EXHIBITOR/SPONSOR PROSPECTUS PRESENTED BY HR in the Most Innovative Place on Earth March 7-9 Oakland Convention Center hrwest.org
HR in the Most Innovative Place on Earth ABOUT HR WEST Meet face-to-face with more than 650 HR decision makers at HR West - the West Coast s premier conference for HR professionals. HR West is not your typical conference. Instead of a big, impersonal expo hall, our exhibitors are partners in the event - welcome to join in on any of the sessions, meals, or receptions - with exhibit space located throughout the venue in the main traffic paths. Don t miss this opportunity to reinforce your brand, and make invaluable connections with HR professionals from the Bay Area and beyond. WHO IS NCHRA? With more than 3,500 members throughout California, and increasingly in other states, the Northern California HR Association (NCHRA) is one of the nation s largest regional human resources associations, with twelve Bay Area counties representing our highest areas of concentration. In addition to our members, NCHRA serves more than 20,000 members of the HR community from Bakersfield to the Oregon border presenting an excellent opportunity to reach your target audience, HR decision makers. please contact 233 Sansome Street, Suite 508, San Francisco, CA 94104-2305 (415) 291-1992 www.nchra.org nchra@nchra.org DENISE GRANADOS EXHIBIT SPACE SELLS OUT QUICKLY! RESERVE YOUR SPOT TODAY dgranados@nchra.org (415) 395-1951 HR WEST 2016 Exhibitor Sponsor Prospectus 1
WHO ATTENDS The average attendee at HR West is a Manager or Director with 16+ years of experience at a company of 1,000 or more employees. Our membership is comprised of forward-thinking professionals who create thriving organizations through personal commitment to excellence. As a community, they practice the art of HR in one of the most dynamic markets in the world the greater San Francisco Bay Area. Your participation in HR West makes you part of this dynamic community. President/Vice President 7% Director 22% Manager 24% Generalist 18% Specialist 8% Administrator/Staff 4% Consultant 10% TITLES Other 9% Sixteen or more 40% Eleven to Fifteen 21% Six to Ten 22% Two to Five 10% Less than Two Years 7% YEARS IN HR HR WEST 2016 Exhibitor Sponsor Prospectus 2
Sponsor OPPORTUNITIES (with exhibit space) BENEFITS* INCLUDE: Copy of event attendee list Two representatives at HR West Company listing on HR West Website with live link Listing in select print and electronic preconference marketing materials Listing in onsite conference guide Logo listing with exhibit booth number in general session scrolling PowerPoint Opportunity to raffle prize during closing General Session Wi-Fi at booth Automatic participation in Exhibitor Bingo TITLE SPONSOR Investment: $17,250 Exclusive SOLD Prominent company name or logo placement on all marketing materials. (ex: HR West 2016 Title Sponsor Acme Company (with logo) including two mailings reaching 10,000 HR practitioners each. Dedicated tab and page on hrwest.org Recognition on NCHRA homepage, nchra.org One e-blast to membership preconference Full page ad in HR West preconference brochure, mails to more than 10,000 Premium Booth at HR West Approved collateral or promotional item in conference bags and distributed at Tuesday morning general session. Award presented from stage and opportunity to address attendees (2 min) at Tuesday morning general session Additional two representatives @ HR West (four total) Discounted registration for additional attendees One hotel room at the adjoining Oakland Marriott City Center Sunday, March 6 - Wednesday, March 7 WI-FI SPONSOR l Investment: $10,000 Company logo on Wi-Fi login page Listing as sponsor on Wi-Fi signage in each room Approved collateral or promotional item in conference bags Discounted registration for additional attendees *All benefits subject to receipt of 50% non-refundable deposit and balance due1/4/16. Marketing materials must be received by established deadlines. HR WEST 2016 Exhibitor Sponsor Prospectus 3
CONFERENCE APP SPONSOR Investment: $7,500 Company logo on main app splash screen and rotating banner Listing as sponsor on instructions for app to all participants Listing as sponsor on app signage Approved collateral or promotional item in conference bags Discounted registrations for additional attendees PLATED LUNCH SPONSOR Investment: $6,950 Two available SOLD Opportunity to introduce self and organization (2 minutes) at lunch Listing as sponsor on lunch signage Approved collateral or promotional item in conference bags and distributed at sponsored lunch Discounted registration for additional attendees hrwest.org GENERAL SESSION SPONSOR Investment: $6,950 Three available SOLD Opportunity to introduce self and organization (2 minutes) at general session Listing as sponsor on general session signage Approved collateral or promotional item in conference bags and at sponsored general session Discounted registration for additional attendees MONDAY GALA RECEPTION SPONSOR Investment: $6,700 Opportunity to address attendees prior to reception (2 minutes) Listing as sponsor on reception signage Approved collateral or promotional item in conference bags Opportunity to distribute approved collateral or promotional item at reception Discounted registration for additional attendees CONCURRENT SESSION SPONSOR l Investment: $6,700 Two available One available - Tuesday Listing as sponsor on concurrent session signage and sessions page on website Approved collateral or promotional item in conference bags Discounted registration for additional attendees HR WEST 2016 Exhibitor Sponsor Prospectus 4
CONFERENCE BAG SPONSOR Investment: $6,700 Company logo imprinted on conference bags provided to all attendees Approved collateral or promotional item in conference bag USB SPONSOR Investment: $6,700 Company logo imprinted on thumb drives containing session presentations Company information included on thumb drive BOOKSTORE SPONSOR Investment: $5,400 Listing as sponsor on bookstore signage and book-signing schedule Opportunity to distribute approved collateral or promotional item at bookstore please contact DENISE GRANADOS dgranados@nchra.org (415) 395-1951 HR WEST 2016 Exhibitor Sponsor Prospectus 5
Exhibit OPPORTUNITIES BENEFITS* INCLUDE: Copy of event attendee list Two representatives at HR West Company listing on HR West Website with live link Listing in select print and electronic preconference marketing materials Listing in onsite conference guide Logo listing with exhibit booth number in general session scrolling PowerPoint Opportunity to raffle prize during closing General Session Wi-Fi at booth Automatic participation in Exhibitor Bingo PREMIUM BOOTH Investment: $5,650 Booths 1 12 SOLD Located in main entry foyer of Convention Center 8 table with two chairs or pop-up booth that fits same dimensions (8ft x 3ft ) Listing in preconference eblast recognizing all Premium Exhibitors SELECT BOOTH Investment: $4,295 Booths 13-26 SOLD Located on first floor of Convention Center, outside three concurrent session rooms 6 table with two chairs or pop-up booth that fits same dimensions (6ft x 3ft) SELECT BOOTH II Investment: $3,850 Booths 27 32 SOLD Located on first floor of Convention Center, between West Hall and concurrent session rooms 6 table with two chairs or pop-up booth that fits same dimensions (6ft x 3ft) CHOICE BOOTH Investment: $3,195 Booths 33 49 Still available - Booth 33 Located on first floor of Convention Center, outside or within West Hall 6 table with two chairs or pop-up booth that fits same dimensions (6ft x 3ft) HR WEST 2016 Exhibitor Sponsor Prospectus 6
CHOICE BOOTH II Investment: $2,595 Booths 50 57 SOLD Located on second floor of Convention Center, outside two concurrent session rooms & restaurant 6 table with two chairs or pop-up booth that fits same dimensions (6ft x 3ft) STANDARD BOOTH Investment: $1,995 Booths 58-64 SOLD Located on second floor of Convention Center outside five concurrent session rooms 6 table with two chairs or pop-up booth that fits same dimensions (6ft x 3ft) 210 JUNIOR BALLROOM 3 & 4 53 2 ND FLOOR OPEN TO EXHIBIT HALL BELOW MEETING ROOMS 208 JUNIOR BALLROOM 1 & 2 ELEVATORS 52 51 50 54 55 56 57 MEETING ROOMS RESTAURANT 207 206 205 204 203 202 SPEAKER LOUNGE C 64 63 62 61 60 59 58 GROUND FLOOR REGISTRATION WEST HALL KEYNOTE SESSIONS AND LUNCH JEWELRY PROFESSIONAL HEADSHOT BOOKSTORE 49 48 47 46 45 WELLNESS CENTER 39 40 41 42 43 44 33 34 35 36 37 38 C EAST HALL 32 EMELYN K. JEWETT BALLROOM (GRAND BALLROOM) 31 30 29 28 27 GRAND BALLROOM F G H GRAND BALLROOM D E GRAND BALLROOM A B C SERVICE RESTROOMS ELEVATORS 12 11 10 9 8 7 19 20 18 22 23 24 25 26 14 15 13 17 6 21 16 N 3 2 1 5 C 4 HOTEL LOBBY N NCHRA C CHARGING STATION 1-12 PREMIUM 13-26 SELECT 27-32 SELECT II 33-49 CHOICE 50-57 CHOICE II 58-64 STANDARD HR WEST 2016 Exhibitor Sponsor Prospectus 7
Sponsorship OPPORTUNITIES (Exhibit space not included) BENEFITS* INCLUDE: Copy of event attendee list Company listing on HR West Website with live link Recognition in select print and electronic preconference marketing materials Listing in onsite conference guide hrwest.org NAME BADGE SPONSOR Investment: $5,695 Company logo imprinted on all attendee, speaker, and sponsor name badges REUSABLE WATER BOTTLE SPONSOR Investment: $4,995 Company logo on reusable water bottle provided to all attendees Send your brand home with attendees on this green keepsake SPEAKER LOUNGE & APPRECIATION GIFT SPONSOR l Investment: $4,500 One available Company logo on speaker gift distributed to over 100 industry leaders Company logo on Speaker Lounge signage Recognition in conference communications with speakers Full Conference registration for one representative EXECUTIVE LEARNING LAB SPONSOR l Investment: $4,500 One available Approved collateral or promotional item distributed Company logo on cover of Learning Lab materials Listing as sponsor on all signage for Executive Learning Lab Listing as sponsor on all marketing for Executive Learning Lab One-day registration to Executive Learning Lab for one representative *All benefits subject to receipt of 50% non-refundable deposit and balance due1/4/16. Marketing materials must be received by established deadlines. HR WEST 2016 Exhibitor Sponsor Prospectus 8
CONFERENCE PEN SPONSOR l Investment: $4,000 Company logo imprinted on pen distributed to all attendees, sponsors and speakers Pens distributed year round at NHCRA Programs POWER STATION SPONSOR Investment: $3,500 Company logo on table top signage at each charging station (3 total) Approved collateral or promotional item displayed at charging station HOTEL KEY AND ROOM GIFT SPONSOR Investment: $3,500 One available Company logo on Hotel Room Key Approved company collateral and gift distributed to HR West hotel guests staying in the NCHRA block at the adjoining Oakland Marriott City Center DAILY AV SPONSOR Investment: $3,450 Three available Two available - Monday & Wednesday Company logo on speaker podium in every concurrent session room CONFERENCE GRAND PRIZE SPONSOR Investment: $3,250 One available (NCHRA provides cash give away of $2,000) SOLD Company logo on Grand Prize Tickets distributed to all full-conference attendees MC reads company bio from stage Representative presents Grand Prize at close of conference SPEED NETWORKING SPONSOR l Investment: $3,000 Approved collateral or promotional item distributed Listing as sponsor on all signage for Pre-Conference Event Listing as sponsor on all marketing for Pre-Conference Event STAGE DÉCOR SPONSOR Investment: $2,500 Your logo displayed on signage near the main stage CONFERENCE VOLUNTEER SHIRTS SPONSOR l Investment: $2,500 One available Company logo imprinted on sleeve of Official Conference shirts worn by all volunteers throughout the conference HR WEST 2016 Exhibitor Sponsor Prospectus 9
PROFESSIONAL HEADSHOT SPONSOR Investment: $1,495 Company logo and name on signage at professional photo booth Approved collateral or promotional item displayed in photo area Other OPPORTUNITIES (Does not include sponsor or exhibitor benefits) please contact DENISE GRANADOS dgranados@nchra.org (415) 395-1951 CONFERENCE BAG INSERTS Investment: $425 Supply us with your approved collateral to be inserted into 1,000 conference bags Company name listed in onsite conference guide HR WEST 2016 Exhibitor Sponsor Prospectus 10
HR WEST EXHIBITOR SCHEDULE MARCH 7-9 Exhibit tables are setup in the venue hallways, not in an expo hall. Therefore, there are no set exhibit hours. You may have two representatives onsite at anytime. Below are the minimum recommended hours: MONDAY MARCH 7 9:30am-12:00pm Exhibitor Move-In TUESDAY MARCH 8 12:00-5:00pm 6:15-7:30pm Suggested Hours Reception in Skyline Room (please join us!) 8:30am-4:00pm 12:20-1:45pm 6:30-8:00pm Suggested hours Lunch Sponsor receptions (let us know if you plan to host one) WEDNESDAY MARCH 9 8:30am-1:00pm Suggested hours 12:45-2:00pm 1:00-3:00pm Lunch in West Hall & Raffle Exhibitor Breakdown HR WEST 2016 Exhibitor Sponsor Prospectus 11