MANCHESTER BURY LIVERPOOL SALFORD
INTRODUCTION The Work Company are launching Jobs Fairs in Bury, Manchester, Salford and Liverpool across June and July 2016 to connect employers with potential employees. The events will feature an exhibition and a series of workshops to help applicants with jobs and careers advice. The exhibitions will take place across the North West and are aimed at job seekers who want to meet potential employers in an informal setting. The events are taking place in the following locations: WHITWORTH HALL, MANCHESTER 10TH JUNE 2016 BURY TOWN HALL, BURY 23RD JUNE 2016 BUILE HILL PARK HALL, SALFORD 11TH JULY 2016 HOLIDAY INN LIVERPOOL CITY CENTRE, LIVERPOOL 19TH JULY 2016
THE EXHIBITIONS Each Jobs Fair will feature over 30 businesses from across the region, both local and national companies looking to recruit. We are hoping to attract hundreds of job seekers to each event and with their central locations, the events will attract a wide range of job seekers from those looking to further their career with a management position to school leavers, parents returning to work, graduates and many more. The Jobs Fairs will be free to attend and offer a unique opportunity for companies and job hunters to meet up in an informal environment to discuss potential future employment. Your company will also have the opportunity to exhibit in either just one area or all four locations if you are based in several locations across the region. BENEFITS OF EXHIBITING This is an excellent opportunity for employers to meet and have an informal discussion with candidates before following up with an interview or trial. We can also provide space to accommodate interviews. The event also offers excellent opportunities to build a strong and loyal candidate base in local communities surrounding the Manchester metropolitan area and across Liverpool, either across all 4 events, or as part of a local initiative. In addition to this, the planned outreach through a targeted social media marketing campaign is a great opportunity to reach out to those searching for jobs, potential candidates who are new to the area and people looking for a career change.
THE VENUES WHITWORTH HALL MANCHESTER M13 9NR 10TH JUNE 2016 The first Jobs Fair will be held at Whitworth Hall on The University of Manchester Campus, just 1 mile from the city centre. The exhibition will be held in the main hall, which is a perfect space for exhibition stands. The venue is located in the centre of the University of Manchester Oxford Street campus and is close to the city centre, offering nearby car parking at the Booth Street West Car Park. BURY TOWN HALL KNOWSLEY STREET, BURY BL9 0SW 23RD JUNE 2016 The Bury Jobs Fair will be held at the Elizabethan Suite in Bury Town Hall in the centre of the town. The Town Hall is very conveniently situated, directly opposite the Bury Metrolink/Bus Interchange. The nearest car park to the Town Hall is Q-Park Knowsley Place on Knowsley Street, BL9 0SW or alternatively use the Manchester Road car park, with postcode BL9 0SY, and both located opposite the Town Hall. BUILE HILL PARK HALL ECCLES OLD ROAD, SALFORD, M6 8GL 11TH JULY 2016 The Salford Jobs Fair will be held in Buile Hill Park Hall, using both the Main Hall and Woodland Suite to exhibit. The venue is situated on a main bus route to Manchester and is located approximately 1.5 miles from Salford Crescent Rail Station. There is parking available next to the venue for approximately 30 vehicles. Use the post code M6 8RF to get you into the park, then follow the road round to Buile Hall. There is also with additional parking available on the left as you enter the park. HOLIDAY INN LIVERPOOL CITY CENTRE LIME ST, LIVERPOOL L1 1NQ 19TH JULY 2016 The Jobs Fair in Liverpool will be held in the Holiday Inn Liverpool City Centre, directly opposite Liverpool Lime Street Railway Station. There is a multi-storey car park adjacent to the hotel, allowing for easy access to the venue. This car park is St John s Car Park NCP L1 1LQ, and if you validate your ticket at the front desk before your departure, you will only need to pay 6 for 24 hours parking.
MARKETING AND PROMOTION Job search has gone social. 94% of employers say that they use social media to find new employees, and the job searching public is responding to this, using Facebook, LinkedIn and Twitter instead of traditional job boards. It is also becoming more important to have a strong public face and presence online, in order to give prospective candidates an insight into your company. Participating in campaigns like this lifts your profile as well as your accessibility to new candidates. We will be investing heavily in paid social media by creating very specific targeted ads. We will attract a demographic of candidates essential to your workforce, meaning the people you meet at the Jobs Fair are of high quality and relevance to you. Our social media campaign will be complemented by more traditional channels including banners external to the venue, shopping centre based promotions in the week prior to the events to raise awareness, flyering campaigns on the day of the event, a PR campaign to achieve press coverage through local press and an extensive HTML e-marketing campaign to our database of job seekers.
EXHIBITION STAND We will provide you with a table and chairs in the venue and you can bring your own branded pop-up to make your business stand out to potential employees in the room. We are keen to secure prestigious and high profile exhibitors who have real, tangible vacancies, we have a limited number of free stands to give away to employers who meet this criteria. To book your free place please contact us as soon as possible to book your stand. BOOK A STAND We expect the Jobs Fairs to be extremely popular and we recommend that you book your stand as soon as possible to secure a prime location in the venues. To find out how your business can be involved, please contact Aimee Turner or Becky Mellor at Don t Panic Projects on 01706 828855 or email aimee.turner@dontpanicprojects.com or becky. mellor@dontpanicprojects.com.