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1 ENTERTAINMENT CONTENT & DELIVERY GROUP TV FUTURES A strategic market outlook service tracking consumer behaviour and habits relating to the consumption of TV and video. TV, Online Video, Infrastructure, Connected Devices 20 Key Countries KPIs for 150+ Operators 5 Year Forecasts & Key Economic Metrics 04/14

2 INSIGHT & MARKET METRICS: A SINGLE SOURCE As consumers viewing time becomes increasingly fragmented across many devices and multiple services, the wider landscape of media and entertainment must be fully understood in order to exploit the potential return from the new opportunities that portable devices and broadband infrastructure improvements present. As broadcasters transition to online, and online services move to the TV screen, the historical silos of video and television have eroded with content now available to consumers on any device, at anytime, anywhere - making access to reliable insights and metrics essential for effective market and product analysis and planning. Futuresource s 25 year heritage at the heart of media and entertainment research gives us with an unparalleled viewpoint from which to provide a consolidated service offering complete coverage and knowledge of the TV eco-system. Futuresource s understanding of the complete picture beyond the core entertainment landscape - including broadcast infrastructure, consumer electronics, digital delivery technology and software - means we have a unique and unrivalled perspective on the media and entertainment sector, applying our understanding to insights and forecasts that increase our clients confidence in the decisions they make. The Futuresource proposition is unique, extending beyond the metrics, providing the context and insight around the data sets, with analysts that are always on hand to discuss, debate, consult and chat through assumptions, methodology, insight and general industry trends Futuresource Consulting Ltd

3 THE BUILDING BLOCKS REPORTS Reports provide qualitative interpretation of the data, analyst commentary, assumptions and additional value-add information / data. The service includes annual reviews of the key market segments, offering analyst insight, industry feedback and forward-looking commentary. In addition, monthly strategic bulletins offer focused deliverables on key topics around company announcements / news / shows. DATA To complement and provide substance to the reports, subscribers have access to a comprehensive database of market metrics across TV, video, delivery infrastructure and consumer electronics All data regularly reviewed with all datasets projected out five years. Data is based on a combination of industry primary research and secondary data collection. HELPLINE DEBRIEFS Debriefs present an opportunity to meet with the Futuresource project team. Sessions are based on a pre-agreed agenda provided by the client, covering areas of strategic interest and any relevant issues. Some clients opt to conduct these meetings under NDA in order to use them as brainstorming sessions for future business plans. Helpline enquiry facility on-going access to the project team for additional information and support. As part of the all-inclusive fee, Futuresource offers clients un-timed access to its analysts and consultants in order to help and support on any questions that arise within the scope of the TV Futures service Futuresource Consulting Ltd

4 FOCUS ON: MARKET REPORTS PUTTING THE DATA IN CONTEXT Qualitative data interpretation, country/operator comparisons and commentary Reporting on recent industry activity M&A, service launches, technology deployment 3 annual reports: I. Pay-TV & Broadcast Detail of leading pay-tv operators & broadcasters (revenues, subscribers, ownership, strategic partnerships, non-linear strategy (e.g. TV Everywhere, OTT), non-video strategy (e.g. home security/automation/management, gaming, music). II. Online Video Detail of leading service providers incorporating subscribers, revenues, ownership, pricing strategy, content partnerships, hardware strategy dedicated DMA, exclusives, matrix of hardware supported. Review of infrastructure broadband/lte speeds and feeds. III. Connected Devices Performance and forecast (volume/value) by product segment country comparison, review of technology. Vendor performance review and competitive shares. Analysis and commentary on operating systems and content partnerships Futuresource Consulting Ltd

5 FOCUS ON: STRATEGIC BULLETINS ENSURING CLIENTS ARE FULLY INFORMED Frequent reports drilling down into the micro level trends facing the industry and connecting market segments. Reports focused on key industry developments Forthcoming publications include: 1. Pay-TV Remaining Relevant: detailing traditional pay-tv operators ventures into OTT, the importance of multi-play and subscriber lock-in. Premium/Exclusive content strategy and maintaining ARPU growth. 2. Long-term OTT Success: is OTT a short-term phase or can it stand the test of time? Will the content industry support it in the long-term? How does the industry grow revenues beyond more subscribers? Will pay-tv take over? Creating exclusives through in-house production. Venturing into live. 3. The Changing Face of Free-to-Air Broadcast: evolving the advertising business model, transitioning to digital, monetising the consumer venturing into paid-for services. Long-term future for broadcasting. 4. Sports Rights Annual Audit: sports rights by country, by platform (e.g. live/highlights, broadcast/mobile), attributable revenues case studies of key franchises, sports. Commentary on recent/upcoming rights negotiations. 5. 4K Market Update: market activity update from both a content and hardware perspective relevant forecasts included CE installed base, service roll-out and consumer consumption Futuresource Consulting Ltd

6 FOCUS ON: DATASHEETS & PIVOT TABLES PROVIDING DIRECT MANIPULATION OF DATA Region Country Business Model Format Genre Year Transactions Ave. Price (Local Currency) Consumer Spend (Local Currency) North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie North America USA Transactional EST Movie Pay-TV 2014 VoD: Total Market Development: Key Countries North America USA Transactional EST Movie North America USA Transactional EST Movie Retail Value (Local Currency) North America USA Transactional EST Movie North America USA Transactional TVoD Movie North America USA Transactional TVoD Movie USA 2006 (US$) , ,800 1, ,014 2,103 2,174 2,219 North America USA Transactional TVoD Movie Canada 2007(CA$) North America USA Transactional TVoD Movie North America USA Transactional TVoD Movie UK ( ) North America USA Transactional TVoD Movie Germany ( ) North America USA Transactional TVoD Movie North America USA Transactional TVoD Movie France 2012 ( ) North America USA Transactional TVoD Movie Italy 2013 ( ) North America USA Transactional TVoD Movie Spain 2014 ( ) North America USA Transactional TVoD Movie Netherlands 2015 ( ) North America USA Transactional TVoD Movie 2016 Belgium ( ) North America USA Transactional TVoD Movie Sweden (SKr) North America USA Transactional EST TV North America USA Transactional EST TV Denmark 2006 (DKr) North America USA Transactional EST TV Norway 2007(NKr) North America USA Transactional EST TV Finland 2008( ) North America USA Transactional EST TV North America USA Transactional EST TV Japan (Yen) 11,771 13,943 16,842 North America USA Transactional EST TV ,977 22,555 24,236 25,085 North America USA Transactional EST TV Australia 2012 (AUS$) North America USA Transactional EST TV North America USA Transactional EST TV Mexico 2014(Pesos M) North America USA Transactional EST TV Brazil 2015 (Reales M) North America USA Transactional EST TV North America USA Transactional EST TV NB: Includes transactional VoD and "Near VoD" All data above is in Local Currency PivotTable delivery allowing for quick manipulation of data. Cross reference data sets from all elements of the eco-system such as broadband penetration & OTT revenues or SVoD uptake compared with Smart TV penetration. TV Futures: Pay-TV Select Relevant Filters: Region Asia Pacific CE Europe Latin America North America Western Europe Technology Analogue Country Quick Navigation Australia Belgium Brazil Canada China Denmark Finland France Germany India Italy Japan Mexico Netherlands Norway Russia Spain Sweden UK USA Pay-Free Free Front Page Economic Metrics Pay-TV Digital Video Connected Devices Digital Pay Platform Cable IPTV Satellite Terrestrial All data supplied in flat file and formatted tables, allowing for export to own modelling tools and for quick internal circulation. Datasheets distributed via and also accessible via secure online portal. Subscription includes profiles of leading service providers across broadcast, pay-tv and online incorporating key company information and KPIs Row Labels Australia Cable Households (000s) ARPU: Local ARPU: USD Revenue: USD ,003 1,062 1,101 1,141 1,183 1,229 Revenue: Local ,025 1,063 1,102 1,142 1,187 IPTV Households (000s) ARPU: Local ARPU: USD Revenue: USD Revenue: Local Futuresource Consulting Ltd

7 DATABASE DETAIL TV ONLINE VIDEO INFRASTRUCTURE CONNECTED DEVICES TV Households Pay/Free TV Households SD/HD TV Households Pay: Households by Platform ivod/est/svod Transactions (ivod/est) Subscribers (SVoD) ARPU by Business Model Revenue by Business Model Broadband Household Penetration Segmentation by Technology Segmentation by Speed Key Operator KPIs Installed Base & Annual Sales Smart TV Blu-ray PS3/4 Xbox 360/One ARPU by Platform Key Operator KPIs Dual/Triple Play Uptake Mobile Subscription Revenue by Platform FTA Services Pay-TV VoD Revenue by Platform Attributable Revenues Key Operator KPIs Key Service KPIs Free: Pay-TV Services Households by Platform Attributable Revenues Advertising Revenue Key Service KPIs Key Broadcaster KPIs Focusing on 20 key countries driving value and growth KPIs provided for 150+ individual operators All datasets include five year forecasts Market data supplemented by key economic metrics: Population/Households GDP per Capita Inflation Exchange Rates Mobile Smartphone Subscribers 3G/4G Adoption Key Operator KPIs COUNTRY COVERAGE Brazil Canada Mexico USA Belgium Denmark Finland France Germany Italy Netherlands Norway Spain Sweden UK Tablet CE & Content Partnerships Australia China India Russia Turkey Futuresource Consulting Ltd

8 SERVICE SUMMARY Subscription Includes: Market Reports (3 per annum) Strategic Bulletins (minimum of 6 per annum) Datasheets/PivotTables (refreshed regularly) Onsite Debriefs (2 per annum) Open-ended Helpline TV Futures Informed Insights Data Analyst Interaction TV Online Video Infrastructure Devices Futuresource Consulting Ltd

9 About Futuresource Consulting Futuresource Consulting is a specialist research and knowledge-based consulting company with a heritage stretching back to the 1980s. Its insight and global market coverage are based on informed regional expertise, ensuring its portfolio of world-class clients is fully supported in research, analysis, strategic planning and decision making. Consumer Electronics Print & Imaging Entertainment Content & Distribution Education Technology Optical Disc Manufacturing Broadcast Equipment Professional Displays About the Entertainment Content and Delivery Group For over 25 years Futuresource has tracked the distribution of entertainment to the consumer. From VHS, through to Blu-ray and from broadcast to online services, we provide quantification and independent assessment on the trends and developments as the consumer s appetite for video, music and games continues to evolve. Clients receive regularly updated data and market forecasts supported by analyst commentary. Our strategic bulletins report on the wider issues facing the sector, while on-site debriefs and open access to analysts all form part of the service. Our Digital Entertainment Strategic Market Outlook service covers content (packaged media (DVD/BD), TV and online video, box office, music and games) and distribution infrastructure (mobile, fixed broadband and broadcast). talk to us Futuresource Consulting +44 (0)

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