SEE SPOT WALK 3RD. The Opportunity. Why Spot Walks: OCTOBER 23RD ANNUAL DOG WALK & FESTIVAL
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2 2015 T-Shirt Design by artist Jeff Leedy What happens when you mix nearly 3,500 people, as many dogs, a score of volunteers, a lot of beautiful, local green space and a brisk Saturday morning fundraiser? See Spot Walk, of course! 2 See Spot Walk will be held at the Julia Davis Park Bandshell on October 3rd, 2015, to benefit the Idaho Humane Society, Idaho s largest and oldest animal welfare organization and veterinary medical charity. See Spot Walk encourages dog lovers of Idaho to celebrate the outdoors with a stroll (or trot!) through the park with their dogs. The festival atmosphere provides lots of fun opportunities to enter canine contests, work the agility course, visit our vendor booths, see live entertainment and adoptable pets. A complete list of the festival activities can be found on our website, beginning in July, at The Opportunity As a sponsor of See Spot Walk, your company will reach thousands of pet owners throughout the Treasure Valley, promoting your brand s connection with your target market. See Spot Walk will provide a unique opportunity to: Connect with your customers/clients/fellow pet-lovers in a way that is meaningful to them. Promote sales of new products or services to your specific audience. Establish your company s position as an animal advocate in a market said to have more dogs per household than any other metropolitan area of its size. Advertise your company s and services through various media. Build happiness, camaraderie and loyalty among your employees. Meet or exceed your company s social responsibility goals. Gain satisfaction by supporting a great community asset and well-rounded non-profit! Why Spot Walks: All proceeds from See Spot Walk benefit the Idaho Humane Society (IHS). Funds raised provide the abandoned, stray, sick, injured and abused animals we care for nearly 13,000 annually with medical treatment, sheltering and adoption programs. These funds also assist us with our community spay and neuter services, humane education programs and humane animal care and control.
3 2 BENEFITS AT A GLANCE Named as Presenting Sponsor in IHS promotions and press releases Recognition on the Idaho Humane Society website home page slider during event promotion Special on-stage recognition with your company representative the day of the event Customized sponsor recognition piece displayed at IHS VIP reserved parking at the event Company name and printed on colorful event dog bandannas distributed to all registrants SPONSOR LEVELS & BENEFIT LISTING Grand Champion $10,000 Blue Ribbon Dog $5,000 Show Dog $2,500 Top Dog $1,250 Classy Canine $500 Company advertisement in winter edition of IHS Paw Prints magazine distributed to nearly 12,000 readers IHS supplied banner for your company displayed on event stage (size varies with sponsor level)* Recognition of your business in all IHS-placed advertisements for the See Spot Walk event A Facebook blast with a link to your website or your Facebook page to over 33,000 followers Recognition in two IHS blasts to over 17,000 subscribers Sponsor supplied coupons or flyers included in 2500 registration/t-shirt packages Full page 1/2 page 1/4 page Recognition on home page of See Spot Walk website; SeeSpotWalk.org name only Complimentary See Spot Walk entries, including T-shirt & dog bandanna Sponsor recognition piece for your business Recognition on event T-shirts & posters (size varies with sponsor level)* name only Recognition in Event Ad in winter edition of IHS Paw Prints magazine. Reserved Marketing/Vendor Booth space at event * canopy canopy 10 x x 10 To ensure sponsor s and/or names are included on printed event t-shirts, brochures and posters, we require a confirmation of sponsorship no later than July 1st, THANK YOU!
4 Be a part of Idaho's BIGGEST Dog Walk & Festival! When: Saturday, October 3rd 9 a.m. - 1 p.m. Where: Julia Davis Park Bandshell 700 S. Capitol Boulevard What: 1 Mile Fun Walk in the park with contests, activities, food, vendor booths, and more! Who: 3,500+ attendees and their walking, tail-wagging pals See Spot Walk is a unique opportunity to promote your business, build good will, and gain valuable contact with a local audience. It shows local consumers that your business is committed to animal welfare and the creation of a more humane community throughout Idaho. What s in it for you?: The Benefits There is a range of sponsorship opportunities We work closely with every sponsor to ensure our marketing plan achieves the goals of the sponsoring organizations. The packages are based on a campaign that incorporates a combination of print advertising, posters, social media and web-based marketing, and community outreach to maximize attendance and sponsor visibility. Print, Television & Radio Advertising Advertisements and Press Releases for the event will be placed in local newspapers and other print publications. Additionally we take advantage of all PSA announcements and local calendar info on area broadcasting stations. Posters, Event Brochures and Registration Forms 900+ posters printed and distributed throughout the Treasure Valley. Additionally, thousands of color collateral pieces are distributed at local gatherings and community events, offsite animal adoptions, animal care facilities and direct mailings to over 15,000 pet advocates. Online Advertising Banner ads, general information and registration forms will be available on the Idaho Humane Society s webpage which averages over 350,000 page views per month. Many participants visit our website to register online, obtain See Spot Walk information, view festival activities & sponsor listings. Event Publicity Sponsorship visibility will be maximized through a variety of opportunities. See Spot Walk T-Shirts are a great and lasting opportunity to increase or name visibility during and after the event. Some levels of sponsorship are also given individual company banner placement in prominent positions during the event. The city of Boise promotes See Spot Walk with area banners before the event. See Spot Walk is one of the most established dog walk and festivals in the entire Northwest. Sponsor Booths Sponsors are invited to promote their company and products/services in preferred-placement booths during the walk as crowds gather and celebrate in the festival atmosphere. Our Mission: The Idaho Humane Society s mission is to advocate for the welfare and responsible care of animals, protect them from neglect and cruelty, and promote humane education, awareness and compassion for all living creatures.
5 2 Sponsorship Confirmation YES! We would like to participate in 2015 please accept our sponsorship commitment as follows: Sponsorship Opportunities Grand Champion - $10,000 Top Dog - $1,250 Blue Ribbon Dog - $5,000 Classy Canine - $500 Show Dog - $2,500 See accompanying 2015 Sponsorship Packet for opportunities and benefits provided at each sponsor level. Business Name: (Print or type name as it should appear in recognition pieces) Address: City: State: Zip: Phone: Contact Name: Payment method: Please bill me My check is enclosed Credit Card #: Exp. Date: CVC: Signature: We will need a table at the event. We will be selling products at the event. Dog-gone Sorry, but... We are unable to participate, please accept our donation of $: Please return this form to: Idaho Humane Society 4775 Dorman Street Boise, ID Questions? contact: Lisa Jarussi Smith or via to: lsmith@idahohumanesociety.org To take advantage of all the awesome sponsorship opportunities, this form must be returned by July 1, Don't be late and miss out!
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