Media Information 2015

Transcription

1 INTERIØR MAGASINET Media Information 15

2 InteriørMagasinet is a Norwegian lifestyle magazine with an international touch, focused on home and interior decorating. The magazine s high class profile is maintained by the use of elegant pictures, clean layout and exquisite paper quality. With our readers high expectations in mind, we use only the best journalists and photographers available. This has made us the market leader in our segment. Our features are deeply rooted in the Norwegian, but we also seek inspiration abroad. Why Interiør Magasinet? Active readers in search of good design and purchases for the home Best and biggest in refurbishing, food, travel and garden Presents the best of homes and holiday houses Estetical presentation of editorial content combined with a tidy ad placement give the advertisers more value for money The readers are modern and highly educated people with purchasing power Interiør Magasinet attracts advertisers who match the readers lifstyle. Target group Urban women 30 + years (32 % men) - updated within most areas of interior and exterior trends. Our readers are highly educated with a high income. They are more active and socially orientated. They have a strong interest in music, concerts, art, travel and food. Facts GEP: 304 (Source: TNS Gallup 15/1) Print circulation: Gender: Women: 67 % Men: 32 % Alder: yr: 11 % yr: 13 % yr: 24 % yr: 21 % yr: % 70 years + :11 % Landsdel: Oslo: 17 % Eastern Norway: 42 % Western Norway: 18 % Middle-/North-Noway: 23 %

3 Income per household 71 % have an income above a year. 64 % of our readers plan to redecorate/ refurbish. They have a strong interest in music, concerts, art, travel and food. Interiør Magasinet s readers are modern and highly educated people with purchasing power. Our readers are innovative and early adapters of new products. They keep themselves updated within most areas such as interior, travel, clothing/ shoes, food, leisure, and culture. Profile With a vast covering through the year you hit different range of people with a total of exponents (Gross OTS). Interiør Magasinet distributes six issues per year. With two placements in Interiør- Magasinet you get unique readers, with three placements you get readers. Source: Ipsos MMI Målgruppeindeks 13.v

4 Distribution 15 Newsstand Ad copy deadline Theme No. 1 Week 02 Jan. 08th Week 50 Dec. 10th 14 Winter cottages/lighting No. 2 Week 12 March 19th Week 09 Feb. 23rd 15 Furniture No. 3 Week May 14th Week 17 April th 15 Summerhouse/ No. 4 Week 28 July 09th garden & food Week 25 June 15th 15 Summeredition No. 5 Week 38 Sept. 17th Week 35 Aug. 24th 15 Kitchen No. 6 Week 47 Nov. 12th Week 43 Oct. 19th 15 Christmas Special fjellhytter NORSK DESIGN I VINDEN De nyeste lampene Tidløs drøm på NUMMER 2 14 april/mai Norge Sverige Danmark 89 KR SORT OG HVITT INTERIØRHJELP HELENE HENNIE NOMADE VPAIER - en universell trend SKEIKAMPEN Tricia Guild: Sprudlende inspirator DRIVHUS i hagen Retrosjarm i London SOFIERO SLOTTSPARK SPENNENDE ZEN MED LAM ESTETIKK IM0114 Forside final.indd :33 Norge Sverige Danmark 89 KR Deilige sommerhus og hytter Ville roser Småbruk i SvERIgE perler på Korsika STRAM DESIGN OG GODT HÅNDVERK REISE: KØBENHAVN REISE: FANTASTISKE LONDON NUMMER 3 14 juni/juli ArkITEkToNISkE - JAPANSK SMAKER år NUMMER 1 14 januar/februar Inspirerende INTERIØR INTERIØR interiør IM0214 Forside_final.indd 1 vinn weekend for 2 KRagERø Spa SommER SaLatER ASIATISk hage Smykkekunstner Charlotte Lyngaards SoMMErlIGE hus REISE: Bornholm :05 INTERIØR INTERIØR NUMMER 4 14 august/september Lambda Oslos nye signalbygg M AGAS IN ET SELVBYGD hytte ved havet MODERNE DESIGN PÅ SITT BESTE PIKNIK I CENTRAL PARK SENSOMMERENS GRØNNSAKER Tema LUKSUS WEEKEND FOR 2 ærverdige LEVENS HALL BLÅTT er tilbake Havets norske DESIGN PERLE M AGAS IN ET HØSTENS TRENDER SPISESOFA FRA SLETTVOLL BYHUS MIDT I LONDON NORDISK ENKELHET 16sider ekstra Livskunstnerens nye LOFTSLEILIGHET NORSK TØMMERHYTTE I DANMARK BADEROM HØST I AURDAL REISE: Amsterdam REISE: New York IM0414_Forsider_korr.indd 1 MAT: NYE RÅVARER THE THIEF KJØKKEN HAGEKUNST PÅ NUMMER 5 14 oktober/november :51 IM0514_Forsider_korr2.indd :35 PLEASE CONTACT/CALL US: Gunn Beate eller Liz Maggie gunnbeate@hegnar.no liz@hegnar.no

5 Prices and technical specifications Format Width x Height Price (NOK) 1/1 page 225 x 297 mm ,- First right hand page ,- Opposite Editor s Letter or Content ,- Back cover ,- Third page spread ,- 2/1 pages/spread bleed 450 x 297 mm ,- First page spread ,- Page 2 5 spread ,- 1/2 page vertical bleed 110 x 297 mm ,- 1/2 page horizontal bleed 225 x 145 mm ,- +15% for special placement It is recommended to add 5 mm bleed on all sides. Please keep illustrations, text, logos and other important information within 5 mm of the net format due to the binding process. Ad transfer: Please send files in a PDF format per annonser@interiormagasinet.no or FTP-server: Host: ftp.stibographic.dk Username: imaann Password: ann12 Please mark material: Ad name/intmag. number/company The minimum resolution of images and files should be no less than 300 dpi. Ads should be complete with all fonts, illustrations and colours. All images and colours must be CMYK. In cases where the material is not in accordance with the specified formats, the advertiser or advertising agency will be charged extra for adjustment costs. Ad modification and mailing will be added to advertising rates. Complaints must be put forward in writing no later than two weeks after publishing. Reserved placement and cancellations must be verified no later than eight weeks before the publishing date. When advertising material is received after the ad copy deadline, the right to complain is automatically forfeited.