MASTER BUILDERS SPONSORSHIP PROSPECTUS 2016

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1 MASTER BUILDERS SPONSORSHIP PROSPECTUS 2016

2 - OVER - 8,000 MEMBERS 15,492 VISITORS ANNUALLY OUR MISSION An integral part of our mission is to support our members by giving them high-quality products and services and by championing innovation and performance improvement. That s where you come in. If your business develops high-quality products and services, we want to hear from you. And so do our members a diverse range from residential to commercial builders, including a wide range of contractors and building related occupations. THE EVENTS Events are part of the marketing mix... The effective part! We have a range of promotional opportunities to suit all budgets that will help maximise your company s exposure. Whether it is to increase brand awareness for your company or to specifically promote a new product, we have the solution for you. Our events include Excellence Gala Award Evenings, Trade Expos, Seminars, Information Sessions, Luncheons and Breakfasts, as well as more social events including Race and Golf Days. YOUR OPPORTUNITY CONNECT with over 15,492 builders and contractors throughout the year at our events PROMOTE your products with prominence to current and potential customers within your key industry LEAD the conversation in the construction industry and position yourself as an industry leader EXTEND your brand awareness year-round as a Master Builders partner via the website and event marketing documents TARGET MARKETING Promotion via Divisions, Industry associations as well as trade suppliers Advertising within the Master Builders Magazine Telemarketing campaign Mobile marketing SMS Messaging broadcast marketing Comprehensive website marketing Social media marketing Public relations campaign Promotion through industry seminars Direct mail campaign Radio marketing campaign 2 MASTER BUILDERS ASSOCIATION - SPONSORSHIP PROSPECTUS 2016

3 TRADE EXPOS An unrivalled opportunity to connect with targeted customers and motivated decision-makers. The Master Builders Trade Expos offer a unique opportunity for suppliers to be part of a superior showcase of products and services to the building industry across NSW. As an exhibitor you will meet face to face with a wide range of building trades who are looking for the latest products and tools to hit the market. The Expos target your key market and therefore should be a pivotal part of your sales and marketing activities. These events attract business directors and decision makers that can accelerate the sales process in a time efficient and cost effective environment. By exhibiting at the Expos you are able to generate new sales leads and business, as well as providing the allimportant brand exposure. Wollongong Gosford Ballina Newcastle 04-August September October October-2016 TRADE SHOWS Sponsorship of the Trade Shows provides excellent opportunities for companies to align themselves with an industry event and expose their brand to building companies in regional areas throughout the state. These events will allow suppliers to provide brief presentations covering vital topics surrounding their business whilst attendees are in a capacitative audience, as well as being in a networking environment. The opportunity has been constructed for you to reach your target market and build important face to face relationships with your industry customers. Port Macquarie Tamworth Tweed Coffs Harbour Cronulla Manly Orange Penrith Mittagong Griffith Wagga Baulkham Hills Nowra Campbelltown 30-March March April April May May June June June August August September November November

4 TOP 50 BUILDERS LUNCHEONS FRIDAY, 29 APRIL 2016 FRIDAY, 22 JULY 2016 FRIDAY, 25 NOVEMBER 2016 THE AUSTRALIAN TURF CLUB, ROYAL RANDWICK RACECOURSE The Master Builders Top 50 Builders Luncheons are held three times a year and are well attended by the association s largest residential, commercial and industrial members at managing director and construction manager level. The opportunity to be the sole sponsor of the luncheon allows you to target a key market and build those ever important face to face relationships. Developed as an informal forum for discussion and networking, the Luncheons comprise presentations by prominent industry personalities including developers, head contractors, federal and state politicians, and other industry related experts, followed by a round-up of critical issues facing the industry by the Master Builders Executive Director, Brian Seidler. INSIGHT FORUMS Master Builders popular regional insight forums are held once a year in prominent locations throughout the state and are well attended by the Association s residential, commercial and industrial members within those regions. Developed as an informal forum for discussion and networking, the Insight Forums, held as either a lunch or breakfast comprise of presentations by prominent industry personalities for regional areas, including developers, federal, state and local government politicians, and other industry related experts. The opportunity to sponsor these forums allows you to reach your target market and build important face to face relationships. 4 MASTER BUILDERS ASSOCIATION - SPONSORSHIP PROSPECTUS 2016

5 CPD SEMINARS Our CPD Seminars are high quality educational events held nine times a year throughout the metropolitan area and regional NSW. CPD stands for Continuing Professional Development and in NSW all builders and pool builders are required to undertake 12 points worth of CPD activity per year to maintain their building licence. Sponsorship of the CPD Seminars provides excellent opportunities for companies to align themselves with a high quality industry event and expose their brand to hundreds of building companies. St George/Cronulla Newcastle Castle Hill Ballina Wollongong Manly Coffs Harbour Liverpool Rosehill 25-February March April May June July August September November-2016 SPECIAL EVENTS To extend for the needs of the industry, we will be offering a number of special events throughout the year. Onsite supplier events offering to exhibit specialised products and services. Others will include specialised events for targeted industries, such as waterproofing and suppliers workshops. This is a great opportunity for sponsors who want to raise their brand awareness in a targeted area or market. 5

6 DIVISIONS The Master Builder members are sectioned into 27 separate divisions throughout the state. Each of these Divisions provides a vital role in servicing the needs of their local builders and hold events on a regular basis. There are many opportunities within the Divisions for sponsors to promote and distribute information about their products and services. Each Division coordinates information sessions, where sponsors can provide a technical presentation or promote a product on the market. For a more social interaction with members, sponsors can also be a part of events, held by many divisions, such as Golf Days, Race Days and Lawn Bowls, as well as Annual Dinners and Charity events. Several divisions also support apprentices by hosting Apprenticeship Awards to recognise the up and coming stars of the industry. MAGAZINE The Master Builder magazine is the most prestigious building industry magazine in NSW. As the official magazine of the Master Builders Association of New South Wales, Master Builder is the voice of authority on issues relating to building and construction across the state and is relied on by our readers to deliver the news and features they need to know throughout the year. For advertisers, Master Builder delivers a qualified and highly valuable audience ensuring your products and services are seen by the right people in the right editorial environment, with zero wastage. With a circulation of over 8,000 per issue, the Master Builder is mailed to every member of the Master Builders Association of NSW, as well as a carefully selected number of subscribers within the industry and government. In addition, the magazine is converted to an ebook with links direct to advertisers websites and is hosted on the Master Builders website. 6 MASTER BUILDERS ASSOCIATION - SPONSORSHIP PROSPECTUS 2016

7 SPONSORSHIP HAS ITS REWARDS The MBA Trade Events gives CSR the chance to talk to local builders across the state in an informal one-on-one basis about latest building trends, products and solutions. We find it a low cost and invaluable forum to get our message across to builders per year. CSR Group WorkCover NSW has enjoyed being a sponsor of the MBA Awards. Through this long-time sponsorship, we have fostered a strong partnership with industry that helps construction workers return home safely to their families each and every day. WorkCover NSW Clinton Recruitment is a very proud sponsor of the Master Builders Excellence in Construction Awards. Clinton Recruitment has enjoyed a long association with the Master Builders and values their support in the industry. The Excellence in Construction awards and all the associated marketing with the awards is a remarkable platform to reach out to prospective and existing clients. Being a sponsor is a great way of giving something back to the industry and acknowledging ongoing support from clients. In addition the actual award ceremony is professionally organised and an extremely enjoyable evening to network with professionals from the building community. Clinton Recruitment With over thirteen years of continuous association with the Master Builders industry events, Carter Holt Harvey Woodproducts Australia have found them invaluable for showcasing our latest products, design and technical information to builders across the state. Carter Holt Harvey In the past 12 months the MBA functions in all areas from Nowra to Merimbula have really helped our business to grow. We have not only expanded our customer base which has resulted in sales growth, but we have also made a lot of relationships along the way. The staff are always more than helpful and without our association with the MBA we would not have experienced the growth we are currently experiencing. Harvey Norman Commercial When Bradnams Windows and doors made the business decision to increase our branding by moving into the Northern NSW history has shown partnering up with the MBA gives us credibility and a network of creditable builders to showcase our products to. The work ethic and respect the Northern NSW office of the MBA has made my job easy when introducing myself to new clients by simply saying I am a member of the MBA. It is an ice breaker and makes my job easier to get to the decision makers. Bradnams Windows and Doors

8 EXCELLENCE IN HOUSING & POOL AWARDS SATURDAY, 27 AUGUST 2016 The Master Builders Excellence in Housing & Pool Awards are the industry s most prestigious residential building awards. Each year over 700 residential builders, sub-contractors and suppliers attend the gala black tie dinner that is regarded as one of the best networking events of the year. The Excellence Awards showcase the very best in residential building. In 2015 over $860M worth of projects were judged. The Awards display quality of workmanship and innovation and attract a broad cross-section of the residential building sector. Sponsorship of the Awards is a high profile way of promoting your business to an elite group within the building industry. 8 MASTER BUILDERS ASSOCIATION - SPONSORSHIP PROSPECTUS 2016

9 EXCELLENCE IN CONSTRUCTION & APPRENTICESHIP AWARDS SATURDAY, 5 NOVEMBER 2016 The Master Builders Excellence in Construction Awards is the commercial, industrial and civil construction sectors, most highly valued award ceremony. The Awards also incorporate the Master Builders apprenticeship awards and site safety awards, with entries from every major construction company operating across NSW and in 2015 we judged over $4.3B worth of projects. Winning entries are not only confined to metropolitan Sydney, they also include projects across regional New South Wales. The Construction Awards provide an unsurpassed opportunity for sponsors to meet the major head contractors within the commercial sector in an informal environment. 9

10 EXCELLENCE IN BUILDING AWARDS - NEWCASTLE FRIDAY, 9 SEPTEMBER 2016 The 2016 Newcastle Master Builders Association Excellence in Building Awards recognise the outstanding skills, workmanship and innovation employed by commercial and housing contractors operating in the Hunter, Central Coast and Mid-North Coast regions. These prestigious Awards are sold out each year reflecting the popularity and importance of them to the region s building sector. In 2015 over $300M worth of projects were judged, with each of the winners going on to enter into the Master Builders National Awards. Sponsorship of the Awards is a high profile way of promoting your business to building members within the Newcastle and surrounding region. 10 MASTER BUILDERS ASSOCIATION - SPONSORSHIP PROSPECTUS 2016

11 REGIONAL BUILDING AWARDS The Regional Building Awards are held in 3 locations throughout the state each year and allow local builders to be recognised for their outstanding skills and workmanship for projects completed within their regions. The Awards are becoming increasingly popular amongst the local communities and for sponsors, it is a high profile way to promote your business on a regional level. SOUTHERN CENTRAL REGIONS BUILDING AWARDS FRIDAY, 17 JUNE 2016 Incorporating Griffith, Wagga Wagga, Albury & surrounding regions SOUTH EAST REGIONS BUILDING AWARDS SATURDAY, 18 JUNE 2016 Incorporating Illawarra, South Coast, Far South Coast, Snowy, Southern Highlands, & Hume regions NORTHERN REGIONS BUILDING AWARDS SATURDAY, 23 JULY 2016 Incorporating Mid North Coast, North Coast, Tweed, & Far North West regions. 11

12 SOME CURRENT SPONSORS Family & Community Services Women NSW FURTHER ENQUIRIES PLEASE CONTACT OUR MEMBER SERVICES TEAM ON OR