More then 10,000 readers 12 issues per year, over 6,000 readers Over 3,000 readers in your reach Over 45,000 pageviews a month Almost 15,000 app users
Piloot en Vliegtuig General information Title Subtitle Published by Publisher Advert department Traffic Marketing Editor Volume Publication frequency Piloot en Vliegtuig The biggest Aviation Magazine in the Dutch language Eisma Businessmedia bv Postbus 340, 8901 BC Leeuwarden The Netherlands Gerbert Tiecken Eugenie Von Ende T +31 (0)6 462 61 686 E eu.vonende@eisma.nl Patricia van der Werf T +31 (0)6 464 220 48 E p.vanderwerf@eisma.nl Linda van der Lans T +31 (0)88-29 44 855 E l.vanderlans@eisma.nl Tatjana Eerhart T +31 (0)88-29 44 844 E t.eerhart@eisma.nl Ruud Vos, editorial coordinator T +31 (0)88 294 48 44 E redactiepilootenvliegtuig@eisma.nl 22 12 x per year + ATO Special + MBO Special Advertising rates Size 1x 3x 6x 9x 12x 1/1 page 2,256 2,198 2,055 1,911 1,777 1/2 page 1,405 1,370 1,280 1,192 1,108 1/4 page 948 923 862 802 746 1/8 page 652 636 594 553 514 Insert/bound inserts Max. 1 A4 Max. 1 A3 (folded to A4) Larger than 1 A3 Bound inserts, max. 1 A3 Bound inserts, larger than 1 A3 For technical specifications, please contact on time Surcharges With bleed: + 15 % Special position: + 10 % Glued-on items Fold out: Dtp Costs: based on actual costs incurred for designing and making the advert Printing details Printing procedure Cover paper Inside paper offset 200 g/m2 115 g/m2
Dimensions Advert size: (dimensions in millimeters) Page size: 230 x 300 mm Print area: 210 x 280 mm 1/1 page with bleed 236 x 306 mm (wxh) 1/1 page print area 210 x 280 mm (wxh) 1/2 page landscape 210 x 134 mm (wxh) 1/2 page portrait 102 x 280 mm (wxh) 1/4 page portrait 102 x 134 mm (wxh) 1/8 page landscape 102 x 65 mm (wxh) bleed: colour mode: resolution: 3 mm trim all around CMYK 300 dpi Circulation composition For current circulation figures, we refer to www.hoi-online.nl Digital file types PDF Certified PDF Images and fronts embedded Quark Xpress Please add or include all fonts, illustrations and images Adobe Illustrator Outlines *.ai, *.eps Adobe Photoshop Flattened (not layered) *.tiff, *.eps, *.jpg, *.psd no multichannel or duotone images Other file types (e.g. Word) Text in Word, images as separate files (not embedded) Inserts Amount same as circulation (see page 1) Delivery type in boxes Deadline no less than 6 working days before the publication date Delivery address Scholma Druk Attn.: Saskia Du Pree Industrieweg 4 9781 AC Bedum, The Netherlands ref.: sender, title and number of issue Where to send your advert to Up to 10 mb by e-mail to pilootenvliegtuig@zeedesign.nl, use https://eisma.wetransfer.com for larger files to pilootenvliegtuig@zeedesign.nl. Publication list 2015 Number Reservation deadline Copy deadline Publication date 1 28 November 2014 4 December 2014 2 January 2015 2 2 January 2015 8 January 2015 6 February 2015 3 30 January 2015 5 February 2015 6 March 2015 4 27 February 2015 5 March 2015 3 April 2015 5 26 March 2015 1 April 2015 1 May 2015 6 24 April 2015 1 May 2015 5 June 2015 7 29 May 2015 4 June 2015 3 July 2015 8 3 July 2015 9 July 2015 7 August 2015 9 31 July 2015 6 August 2015 4 September 2015 10 28 Augustus 2015 3 September 2015 2 October 2015 11 2 October 2015 8 October 2015 6 November 2015 12 30 October 2015 5 November 2015 4 December 2015
Newsletter Banners newsletter Width x height in pixels Full Banner 468 x 60 371,- Advertorial An advertorial is a text advert that resembles the editorial content of the newsletter in terms of layout. header: max. 40 characters, incl. spaces body: max. 400 characters, incl. spaces photo/logo/image: 120 x 120 pixels, max. 99 kb destination site: state website to click through to 371,- per edition Delivery specifications File types:.jpg,.gif, animated.gif, html5 Colour mode: RGB Resolution: 72 dpi Destination site: state site to click through to Send copy to: l.vanderlans@eisma.nl Publication date digital newsletter The newsletter appears every other week, on Friday. You can register via www.pilootenvliegtuig.nl/nieuwsbrief. The newsletter of Piloot & Vliegtuig comains actual information abouw news en developments in aviation. Number Closure Appears Edition 01 2 January 2015 9 January 2015 Edition 02 16 January 2015 23 January 2015 Edition 03 30 January 2015 6 February 2015 Edition 04 13 February 2015 20 February 2015 Edition 05 27 February 2015 6 March 2015 Edition 06 13 March 2015 20 March 2015 Edition 07 27 March 2015 3 April 2015 Edition 08 10 April 2015 17 April 2015 Edition 09 24 April 2015 1 mei 2015 Edition 10 8 May 2015 15 May 2015 Edition 11 22 May 2015 29 May 2015 Edition 12 5 June 2015 12 June 2015 Edition 13 19 June 2015 26 June 2015 Edition 14 3 July 2015 10 July 2015 Edition 15 17 July 2015 24 July 2015 Edition 16 31 July 2015 7 August 2015 Edition 17 14 August 2015 21 August 2015 Edition 18 28 August 2015 4 September 2015 Edition 19 11 September 2015 18 September 2015 Edition 20 25 September 2015 2 October 2015 Edition 21 9 October 2015 16 October 2015 Edition 22 23 October 2015 30 October 2015 Edition 23 6 November 2015 13 November 2015 Edition 24 20 November 2015 27 November 2015 Edition 25 4 December 2015 11 December 2015
Website www.pilootenvliegtuig.nl Leaderboard Large Rectangle Leaderboard Delivery specifications A leaderboard is a big, almost page-wide advertisement and one o f the most common online advert sizes. A leaderboard is displayed directly below the head. 728 x 90 pixels, max. 99 kb 372,- a month File types: Colour mode: Resolution: Maximum size: Destination site: Send copy to:.jpg,.gif, animated.gif, flash RGB 72 dpi 99 kb state site to click through to l.vanderlans@eisma.nl A full banner is a horizontal advert that attracts much attention due to its position among the page s editorial content. Minimum contract 1 month, discount for longer term contracts. 468 x 60 pixels, max. 99 kb 266,- a month Large Rectangle A large rectangle is a large advert size that is always on the right-hand side of the page, above the fold. This type of advert is ideal for communicating different types of messages including video. 336 x 280 pixels, max. 99 kb 478,- a month App Piloot en Vliegtuig Your advert clickable in the digital version of Piloot en Vliegtuig. 77,- per advert