Sponsorship Opportunities

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1 Sponsorship Opportunities

2 Contents About MEIC 1 The mobile community 2 Members: an elite list of organizations 3 Leadership: our Board of Directors 4 MEIC programs 5 Sponsorship overview 7 Platinum sponsorship package 8 Gold sponsorship package 9 Silver sponsorship package 10 Bronze sponsorship package 10 Enhance your profile: à la carte options 11

3 About MEIC The Mobile Experience Innovation Centre (MEIC) is a not-for-profit association that supports design leadership, experience innovation, and applied research in Canada s mobile and wireless industries. On a monthly basis, in 2011, MEIC reached over 800 stakeholders in the mobile media eco-system. MEIC s reach also included 400 Twitter followers, 500 LinkedIn group members, and the networks of its association partners: Wavefront, Mobile Marketing Association, Internet Advertising Bureau, WIP Connector, and the Mobile Entertainment Forum. MEIC has a strategic priority in talent and training and delivers programs catering to designers and developers as well as others looking for strategic pathways to grow their mobile businesses. Over the course of , MEC provided direct support to over 900 companies and individuals through monthly events, working groups, and business acceleration services. 1

4 The mobile community Member Type Location Full-Time Employees Revenue VANCOUVER MONTREAL OTTAWA 5,000 WATERLOO REGION 2,500 11,000+ ICT ENABLERS $5M-10M $10M+ $0-50K OTHERS CONTENT PRODUCERS GREATER TORONTO AREA 0-12 $1M-5M $50K-100K $500K-1M $250K-500K $100K-250K Source: MEIC, Mobile Innovation Report,

5 Members: an elite list of organizations Achilles Media Business Development Bank of Canada Bell CBC City of Toronto Conestoga College Deloitte Entrinsic FreshGrownApps George Brown College GestureTek Giant Step Guardly Huawei Devices IAB Canada IBM IDC Canada Impact Mobile Interactive Ontario IT World Canada Kidobi Komodo OpenLab OCAD University Ontario Centres of Excellence Ontario Media Development Corporation Government of Ontario Greater Toronto Marketing Association macxmum MaRS Discovery District Ministry of Economic Development and Innovation Metal Piranha Microsoft Canada Mobify Mobile Entertainment Forum Mobile Marketing Association Normative Design National Research Council of Canada Polar Mobile PricewaterhouseCoopers QuickPlay Media Radar Media Company RBC Royal Bank Research In Motion Rogers Ryerson University Sapient Scotiabank The Mobile Institute The Globe and Mail University of Toronto Transcontinental Media Visa Xtreme Labs Wavefront Yellow Pages Group 3

6 Leadership: our Board of Directors PRESIDENT AND ACADEMIC CO-CHAIR: Dr. Sara Diamond, President and Vice-Chancellor, OCAD University VICE-PRESIDENT AND INDUSTRY CO-CHAIR: Avi Pollock, Head, Applied Innovation and Strategic Planning, RBC Royal Bank SECRETARY: Renee Szuhai, Product Manager, Huawei Devices TREASURER: Stephen Perelgut, University Relations Manager, IBM Jamie Barron, Partner, Deloitte & Touche LLP Gladstone Grant, Vice-President Developer and Platform Group, Microsoft Canada Inc. Krista Napier, Senior Analyst, Canadian Digital Media and Emerging Technology, IDC Canada Dragan Nerandzic, Chief Technology Officer, Ericsson Canada Inc. Josh Sookman, Founder & CEO, Guardly Robert Luke, Assistant VP Research and Innovation, George Brown College Angus Frame, VP Digital Media, The Globe and Mail Michael J O Farrell, Co-Founder, The Mobile Institute Vincent John Vincent, President, GestureTek Gary Schwartz, President, Impact Mobile Patrick Lauzon, President, Mediative/Yellow Pages Group DIRECTOR OF SPECIAL PROJECTS: Kathleen Webb Hossein Rahnama, Associate Director, Department of Computer Science, DMZ, Ryerson University 4

7 MEIC programs for include: Mobile Accelerator Program (MAP) MAP focuses on developing the business skills of mobile business entrepreneurs. Through a series of six half-day workshops, mobile developers, producers, and designers connect with industry advisors and each other to form new business connections and receive support to help grow their businesses. Mobile Developers and Designers of Toronto (MDOT) user group MDOT is dedicated to helping nurture skills and competencies of mobile developers and designers in Toronto. MDOT gets mobile professionals together for two hours after work each month to talk tech and creative around mobile media content and platform development. Mobile App Devkit A mobile enabled website designed to help users learn about mobile app development and to learn best practices for planning mobile app development projects. Continued on next page > 5

8 MEIC programs for include: Mobile Forums Need a large audience for your business/product launch? Mobile Forums offer two hours to present and network with up to 300 audience members. Full support is provided from social media marketing to event logistics. Mobile App Camp Big brands are typically out of reach for small mobile companies and vice versa. At the same time, smaller companies may offer unique, creative ideas. The Mobile App Camp brings content brands and the broad mobile community together over a summertime start-up weekend to create and pitch new product ideas. The goal is win-win new business opportunities for both brands and start-ups. Mobile Media Market Map Be recognized as a leading stakeholder in the mobile media ecosystem through your organization s inclusion in MEIC s Mobile Media Market Map. This HTML 5-based interactive tool is used by Canadian trade commissioners to learn about and promote your company internationally, as well as by your potential customers in their search for suppliers, advisors, talent, and support services. Mobile Advisory Network Connecting people is the one thing that MEIC does best. As a member of the Mobile Advisory Network your company will be presented with vetted opportunities to connect with prospective new clients on a timely basis. 6

9 Maximize your sponsorship opportunities Type of Opportunity Platinum Gold Silver Bronze Exclusivity at the Mobile App Camp Customized Mobile Forum One exclusive speaking opportunity for each of the following: MAP (40 minutes) and MDOT (30 minutes) As speakers, benefit from additional exposure through MEIC s marketing push through its various social media channels. Corporate handout opportunities Logo recognition (MEIC website, registration page, vinyl signage & screen) The ability to provide corporate vinyl signage at all MEIC events Exclusive networking opportunities Exit survey data or delegate information Premium Corporate MEIC Membership ($500 value) Inclusion in Mobile Media Market Map Inclusion in Mobile Advisory Network Inclusion in Mobile App Devkit Free event tickets to attend each MEIC event 4 tickets 3 tickets 2 tickets 1 ticket 7

10 Platinum: $30,000 Exclusivity at the Mobile App Camp in Brand categories (e.g. technology platform, device manufacturer, childrens content, news and sports content, etc.) A customized Mobile Forum event including 60 minutes for presentation and 60 minutes for networking This exclusive Platinum sponsorship will include one exclusive speaking opportunity for each of the following: MAP (40 minutes) MDOT (30 minutes) As speakers, Platinum sponsors will benefit from additional exposure through MEIC s marketing push through its various social media channels. Platinum sponsors will have an exclusive presence at each MEIC event: Corporate handout opportunities Logo recognition (MEIC website, registration page, vinyl signage & screen) The ability to provide your vinyl corporate banner for set-up at the event Exclusive networking opportunities Exit survey data or delegate information Premium Corporate MEIC Membership ($500 value) Inclusion in Mobile Media Market Map Inclusion in Mobile Advisory Network Platinum Sponsors may have custom content and links to their own online content included in the Mobile App Devkit»» Free event tickets for four employees to attend each MEIC event 8

11 Gold: $15,000 This exclusive Gold sponsorship will include one exclusive speaking opportunity for each of the following: MAP (40 minutes) MDOT (30 minutes) As speakers, Gold sponsors will benefit from additional exposure through MEIC s marketing push through its various social media channels. Gold sponsors will have an exclusive presence at each MEIC event: Corporate handout opportunities Logo recognition (MEIC website, registration page, vinyl signage & screen) The ability to provide your vinyl corporate banner for set-up at the event Exclusive networking opportunities Premium Corporate MEIC Membership ($500 value) Inclusion in Mobile Media Market Map Inclusion in Mobile Advisory Network Gold Sponsors may have custom content designed and links to their own online content included in the Mobile App Devkit»» Free event tickets for three employees to attend each MEIC event 9

12 Silver: $5,000 Bronze: $2,500 Silver sponsors will have an exclusive presence at each MEIC event through: Corporate handout opportunities Logo recognition (MEIC website, registration page, vinyl signage & screen) The ability to provide your vinyl corporate banner for set-up at the event Exclusive networking opportunities Premium Corporate MEIC Membership ($500 value) Inclusion in Mobile Media Market Map Bronze sponsors will have an exclusive presence at each MEIC event through: Corporate handout opportunities Logo recognition (MEIC website, registration page, vinyl signage & screen) Exclusive networking opportunities Inclusion in Mobile Media Market Map»» Free event tickets for one employee to attend each MEIC event Inclusion in Mobile Advisory Network Free event tickets for two employees to attend each MEIC event 10

13 Enhance your profile: à la carte options Mobile Accelerator Program (MAP) Platinum and Gold Sponsors MEIC Corporate Members Only One 40 minute speaking opportunity Ability to provide handouts after presentation As a speaker, benefit from additional exposure through MEIC s marketing push through its various social media channels Logo on vinyl signage Free tickets to attend six networking events Included in Sponsorship Package $1,500 Mobile Developers and Designers of Toronto (MDOT) Platinum and Gold Sponsors MEIC Corporate Members Only One User Group Series 30 minute speaking opportunity Ability to provide handouts after presentation As a speaker, benefit from additional exposure through MEIC s marketing push through its various social media channels Logo on vinyl signage Free tickets to attend monthly events Included in Sponsorship Package $1,000 Continued on next page > 11

14 Enhance your profile: à la carte options Mobile App Devkit Platinum, Gold, Silver, and Bronze Sponsors MEIC Corporate Members Only Naming Rights: With only one opportunity available, this is an exclusive offer for company name integration into the name of the Mobile App Devkit $5,000 $5,000 Mobile App Camp Platinum Sponsors MEIC Corporate Members Only Exclusive brand category Connect with over 100 developers and designers over one weekend in August Receive innovative approaches to working with your brand Logo recognition in all online and print advertising Customized electronic newsletter and registration Additional marketing push through various social media channels On-site dissemination of your promotional materials Custom nametags Registration desk support Included in Sponsorship Package $15,000 Continued on next page > 12

15 Enhance your profile: à la carte options Mobile Media Market Map Prominent logo placement Company description Link to corporate website Platinum, Gold, Silver, and Bronze Sponsors Included in Sponsorship Package MEIC Corporate Members Only Included in Corporate Membership Naming Rights: With only one opportunity available, this is an exclusive offer for company name integration into the name of the Mobile Media Market Map $5,000 $5,000 Continued on next page > 13

16 Enhance your profile: à la carte options Mobile Forums Platinum Sponsors MEIC Corporate Members Only 60 minutes for presentations 60 minutes for networking 300 person capacity room AV with IT support Customized electronic newsletter and registration Additional marketing push through various social media channels On-site dissemination of your promotional materials Custom nametags Registration desk support Included in Sponsorship Package $3,000 + HAVE AN INNOVATIVE PROMOTION IDEA? If so, MEIC can customize any of the options in this sponsorship document. We look forward to partnering with you now and in the future. 14

17 Room 7311A, 205 Richmond St West Toronto, Ontario M5V 1V3 MAILING ADDRESS: 100 McCaul St Toronto, Ontario M5T 1W1 PHONE: x4363 meic.ca

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