2017 Diversity Abroad Conference Sponsor & Exhibitor Guide March 19-23, 2017 Minneapolis, MN
2 Dear Partners, It s an exciting time to involved in international education! We work in a dynamic space and the landscape continues to change. Specifically, our work that focused on diversity and inclusion in international education has moved from a nice thing to do to an essential aspect of how we work with students and manage our offices. There is much to learn in this space and Diversity Abroad is excited to be at the forefront of delivering quality education experiences that prepare you and your colleagues for success. To that end, we are excited to host the 5th Annual Diversity Abroad Conference in Minneapolis, MN on March 19-22, 2017! The conference, along with the Minority Serving Institution Global Education Summit and the Global Student Leadership Summit is the premier event for professionals and students interested in increasing access, achieving equitable diversity, and fostering inclusive excellence in global education. We expect over 400 attendees to join us for the 5th Annual Diversity Abroad Conference, which will be our largest gathering to date. The Diversity Abroad Conference, along with the MSI Summit and Global Student Leadership Summit is an opportunity to publicly align your brand with Diversity Abroad and our mission and to build awareness for your brand among leaders and practitioners from the Diversity Abroad community. We offer a wide range of sponsorship opportunities to suit your needs and that will fit your budget. Last year we sold out of sponsorships so I encourage you to review the enclosed details and respond as quickly as possible. Please note important dates for sponsorship discounts are outlined in the prospectus and also booth selection is based on the contract submission date, so don t delay! On behalf of the conference planning committee and the entire Diversity Abroad team, I hope you ll make the choice to partner with us and help make the 5th Annual Diversity Abroad Conference the best yet! Kind regards, Andrew Gordon CEO & Founder Diversity Abroad
3 ABOUT DIVERSITY ABROAD OUR MISSION To ensure the next generation of young people from diverse and underserved backgrounds have equitable access to global educational opportunities that will prepare them for success in the 21st century. OUR VISION That the next generation of young people from diverse and underrepresented backgrounds are equipped with the skills and experience to compete in the 21st century global marketplace by having equitable access to meaningful global educational opportunities and by having adequate support from culturally competent professionals before, during and after participating in international education programs. OUR PURPOSE To connect talented diverse students to global educational and career opportunities. To advance diversity and inclusive good practices in global education.
4 ABOUT THE CONFERENCE In spring 2017, a diverse group of academic, higher education, government and industry professionals committed to increasing access, achieving equitable diversity, and fostering inclusive excellence in global education, will meet in Minneapolis for the 5th Annual Diversity Abroad Conference, which includes the MSI Global Education Summit and Global Student Leadership Summit. The annual Diversity Abroad Conference is a one-of-a-kind professional development event that brings together professionals and students from the US and abroad to network, discuss, debate, and share good practices to ensure all students have equal access to global educational opportunities. Professionals who attend the Diversity Abroad Conference will leave with the motivation, professional contacts, and resources, to begin or to continue advancing diversity and inclusive good practices at their institutions or organizations.
5 LAST YEAR S SPONSORS Lead Sponsor Silver Sponsors Bronze Sponsors Bronze Sponsors Platinum Sponsor Conference Partners Kent State University SUNY New Paltz The Ohio State University University of Connecticut University of California Riverside University of Missouri University of Georgia
6 WHO ATTENDS The professionals who attend the Diversity Abroad Conference range from Senior International or Chief Diversity Officers to human resources and career services professionals. Attendees come to the Diversity Abroad Conference from the following types of offices/organizations: Faculty & Academic Department Chairs Education Abroad (Senior International Officers, Directors, & Advisors) Career Services Diversity/Multicultural (Chief Diversity Officers, Directors, & Advisors) High School Counselors International Students and Scholarship Services ( Directors & Advisors) Public/Private Sector Human Resources & Recruitment Professionals Representatives from Education Abroad Organization International Program Alumni Graduate Students Non-US based International Education Directors & Staff Government Representatives from Ministries of Education & Foreign Affairs Deans of International Affairs/Relations
7 2016 CONFERENCE STATS Level of experience 47% Senior 33% Mid-level 19% Entry-level How did they find out about the conference 20% Word of Mouth 22% University/ Home Institution 36% Diversity Abroad website or e-newsletter First-time attendees Satisfaction 60% of attendees are participating for the first time 98.78% of respondents rated the 2015 conference as Good or Excellent Institutions Almost 200 different organizations and institutions represented
8 DA conference continues to be the most provocative conference content in the field. I continue to be inspired by the innovative work my colleagues are doing The smaller number of registrants made it very easy to network and chat with others about challenges and potential solutions. The student panel at lunch was also fantastic. Awesome conference! I m recommending that my university send someone each year. I love that it wasn t only professionals who worked in the study abroad office. There were representatives across all areas which helped us recognize how we could utilize one another on campus as a living resource. Thank you so much for an amazing experience and for cultivating such a remarkable community. If I had to choose only one conference to go to it would be this one! I really really enjoyed the conference. More than any conference I ve been to before. I felt like I really was able to grow and learn about inclusive excellence in the field and I was very inspired by all the people I met.
9 SPONSOR BENEFITS Sponsors of the Diversity Abroad Conference derive benefits that provide an excellent return on their marketing investment: Access to a large group of leaders in higher education, specifically international education and diversity student services. You have the ability to promote your organization s products and services to them in a respected professional environment. High visibility for your organization as an industry leader during targeted points during the event, and via conference communications shared with all participants. Opportunity to market directly to conference attendees via marketing materials and promotional giveaways that showcase your organization; and, in some cases, ability to address participants as a group about your products and/ or services. Recognition within the international education and diversity community as an organization that shares their values. Sponsoring institutions and organizations that value diversity are showcasing these principles to likeminded higher education professionals. Conference sponsorship helps your organization become recognized as one that promotes diversity and opportunity in education abroad. Marketing advantage over competing organizations. You will stand out as a conference sponsor giving your organization or institution an edge over the competition. If your competitors have also decided to become conference sponsors, your organization s participation becomes more important as you reinforce your commitment to diversity and educational opportunity in your field. Branding reinforcement of your organization s visual identity. With your organization s logo featured on conference communications, signage, and/ or giveaways, sponsorship strengthens your organization s visual brand.
10 2017 DIVERSITY ABROAD CONFERENCE SPONSORSHIP LEAD SPONSOR ($25,000) Exclusive Opportunity PLATINUM ($15,000) Exclusive Opportunity GOLD ($8,500) Two Opportunities SILVER ($3,500) Six Opportunities BRONZE ($2,250) Fifteen Opportunities CONFERENCE PARTNER ($1,200) Unlimited Logo on the front cover of the Diversity Abroad conference program Recognition on all Diversity Abroad Conference signage Opportunity to address conference attendees Approved marketing material placed inside the attendee packets Recognition on the conference website Homepage Opportunity to sponsor conference session(s) 2 1 1 Recognition in pre-conference communications Ad in conference program Back cover page Full page Full page Half page Exhibit table Recognition as a conference sponsor in the Diversity Abroad conference program Listing on the Conference Sponsors page on the Diversity Abroad Conference website Number of complimentary conference registrations 5 3 2 2 1 1
11 CONFERENCE SPONSORSHIP OPTIONS CONFERENCE WORKSHOPS OPENING RECEPTION DESCRIPTION. Each year Diversity Abroad includes a high impact workshop as part of the conference registration. Over 90% of the attendees participate in the workshop. $5,000 DESCRIPTION. After the keynote address, the Diversity Abroad Conference kicks off with an opening reception where colleagues connect, network, and wind down. $6,500 BENEFITS. Signage placed outside each workshop, marketing materials placed on the tables in each workshop, and recognition in the conference program as the workshop sponsor. Exclusive BENEFITS. Signage placed outside of reception, branded napkins, marketing materials placed on cocktail table tops, opportunity to address attendees, and recognition in the conference program as the opening reception sponsor. Exclusive
12 CONFERENCE SPONSORSHIP OPTIONS CLOSING RECEPTION AWARDS LUNCH DESCRIPTION. The final event of the Diversity Abroad Conference, the closing reception is a time to celebrate a successful conference and look forward to the following year s event. BENEFITS. Signage placed outside of reception, branded napkins, marketing materials placed on cocktail table tops, opportunity to address attendees, and recognition in the conference program as the closing reception sponsor. $6,500 Exclusive DESCRIPTION. Every year Diversity Abroad honors colleagues and organizations through the Excellence in Diversity & Inclusion in International Education award. The lunchtime awards ceremony is one of the marquee events of the conference. BENEFITS. Signage placed outside of the auditorium, marketing materials placed on each chair, opportunity to address attendees, VIP table for 10, and recognition in the conference program as the lunch sponsor. $4,000 X2 OPENING LUNCH PLENARY PANEL DISCUSSION DESCRIPTION. On the first full day of the conference the Opening Lunch serves as an opportunity to hear from students and network with colleagues. BENEFITS. Signage placed outside of the auditorium, marketing materials placed on each chair, opportunity to address attendees, VIP table for 10, and recognition in the conference program as the lunch sponsor. DESCRIPTION. The plenary discussion convenes leaders from industry, higher education, and the public sector to discuss diversity and globalization and how these forces will impact higher education as well as the public and private sector. $4,000 $3,000 BENEFITS. Signage placed outside of the session, recognition in the conference program as the plenary sponsor, opportunity to introduce panelist.
13 CONFERENCE SPONSORSHIP OPTIONS INNOVATION CHALLENGE CONCURRENT SESSIONS DESCRIPTION. The Innovation Challenge will be a new addition to the Diversity Abroad Conference. The closing plenary will be a pitch from top Innovation Challenge submissions. Conference attendees will vote on the best pitches and winners will receive cash prize. $5,000 Exclusive DESCRIPTION. The foundation of the Diversity Abroad Conference is its learning and development. The concurrent session sponsor allows partners to connect their brand to any given session. $500 BENEFITS. Signage placed outside of the session, recognition in the conference program as the Innovation Challenge sponsor, opportunity to introduce each pitch and announce the winners. BENEFITS. Signage placed outside of the auditorium, marketing materials placed on each chair, opportunity to address attendees, VIP table for 10, and recognition in the conference program as the lunch sponsor. KEYNOTE SPEAKER SPONSOR REFRESHMENT BREAKS DESCRIPTION. The keynote speech represents the beginning of the conference and one of the conference s marquee events. Each year, the keynote speech is used to set the tone and energize participants for the conference. BENEFITS. Signage placed outside of the session, recognition in the conference program as the plenary sponsor, opportunity to introduce the keynote speaker. $6,000 Exclusive DESCRIPTION. The refreshment breaks are an opportunity for attendees to relax and network in between sessions and events. BENEFITS. Signage inside the refreshment area, recognition in the conference program, branded napkins placed in the break area. $2,000 X3
14 A LA CARTE SPONSORSHIP OPTIONS OTHER SPONSORSHIP OPTIONS CONFERENCE TOTE BAGS $3,000 BENEFITS. Sponsor s logo will be placed on one side of the Diversity Abroad Conference tote bag. CONFERENCE APP $2,500 BENEFITS. Sponsor s logo will appear when users download and interact with the conference app. CONFERENCE NAME TAGS $3,000 BENEFITS. Sponsor s name and/or logo will be printed on nametag lanyards given to all attendees. CONFERENCE NOTEPAD $1,500 BENEFITS. A custom notepad with the sponsor s logo will be included in each attendee packet. CONFERENCE PENS $1,000 BENEFITS. Custom pens with the sponsor s logo will be placed in each registrant s conference tote bag. Additionally, sponsor pens will be placed in the rooms during concurrent sessions. Sponsors will be recognized in the Diversity Abroad Conference program. CONFERENCE PROGRAM ADVERTISING BACK INSIDE PAGE FULL PAGE $1,500 INSIDE COVER $1,500 $850
15 GLOBAL STUDENT LEADERSHIP SUMMIT SPONSORSHIP The Global Student Leadership Summit is an opportunity for Diversity Abroad to support of diverse alumni of international programs. In its 3rd year, the 2017 Global Student Leadership Summit (GSLS) will attract dozens of diverse and underrepresented students who have studied, interned, volunteered or worked abroad to focus on the skills essential to being a successful leader in a diverse and global society. Students will participate in hands-on student leadership sessions, engage in critical dialogue, establish and maintain relationships with likeminded student leaders, and connect with professionals from higher education, the public and private sector. Participation in GSLS will helps students leader development and strengthen important skills such as: selfawareness, communication, team building, embracing diversity & difference and more.
16 Student Stats 16% Men 84% Women 4% Freshman 16% Sophomore 39% Senior 41% Junior 7% Business 6% Communications 20% International Studies / Public Policy 28% STEM 39% Social Science 45% 3.5 or Higher 16% 2.9 or Lower 39% 3.0-3.49
17 GLOBAL STUDENT LEADERSHIP SUMMIT SPONSORSHIP LEVELS GSLS HOST SPONSOR GSLS PARTNERS BENEFITS. Listing on GSLS website, full page ad in conference program, insert in conference tote, opportunity to view student participant profiles, send custom email to student participants, and to address student participants, exhibit table. $6,000 Exclusive BENEFITS. Listing on GSLS webpage, in GSLS program of events, and opportunity to view student participant profiles. Exhibit space during the career/graduate fair and listing in GSLS program of events. $1,950 X12 SESSION SPONSOR KEYNOTE SPONSOR BENEFITS. Listing on GSLS website, in GSLS program of events, and opportunity to place informational materials inside the session rooms. $750 BENEFITS. Keynote Sponsor ($2,500) Listing on Conference website, in GSLS program, branding outside the event auditorium, and opportunity to introduce the keynote speaker. $2,500 X5 Exclusive
18 GLOBAL STUDENT LEADERSHIP SUMMIT SPONSORSHIP LEVELS WELCOME RECEPTION NETWORKING LUNCH BENEFITS. Signage placed outside of reception, branded napkins, marketing materials placed on cocktail table tops, recognition in the GSLS program as the welcome reception sponsor. $4,000 Exclusive BENEFITS. Signage placed outside of the auditorium, marketing materials placed on each chair, opportunity to address attendees, and recognition in the GSLS program as the networking lunch sponsor. $3,250 Exclusive FULL PAGE AD + TRAVEL STIPEND BENEFITS. Full page ad in the GSLS program and a named $500 travel grant for a GSLS participant. $1,250 x5
19 MINORITY SERVING INSTITUTION GLOBAL EDUCATION SUMMIT As part of its commitment to build capacity for study abroad and comprehensive internationalization at Minority Serving Institutions (MSIs), Diversity Abroad will host the 2nd Annual Minority Serving Institution Global Education Summit. The MSI Global Education Summit brings together dozens of administrators, academics, and practitioners from minority serving institutions who are working to internationalize their campuses with education abroad, international students, and other global learning opportunities. The MSI Global Education Summit is designed to enhance the institutional capacity of MSIs to integrate international education efforts into the current campus climate. Supporting the MSI Global Summit will provide sponsors the opportunity to engage with a diverse group of professionals from MSIs who are interested in establishing partnerships to build capacity to internationalize their campuses.
20 What Types of Institutions Attend? First-time attendees What Is the Experience Level of the Attendee? 55% from Historically Black Colleges & Universities 20% from Hispanic Serving Institutions 12% from Service Providers 9% from Government Agencies 4% from Non-MSI Institutions 43% Administrators 36% Faculty 9% Staff 12% Other
21 MSI GLOBAL EDUCATION SUMMIT SPONSORSHIP LEVELS AMBASSADOR SPONSOR ($13,500) Exclusive Opportunity ADVOCATE ($7,500) Two Opportunities ENVOY ($3,000) Four Opportunities Logo on the front cover of the MSI Summit program Recognition on all MSI Conference signage Opportunity to address conference attendees Access to MSI Summit Attendee List Prior to the event Approved marketing material placed inside the attendee packets Recognition in pre-conference communications Ad in conference program Back cover page Full page, front inside cover or back inside cover Opportunity to sponsor conference session(s) 2 1 1 Exhibit table Full page Recognition as a sponsor in the MSI Summit program Listing on sponsor section of MSI Summit website Number of complimentary MSI Summit registrations 4 3 2
22 MSI GLOBAL EDUCATION SUMMIT A LA CARTE SPONSORSHIPS OTHER SPONSORSHIP OPTIONS KEYNOTE SPONSOR OPENING RECEPTION NETWORKING BREAKFAST $4,000 $4,000 $3,500 BENEFITS. Sponsor introduces the speaker and branding inside the event and in the program. BENEFITS. Sponsor recognized for sponsorship inside the event and outside the event space. BENEFITS. Sponsor recognized for sponsorship inside and outside of the event space. Sponsors will be recognized in the Diversity Abroad Conference program. CONFERENCE PROGRAM ADVERTISING BACK INSIDE PAGE INSIDE COVER FULL PAGE HALF PAGE $1,000 $1,000 $750 $400
23 Contact Us Email: conference@diversityabroad.org Phone 510-982-0635 ext. 705