Exhibition sales brochure 17 18 June 2015, Olympia London Exhibit at the HR Software Show and build your business +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk
About the CIPD The CIPD is the professional body for HR and people development. It has over 130,000 members working on HR, learning and development, people management and consulting across private businesses and organisations in the public and voluntary sectors. The CIPD is committed to championing better work and working lives for the benefit of individuals, businesses, economies and society. The CIPD brings together extensive research and thought leadership, practical advice and guidance, professional development and rigorous professional standards to drive better capabilities and understanding in how organisations of all kinds operate and perform, and how they manage and develop their people. About the CIPD HR Software Show The CIPD HR Software Show attracts senior HR professionals looking to source new HR software solutions or to improve existing systems. The show remains popular within the industry with 97% of visitors in 2014 saying that they would recommend the show to a colleague. Colocated with the CIPD Recruitment Exhibition, the event attracted nearly 1,800 visitors in 2014. The event is a great platform for event exhibitors to demonstrate their products and services in person, meet with prospective and existing customers, and more importantly, generate new leads. About CIPD exhibitions CIPD Conferences and Exhibitions have been delivering unrivalled industry-leading events for over 60 years. With a portfolio covering all the key HR issues, our events are the first place thousands of conference delegates and exhibition visitors come for industry updates and to meet leading suppliers. +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 2
Visitor profile The CIPD HR Software Show attracts senior HR professionals. Visitors are serious about finding new suppliers and making purchasing decisions. Read on to find out more about the visitors. 9 5 9 5 9 5 10 10 10 4 3 3 4 3 3 4 3 3 Products visitors are looking to source in 2014 (%) 10 10 10 13 13 13 38 38 3818 18 18 80 82 7 7 7 7 7 7 62 62 9 62 9 9 30 30 30 72 72 72 60 40 52 41 48 46 31 38 20 23 Job level (%) Manager and above Advisor/business partner Senior Officer/officer Consultant Assistant/coordinator Other Organisation size (employees) (%) 0 99 100 499 500 999 1000 4999 5000+ Budget responsibility (%) 0 49,999 50,000 249,999 250,000 499,999 500,000 999,999 1,000,000+ 0 Payroll/pay and benefits/reward/pensions HR management and information systems Time and attendance Performance management Recruitment software e-learning Talent management Managed/outsourced/shared services 3 Other +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 3
Visitor feedback of visitors felt the show met their 94% objectives of visitors would recommend the 97% event to a colleague of visitors are part of the main 82% decision making process of visitors didn t attend any other 86% event in the last 12 months. *Source: Visitor survey 2013 In 2014, visitors attended from organisations including: Aegis London Air Tanker Services Ltd Airmalta Aldi Stores Ltd Alliance Trust Plc Alzheimer s Society Atos Bank Of England Barclays Bank Plc Bi Worldwide Bird & Bird LLP Birkbeck College Breast Cancer Care Burberry Children s Hospice South West City & Guilds Clinic London Ltd Crabtree & Evelyn Dealogic Diabetes UK Ltd Dixons Retail Ltd Domino s Pizza Emeritis Ltd G4S Goldman Sachs Harrods Ltd Harvey Nichols Group Ltd Heathrow Express House Of Lords IBM Islington & Shoreditch Housing Assoc Ocado Panasonic Prostate Cancer UK Renault UK Ltd SAP Southern Railway Ltd Thorntons Ukces World Duty Free Group YMCA +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 4
Testimonials from visitors A unique opportunity to see all of the suppliers and products in a single place allowing you to make direct comparisons of demonstrations. HR IT consultant, St Christophers Hospice It was fantastic to see a wide range of providers in one place. When researching products and services, the marketplace can seem crowded and hard to navigate. The event enabled me to discover new vendors and discuss my requirements face to face in a greater level of detail. Director, The Skills Trust A great compact show with a friendly atmosphere and great selection of exhibitors. Very worthwhile time spent researching new systems and technologies to keep abreast of forthcoming developments alongside our more immediate software requirements. HR & Training Advisor, Cotswold Outdoor Very informative, all big names were there and the fact we could see demos of the software was very useful. HR Assistant, Encore Personnel +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 5
Exhibitor testimonials The interest we got at HRSS exceeded our expectations. Our whole team were busy speaking to people and we went home with a good number of leads. Director, Honeydew Health Ltd exhibiting as Absencehub.com HRSS was a well organised event, packed full of exactly the people we wanted to talk to. Marketing Manager, Selima The CIPD HR Software Show offers a simple way to engage with a closely targeted audience actively seeking the solutions which we sell and forms a primary component in our lead generation activities every year. Marketing Manager, Carval Computing Limited We liked the fact that the visitors to this very focused show were really keen on reviewing and understanding software packages. No time wasters! Business Manager, myhrtoolkit Organisations exhibiting in 2015 include: Access Group Advanced Business Solutions ADP Bond International Software (UK) Ltd Box It Carval Computing Ltd Cascade Human Resources Limited Cegedim SRH Ceridian Cezanne HR Chartered Institute Of Payroll Professionals CoreHR Crown Computing Ltd Easy Web Recruitment Equiniti ICS Ltd Exelsys Formula Time Systems Frontier Software Halogen Software Limited Head Light Ltd absencehub.com icsbusinessbox Lanteria MidlandHR Myhrtoolkit Limited NGA Human Resources People Force International Ltd Peregrine Immigration Management Ltd Pyramid Human Resources Ltd Safe EMS Sage HR and Payroll Selima Limited Softworks Workforce Solutions WCN WorkForce Software XCD HR Limited +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 6
Why you must exhibit! 1 CIPD database Exposure to the exclusive CIPD database (including over 130,000 members and thousands of relevant contacts) via our direct mail and email campaigns. 2 Lead generation CIPD Exhibitions put your organisation in front of thousands of senior HR business decision makers, who are keen to do business with you. 3 Brand awareness With the quality and number of visitors we deliver, exhibiting at CIPD Exhibitions gives your brand real exposure to real buyers. 4 Showcase presentations Book your stand by 14 February 2014, and you can apply for a speaking slot in the showcase area. Get your products and services in front of senior decision makers, who are there to make a purchase. 5 Networking CIPD Exhibitions provide a great opportunity to network with customers and peers, discuss ideas and make new contacts and leads on your stand, online before the event and in dedicated networking areas. 6 Launch new products and services Exhibiting at our events is the ideal platform to launch new products and services and engage face to face with your target audience. +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 7
Stand packages We offer a range of flexible stand packages designed to suit your individual budgets and business needs. 1: Space only (minimum 12sqm) Open floor space Exhibitor is responsible for flooring and walling Stand cleaning. 2: Standard Shell Scheme only (minimum 6sqm) Black modular shell-scheme, back and side walls as appropriate, ceiling grid Fascia and nameboard with company name and stand number (standard colour) Carpet (standard colour). 3: Meeting furniture packages 2 x madison chairs black 1 x columbia table black 1 x literature rack 1 x waste bin black 4: Bar furniture packages 2 x flash bar stools black 1 x sea bar table black 1 x literature rack 1 x waste bin black Don t miss out, secure the best position now +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 8
Stand package Along with any stand package, you will benefit from an extensive CIPDrun marketing campaign. In addition, we also provide free marketing advice and free promotional material that s available exclusively to exhibitors. Aimed to help push your presence at the event to ensure you get the most out of exhibiting and generating a great ROI. Here are some of the benefits of booking a stand at this year s event: 50-word entry on the event website inclusion in online exhibitor list, viewed by name or product type listing in pre-show Event Guide sent to pre-registered visitors and delegates (for bookings up to February 2015) unlimited supply of visitor tickets for your own mailings free e-tickets to send to your clients event logos and web banners online book an appointment system for exhibition visitors visitor data* PR support up to and during the event opportunity to apply for a free exhibitor showcase** * terms apply ** if you book before February 2015 (min stand size 9m 2 ) Book a stand today! +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 9
Networking opportunities We understand the value of face-to-face networking. We ve situated the catering and coffee areas on the exhibition floor, making it the ideal platform for exhibitors to make new contacts with a targeted audience of key decision-makers. Free learning sessions Visitors can also come along to the free learning zones located on the exhibition floor. Exhibitors have the opportunity to get involved in the sessions by presenting a 30 minute slot. Topics that were covered at the 2014 exhibition included: I m an SME. What can HR Technology do for Me? Right People. Right Location. Right Shift. Right on Budget. How to get a HR System in Place Fast. Using HR and Business Intelligence to See Your People in 3D. It s a great opportunity to showcase what products and services your organisation has to offer to the market. Don t delay in putting your request forward for a key slot in one of the learning zones and find out what sponsorship opportunities are available to help maximise and raise your company s profile. Join the conversation online Follow @CIPD_Events and use #HRSS14 Follow us at CIPDUK Join the CIPD Events group and take part in discussions! Start networking online now +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 10
Exhibition marketing campaign Through an extensive marketing campaign, we take a multi-channel approach to ensure the campaign has wide coverage and strong response rates, attracting a high-quality audience who are serious about making a purchase. Direct mail and emails are targeted using the exclusive CIPD database of over 130,000 CIPD members. Extensive direct mail and email campaign. Print advertising in all relevant trade magazines including People Management, Payroll World, Pay and Benefits Magazine, HR Magazine, HR Director and more. Exhibition tickets/postcards inserted in trade magazines. Online banners on relevant trade websites/emails including People Management, Global Recruiter, On rec, The Recruiter, The Grapevine, and more. Dedicated PPC and SEO campaign to encourage website traffic from Google to a dedicated website within the CIPD website using the latest SEO techniques to improve natural results. Web banners and editorial in external ebulletins and websites (including, HRZone, emedia and more). Bespoke networking and social media pages for all social media feeds, including Twitter, Facebook and LinkedIn Other promotional activities: the Recruitment Exhibition is also promoted via our branch and forum network. +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk 11
Exhibition sales brochure The HR Software Show 17 18 June 2015 +44 (0)20 8612 6180 exhibition-sales@cipd.co.uk