6/1 1/2 011 CHIGGY S TOUCH THE HAIR SHOW SPONSORSHIP PACKAGE The Hair Show by Chiggy s Touch November 6, 2011
WHO WE ARE Just on the edge of Yorkville we are a top professional salon specializing in, but not limited to, curly hair! Chiggy s Touch is a full-service salon that offers extensions, blow-outs, perms and relaxers. Chiggy s Touch salon was founded in April, 2007 and is located at 184 Davenport Road, lower level. Chiggy s Touch owner Patience Chodokufa has been professionally styling hair for more than ten years. Chiggy is short for Chigumira, Patience s maiden name. Patience Chodokufa In addition to curls, Chiggy s Touch also specializes in haircolour, and aims to create harmony between curls and haircolour. Chiggy s Touch offers style treatments that coincide with your hair s colour, whether natural or previously coloured/treated. Chiggy's Touch has its own Hair Extensions line called VUDZ. www.vudz.com Patience Chodokufa Natalia Petrova Founder & CEO Marketing Ph: (416)732-4302 Ph: (416)722-3329 Email: chiggyy@gmail.com Email: info@foxunion.com www.chiggyonline.com/hairshow The Hair Show Sponsorship Package Page 1
FUNDRAISING AND CHARITY Chiggy s Touch Salon is proud to host this fundraising event to support The Stephen Lewis Foundation (SLF). The Stephen Lewis Foundation (SLF) supports grassroots organizations working to turn the tide of HIV/AIDS in Africa. Since 2003, we have funded more than 700 initiatives with 300 community-based organizations in 15 countries. These grassroots groups are a lifeline for their communities: they provide education and counselling about HIV prevention, care and treatment; distribute food, medication and other necessities; reach into the homes of the sick and vulnerable through holistic homebased care; help children orphaned by AIDS and other vulnerable children gain access to education and cope with their grief; and support grandmothers, who are overwhelmingly the caregivers for their orphaned grandchildren. Proceeds of the event will go to the Stephen Lewis Foundation, to support the Girl Child Network in Zimbabwe. The founder of the Girl Child Network, Betty Makoni, has recently become an international CNN Heroine-of-the-Year. Yet, she never left behind her own experiences as a rape survivor nor that of the many teen-age girls victimised or at-risk of violence that her organization still serves throughout Zimbabwe. The Girl Child Network maintains a network of over 670 awareness clubs in Zimbabwe schools; also counselling, rescue, and three empowerment villages in Rusape, Hwange and Chihota that serve as shelters, supportcentres and community clubhouses for girls combating sexual, physical and emotional abuse. SLF s support focuses on outreach and education for both survivors of abuse and girls-at-risk. The SLF provides funding for three hundred girls to attend secondary school by paying for school fees, uniforms, supplemental food and even sanitary pads, although only those in greatest need receive all these forms of support. In addition, SLF funding provides for quarterly capacity-building workshops that build the girls self-esteem and leadership skills. Money is also set aside to undertake rescue missions and, if needed, rehabilitate violencesurvivors by promoting their access to legal, protective, medical and psychosocial support services. Finally, SLF funding focuses on infrastructure: to ensure good oversight and management of child abuse cases, allow for the creation of two satellite outreach offices and support the retention of key staff. We are all honoured to have you and/or your Company as a partner and co-author in this fundraising event for supporting the Girl Child Network in Zimbabwe. The Hair Show Sponsorship Package Page 2
VENUE 99 Sudbury Street Toronto ON M6J 3S7 Nestled in the heart of West Queen West, 99 SUDBURY is a multi-functional event space located steps away from some of Canada's finest galleries, hip social establishments and Toronto's trendy Parkdale and Liberty Village. Renowned for its fusion of New York Chic and Modern Renaissance, 99 SUDBURY was once a landmark glass factory that has been redesigned into an event mecca. The newest addition to 99 Sudbury is 99 Gallery. Featuring 6,000 square feet of pristine white space and soaring 17ft ceilings. Event spaces combined totals 8,000 sq ft including a gala reception for over 1,000 sq ft. After many years of service, 99 SUDBURY has become a staple lifestyle establishment in the vibrant downtown Toronto Gallery District. We look forward to welcoming you and your guests to the magnificent facility at 99 Sudbury. The Hair Show Sponsorship Package Page 3
THE HAIR SHOW Hair Designers Competition Introduction of new hair trends Tips and hairstyle techniques Catwalk Silent Auction Entertainment Celebrities African dancers African Drums Performance Fabulous Buffet Menu Shopping Experience 25 unique vendors Over 350 guests Age range 21-45 SPONSORSHIP In exchange for your sponsorship we can offer full acknowledgement at the event for the level of support you choose. We will display your marketing materials, products, and banners, to 350 attendees, mostly ladies ages 21-45, numerous media outlets, and community groups to see during the event. e-commerce A weekly email will be sent to our database with sponsors represented in the email. The database includes over 900 individuals. The Hair Show Sponsorship Package Page 4
We are going to promote The Hair Show on Facebook, twitter and other social media websites. The Hair Show will be posted on all available known web based event calendars for Toronto and GTA. Public Relation Press Releases will be sent to the local newspaper and magazines. Also, they will be posted all over the internet. Marketing Collateral Sponsors can be represented on all promotion materials. Flyers with the sponsors represented will be handed out at public locations. Event banners will be produced with sponsors represented. Brand Visibility The Hair Show will be promoted through websites, mass event flyer, social networking sites and newspapers. As an event sponsor, your Company logo will be displayed on all the promotional websites, mass flyers, and listed in newspaper articles as sponsors leading to this event. The Event During The Hair Show the sponsors will have several opportunities to market their products and create brand awareness. Event banners will be at the event location and will include the sponsors. Tables and chairs are available at the event for all level sponsors (excluding Gift Bag Sponsor). A program brochure will be available to each event attendee. There will be an ad for each sponsor respective to their level of sponsorship. There will also be a tribute page for each sponsor. Gift bags will be given to each attendee and will include promotional items from our sponsors. The bags will be given to the attendees upon arrival. The gift bags and coupons are open for sponsors. We are open to discuss other ideas sponsors have that would be mutually beneficial for the sponsors, the contestants and the producers. Event Sponsorship Levels Cost Platinum Event Sponsor $2000.00 Gold Sponsor $1500.00 Silver Sponsor $1200.00 Bronze Sponsor $500.00 Product & Booth Sponsor $250.00 Gift Bag Sponsor $150.00 The Hair Show Sponsorship Package Page 5
Platinum Sponsor The Platinum Sponsor is the most prestigious and visible of all sponsorships available and is reserved for only ONE organization or company. The value of this sponsorship is $2000. Title of Official Platinum Sponsor of The Hair Show Company Name and Logo Headlines Marketing Advertisements A 10 minute stage presentation to showcase products and give-a-way door prizes Company name on Press Releases, Printed and Video Advertisement Company Name and Logo on Official Show Banners Company Name and Logo printed on front cover of Official Show Guide Full page ad on Back Cover of Official Show Guide Company Fliers and Handbills distributed at information Booth Exclusive Press Release sent announcing Company s Sponsorship of The Hair Show Booth near Front Entrance Right to use Event Name in Marketing Campaign 10 Tickets to The Hair Show One Membership to Ciggy s Touch Salon ($350 Value) Large Banner on the Website Company information with links on the Website, Blogs and Facebook Pages Company Name and Logo on one of the Red Carpet Banner Promotional items inside each gift bag The Hair Show Sponsorship Package Page 6
Gold Sponsor The value of this sponsorship is $1500. Title of Gold Sponsor of The Hair Show Company Name and Logo included in all Marketing Advertisements Company name on Press Releases, Printed and Video Advertisement Company Name and Logo on Official Show Banners Company Name and Logo printed on front cover of Official Show Guide Full page ad on inside Front Cover of Official Show Guide Company Fliers and Handbills distributed at information Booth Exclusive Press Release sent announcing Company s Sponsorship of The Hair Show Booth near Front Entrance Right to use Event Name in Marketing Campaign 5 Tickets to The Hair Show One Membership to Ciggy s Touch Salon ($350 Value) Company information with links on the Website, Blog and Facebook Page Promotional items inside each gift bag The Hair Show Sponsorship Package Page 7
Silver Sponsor The value of this sponsorship is $1200. Title of Silver Sponsor of The Hair Show Company Name and Logo included in all Marketing Advertisements Company Name on Press Releases, Printed and Video Advertisement Company Name and Logo on Official Show Banners Company Name and Logo printed on front cover of Official Show Guide Full page ad on inside Front Cover of Official Show Guide Company Fliers and Handbills distributed at Information Booth Exclusive Press Release sent announcing Company s Sponsorship of The Hair Show Booth near Front Entrance Right to use Event Name in Marketing Campaign 3 Tickets to The Hair Show Brief Company information with links on the Website, Blog and Facebook Page Promotional items inside each gift bag The Hair Show Sponsorship Package Page 8
BRONZE SPONSOR The value of this sponsorship is $500. Title of Bronze Sponsor of The Hair Show Company Logo on Press Releases, Printed and Video Advertisement Company Logo printed on front cover of Official Show Guide Half page ad inside Official Show Guide Company Fliers and Handbills distributed at Information Booth Exclusive Press Release sent announcing Company s Sponsorship of XYZ segment of the show Booth Right to use Event Name in Marketing Campaign Company name mentioned on Entertainment stage and Sponsor Give-a-Ways 2 Tickets to The Hair Show Promotional items inside each gift bag PRODUCT & BOOTH SPONSOR The value of this sponsorship is $250. Booth Title of Sponsor of The Hair Show Company Logo on Printed Advertisement Listing in Official Show Guide Right to use Event Name in Marketing Campaign Company name mentioned on Entertainment stage and Sponsor Give-a-Ways 2 Tickets to The Hair Show Promotional items inside each gift bag The Hair Show Sponsorship Package Page 9
GIFT BAG SPONSOR Booth Details The value of this sponsorship is $150 Promotional items inside each gift bag Two tickets to The Hair Show Company name mentioned on Entertainment stage and Sponsor Give-a-Ways One draped table Two Chairs One Wastebasket One Standard Booth ID Sign Door Prize Giveaway As per the vendor application, we ask that all sponsors and vendors give away one door prize and one prize to our Spark award winner. Please reply to Patience (chiggyy@gmail.com ) with what your giveaways will be. The door prizes will be done BEFORE the final booth hours to give you exposure and to pique the attendees interest so they make sure they come to your booth. Please contact us with your response to confirm your sponsorship and involvement at your earliest convenience. We will follow-up within the next 2 to 3 days to discuss details. Chiggy s Touch Salon 184 Davenport Rd Lower Level, Toronto, ON M5R 1J2 Tel: (416) 619-5477, Email: chiggyy@gmail.com The Hair Show Sponsorship Package Page 10