Innovation Session. CLOUD Tom Schoemaker. HP EMEA Software Performance Tour 2014
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1 HP EMEA Software Performance Tour 2014 Innovation Session CLOUD Tom Schoemaker Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
2 HP Cloud Tom Schoemaker/ Tuesday, June 17, 2014 Copyright 2014 Hewlett-Packard Development Company, L.P. The information contained herein is subject to change without notice.
3 HP s definition of Cloud Cloud services are highly scalable and elastic technology-enabled services, delivered and consumed over a network through an as-needed, pay-per-use business model CORE ATTRIBUTES Service-based Scalable & Elastic Shared Metered by use Delivered via internet technologies 3
4 Pressures to move to a cloud-based solution Organizations wrestle with cloud solutions to solve issues Speed: Want/Need something ASAP Utility Solution is supposed to quick Cost: Must be low cost with minimal/no upfront investment Fits business model: Must be able to fit the way we do business Ease of use: Must be easy to use and adopt Must be stable: Must be reliable application and delivery infrastructure Must be secure: Must be able to protect my data! Must be scalable: Must be able to provision resources quickly Must be flexible: Must be able to integrate with other business applications Business needs IT department Technology needs 4
5 Hybrid Cloud workload scenarios Development, test, & run Cloud app delivery & hosting Business analytics Business continuity & compliance Technical computing IT infrastructure Cloud workloads Public cloud Virtual private cloud Web servers Mobile application Storage Backup Application Database Storage servers Private cloud 5 Application servers HP Helion Database Storage
6 6
7 Open: The most open hybrid cloud solution Built on enterprise-grade OpenStack technology One management platform Consumers Architects Administrators Across hypervisors, across private and public cloud 7
8 HP Helion Security Security, Data Privacy & Compliance SDN technology used to separate customer traffic in their own isolated networks All data centers are considered "concurrently maintainable" or Tier 3 based design, using the Uptime Institute standards.. Network Best practices from HP running the largest OpenStack Public Services Audit DC Biometric scanner, badge key-card access. Camera surveillance is located at all critical internal and external entry points Applications HP security hardening applications used to analyse the security of OpenStack code base Security Incident & Event Management End-to-end ownership of security incidents ISO 27001certified Data Center ITIL process compliance/certification 8
9 Agile: Consumer-inspired experience Create, provision, and manage private and hybrid cloud services Consumers Browse, request & manage cloud services New Marketplace portal Architects Design & publish infra/app services New Designer Administrators Manage resources and access control Aligned with HP OneView Admin Console Resource Pools Servers Storage Networking Applications 10
10 HP Helion portfolio overview Best in class products, solutions, and services for hybrid IT Integrated Cloud Solutions HP CloudSystem Enterprise HP CloudSystem Foundation OpenStack Software HP Helion OpenStack Community Cloud Software & Infrastructure HP Automation and Cloud Management HP Converged Infrastructure Managed services HP Helion Managed Virtual Private Cloud & Managed Private Cloud HP Helion Managed & Workplace Applications Public cloud & SaaS HP Helion Public Cloud HP SaaS applications Professional services Advisory Apps transform Implementation Design Strategy Operations Education Support PartnerOne for Cloud Cloud builders Cloud resellers Cloud service providers 11
11 HP Helion strategy with OpenStack HP Helion OpenStack Community HP Helion OpenStack Seamless upgrade Cloud service consumption OpenStack.org Alignment to OpenStack Trunk Developer platform (Cloud Foundry-based) Hardening, scale, and IP developed in OpenStack projects contributed back to OpenStack.org HP OpenStack distribution Certified plugins HP and non-hp hardware Certification for hardware platforms and scale requirements Installation, upgrade, distribution Lifecycle management required by customers wanting to stay in line with OpenStack.org distributions Callout framework / API for integration and extension needs Callout framework Cloud and IT mgmt. integration Base services and integration HP OpenStack distribution Certified plug-ins HP and non-hp hardware Certification for hardware platforms, enterprise, and service provider scale requirements Installation, upgrade, distribution Content Same core as Community Edition, true to OpenStack Trunk; added capabilities for lifecycle management Innovation and contributions to OpenStack.org (blueprints, hardening, scaling, certification) Innovation and value-add for enterprises and service providers (lifecycle management, integration, extension, certification, indemnification) 12
12 HP CloudSystem Market-leading integrated and open solution to build and manage cloud services Agile Easy to deploy, manage, and support with 200+ HP Cloud Maps Consumer-inspired experience for designer, consumer, and admin Fast delivery as integrated HP ConvergedSystem or as software only Service Catalog Open Built on enterprise-grade OpenStack technology Enable easy access to additional capacity through built-in bursting Supports heterogeneous environments Secure Multi-tenancy built in Policy-driven governance for hybrid IT Hybrid Private Public High-availability & recovery management Hours Not days to install Minutes Not months to provision 43% Lower TCO 13
13 High level HP CloudSystem architecture HP CloudSystem Enterprise Add-on: CloudSystem Enterprise PAA add-on package for app services (incl. SA, DMA, Executive Scorecard) CloudSystem Enterprise appliance Cloud Service Automation (Service Marketplace, Designer); Op Orch for infr services Provisioning service for OpenStack APIs Add-On Software Operations&Mgmt HP SiteScope HP ServPerfMgt HP Asset Mgr HP Exec Scorec. HP CloudSystem Foundation CloudSystem Foundation appliance Admin Console Op Orch for admin tasks APIs User Portal OpenStack projects Nova, Cinder, Neutron, Keystone, Glance, Horizon Matrix OE Physical & Virtual machine provision Infrastructure Orchestration Capacity Analytics Recovery management Matrix APIs Security&Back up HP Tipping Point HP Fortify HP ArcSight HP Data Prot. Others. 14
14 HP CloudSystem licensing: transforming with IT Per-Server Buyer perspective IaaS extends datacenter/server mgt VM vending machine Per-OSI Buyer perspective Cloud service mgt IaaS/PaaS/SaaS svcs Hybrid cloud Value Cost containment Ride the VM density curve Pay-per-Use (FCS) Buyer perspective Finance private cloud (incl HW - not just cloud SW), under PPU model Value HW independence E2E cloud SW Lowest TCO for target density Spend = Cap Ex Attach to server Refresh on server retirement Value On-premises control + pay-peruse financial agility Spend = CapEx/OpEx Simplifies costing of services delivered Post-pay (ppu) potential ELA potential Sales Motion Attach to server Encourage traditional IT to move toward cloud Spend = OpEx Pay-per-use Sales Motion Strategic Cloud /CXO Transform IT into business partner Sales Motion Financing discussion Physical /Virtual Servers Infrastructure Services Platform/Software Services ConvergedSystem SW CloudSystem SW manage resources = per HW manage services = per OS instance (OSI) 15
15 SaaS Accelerator HP Helion Managed Cloud Services Enterprise-class, managed, highly-secure cloud solutions Business Applications Mobile and Workplace Apps IaaS Messaging / Collaboration HP Enterprise Cloud Services Solutions Microsoft Dynamic CRM SAP Oracle Unified communications Mobility Private cloud Virtual Private Cloud Continuity Professional Services Advise Transform Manage Helion Managed Cloud Services deliver high-quality solutions on a global scale by using welldefined and tested processes, extensive automation and an enterprise-grade global infrastructure. We apply careful governance and controls in integrating cloud services into your existing delivery environment. 16
16 Public Beta Alpha 99.95% SLA HP Public Cloud portfolio Security hardened deployment with live support and leading SLAs On demand compute instances to handle unique workloads. HP Cloud Networking Configurable private IP ranges, subnets, firewall rules, and more On-demand scalable storage capacity for archiving and data backup. High-performance, highly available local VM storage solution. Delivery of cached content to end users powered by Akamai. Authoritative Domain Services for VM hostname management In version 13.5: Deploy more resourcehungry workloads Create a VPC with softwaredefined networking (SDN) Easily manage multi-az deployments, with one API endpoint per region Real-time VM health and performance metrics On-demand, scalable access to application data Network load balancing across VMs with selectable routing algorithms Multiple language development, deployment, and management of apps 18
17 Modern Marketplace Experience Improved ordering and browsing Customizable UI with mash-up capabilities Responsive UI for any device resolution 19
18 HP Cloud momentum enterprise customers #1 rely on HP Cloud 1 private cloud provider 60%+ y/y growth Leader In OpenStack community & products 37% of Fortune 100 companies run HP Hybrid Cloud 250+ partners are certified and driving business 1. Enterprise customers with more than 1,000 employees 20
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