Inxmail Professional 4.4.1



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Inxmail Professional 4.4.1 New features Contact Inxmail GmbH Telephone: (+49-761) 296979-0 Email: info@inxmail.com You can find everything you need to know about Inxmail GmbH and its Inxmail Professional email marketing solution at www.inxmail.com.

Mobile preview More and more users are opening their mailings on smartphones while on the go. In order to effectively address this target group, newsletters need to be optimised for mobile devices before dispatch. In addition to the usual testing options, Version 4.4.1 of Inxmail Professional features a new mobile preview, which can be used to test in advance how a mailing will appear on a smartphone. The mobile preview allows you to test mailings in portrait and horizontal format. The new preview is available in both the editing and review stages of Inxmail Professional.

Symbols for subject line and mailing content Is the sun laughing in the subject line? Do you want to add little hearts or stars to attract the recipient s attention? Specific Unicode symbols have been used to ensure mailings stand out even more in recipients inboxes. The trend for symbols shows no signs of waning and is proven to increase a newsletter s opening rate. Advertising messages are particularly effective when they arrive in inboxes with a reinforcing visual element, especially before holidays that involve exchanging gifts. Inxmail Professional 4.4.1 gives you the option to add Unicode symbols to the subject line or mailing content directly during the editing stage. In addition the symbols are also available in the subject line test of split test mailings. Good to know: Although the symbols in the Inxmail client are displayed in 2D and are black, they can sometimes be reproduced in 3D and in colour in some mail clients. This particularly applies to the latest smartphone clients, such as Android from version 4.4 onwards or iphone from version 4 onwards.

Further new features at a glance Import automation It is possible to use csv files as well as csv.gz files for the automatic import process from Inxmail Professional Version 4.4.1 onwards Subscriptions agent is a mandatory agent Due to the changes to the list-unsubscribe header, the subscriptions agent is now a mandatory agent. It is set up in every new list and cannot be removed. Split test mailings An error log is written for the split-test mailings. It can be downloaded via the Sending information for the selected mailing dialogue. Mailing comparison report The Mailing comparison report details the total and average values for the key figures for General mailing data, Click response data, and Reaction period in the selected time period.

New features for the Inxmail Professional API Fluent interface for link data queries To ease the creation of complex link data queries, this version of the Inxmail Professional API introduces a new fluent interface which can be used to create and execute such queries. Fluent interface for bounce queries and filter by bounce category To ease the creation of complex bounce queries, this version of the Inxmail professional API introduces a new fluent interface which can be used to create and execute such queries. It also provides the possibility to filter by bounce category. Direct connection between sending history and clicks Now the sending object allows to determine the corresponding click data and vice versa. Subscription log includes sending id Entries of the subscription log include the related sending id if applicable.

Impress Editor: Inxmail GmbH Address: Wentzingerstr. 17, 79106 Freiburg Telephone: +49 761296979-0 Telefax: +49 761296979-9 Email: info@inxmail.com Internet: www.inxmail.com Date: 06 / 2015 Author: Carola Lay (Product Management) About Inxmail: Founded in 1999, Inxmail is an email marketing expert, providing a solution, namely Inxmail Professional, for professional online marketers and agencies. Inxmail Professional is particularly popular among big groups and agencies due to its high level of security and outstanding system stability. For professional users, Inxmail acts as a technical facilitator that allows them to realise their creative ideas in digital dialogue marketing. The particular strengths of Inxmail Professional include its superior performance, unbeatable flexibility and its wealth of professional functions. +49 761 296979-800 info@inxmail.com