Virtualized, Converged Data Centers and Cloud Service Providers

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1 Internet 2 Conference Crystal Gateway Marriot Arlington, Virginia Session: April 20, 2010, 1:15-2:30 PM, Location: Rosslyn I/II Virtualized, Converged Data Centers and Cloud Service Providers Joseph Ziskin Vice President, Corporate Strategy and Enterprise Initiatives

2 Drivers 1.5x Explosion of information driving 54% growth in storage shipments every year. 70 per $1 70% on average is spent on maintaining current IT infrastructures versus adding new capabilities. 85% idle In distributed computing environments, up to 85% of computing capacity sits idle. 2

3 Crisis of complexity Global annual server spending (IDC) Power and cooling costs Management and admin costs New system spend Uncontrolled management & energy costs $0B Steady CAPEX spending To make progress, delivery organizations must address the server, storage and network operating cost problem, not just CAPEX Source: IBM Corporate Strategy analysis of IDC data 3

4 IT needs to become smarter about optimizing workloads about delivering services and service management about deployment choices (private, hybrid, public clouds) Analytics Collaboration Development and test Desktop and devices Infrastructure Business services 4

5 Non-virtualized data centers and networks High OpEx due to many network, storage & server managers >30 qsec Global IP network High OpEx due to: sprawl of demilitarized Zone appliances Edge Routers High CapEx & OpEx to support each server, due to many networking layers >20 qsec CORE Switches Appliances Appliances >10 qsec AGGREGATION Ethernet Fabric Ethernet Fabric High latency due to many layers, which repeat processing steps per layer >2 qsec Switches Switches ACCESS X86 Servers X86 Servers High CapEx & OpEx due to dual fabrics (Ethernet and FC) using lower bandwidth links Web Tier Application Tier Database Tier High CapEx & OpEx due to lightly utilized servers Moving VMs (to increase utilization) is limited by low bandwidth links & manual management issues Storage Fabric 5

6 Transformational change is driving a smarter infrastructure Simplify management Optimize & automate virtualization Many element managers, many network elements Access control exposures!"#$ %&'()*+$!"#$ %&'()*+$ Single management platform & less elements to manage Automated access control!"#$ %&'()*+$!"#$ %&'()*+$ Refresh the infrastructure, using a fast, flat, converged network that has less devices to manage Multiple Tiers Multiple networks Flattened Converged network 6

7 The future Data Center and Network Converged & virtualized network infrastructure (FCoCEE, integrated WDM) Converged Enhanced Ethernet Virtual core Integrated management & security platforms Virtual storage Scalable to mega-data center proportions and ready for cloud-based delivery Virtual storage Flattened infrastructure of servers, storage, networking and services Automated, dynamic provisioning of virtual servers, storage, networking and services

8 Demands Cloud Requirements Network Enablement Dynamic Reconfiguration to support highly variable numbers of users Security and isolation of multi-tenant environments Rapid re-provisioning of services and elastic bandwidth redeployment Dedicated virtual paths/wavelengths for each user, line rate encryption Scaling >10X larger Data Centers than today s to capture economic benefits Always available, utility computing Cost effective scaling and network virtualization N+1 redundancy with rapid failover, concurrent maintenance 8

9 Cloud computing allows companies to rethink and reinvent Efficiency Rethink IT Rapidly deliver services Integrate services across cloud environments Increase efficiency Reinvent Business Faster time to market for new services Focus on differentiated processes Meet changing customer expectations, realtime access to technology Transformation Economics of Computing are Changing 9

10 Three ways to deliver Software, hardware, & networking Pre-integrated systems & appliances Provided as a service Cloud computing is a new model for delivering and consuming IT capabilities 10

11 Taxonomy Managing Heterogeneous Environments Virtual Physical Smart Phones Smart Aircraft System Smart Buildings Network Smart Vehicles Mainframe Smart Meters Public Cloud AUTOMATION CONTROL VISIBILITY Server Private Cloud Storage Smart POS Voice Smart Video Security GPS Tracking RFID Tracking 11

12 Management Concerns Usage Metering and Service Automation Management Accounting Interpret and Execute Build- and Flexible support of On-demand selfservice Management Plans delivery models Orchestrate Management Ubiquitous Componentry Service Delivery Catalog network access } Virtualized Resource Service Templates Service Automation Management Location Management independent Deploy cloud services on resource pooling Service Request Management Configuration Mgmt Image Lifecycle Management Image Management virtualized resources Request driven Design, build and manage Manage virtual resources provisioning and Provisioning Incident, Problem & Change Management IT Service Level Management images for cloud services scheduling Monitoring & Measured Event Management IT Asset & License Management Capacity & Performance Management service / Pay-peruse Security Virtualization Mgmt Design for Multi-Tenancy Heat and Power Management Protect assets through Control Energy Consumption Isolation, integrity, image- Security and Resiliency risk and compliance management 12

13 Example: Smarter Cities Operation Center on the Cloud will provide a city-level dashboard of all city systems Smarter Public Safety Smarter Water Smarter Traffic Value: Integrates disparate city system data from assets, resources, and events Single, unified view of information in a customizable dashboard Enables real-time collaboration and coordination across agencies Deploying on the cloud improves time to value and consumability 13

14 Rio de Janiero City Hall can proactively address problems and predict new ones Business Need Facilitate communication between agencies to coordinate emergency activities Improve emergency response times Make better use of city resources Integrate data and processes across agencies Business Outcomes Information is shared instantly and rapidly across agency lines to better coordinate responses Officials can communicate instantly and synchronize rescue efforts Data captured from existing city resources provides a single, unified, & comprehensive view

15 Enterprise are not compromising Availability and performance tuned to workloads Technology platform choices built on standards Flexible payment and billing options Varying degrees of Security and Isolation From self service to fully managed environments 44% are concerned with the lack of or limited ability for customization of public clouds 50% concerned about the loss of control over IT activities/ business processes 56% believe that service level agreements are not detailed enough 15

16 An evolution of standards for cloud Cloud Standards Customer Council On April 7, 2011 industry leaders form Cloud Standards Customer Council hosted by the Object Management Group (OMG) to deliver on the promise of open cloud computing! Join today: Over 45 companies signed up prior to today s launch the largest in OMG history! Dawn of the world wide web HTTP, HTML, WSFL, XLANG, REST Rise of the application server Java, Java EE, XML, XML Schema, SOAP, WSDL, UML, Web2.0,... Service orientation WS*, WS-I, SCA, BPEL, SAML, XACML Business agility BPMN, SBVR, RIF, Cloud Computing Cloud architecture at The Open Group (TOG) DMTF Open Virtualization Format (OVF) DMTF Cloud Management WG (IAAS APIs) OASIS Cloud Identity Management TC 16

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