WESTjobs Premium Corporate Package. Delivering Targeted Online Advertising Solutions
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- Chastity Adams
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From this document you will learn the answers to the following questions:
Who does WESTjobs'website display its services to every day?
Who is the most refreshed daily Jobs on WESTjobs?
What is the maximum amount of exposure you can get?
Transcription
1 WESTjobs Premium Corporate Package Delivering Targeted Online Advertising Solutions
2 WESTjobs... bringing your business, your brand and your services to thousands of Western Australians every day. WESTjobs.com.au WESTjobs is WA s leading careers, employment and training portal, 100% focused on bringing WA jobseekers, employers, recruiters and trainers together in one intuitive, functional website. In this proposal WESTjobs offers cost-competitive and precisely-targeted marketing solutions, designed to build your brand and to display your services directly to thousands of visitors every day. A Snapshot Profile of WESTjobs WA s only dedicated employment and training portal Australia s fastest-growing employment portal Around 10,000 WA jobs online every day, refreshed daily Jobs on our site are seen by hundreds of thousands of jobseekers every month Around half a million page views every month Over 54,000 registered jobseekers on-site Many Google page 1 rankings in key search terms A comprehensive training and education section A comprehensive careers guide Sector-based market information and editorials Searchable jobseeker resumes Employer and recruiter directories
3 Premium Corporate Package - only $450/month What you will get WESTjobs will deliver thousands of targeted eyeballs to your job ads and your customised corporate profile, for the one low monthly investment. No other jobsboard can offer such a keenly-priced package! The package includes... With WESTjobs you can build a significant online presence and all for one low price Unlimited Job Ads that s right, post as many job ads as you want! 2. Free Resume Search browse thousands of resumes online and request jobseeker details 3. Custom Profile Page create a custom profile page on WESTjobs about your company and its services 4. Featured Advertising Listing your company logo on WESTjobs home page 5. Job Sector Targeting your own ad above a job sector of your choice Package Options Explained 1. Unlimited Job Ads As part of this unique package you can post as many job ads as you like each month (we do monitor ads to ensure quality). Each ad will appear on our site as well as being indexed by Jobsearch.gov.au, which reaches millions of jobseekers each month. Features include: All job ads stay live for up to 45 days Unlimited jobseeker qualification questions with ratings score Ads can be branded with FREE logo Ads can be posted within multiple job categories Ads can be posted within multiple job locations
4 2. Free Resume Search Job ad postings is one way of attracting high-quality candidates, WESTjobs also offers you free searches of our candidate resume database where you can shortlist candidates that meet your criteria, then send them a request for their details. Click here to view example on our website. 3. Custom Profile Page WESTjobs will create and post your own customised profile page to detail targeted services or specific offers. Your profile page on WESTjobs can link directly to a nominated URL or web page. All pages are optimised for search engines. This has proven to be a very successful tactic, with most clients reporting excellent click-through and conversion rates. WESTjobs creates this page from information you supply and from your website. Click here to view example on our website.
5 4. Featured Advertisers Listings Located prominently in the right hand column of WESTjobs home page, you can feature your company logo here with a link to your custom profile page, a nominated web page or URL. There is a maximum of 10 Featured Advertiser listings available on a firstcome-first-served basis, so don t miss out! Click here to view example on our home page. 5. Job Sector Ad Your own corporate banner ad will appear above targeted job search and browse results of specific, nominated job sectors, giving you instant and highly-targeted exposure (maximum of 3 per category). These 500 x 90 pixel ads appear in a prime position on the first fold above the search results and can include your company logo, your corporate message and/or a call to action. Ads link directly to your nominated web page. Click here to view example on our website.
6 The Key Benefits of Advertising on WESTjobs 1. Huge exposure: With hundreds of thousands of visitors and around 500,000 page impressions every month, WESTjobs is the established leader in WA s employment, careers and training market. And with projected strong growth in 2014, all advertisers on WESTjobs will benefit from continual exposure to WA s dynamic and active employment market. 2. Unique Jobsboard Display Advertising: WESTjobs presents a unique opportunity to WA s employers, recruiters and training providers, through a range of innovative and highly-targeted display advertising solutions, designed to build your brand as well as to elicit action from your target markets. WESTjobs can also offer customwritten content designed to not only promote your company objectives, but to also generate high Google organic rankings. 3. Google #1 Rankings: WESTjobs has many top 10 and page 1 Google rankings for relevant search words and terms. These contribute greatly to driving traffic to WESTjobs and to delivering high visibility to your job ads and to your corporate ads. 4. Site Stickability : Visitors to WESTjobs spend an average of over 3 minutes on the site, searching for jobs as well as browsing the comprehensive range of content and information. WESTjobs boasts an unmatched range of information and tips for Australian jobseekers /7 Exposure: WESTjobs never sleeps! Unlike traditional media such as press or TV, where your ads have a limited life, WESTjobs is awake and active 24 hours a day, 7 days a week. The site s national and international reach also shades traditional media, evidenced by the strong traffic from the eastern states, the UK, Europe and Asia. 6. Targeted Exposure to Pre-Qualified Prospects: WESTjobs client advertisements are posted in specific, highly-targeted sectors and seen by visitors who have pre-qualified themselves by visiting those sectors. When compared to traditional media, you ll find that advertising on WESTjobs is 100% accountable! 7. Track and Test: The unique flexibility inherent in the WESTjobs platform allows you to test various sector performances and to tailor your ad budgets to fine-tune and maximise cost-effectiveness. 8. Increased Website Traffic: Visitors to WESTjobs are encouraged to click on links to your web pages or websites, thereby directing qualified leads from your target audience direct to your nominated information, offer or call to action. Average stats per month for the past 12 months Visits: 120,000 Average pages loaded per visit: 4.04 Pages loaded: 453,000 Average time on site: 4.17 minutes
7 Client Testimonials Don t just listen to us listen to what our clients say! RMS is proud to be associated with a resource such as WESTjobs, dedicated to the exciting growth in WA. The WESTjobs website provides an outstanding opportunity for RMS to promote its own class-leading services via a professional and well-respected platform. WESTjobs staff are professional, courteous and flexible in regard to finding the best solution for any given campaign. RMS noticed a positive increase in referrals and traffic to the RMS website within days of establishing our sponsorship package. Jan Norberger, General Manager Richards Mining Services WESTjobs is a great job board and information portal that really targets WA jobseekers and has allowed us to source hard to find candidates that we weren t getting through other job boards. In a market where skilled candidates are getting increasingly hard to find, WestJobs has delivered for us. The increased exposure has been a great additional tool in helping us fulfill client needs. Jarrod Cooper, Director, Allstar Recruitment Group We like the way that WESTjobs appears at the top (or at least very highly) on web search-engine responses. This exposure is critically important Ted Gallop, Executive Officer. Mineworks Group How do I stop the advert? I ve had 25 applicants in a few days so I need to put it on hold or cancel it. I think I have more than enough applicants. I can t believe how well it worked. Your website and service is awesome. Nolan Penning, Magnum Flavours & Ingredients I advertised on WESTjobs.com.au and have been thrilled with the response. My target audience is jobseekers and WESTjobs delivered as promised! They are professional, friendly and easy to deal with and above all, will work with you to tailor a solution to meet your needs! Compared to other advertising mediums I have tried, WESTjobs is a far better option in terms of target audience and value for money. Michelle Lopez, One2One Resumes
8 The West Online Group Pty Ltd PO Box 1394, South Perth 6951 Phone Mark Read WESTjobs Values Your Business Thank you for the opportunity to submit our proposal and recommendations. We commit to working closely with you to determine the most cost-effective solutions to achieve your business objectives. The WESTjobs Team
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