IMAGINE... Everything You Expect From CRM Integrated Marketing. And More! marketing campaigns that...
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1 IMAGINE... Instantly notify you who is interested Advise your sales team at the moment of interest Alert them by text or to enable immediate follow-up Everything You Expect From CRM Integrated Marketing. And More! Start a dialogue with your audience with web page hyperlinks embedded in your ACT! campaigns and benefit from: marketing campaigns that... Automatically update your ACT! data Kick start your sales process immediately Tell you how interested they are See all pages they visit on your web site Prioritize your leads based upon level of interest Get to opportunities while they are HOT Know when they are interested; days, weeks or months later Send literature on a single click Set a phone call alert in your CRM system Register event participants on a single click See tracked behavior for each contact in history Automated opt-out management Manage malformed & undeliverable addresses Update database fields for future target marketing Intelligent hyperlinks you create and insert into professional templates using our on-line, WYSIWYG HTML editor & template library (or use your own existing templates) Hyperlinks clicked, web pages visited, opens & unsubscribes are added automatically to the ACT! contact record Go beyond the click and see all web site pages visited, instantly saved to the contact record - Even if they return days, weeks or months later! One click call to action features to send literature or register for an event further engage your audience and automate timely response Accelerate your sales follow-up process with phone call & alerts instantly sent to designated recipients at your company Reports that provide metrics & actionable information for each campaign - Access reports in real time or have them sent to you automatically by (888) (USA) or (847) [email protected]
2 IntelliClick At-A-Glance & Web Site Visitor Tracking That Takes Starts A Dialogue STEP 1: Create Message Template Insert IntelliClick Created Hyperlinks INTELLISEND module Schedules / Throttles Messages AND Excludes Unsubscribe, Report As SPAM & Past Undeliverable Addresses STEP 2: Send Directly From ACT! To Target Audience Text Message Alarmed Call Scheduled Address Integrity Management Module Identifies Malformed & Undeliverable Messages And Cleanses Your ACT! Database ACT! Database Data Added To ACT! In Seconds 1. Open Tracking 2. Web Page Hyperlink Tracking 3. Unsubscribe Tracking 4. Event Registration 5. Literature Request 6. Database field write back Web Site Navigation Tracking Subsequent web page visits Subsequent page hyperlinks accessed Go Beyond The First Click Instant Notification Unified SMTP Relay Service Included Call To Action Auto Response Literature Fulfillment Event Confirmation Alerts Can Be Set For: 1. Scheduled Calls 2. SMS Text Messaging 3. REPORTING: Real Time Campaign Result Reports On-Demand And Automated Via (888) (USA) or (847) [email protected]
3 Feature IntelliClick Swiftpage Notes CREATING MESSAGES / CAMPAIGNS On-line HTML template editor & template gallery Template preview, testing & content analysis Option to use ACT! templates Message Branding Exclusive To Your Company TRACKING CAMPAIGNS ALL results instantly & automatically stored to ACT! history CANSPAM compliance with unsubscribe & hard bounce Track & log web site visitor navigation behavior in ACT! Instant Click Alerts ( , text messaging, scheduled phone call) Schedule follow up phone call activity in ACT! from click Send with literature fulfillment attachment from click Schedule & manage event registration in ACT! from click Call to action hyperlinks for instant literature fulfillment, event registration or call back request Instantly update any data fields in ACT! from a click for mailing list opt-in or data mining Survey Tool & Response Tracking Drip Marketing IntelliClick: over 650+ professional grade templates w/powerful editor; Swiftpage: Less flexible; Smaller library of templates IntelliClick also provides rendering testing for all platforms and mobile devices Swiftpage logo displayed at bottom of message Requires Premium level subscription; Requires manual steps to add to ACT database (1 day delay) Unsubscribes and bad s tracked on Swiftpage server; not updated in ACT! subscription;; No calls scheduled directly in ACT! subscription; Call lists created via report manager; No calls scheduled directly in ACT! subscription; Requires manual recall to get data No survey form ; Field write back links can be used to update fields in ACT!; No statistics Swiftpage provides separate module within its system at extra fees; IntelliClick uses Smart Tasks triggered from a field write back
4 SENDING CAMPAIGNS Send directly against target group within ACT Feature IntelliClick Swiftpage Note Automatically exclude unsubscribe addresses (CANSPAM compliance) Log of actual sent in ACT! history Unlimited accounts for send on behalf of others ACT! database integrity management for hard bounce & malformed addresses Scheduled send of campaign Control the send process (when, how many at a time) Requires Premium level account; Additional fees for each additional send from account Requires Premium level account; Additional fees apply Daily send limit; Quota increase at additional cost REPORTING / ANALYTICS Summary & details of tracked activity by campaign Real time access to analytics Aggregate results across multiple campaigns Automated reporting by IntelliClick: PDF, Excel, CSV, Word, HTML formats; Swiftpage: CSV only
5 Feature IntelliClick Swiftpage Note PRICING / OTHER Annual or monthly payment options Both offer discounts for prepaid annual plans User Reference Guide & Web Based User Training Software updates and technical support Per User Fees Send Quota (monthly) 15-30K 30K Daily Sending Limits IntelliClick is a corporate license; no limit to the number of users having access Additional quota Fees: IntelliClick: $1 / 1,000 Swiftpage: $5 / 1,000 IntelliClick has no daily limits up to your monthly quota; Max. of 3,000 s per hour limit Swiftpage has a per user daily limit of 1,000 s
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