate curious hungry
4 Why become a SheLeads partner? To engage and empower By becoming a She Leads partner, you are demonstrating your support for advancing gender equality in Australia. You will join like-minded organisations and businesses from a range of sectors and industries in empowering women to achieve their full potential. She Leads Conference attendees are an extraordinary breed: passionate, outward looking, curious, intelligent, and hungry to learn more. This event will attract a highly engaged audience from Canberra and beyond, who want to lead change locally, nationally and internationally. I felt empowered to be in a room full of strong women promoting leadership & awareness. To be a part of something meaningful The presenters and panelists at the She Leads Conference will share insights into their personal leadership journeys, and debate some of Australia s biggest leadership challenges across the private, government and not-for-profit sectors. Importantly, the She Leads Conference will focus on solutions to Australia s leadership challenges, and will equip attendees with the resources and networks they need to advance their leadership journey. As a partner, you will play a vital role in making this a reality. Far more than just a logo Partnering with the She Leads Conference is about more than branding and profile-raising. Our goal is to create lasting partnerships with organisations that want to meaningfully engage and add value to the She Leads initiative. We encourage you to consider launching a new product or service to coincide with the conference, and look at how you can leverage our captive audience of established and aspiring women leaders. We will craft a partnership arrangement with you based on your strategic goals, areas of interest, and budget. We work with you months before the Conference to ensure that our partnership is mutually beneficial, and plays to the strengths of both our brands.
5 Partnership details Getting involved We re excited to partner with a select group of organisations that are committed to the vision of women achieving their potential. Our Conference attracts sponsorship from a wide variety of companies including Microsoft, Women s Agenda, Westpac, ACTEWAGL, and Zonta. This year we re proud to welcome PWC Canberra as our Principal Partner. Newcast joins the ranks as Live Stream Partner, and Capital Chemist, Horizon One Recruitment, Microsoft and HESTA have come on board as She Leads Friends. Women s Agenda will continue their involvement with the Conference as our Online Partner, and we welcome Goosebumps to our community this year as our inaugural Creative Partner. We want our partners to find their niche, and contribute something memorable and unique to the day. We also want to make it as easy as possible for our partners to contribute, and we want a diverse range of partners. That s why we have supporter options from $1000. We know that your brand, time and money is incredibly valuable and we want to ensure that you get something rewarding in return for your contribution. If you are interested in an arrangement that is not listed, we would be more than happy to tailor something exclusive to your needs. She Leads Principal Partner $10,000 1 place available TAKEN Our Principal Partner not only shares our values and our goals for progressing women s leadership, but they are actively working with us to make this a reality. With an in-kind or monetary contribution of $10,000 or more, our Principal Partner is an integral part of the She Leads Conference experience from start to finish. Principal Partners are entitled to: Up to five registered attendees for the conference, as well as a 20% discount on the corporate group rate for up to 10 staff. Explicit mention by the She Leads Conference host and an acknowledgement of our partnership during opening remarks. Logo on marketing collateral print and digital logo 1st rank. Opportunity for a partner space. Opportunity to place items in our gift bags. Recognition in slide shows and printed program logo 1st rank with corporate description. Recognition on the website logo 1st rank with corporate description. Opportunity to present at cocktail function. Opportunity for advertisement in event program. Branding on live stream and on-demand videos. Recognition in pre-event e-bulletins and social media.
6 She Leads Champions $ places available 2 PLACES AVAILABLE Champions are a strong ally of She Leads and YWCA Canberra. With an in-kind or monetary contribution of $4000 or more, Champions play a key role in the She Leads Conference. Champions are entitled to: Up to two registered attendees for the Conference, as well as a 15% discount on the corporate group rate for up to 10 staff. Explicit mention by the She Leads Conference host. Logo on marketing collateral print and digital logo 2nd rank. Opportunity for a partner space. Opportunity to place items in our gift bags. Recognition in slide shows and printed program logo 2nd rank with corporate description. Recognition on the website logo 2nd rank with corporate description. Opportunity for advertisement in event program. Recognition in social media. Exciting to be part of this conference. I feel attending has opened the door to me to supercharge my leadership journey. She Leads Friends $ places available - TAKEN She Leads Friends are important members of our community. With an in-kind or monetary contribution of $1000 or more, the She Leads Friends are part of the fabric of our event and what we stand for. Friends are entitled to: A 10% discount on the corporate group rate for the Conference for up to 10 staff. Logo on marketing collateral print and digital logo 3rd rank. Opportunity to place items in our gift bags. Recognition in slide shows and printed program logo 3rd rank. Recognition on the website logo 3rd rank. In-kind partnerships There are a range of ways that you can support the She Leads initiative beyond a cash partnership. We will customise your partnership benefits based on the relative value of your in-kind contribution: Printing and lanyards Attendee bags Creative and design services Filming, live streaming, and postproduction Presenter travel and accommodation PR and media services Attendee bag items d
7 iscover connect ignite About the global YWCA movement YWCA Canberra is a member of a global network of women leading social and economic change in over 120 countries worldwide. In partnership with the World YWCA, in Geneva, and hundreds of member associations around the globe, the YWCA of Canberra advocates for peace, justice, human rights and care for the environment. The World YWCA has been at the forefront of raising the status of women for more than a century, and strives to develop women s leadership to find local solutions to the global inequalities women face. Its vision is a fully inclusive world where justice, peace, health, human dignity, freedom and care for the environment are promoted and sustained by women s leadership. Each year, the global YWCA movement reaches more than 25 million women and girls in more than 20,000 communities. Through advocacy, training, and development, the YWCA movement empowers women, young women, and girls to lead social change. A human rights framework and the Millennium Development Goals guide the YWCA s advocacy initiative, programs, and services. The Convention on the Elimination of All Forms of Discrimination Against Women (CEDAW), the Beijing Platform for Action, the Declaration of Commitment on HIV and AIDS, as well as the agenda of the International Conference on Population and Development (ICPD) also inform its work. 1 World Bank. World Development Report Overview, Gender Equality and Development, Ibid. 3 Elizabeth Broderick, Cassandra Goldie and Elena Rosenman. Australian Human Rights Commission: 2010 Gender Equality Blueprint, Tim Toohey, David Colosimo and Andrew Boak. Australia s Hidden Resource: The Economic Case For Increasing Female Participation, Bain and Company and Chief Executive Women. Creating a positive cycle: Critical steps to achieving gender parity in Australia, Tim Toohey, David Colosimo and Andrew Boak, Op Cit.
8 A heartfelt thanks to our valued partners PwC, Principal Partner Goosebumps, Creative Partner Newcast, Live Stream Partner Horizon One, She Leads Friend Microsoft, She Leads Friend Capital Chemist, She Leads Friend HESTA, She Leads Friend Aspen Medical, She Leads Friend Women s Agenda, Online Partner Contacts For partnership enquiries contact: YWCA Canberra Level 5, Bright Consulting Building 161 London Circuit Canberra ACT 2601 P F ywca-canberra.org.au Joanna Allebone Director of Corporate Relations and Communications E P M For event & ticketing enquiries contact: Clare Conroy Producer She Leads Conference P E
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