Experience the

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1 Experience the Challenger Hall 1,2,3 IMPACT Forum Exhibition Hall 9 IMPACT Exhibition and Convention Center Bangkok, Thailand International Trade Exhibition for Food & Beverages, Food Technology and Retail & Franchise in Asia Presents Endorsed by Jointly organized by The Thai Chamber of Commerce

2 Experience the Best in Asia Need a platform to find trading partners in Asia? The search ends at THAIFEX World of Food Asia. THAIFEX World of Food Asia is the premier Asian platform for the food and beverage industry. After 10 years of growth and success, we believe our record speaks for itself. 60,000 sqm 1,463 of exhibition space fully sold out exhibitors from 32 countries 30,479 trade visitors, of which 6,341 were overseas visitors 1,468 trade misson buyers from 64 countries Enormous Growth Potential! Thailand s location makes it the ideal hub for the industry to meet. Thailand is a part of the ASEAN Economic Community (AEC), whose goals include a single market and production based, a highly competitive economic region, a region of equitable economic development, and a region fully integrated into the global economy. The economic opportunities for a single market of 600 million people comprising the ASEAN region are endless. As a member of ASEAN, and together with its trading partners Australia, China, India, Japan, New Zealand and South Korea, Thailand is uniquely situated to capitalise on the USD 6.4 trillion potential trade value that these nations bring. With a trade potential comprising ¼ of global trade, its strategic location makes Thailand the best platform for launching into the burgeoning Asian food and beverage industry.

3 Another milestone for THAIFEX World of Food Asia 2014 was the 10th anniversary of THAIFEX World of Food Asia. A decade of show experience, excellent branding, and an international network culminated in a landmark event, which was visited by more than 30,000 trade visitors from 125 countries. Over 1,400 visitors were highly influential trade mission top buyers invited by the Department of International Trade Promotion (DITP). Exhibitors were also thrilled with the continued growth of the event. Country pavilions shared that there was an increase in interest from food and beverage companies to be part of their pavilions because companies were realising the potential that THAIFEX World of Food Asia could bring them. Exhibitors reported inquiries from South East Asia and beyond. We are seeing a quadrupled increase in participation of companies under the Turkey country pavilion, and this reflects the importance of the Asian market to us. The buyers and trade visitors who visited the fair are very interested in what Turkey pavilion has to offer and this makes the entire exhibition effective for our exhibitors. S.Tansel Kunbi Director OAiB (Central Anatolian Exporter Unions, Fair and Promotion Department) We are very pleased with the business potential generated through this show, with enquiries from Japan, Korea, the Middle East, Norway and of course, Thailand. We will be making every effort to return for the next edition in Matt Rutter General Manager Geraldton Fishermen s Co-operative

4 TAXI A Bigger & Better 2015 Visitor Registration IMPACT CHALLENGER 1 IMPACT CHALLENGER Cars P1 parking IMPACT area CHALLENGER 2,000 cars 2 IMPACT CHALLENGER Cars IMPACT CHALLENGER 3 IMPACT CHALLENGER Cars Global Chefs Challenge IMPACT FORUM EXHIBITION HALL 9 Thailand Ultimate Chef Challenge Visitor Registration ATRIUM 1A ATRIUM 1B Visitor Registration ATRIUM 2 ATRIUM 3 Sapphire Room Grand Diamond Ballroom Sapphire Room Royal Jubilee Ballroom (Level 1) Jupiter 1-3 ATRIUM 1 Jupiter 4-13 LEVEL 1 Jupiter ATRIUM 2 ATRIUM 3 Link Bridge to Challenger New Extension! IMPACT CHALLENGER 1 IMPACT CHALLENGER 2 IMPACT CHALLENGER 3 IMPACT FORUM EXHIBITION HALL 9 Fruits & Vegetables Health & Organic Meat & Poultry Seafood Frozen Food Ready To Eat Fine Food Fine Food Grocery Halal Rice & Rice Products Rice & Rice Products Sweets & Confectionery Drinks Coffee & Tea Food Technology Food Service COMPETITIONS Global Chefs Challenge Semi - Final Continental Competition Thailand Ultimate Chef Challenge THAIFEX World of Food Asia is not satisfied to rest on its laurels and is in the process of creating a bigger and better event for Many of our 2014 exhibitors have already committed to being part of the 2015 edition of THAIFEX World of Food Asia. Anchor countries such as Italy, Japan, Korea, Malaysia and Singapore have also committed to country pavilions to showcase the best of their nations. To welcome new exhibitors and visitors to our 12th edition, THAIFEX World of Food Asia will be expanding its floor space to 70,000 square meters in The Platform with Everything You Need With the aim of helping our exhibitors target the right audience, we have designed a comprehensive programme that will create a dynamic synergy for both exhibitors and visitors. World of Seafood, World of Coffee & Tea, World of FoodService and 11 other product segments help traders zoom in on specialties without sacrificing the need to have a well-rounded trading platform.

5 Creating the right environment for the right opportunities It is our goal to provide an optimal environment for both our exhibitors and visitors. Hence, THAIFEX World of Food Asia has put together a host of supporting programmes that aim to inspire creativity and to be updated on the issues and trends of the food & beverage industry. Highlights of Exhibition Activities Double Chef Challenge Industry veterans are probably already familiar with the WACS Global Chef Challenge and the Thailand Ultimate Chef Challenge. For the first time in 2015, both these events will be running concurrently at THAIFEX World of Food Asia! Visitors and exhibitors can witness the largest gathering of highly qualified international chefs and confectioners in Asia and be inspired by the culinary skills that these professionals will be showcasing. All About Coffee Stop by the Celebrity Coffee Bar for a refreshing breather from the hustle and bustle of the exhibition, go by the Center Stage for the Coffee & Dessert Pairing seminar, or get industry insights from SCAE Trainers, to learn more about how they contribute to providing and maintaining the standard of coffee excellence. Conferences and Seminars Time is precious. THAIFEX World of Food Asia knows this and aims to help participants maximize the impact of their visit. We strive to do this by gathering all the industry leaders in one place, and by organizing a comprehensive array of forums and seminars. World of Food Safety Conference, Asian Food Franchising Forum and Food Service Forum will update and inform the industry on best practices and latest innovations.

6 Exhibit Profile 1. Food & Beverage Alcoholic Drinks Alcohol-free Drinks Halal Food Health & Organic Fine Food Fruits & Vegetables Grocery Meat & Poultry Ready to Eat Rice & Rice Products Sweets & Confectionery 2. Food Technology Book Your Stand Now! Raw Space Only Build your own stand and differentiate yourself from the others. A well-designed booth will stand out and leave an impression on your potential customers. USD 320 per sqm Standard Shell Scheme Get a space with basic furnishing and panels. The package includes carpet, lightings and fascia board. USD 380 per sqm Display Shell Scheme With added furniture and display cabinets, you will be able to showcase your products clearly to the customers you welcome to your booth. USD 400 per sqm Contact us Project Management Ms. Wendy Lim Tel: w.lim@koelnmesse.com.sg Asia Pacific/ Sponsorship Ms. Lynn How Tel: l.how@koelnmesse.com.sg Europe Ms. Christina Solbach Tel: c.solbach@koelnmesse.de Thailand Ms. Pattaraporn Kum-ourm Tel: ext 25 pattaraporn@expolink.net For more information, please visit