Kerala Property Exhibition.
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- Ambrose Elwin Bradford
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1 Kerala Property Exhibition
2 Exhibition Details: Title : Kerala Property IREIS 2016, Abu Dhabi Date : October 2016 (3days) Time : 11 am to 8 pm Venue : Abu Dhabi National Exhibition Centre (ADNEC) Exhibitors : 20+ Investors: 2,000+ HNW Kerala Investors Associated Events: International Conference, Country/ Project Presentations, Business Network Meetings & Investor Meets 2
3 Publicity Coverage AED 500,000 Outdoor, Indoor, Television, Radio, Print, New Media & PR *Can increase to AED 700,000 based on acquisition of media barters Expected HNW Kerala Visitors 2,000
4 Market Research Indians in GCC countries * Qatar - 545,000 Indians Oman - 597,769 Indians Kuwait - 681,288 Indians Bahrain - 400,000 Indians Saudi Million Indians UAE 3.3 Million Indians ( all 7 emirates together) Abu Dhabi 1.3 Million Indians Abu Dhabi 660,000 KERALITES UAE population by 2015 is 9.5 Millions, Abu Dhabi will hold 3.8 Million * Data's are taken from internet research reports and we are not guaranteeing on the accuracy of the data 40 % of the total population are Indians 50 % of Indians are Keralites
5 Market Potential New Concept: First time in the whole region, A dedicated exhibition focusing on Kerala Builders and Visitors. Abu Dhabi is One of the richest cities in the world. Abu Dhabi residents having more disposable income and saving than any other emirate in UAE. GDP per capita is $71,000 & ranking 3rd in the world for purchasing power parity Almost 660,000 Keralites in Abu Dhabi and the market is not exploited. ( Dubai market is over exposed with more than 15 Indian property exhibitions per year. There is no special focus on Kerala Investors) Dome Exhibitions, organizer of the show is a 22 year old company, based in Abu Dhabi organizing some of the biggest exhibitions in Abu Dhabi. Dony Cyril, Exhibitions Direction belongs to Kerala, having reach to most of the Kerala communities and Malayalam media houses in the region Dome is having excellent reach to all investor pockets in Abu Dhabi, which no other exhibition has. This will make sure the quality of visitors, which will lead to conversions/ spot booking of your properties 5
6 Media Campaign Radio Campaign Multilingual radio campaign 10 Stations Public Relations PR across GCC Campaign Branding Posters, Rollups, Banners and Registration Outdoor Advertising: Megacoms, Directional signs Online Media Website and Social Media channels Road Shows Innovative activations and competitions SMS and SMS / campaigns targeting 500,000 customers Print Media Releases Advertising Campaign - Newspaper and Magazines
7 The Exciting Opportunity.. Abu Dhabi based KERALITES are seeking new investment opportunities! Our Market study shows 12% of the Keralites in Abu Dhabi are looking for property investments within 1 year 7
8 Associations Support Indian Social Centre (ISC) Abu Dhabi, Abu Dhabi Malayalee Samajam, Kerala Social Centre (KSC), Angamaly NRI Association, Ranny Non Resident Youth Association Abu Dhabi, Indian Social Centre - Al Ain, All Kerala Colleges Alumni Forum (AKCAF), Overseas residing Malayalee Association (orma), Jawahar Social Centre Kattanam, Indian Business/Professional Group, Indian Islahi Centre, Indian Islamic Centre, Indian ladies Association, Indian Sports Club, Indira Gandhi Veekshanam Forum, Indian Cultural Association, Gulf Voice, Kerala Social Centre, World Malayalee Council (WMC), NRI Business Council, NRI Investors Forum, Kairali Pravasi Association, UAE Kerala Muslim Cultural Centre, UAE Gulf Malayali Coordination Committee, Emirates Indian Businessmen's Club, Kairali Social Centre, Kerala Muslim Cultural Centre Abu Dhabi Committee, All Kerala Emirates Ladies Association, Abu Dhabi Priyadarshini, Marunadan Malayali Ekopana Samuthi, Pravasy Malayalikalude Snehathazhvara (pravasy), Alangad Panchayat Expatriate Association, Indian Ladies' Association, Travancore Mutual Development Projects, Adoor NRI Forum, Malayalee Muslim Welfare Association, Bhavna Art Lovers' Association, Bhartiya Bangiya Parishad, Indian Club, Kollam Pravasi. etc.
9 Visitor Attractions Excellent Visit and Win Promotions Single place to visit all leading Kerala property developers All property requirements can be fulfilled under one roof Service providers like Banks, Legal, Vastu etc Special discounts on properties Spot Book and avail FREE benefits Conference, Investor Meets and Networking Opportunity *Depends on approval from sponsor 9
10 Shell Scheme Sample 3 x 3 sqm stand Logo/ Developer Name Project Locations 10
11 Why DOME Exhibitions? 22 years in Abu Dhabi; Organizing Exhibitions, Conferences & Events From Exhibition Concept to implementation executed by DOME s in- house experts who understands Keralite NRI s market pulse. Established connections with ministries, government entities, organizations and social communities in UAE Established media connections with all leading Newspapers, Magazines, Radio and TV channels in UAE Established channels to seek support of Indian Embassy, Indian Social & Cultural Centre, Malayalee Associations, Kerala Samajam, College Alumni s and different regional communities from Kerala. Sound Marketing techniques coupled with Existing database of Expat community from Kerala For Mailing, SMS and Social Media NOW is the right time to plan your strategy in order to reach your target audience in the region.
12 His Highness Sheikh Sultan Bin Khalifa Bin Zayed Al Nayan visiting exhibition 12
13 IREIS Introduction The Sixth edition of International Real Estate & Investment Show (IREIS 2014) was held under the patronage of His Excellency Ali Majed Al Mansoori, Member of Abu Dhabi Executive Council, Chairman of Department of Economic Development (DED). The Financial stability of United Arab Emirates (UAE) has witnessed significant recovery after the impact of the global economic crisis. The UAE investors maintained their leading position in the region in transactions especially in terms of the sale and purchase of properties not only from the region, but across the globe. IREIS 2014 provided a snapshot into property markets in the Middle East, Europe and the Asia Pacific region. Date 29 th to 31 nd Oct 2015 Exhibitors 84 Visitors 7321 Participating Countries 21 Deals Closed: AED Million
14 DOME Profile: Conferences Started : 2004 Exhibitors: 41 Participants :400 Frequency : Annual Started : 2010 Exhibitors: 15 Participants :150 Frequency : Annual Started : 2012 Exhibitors: 15 Participants :170 Frequency : Annual
15 DOME Profile: Exhibitions The Biggest Consumer Electronics Show in Abu Dhabi Bringing Together the leading Electronics Retailers & World Class Brands Under One Roof Showcasing the Best and Innovative Gadgets Highlights of ADES March Visitors : 60,000 + Exhibitors : 50 + Floor Space : sqm Sales Volume : AED 35 Million
16 NEXT STEP Contact us TODAY and confirm your participation. For any further clarification, please contact us Mr. Dony Cyril Director Exhibitions Mob: Tel: E: dony@kabayanpropertyshow.com Mr. Omar Mudassor Sales Manager - Exhibitions Mob: Tel: E: omar@kabayanpropertyshow.com Abu Dhabi Head Office: P O Box 52641, Abu Dhabi United Arab Emirates Tel: Fax: WhatsApp: Skype: international.realestateshow P O Box 52641, Abu Dhabi, UAE Dubai Branch Office : P O Box 37783, Dubai United Arab Emirates Tel: Fax:
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