Event Overview & Sponsorship Proposal



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Event Overview & Sponsorship Proposal

1. Event Overview Name of Event: Soirée for Play Date: Thursday, December 13, 2012; 7:00 PM 11:00 PM Expected Audience: Over 10,000 online consumers and 4,000+ Merritt members and guests in attendance Event Summary: Merritt Athletic Club hosts an annual holiday party to bring their members together to celebrate the holiday season. This year, Playworks has been selected as the nonprofit partner (beneficiary organization) for their holiday party. Join our loyal supporters, volunteers, employees, and friends for a night of fun - in true Playworks style! It s a party within a party and you are a VIP! Your ticket to the Soirée for Play gives you exclusive access to the Playworks VIP Lounge where you can play the night away. You'll be sure to work up an appetite with all of the extra-curricular activities! Enjoy food and drinks from your favorite restaurants and bars in Baltimore. We want you to dance to the hottest sounds from one of Baltimore s premier musicians, jump in a game of Four Square in the Playground Game room, and make your move in a game of Connect Four in the Board Game room. For those who are less inclined to show-off their playful moves, there s more time to talk, drink, eat and enjoy the silent auction. The official dress is playful cocktail attire. Interpret as you wish. There is also access to plenty of street parking and open (secured) parking garages and lots around the building. All proceeds from the VIP event will benefit Playworks and the 10,000 students in 24 Baltimore City schools. 2. About Playworks Playworks is a national nonprofit and has been in Baltimore since 2005. In Baltimore, we work in 24 Baltimore City schools, playing with over 10,000 students every school day. Playworks provides safe, healthy, and inclusive play to low-income elementary schools by placing a highly trained "coach" on the playground at recess to introduce games designed to build leadership, self-esteem, and foster teamwork. As a result, kids return to class focused and ready to learn and teachers can use class time for teaching instead of resolving conflicts from the recess yard. Our after-school programs and sports leagues continue to reinforce the valuable lessons learned throughout the school day. Our strategy for making healthy recess and physical activity a part of every student's day improves the entire school climate and has transformed hundreds of schools across the country.

3. Sponsorship Opportunities We will create several platforms to feature sponsors prominently at this event. ALL LEVELS CAN BE CUSTOMIZED FOR MAXIMUM EXPOSURE. PLATINUM PLAYERS ($5,000) Ten (10) VIP tickets for you and your colleagues; A FREE Playworks Corporate Recess* for your company ($2,500 value) Opportunity to address the audience during event; Premier location to display corporate materials at the event; Name/Logo listed as major event underwriter on signage and PLAY swag bag; Logo on print materials and collateral - invitation, press release, website, social media (circ. 10,000+); GOLD GAMERS ($2,500) Five (5) VIP tickets for you and your colleagues; $1,500 CREDIT towards a Playworks Corporate Recess* for your company Name/Logo listed as event underwriter on signage; Logo on print and collateral materials - press release, website, social media (circ. 10,000+); SILVER SUPERSTARS ($1,000) Three (3) VIP tickets for you and your colleagues; $600 CREDIT towards a Playworks Corporate Recess* for your company Logo on print materials and collateral - invitation, press release, website, social media (circ. 10,000+); BRONZE BALLERS ($500) Two (2) VIP tickets for you and one guest; $300 CREDIT towards a Playworks Corporate Recess* for your company; Name recognition on Playworks event website.

4. Donor Benefits *Corporate Recess Get in the game of play with a fun and active teambuilding activity that takes your employees from the office to the playground! Developed by Playworks, the national leader in play, Corporate Recess is customized for you by our local experts. It engages your staff in lively playground games that promote trust, collaboration, teamwork and conflict resolution - key skills that help kids and adults succeed in life. Play in the office leads to play outside, where employees join a Playworks coach at a local school to help lead recess with the kids. Employees have fun experiencing the transformative power of play in their lives, their teams and with the kids they meet. Corporate Social Responsibility We ask our corporate sponsors for several things. First, we ask for a donation. Then we ask them for a description of their product or service and logo to add to the event website. Then (and here's the important part), we ask them to help us promote the event. By doing this with each sponsor and with each member of the community, every sponsor gains exposure to an exponentially larger target audience. This kind of advertising tells prospective consumers what your product does, and shows that your company is a supporter of Playworks; demonstrating your social responsibility. Win! Win! Win! So, think about it. What can you give this year for this worthy cause? This is a once in a lifetime opportunity. We are happy to customize all of our sponsorship packages to best suit your company s needs. Dig deep; this is a great cause. This format offers us a unique opportunity to do something GREAT for the 10,000 students and 24 Baltimore City schools we serve and will help to promote and advertise your business. It's a WIN for Playworks, it's a WIN for your company, and it's a WIN for the people who attend the event. We hope you ll GET IN THE GAME and sponsor the SOIRÉE FOR PLAY!

2012 SPONSORSHIP PLEDGE FORM Event Date: Thursday, December 13, 2012 Location: Merritt Downtown Athletic Club 210 E. Centre Street Baltimore, MD 21202 COUNT US IN! WE WANT TO BE A SPONSOR AT THE FOLLOWING LEVEL: PLATINUM PLAYER ($5,000) GOLD GAMERS ($2,500) SILVER SUPERSTARS ($1,000) BRONZE BALLERS ($500) APPETIZERS ENTREES DESSERTS COCKTAILS CONTACT INFORMATION Contact Name: Title: Company: Address: City, State, Zip: Phone: FAX: Email: PAYMENT INFORMATION (Playworks Tax Identification Number is 94-3251867) Check (please make payable to Playworks) Credit Card Check One: VISA MASTERCARD AMERICAN EXPRESS DISCOVER Cardholder Name: Card Number: Expiration Date: 3 digit or 4 digit security code Signature I understand that by signing this sponsorship form, I agree to the sponsorship level indicated above on behalf of my company. Signature Date PLEASE RETURN THIS FORM BY MONDAY, NOVEMBER 12, 2012* TO: D ana Downing, Development Manager Playworks 2601 N. Howard Street, Suite 310 Baltimore, MD 21218 FAX: 443-927-7248 TELEPHONE: 410-779-3306 *For inclusion of company name and logo (if applicable) on event materials as described in Sponsorship Opportunities, please return all materials by Monday, November 12, 2012. If sponsorship pledge is received after November 12 th, all efforts will be made on the part of Playworks for inclusion on all remaining printed materials.