APRIL wmdesignweek.com
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1 APRIL wmdesignweek.com
2 WHAT West Michigan has a long history of design, and it s becoming an even stronger and more vital part of our community. From graphic design to industrial design, architecture, interior design, packaging design, and UX design, an incredible amount of innovative, world-class work is happening here, and we want the world to know about it! We re planning the second annual week full of studio tours, workshops, educational events, guest speakers, and more that will inspire designers from all disciplines and demonstrate the strategic and economic advantages of design thinking to the rest of the community. A collaboration of AIGA West Michigan, Kendall College of Art & Design of Ferris State University, AIA-Grand Rapids, IDSA Michigan, IIDA Michigan, IxDA Grand Rapids and Design West Michigan, our hope is that this event puts the spotlight on West Michigan design increasing opportunities for our own designers, attracting new ones, and building connections between designers and our cultural, educational and business communities.
3 2014 OVERVIEW (photo by Ashley Avila Photography) SPEAKERS: Richard Saul Wurman Mei Mah Susan Szenasy SPONSORS: AIA GR AIGA West Michigan Ambrose AMDG Architects Creative Displays and Marketing Crites, Tidey & Associates Custom Printers Design West Michigan Extra Credit Projects GMB Architecture + Engineering Grand Rapids Art Museum Grand Rapids Public Museum IDSA Michigan IxDA Grand Rapids The Image Group Interphase Interiors Kendall College of Art and Design of Ferris State University Knoll Lott3Metz Architecture Mannington Carpets MiBiz Mutually Human NewNorth Center Peopledesign Progressive AE Revue Magazine The Right Place SolidThinking Design Software The State Theatre, Traverse City Steelcase TEDxGrandRapids TowerPinkster Urban Institute for Contemporary Arts (UICA) Visualhero
4 2015 PLANS SPEAKERS: Dr. Hugh Herr, MIT Media Lab (keynote) Cheryl Durst, IIDA CEO Liz Sanders, MakeTools Tucker Viemeister, Viemeister Industries Claudia De Almeida DISCUSSIONS: Design Thinking For Social Impact Women in Design Design For Good: Design Briefs - Benefit Corp TOURS: Daily Architectural Tours in Grand Rapids AIGA Studio Tours in Grand Rapids and Holland OTHER EVENTS: Look Behind Design: A Process Gallery AIGA Pop-Up Shop Understanding Empathy, a NewNorth Center Workshop Grand Rapids Public Schools Design Thinking Workshops Adobe Workshop West Michigan Design Week Party
5 2015 SPONSOR OPPORTUNITIES Show your support for West Michigan Design Week through a WMDW Supporter donation. At the Agency and Industry Sponsor levels, companies and studios from around the West Michigan area help provide the resources that make our annual event a reality. In-kind donations of photography, videography, paper, printing, venue, mobile apps, web development, editorial placement, advertising and other services are available. AGENCY SPONSOR (1-10 staff $250) (11+ staff $500) - listing on sponsor signage - listing on website - listing on s - 4 tickets to Design Week party INDUSTRY SPONSOR ($1,000 OR $2,500 IN-KIND) - logo placement on sponsor signage - logo placement on website - social media recognition - listing on s - VIP seats to Hugh Herr event - 4 tickets to Design Week party
6 2015 PREMIER SPONSOR There are several Design Week events which require greater support. We invite businesses and organizations to get out in front of our attendees from a diverse background of design and creatives by sponsoring an event directly. (Event sponsorship opportunity details listed on next page.) DIRECT EVENT SPONSORSHIP (OR $5,000) - verbal recognition at event(s) - top level logo placement on website - access/ability to self-promote at event(s) - top level logo placement on sponsor signage - and social media recognition (logo) - VIP seats to Hugh Herr event - 10 tickets to Design Week party - first access registration to limited tickting events
7 2015 PREMIER SPONSOR OPPORTUNITIES HUGH HERR, KEYNOTE - $5,000 Monday, April 6 at Grand Rapids Civic Theater Biomechanics pioneer Dr. Herr will share his inspiring story about transforming a personal tragedy losing his lower legs in a mountaineering accident to devoting his life s work assisting the elderly and the disabled through innovative research and design. His research accomplishments as Director of the Biomechatronics group at The MIT Media Lab and Director of The Herr Institute for Human Rehabilitation have already made a significant impact on the lives on physically challenged people. Design West Michigan is the title sponsor for WMDW and this event. LOOK BEHIND DESIGN, A PROCESS GALLERY - $1,500 The Harris Building, open Monday-Saturday A unique look at the design process, highlighting not just the final design but the initial concepts, transformation, and refinement which led to the final product. TUCKER VIEMEISTER - $1,500 A KCAD Pop-Up Talk Tuesday afternoon, April 7 tuckerviemeister.com AIGA POP-UP SHOP - $1,000 The Harris Building, open Monday-Saturday WEST MICHIGAN DESIGN WEEK PARTY - $2,000 The Harris Building, Friday evening, April 10
8 CONTACT INFORMATION GREG METZ AIA Grand Rapids KENNETH R KRAYER JR Kendall College of Art and Design Interim Executive Director, Design West Michigan kennethkrayerjr@ferris.edu SARA KLELE AIGA West Michigan Design Week Chair sara.klele@westmichigan.aiga.org
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