MANDALAY BAY SHOW INFORMATION LAS VEGAS NV

Transcription

1 MANDALAY BAY SHOW INFORMATION LAS VEGAS NV

2 W BIG IS HOW BIG IS TATTOOING? As of % of the US population ages had at least 1 tattoo. As of 2008 the percentage has climbed to 34% of the US population having at least 1 tattoo. That s approximately 42 million Americans. With over 40,000 attendees at the show last year and a media impression over 1 billion targeted to this audience means that your product will get recognized and be associated with the premier event in the tattoo industry. In 2010, 20 million additional people will receive a tattoo in the United States. In 2009, The Biggest Tattoo Show on Earth set a Guinness World Record for being the largest tattoo expo ever.

3 WHY WHY BTSOE? Be ahead of the curve. Nike tapped into the extreme sports subculture over the last decade, and record labels tapped into the underground Hip-Hop scene in the early 90 s... now its your turn. The Biggest Tattoo Show on Earth 2009 was the second largest event in Las Vegas for the year. The 2010 show is your one chance to have your most elusive customers in one place, ready to hear what you have to say. Nowhere else will you find such a huge event targeted to these 42 million Americans exclusively. Nike is a registered trademark of Nike, Inc....tattooing has not only gone mainstream but has also surprisingly developed a luxury niche. - Los Angeles Times

4 OLD ARE HOW OLD ARE THEY? Approximately two thirds of the attendees are under the age of 34. This trend alone is a key target of advertisers. They tend to have a higher proportion of descretionary funds for recreation, entertainment, and leisure.

5 GENDER GENDER BREAKDOWN Genders split right down the middle at BTSOE. With over 60% of attendees under the age of 34 and an equal share of males and females, our audience is ideal for getting your brand s image in front of the right demographic. Tattoos have become a fashion accessory, a trend fueled by basketball players, bands and celebrities. - New York Times

6 INTERNET INTERNET TRAFFIC Out of the millions of people that visited our site, 76% of visitors to the site were unique. During our three day show, there were approximately 130,000 visitors to tattooexpo2009.com Visitors spent an average of 3 minutes and 35 seconds on the site, and people visited the site from over 173 countries across every continent.

7 MARIO BARTH MARIO BARTH Mario Barth is a world renowned celebrity tattoo artist who has won over two hundred international awards. His name has become a very powerful brand in the US and Europe. Mario Barth has proven success with several tattoo studios on the east coast and his tattoo studio at the Mandalay Bay Hotel and Casino in Las Vegas. March 2010 marks the grand opening of Mario Barth s newest venue, rightfully named KING INK Mario Barth at the Mirage, which combines a top class tattoo studio, lounge, bar room and high class fashion. As more and more Americans embrace the tattooing lifestyle more and more Americans will be attracted to the Biggest Tattoo Show on Earth. Mario Barth is the most amazing host a club could have. He knows how to make any party amazing. All the tattoo community loves him. We can t wait until next year to do it again. - Jonas of Rok Nightclub New York, New York Hotel and Casino

8 CELEBRITY CELEBRITY GUESTS Past event celebrity guests have included Sylvester Stallone, Slash, Tommy Lee, and Dave Navarro