MAXIMIZE YOUR PRESENCE AT POWER-GEN EVENTS Power Engineering International is the official flagship sponsor of the highlyrespected international POWER-GEN Events Let the industry know you ll be at a POWER-GEN Event by working with Power Engineering International. Drive traffic to your booth by advertising in the event issue. All attendees will receive a digital copy of the magazine before and after the event. Printed copies of the magazine to be personally handed out to attendees walking in. As POWER-GEN audiences grow, so do the growing marketing opportunities available to companies to build brand awareness and generate leads. 19,100 qualified subscribers Pre & Post Show E-mail Blasts Bonus Distribution On-Demand Video Showcase Advertising in Power Engineering International is the most powerful way to connect with the people you want to at POWER-GEN, as well as the wider global power community
ON-DEMAND VIDEO SHOWCASE Drive traffic to your booth and gain exposure for your business at POWER-GEN Events with the In Booth Video IN BOOTH INTERVIEW A 20-30 minute discussion at your booth with our Editorial and Video Production Team. It will be edited and professionally produced to a 3-5 minute video. You suggest the questions to be asked so that the interview covers the areas you want available to view on www.powerengineeringint. com for 12 months. We provide you with a copy of the video for your own promotional purposes after 90 days exclusive hosting on our site. Pre show email promotion designed to promote your booth location and products exhibited. Post show we send a targeted email to 25,000 audited power industry professionals, featuring a link to your video WHY SHOULD YOU BOOK? Extending the value and lifetime of the show for those who were unable to attend in person or who were busy elsewhere. The finished video file is perfect for social media and your own website/ news section See previous In Booth Videos - www.powerengineeringint.com/video-gallery THE PACKAGE Video interview recorded at the event All production costs included Unlimited usage rights of the video 12 months hosting online Post event targeted email to power professionals to generate more views Pre event promotion Sponsorship Gross Rate $2,500
POWER-GEN PRE/POST SHOW EMAIL BLAST Direct promotion to attract customers before the show starts This gives you the opportunity to send a direct email communication to visitors prior to the event. You can start attracting visits and appointments at your booth before the exhibition has even started with a targeted email. Report included in the price Number of emails delivered Number of emails opened Number of click-thrus Sponsor Benefits: BRAND AWARENESS Strengthens your company image by developing an email creative that highlights the features and benefits of your solutions to help create an affinity with your company and products among targeted industry professionals. Over 60% of visitors are pre-registered 3 weeks before POWER-GEN events. LEAD GENERATION Generates leads from a targeted audience of industry professionals through the use of landing pages. TRAFFIC Links in the body of the email push decision makers directly to your website or to secure an appointment at the show. THOUGHT LEADERSHIP Enables you to differentiate yourself from the competition at the show through the direct promotion of your high-value thought-leadership oriented content to our targeted audiences. Sponsorship Gross Rate: EVENT ESTIMATED ATTENDANCE COST POWER-GEN Europe 10,000 $3,750-2,500-2,250 POWER-GEN Asia 8,000 $3,750-2,500-2,250 POWER-GEN India & Central Asia 4,000 $3,750-2,500-2,250 POWER-GEN Russia 4,000 $2,250-1,500-1,250 POWER-GEN Middle East 2000 $2,250-1,500-1,250 POWER-GEN Africa 2000 $2,250-1,500-1,250 POWER-GEN Brasil 2000 $2,250-1,500-1,250
EVENT CATALOGUE ADVERTISING Improve your ability to reach your potential customers at key shows worldwide If you are exhibiting at a POWER-GEN event or want to target exhibitors at the event, then booking directly in the POWER-GEN Event Guides can significantly improve your ability to reach your potential customers. Stand out at POWER-GEN exhibitions Highlight your presence to visitors and delegates Enhance your company profile Reinforce your key messages to a prime target audience Stay ahead of your competition Sponsor Benefits: BRAND AWARENESS Strengthens your company image and helps define how power generation professionals perceive your company and increase consideration and preference for your products. TRAFFIC DRIVER Pushes users to your website or directly to your sales team to learn more about your company and products, and ultimately increase purchase intention and activity. Sponsorship Gross Rate: Full-page spread $8,250-6,250-5,500 Full-page $5,000-3,250-3,000 Half-page page $3,000-2,120-2,000 Sponsorship Specifications: Trim (210mm x 297mm.) Allow (6mm) all round Double Page Spread Full Page 1/2 Vertical 1/2 Horizontal Size Width Height Width Height Width Height Width Height Trim 420mm 297mm 210mm 297mm 88mm 248mm 180mm 122mm Bleed 430mm 307mm 220mm 307mm Type Area 390mm 267mm 180mm 267mm
CONTACTS Advertising Sales REST OF THE WORLD Tom Marler, Advertising Director T: +44 1992 656 608 E: tomm@pennwell.com Marketing Ella Coulson, Marketing Coordinator T: +44 1992 656 652 E: ellac@pennwell.com Roy Morris, International Sales Manager T: +44 1992 656 613 E: rmorris@pennwell.com Editorial Kelvin Ross, Senior Editor T: +44 1992 656 605 E: kelvinr@pennwell.com AMERICA Rick Huntzicker, National Sales Manager, US AL,AR,DC,FL,GA,KS,KY,LA,MD,MO,MS,NC,SC,TN,TX,VA,WV CT,DE,IL,IN,MA,ME,MI,NB,NH,NJ,NL,NS,NY,OH,ON,PA,QC,RI,VT T: +1 (770) 578 2688 E: rickh@pennwell.com Tildy A. Bayar, Associate Editor T +44 1992 656 603 E: tildyb@pennwell.com Veronica Foster, National Sales Manager US CT,DE,IL,IN,MA,ME,MI,NB,NH,NJ,NL,NS,NY,OH,ON,PA,QC,RI,VT T. +1 (918) 832 9256 E: veronicaf@pennwell.com Diarmaid Williams, Digital Editor T +44 1992 656 681 E: diarmaidw@pennwell.com CHINA Liu Zizhen China Exhibition World Co.,Ltd T: +86 10 65924277 D: +86 13910435166 E: liuzizhen@world-fairs.org Group Publisher Dr. Heather Johnstone, Publisher T: +44 1992 656 606 E: heatherj@pennwell.com PennWell International Ltd The Water Tower, Gunpowder Mill, Powdermill Lane, Waltham Abbey, Essex, EN9 1BN, United Kingdom