SPONSORSHIP OPPORTUNITIES

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1 SPONSORSHIP OPPORTUNITIES End AIDS Walk and 5K Run September 26, 2015 EndAIDSWalk.org CONTACT S E AT T L E SEPTEMBER 26 Sage Fitzpatrick [email protected] Director of Development (206)

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3 About End AIDS Walk Seattle AIDS Walk becomes End AIDS Walk After nearly 30 years of walking, Lifelong, Pierce County AIDS Foundation (PCAF), and Spokane AIDS Network (SAN) join forces to launch End AIDS Walks across Washington State in September. Although the name has changed, funds raised will continue to support HIV prevention and care services for people living with or affected by HIV and AIDS. Historically AIDS Walks were held to honor lives lost by the disease and walk in hope for a cure. Times have changed over the past 30 years. Medical advances have changed our fight against HIV and AIDS. Today we care for the health and well-being of individuals living with the disease and help them live the fullest life possible. We also know that increased testing and treatment can prevent new infections, which is why we provide education and outreach to communities at greatest risk of infection. Changing the name of our walk is about celebrating the ultimate finish line knowing that a day without new infections is near. The timing of the name change coincides with Governor Inslee s World AIDS Day, December 1, 201 announcement of the End AIDS Washington campaign. Case for ship Each year, the event draws a diverse crowd of approximately 3,500 people and 100 corporate and community teams. These enthusiastic supporters engage with the event online and through social media from July through the day of the event in late September. Supporting Lifelong as a Corporate is an excellent opportunity for your business to showcase your philanthropic investment in our shared community. Community Involvement & Giving Back Events draw an audience with a philanthropic mindset that will be more likely to support corporations that support the causes they believe in. Leveraged Lead Generation The majority of people who attended an event will most likely know others with similar interests who are likely to recommend you to their connections as well. Brand Awareness & Recognition Being recognized as a sponsor with logo placement in a variety of places such as event collateral, website, marketing campaigns, and more will increase your brand awareness in the community.

4 ship Levels & Benefits End AIDS Walk & 5K Run Sept.2015 End AIDS Walk presented by... Company logo embedded in event logo Company logo included on all advertising Company logo included on all collateral Name mentioned in all radio advertisements Add logo on full page ads Acknowledgement in press releases Presenting Not Available Recognition as Presenting in Lifelong s e-newsletter Gold $15,000 Silver $5,000 MidPoint $2,500 Community $2,500 Company logo on End AIDS Walk letterhead Company logo on all e-communications Company logo and hyperlink on website ( Company logo on Facebook event banner Acknowledged during opening remarks on event day Company logo on t-shirts Opportunity to host a table to distribute and promote products/services Company banner on-site (sponsor to provide) Company logo in full-page print advertisements and select collateral materials Company logo included on select day-of signage Opportunity to host a table at MidPoint to distribute and promote products/services Social Media mentions Unique opportunities that can be tailored to your Company s needs: Green Opportunity to provide green tips to participants; recycling and bike parking naming rights; sampling and promotions. End AIDS Walk After-Party Participants and volunteers gather to replenish and relax. Exclusive sponsorship opportunity includes naming rights, signage, onsite sampling and promotions. Warm-Up Opportunity to warm-up the audience prior to the 5K walk; on-site signage; audience engagement; sampling and promotions. Finish Line Exclusive sampling and promotions at the finish of the AIDS Walk; opportunity for exclusive display in this location; employee volunteer opportunities.

5 Marketing Statistics website 35,967 UNIQUE ANNUAL VISITORS 131,569 PAGE VIEWS 2.55 PAGES PER VISIT facebook 6K+ FANS 378,096 ANNUAL REACH 6,96 ANNUAL TOTAL LIKES, COMMENTS & SHARES twitter 1,698 FOLLOWERS 389 ANNUAL MENTIONS 27 ANNUAL RETWEETS 6,105 OPT-IN SUBSCRIBER 21% AVG OPEN RATE 3k+ END AIDS WALK NEWSFLASH SUBSCRIBERS collateral 5,000 POSTCARDS 500 POSTERS 7,500 PALM CARDS advertising 3,852,576 BUS AD IMPRESSIONS 350,000 ONLINE AD IMPRESSIONS 76,632 PRINT AD CIRCULATION

6 Past s SGN Seattle Gay News

7 Food Housing Health CONTACT Sage Fitzpatrick Director of Development (206)