Media Data on Official App for IAA CV 2016 Native Apps for: ios and Android
The Official App for the IAA CV 2016 1. Market leader: more than 10,000 downloads for IAA CV 2014 First place in business category 2. Always up-to-date: only with the official IAA app Exhibitor data and hall plans are continuously updated directly and exclusively by the organiser Page 2
Features of the Official IAA Commercial Vehicles App List of exhibitors Calendar of events Interactive hall plan Search function: exhibitors, halls, product groups, events Watch list for exhibitors and dates Local navigation Page 3
Overview of Advertising Options Advertising option Placement in ios and Android Page Logo on hall plan (internet and apps) x 5 Logo in list of exhibitors x 5 Sponsoring product category x 6 Banner package* with mobile landing page Banner package* without mobile landing page x 7 x 8 Highlight tile** with mobile landing page x 9 Mobile Interstitial** with landing page x 10 *The maximum number of banners per app is 6. **exclusive placement for one exhibitor Page 4
Logo in Hall Plan and List of Exhibitors Logo placements enable you to attract the attention of a specific target group! Logo on the hall plan Price in internet and apps Placement of firm s logo on the hall plan 395.00 Logo in the list of exhibitors Price in all apps Placement of firm s logo in the list of exhibitors 295.00 Logo size 250 x 250 pixels, uncompressed PNG Page 5
Sponsoring a Product Category Sponsoring of individual product categories (products or services, in German and English) enables you to advertise based on specific search words. Features Price in all apps Placement of your banner in the exhibitor and product search, top position, with link to the standard entry 750.00 Banner 640 px wide x 100 px high (max.30 KB), uncompressed PNG Page 6
Banner Package with mobile landing page Very good presence with a banner in site rotation and a mobile landing page. Features Price in Placement of your banner in rotation with other banners and creation of a mobile landing page with an image and text. 10,000.00 Banner 640 px wide x 100 px high (max. 30 KB), uncompressed PNG Image landing page 400 x 400 px (max 30 KB) uncompressed PNG Text landing page Max. 1,000 characters, WORD Page 7
Banner Package without mobile landing page Very good presence with a banner in site rotation. Features Price in Placement of your banner in rotation with other banners and link to your standard company entry. 7,500.00 Banner 640 px wide x 100 px high (max. 30 KB), uncompressed PNG Page 8
Highlight tile A tile ad on the homescreen, with a link to your standard entry or a mobile landing page. The set up of the mobile microsite is included in the offer. Highlight tile Lore ipsum Lorem ipsum dolor sit amet, consetetur sadipscing elitr Features Price in Placement of your highlight tile on the homescreen of the app and creation of a mobile landing page with an image and text. 25,000.00 Highlight tile Bild: 840 px wide x 348 px high (max.50 kb), uncompressed PNG Title max. 25 characters, WORD Subtitle: max. 90 characters, WORD Image landing page Text landing page 400 x 400 Px <30 KB uncompressed PNG Max. 1,000 characters, WORD Seite 9
Mobile Interstitial Here could be your Lore ipsum Mobile sadipscing elitr Lorem ipsum dolor sit amet, consetetur Interstitial create your own page Exclusive way to advertise, filling the whole page for 2-3 seconds when the app is started. The set up of the mobile microsite is included in the offer. Features Price in Placement of a mobile interstitial after the start screen of the app and creation of a mobile landing page with an image and text. Mobile Interstitial 25,000.00 720 px wide x 1280 px high (max. 50 kb), uncompressed PNG Image landing page 400 x 400 Px (max. 30 KB) uncompressed PNG Text landing page Max. 1,000 characters, WORD Seite 10
Contact If you are interested please contact Ms Anssar: Katja Anssar Tel.: +49 511 89-34314 Fax: +49 511 89-31216 Email: advertising@messe.de Deutsche Messe Messegelände 30521 Hannover Germany Tel.: +49 511 89-0 Fax: +49 511 89-32626 info@messe.de www.messe.de Page 11