SPAR emedia Marketing Kit
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- Archibald Lamb
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1 SPAR emedia Marketing Kit The online media platform for SPAR Point Group AUDIENCE Who are they? Project Managers Design Leaders Asset Managers Engineering Managers Maintenance Managers Survey Heads LIDAR Service Providers Dimension Control Managers Federal, State & Local Government Discipline Leads University Researchers What markets do they serve? Aerospace Aviation Architecture/ building Art Automotive Chemical/ Petrochemical Civil Infrastructure - Rail, Roads, Bridges, Tunnels Civil Infrastructure - Building Construction Digital Cultural Preservation Disaster Planning & Recovery - Environmental Disaster Planning & Recovery - Non-environmental Discrete Manufacturing / Reverse Engineering Entertainment/ Gaming Filmmaking Forensics & Security Planning Forestry Geology Graphic Design Industrial Facilities/Plant Insurance Land & Natural Resource Management Law Enforcement Legal/Accounting Marine/ Shipbuilding Medical/Healthcare Military/ Defense Mining Offshore Construction Renewable Energy Process & Power Security Survey & Mapping Water Resource Management Utilities How do they connect with SPAR Point Group? daily weekly monthly Educate, Promote & Sell with SPAR emedia. CONTACT: Gregg Shapiro, emedia Product Manager gshapiro@divcom.com
2 SPAR Point Group.com The home for all SPAR-branded content SPAR PREMIUM / SPARVIEW / CONFERENCES / BLOGS / VIDEOS / WEBINARS / PODCASTS / WHITE PAPERS Average Monthly Traffic 2014 SPARPointGroup.com Visits 18,204 Page Views 39,059 Unique Visitors 13,797 Leaderboard: 728 x 90 Rectangle 1: Rectangle 2: Rectangle 1: 3:1 Rectangle: 300 x 100 Rectangle 2: 3:1 Rectangle: 300 x 100 Text Ad: 10 word headline + 40 words SPARView Every week the very latest in news, trends and professional perspectives 8,500+ Subscribers Average Open Rates % 2
3 SPAR Webinar Series Turn-key lead generation or strategic promotion-only packages designed to promote your company s expertise and thought-leadership place in the market. Lead-generation (includes post-webinar report) Topic development and content creation in consultation with sponsor Panel development Webinar promotion and lead capture 2 dedicated s to a targeted selection of the SPAR Point Group database () advertisement promoting the webinar on SPARPointGroup.com rectangle in two editions of SPARView Leaderboard advertisement on SPARPointGroup.com for one month preceding the webinar Landing page and lead capture form Form includes one question provided by sponsor Editorial mention if appropriate in SPARView and on SPARPointGroup.com Webinar moderation Webinar registration and hosting Leads funneled to sponsor within 4 business days post-webinar and again 30 days post-webinar Promotion-only Webinar promotion 2 dedicated s to a targeted selection of the SPAR Point Group database () advertisement promoting the webinar on SPARPointGroup.com Editorial mention if appropriate in SPARView and on SPARPointGroup.com Webinar moderation Webinar registration and hosting Post-webinar report o Post Webinar PDF reported created by SPAR Point Group o Report promotion and lead capture o Dedicated to a targeted selection of the SPAR Point Group database o () advertisement promoting the report to run on SPARPointGroup. com o Landing page and lead capture form o Form includes one question provided by sponsor o Editorial mention if appropriate in SPARView and on SPARPoint- Group.com o Sponsor receives the first 200 leads o Additional leads available at price/lead fee. Please see your salesperson for more details. o Leads funneled to sponsor 30 days after report posting and 60 days after report posting 3
4 SPAR Insider Podcast Series Delivers unparalleled leadership perspectives in a flexible platform that moves valuable corporate messaging into the marketplace. SPAR White Papers Educate and promote the company s expertise using SPAR s downloadable White Paper & Case Study platform. SPAR handles promotion, registration and delivery, you handle the content. SPAR Directory and Online Classified Advertising Supplier Directory SPARPointGroup.com contains a comprehensive Supplier Directory containing hundreds of products and suppliers for the 3D laser scanning market. Basic listings are free. With an Enhanced or Premium Listing, expect to: Appear in more search results Strengthen your brand Stand out from the competition Drive website traffic Generate leads Basic Listing: Free Enhanced Listing: $250/year Premium Listing: $500/year Basic Listing + Company Name + Product Category + Phone Premium Listing + Company name + Company logo + Contact + Phone, , web address + Company Description (unlimited length) & photos Enhanced Listing + Company name + Company logo + Contact + Phone, , web address + Unlimited products + Unlimited categories + Press releases + Lead generation collection + Videos + In rotation in featured suppliers & products block + Company Description (up to 60 words) + 10 products + 5 categories + Lead generation collection Additionally, a premium listing ensures higher results in searches within SPARPointGroup.com, and in external search engine rankings, including Google, Yahoo and Bing. Classified advertising Have a job to fill? Equipment to sell? Classified ads are cost-effective and get results. $200/month To place a classified ad contact Gregg Shapiro / gshapiro@divcom.com Specifications: Headline: 10 word maximum Body Text: 40 word maximum Image: <= 450x450 Logo:<=100x
5 Rates Banner Size 3x 6x 12x SPARPointGroup.com (min. 3 months) Rates are per month SPARView (min. 3 months) Rates per weekly edition Leaderboard 720x90 $900 $700 $500 1st position 2nd position 300x250 $750 $650 $ x250 $650 $550 $300 3:1 Rectangle 300x100 $500 $300 $200 Banner Size 3x 6x 12x 18x 19x + 1st position 300x250 $600 $500 $400 $300 $200 2nd position 300x250 $500 $400 $300 $200 $150 3:1 Rectangle 300x100 $400 $300 $200 $150 $100 Text $300 $200 $150 $100 $50 SPARPointGroup.com SPARView Podcast Webinar Regular Package Save PRICING Packages Basic Plus Deluxe 3x - Med. Rec. 2nd pos. 6x - Med. Rec. 1st pos. 6x - LB 4x - Med. Rec. - 2nd pos. 8x - Med. Rec. 10x - Med. Rec. No No $3,950 $3,350 $600 No No $6,300 $6,300 $1,600 1 No $13,700 $11,650 $2,050 Premium 6x - LB 10x - Med. Rec. 1 1 $19,700 $14,750 $4,950 1x 2x 3x Webinar Whitepapers Basic - Promotional Premium - Lead Generation Basic - Promotional Premium - Lead Generation Promotional only No lead report $3,000 $2,500 $2,000 Content development Lead report with event report $6,000 $5,000 $4,500 1x 2x 3x Promotional only No lead report $3,000 $2,500 $2,000 $4,500 $3,000 $2,500 Contact: Gregg Shapiro, emedia Product Manager gshapiro@divcom.com SPAR Point facebook.com/sparpointgroup 5
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