Digital Book World Community Sponsor Media Guide.

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1 DIGITAL BOOK WORLD CONFERENCE + EXPO Digital Book World Community Sponsor Media Guide Digital Book World is the leading online information source for the ebook and digital publishing industry. It is the only online source solely dedicated to the digital publishing industry. Digital Book World is a thriving online community, focusing on educational resources, business insights and events for publishing professionals and their partners, including agents, booksellers, technology vendors and authors. Through partnerships with select industry consultants, Digital Book World also offers a platform of services for small and mid-sized publishers to help them navigate the digital transition. Digital Book World offers multiple channels to help you communicate your marketing message to this highly qualified and influential audience. Digital Book World Has Extensive Reach to Digital Publishing Professionals DigitalBookWorld.com has an average of 116,000 monthly visits, 87,000 unique visitors and highly engaged audience that spends an average of more than three minutes on site. DBW Daily E-newsletter is distributed to over 28,000 digital publishing professionals every weekday. DBW Daily E-newsletter delivers an average of 30,000 impressions and 6,500 clicks per week. DBW boasts a Twitter following of 38,000, up from 31,000 in DBW has 5,700 Facebook fans. DBW has 10,000 LinkedIn members. DBW has 675 Google+ followers.

2 Digital Book World Daily Newsletter Weekly Sponsor Reaches 28,000 Publishing Professionals Every Day Reach over 28,000 digital publishing professionals at large and small publishers in trade, children s educational, professional and scholarly publishing. The DBW Daily averages 30,000 impressions and 6,500 clicks per week. Exclusive weekly sponsorship includes a text ad in main content block, logo in upper right, one box ad and lead generation during the week. Full sponsorship of the newsletter one week per month that combines content, advertising and lead generation. Sponsorship investment is $1,750 per week; $3,000 for two weeks.

3 DigitalBookWorld.com Sponsorship 116,000 Monthly Visits/87,000 Monthly Unique Visits Branding on digitalbookworld.com, both in editorial and sponsored sections, provide high visibility throughout the year, especially during peak times leading up to the annual Digital Book World Conference + Expo in January. Exclusive editorial opportunities through the DBW Expert Publishing Blog (see below for details). Sponsors can develop a robust series of interrelated blog posts to run over the course of the month. Ad unit is 300 x 250 pixels and will be rotated for thirty days. Sponsorship investment is $2,500 per month, $4,000 for two months or $5,250 for three months.

4 Sponsored Webcasts Sponsored webcasts are live, interactive online seminars, usually lasting one hour and focused on key subject areas undergoing significant digital change. Digital Book World works closely with sponsors to craft programming geared to the target audience and positions the sponsor as a trusted, authoritative voice in the industry. As a sponsor, you ll receive: The opportunity for a top-level executive to engage directly with a professional audience and share their perspective, raising your company s profile as a provider of valuable information. Complete registration lists, including attendees addresses. Primary logo placement in all marketing materials, including in at least two e-newsletters in the run-up to the webcast. Two dedicated blasts to over 28,000 of Digital Book World s readers. Listing on the Upcoming Webcasts page and on separate article page on the Digital Book Wire for at least two weeks prior to the webcast. Promotion through social media in the two weeks ahead of the webcast on all of Digital Book World s top channels, with the concentration and frequency of posts increasing as the date approaches.

5 Dedicated Blast Programs Reach Over 28,000 Digital Publishing Professionals marketing remains the most effective method of direct marketing to deliver sales and leads. DBW dedicated blasts will reach over 28,000 digital publishing professionals. Marketing investment is $2,500.

6 Best-Seller List Sponsorship The Digital Book World Ebook Best-Seller list is the industry s first definitive, weekly ranking of best-selling ebooks, including each title s publisher, price and rank the previous week. The list is being followed across the industry to track not only the best-selling ebooks but also what is selling across multiple price categories. The Best-Seller List is syndicated by PBS Mediashift, Huffington Post Books and the Philadelphia Inquirer. Over the course of 2013, the list generated nearly 250,000 page views. The list has also been featured in PaidContent, the Los Angeles Times, Mediabistro, Publishers Lunch, The Passive Voice, The Digital Reader, Library Journal s InfoDOCKET and countless other industry blogs and social media outlets. Sponsors of the Digital Book World Best-Seller List receive: Prime logo placement on the Digital Book World homepage and your banner ad on the weekly Ebook Best-Seller List posts for two weeks. Marketing investment is $3,000 per month, $5,000 for two months or $6,000 for three months.

7 Expert Publishing Column Sponsored Content Package Sponsors may also nominate a senior executive or spokesperson to author content for Digital Book World s popular Expert Publishing column, focusing on a growth area, commentary on recent news, challenges facing the industry or other issues. A blog post or series of blog posts can help communicate your company s vision, approach and products to Digital Book World s readers in a way speaks to their concerns and interests. All content is developed in close collaboration with editorial staff in order to ensure it is relevant, timely and well suited to the intended audience. Sponsors will post up to three articles for one month in the Expert Publishing Blog column on Digital Book World. Each sponsored post will receive full support through social media. Each sponsored post is highlighted once in the DBW Daily e-newsletter. Marketing Investment is $2500 for one month, $2,250 per two months or $2,000 for three months. Digital Book Wire Sponsorship The Digital Book Wire is a compilation of the leading news stories news stories in digital publishing. Banner ad (468 x 60 pixels) included on all articles posted within the Digital Book Wire category Marketing investment is $2,500 per month

8 White Paper Downloads White papers are a very effective method of establishing credibility in the market as a thought leader by providing insight, expertise and information on topics of critical importance to publishing professionals today. Sponsors may provide white papers will to vetted by editorial staff to ensure appropriateness for Digital Book World s audience, then distributed directly through the site. White paper sponsors receive: Featured placement in the DBW Daily e-newsletter Hosting by either the Digital Book Wire or Expert Publishing column on digitalbookworld.com Customer data each time a white paper is downloaded Marketing investment is $3,000

9 Exclusive Sponsor Surveys Custom Thought-Leader Surveys (price determined by survey size and scope) Conducting research through Digital Book World is a great way gain insight into the professional market and understand current trends. Digital Book World editorial staff works closely with sponsors to craft topics and questions geared to Digital Book World readers and customers. Exclusive survey sponsors receive: Two dedicated s to 28,000 publishing professionals requesting participation in sponsored survey. Complete participant lists, including attendees addresses. Blog content developed collaboratively with Digital Book World editorial staff exploring results and framing the findings for the broader digital publishing community TO BECOME A DIGITAL BOOK WORLD COMMUNITY SPONSOR, PLEASE CONTACT: Raymond A. Kyle Business Development Telephone:

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