SILICON VALLEY MOSCONE CENTER, SAN FRANCISCO. Hosted by. MEDIA PACK Represented by

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SILICON VALLEY MOSCONE CENTER, SAN FRANCISCO OCtober 21-23, 2013 MEDIA PACK Represented by

Headline programme brought to you by Pocket Gamer SPEAKERS INCLUDE Pocket Gamer are the undisputed leader in the mobile games media. We ve been documenting the industry since before it really began (remember N-Gage? We did the official magazine!). We ve run the most respected B2C channels, the biggest B2C portal and the best industry parties for many years and now we re teaming up with the GMIC to create a truly outstanding Global Game Stars track. Global Game Stars will draw the cream of speakers and thinkers in the current mobile games space from both east and west and unite them in some focused sessions to give you genuine insight on the industry today and where it is going tomorrow. PLUS Thought leaders from the app discovery and promotion business GMIC SPEAKERS Kristian Segerstrale Co-Founder & Partner Initial Capital Niccolo De Masi President & CEO Glu Mobile Fabien-Pierre Nicolas GM Mobile, Perfect World Jeff Lyndon EVP & Co-Founder idreamsky Rick Liu VP Asia Pacific & Latin America NativeX 2

So, what are we covering? GMIC TRACK DETAILS Naturally we can t avoid the thorny issues such as app discovery and distribution, and we ll be getting a state of the market opinion from leading names and expert panels. Will social platforms overtake all other app discovery channels and fundamentally change the way we do business? Kakoa Talk and Line have come from nowhere to become major players in the last six months and now Facebook is weighing in even more heavily. We ll also be taking a closer look at the fastest growing Asian app markets with local experts from Japan, Korea, and China sharing insights about their market and their top tips for succeeding. Naturally we ll be looking to the future, too, examining some of the directions in which our market could evolve: will location-based TV convergence and wearable computing shape the mobile game landscape of tomorrow? The Global Game Stars competition will unveil the top titles of the year and there ll be a few surprises in store too, with a unique business challenge session that will put you in the shoes of some of the industry s leading execs. And, of course, the chance to network with C-Level execs and generally rub shoulders with the cream of the industry. Can you afford not to go? 3

GMIC SCHEDULE Schedule THE POCKET GAMER GLOBAL GAME STARS TRACK SCHEDULE* 10am Opening Remarks Chris James, Managing Director, Steel Media Ltd. 1:30pm Secrets from the Future Ed Fries Tuesday, October 22 10am Keynote, Funding the Future of Mobile Gaming Kristian Segerstrale, Co-Founder & Partner, Initial Capital 2pm Where Will Mobile Games Go Next? David Zemke, Director of Mobile Business, SEGA Fabien-Pierre Nicolas, GM Mobile, Perfect World and other top publishers Moscone South Room 106 San Francisco 10:30am 11:30am Spotlight: Asia Rick Liu, VP Asia Pacific & Latin America, NativeX Lei Zhang, General Manager USA, CocoaChina Jeff Lyndon, EVP & Co-Founder, idreamsky Kyu Lee, CEO, Gamevil and other leading industry voices Moderated by Chris James, Managing Director, Steel Media Ltd. Are Social Platforms Changing the World of User Acquisition? Marco DeMiroz, President & CEO, PlayFirst Perry Tam, CEO, Storm8 Niccolo De Masi, President & CEO, Glu Mobile and other user acquisition experts 3pm 3:30pm 5:30pm Moderated by Martine Paris, US Events Editor, Pocket Gamer How Big Can Mobile Games Get? David Helgason, CEO, Unity Global Game Stars Competition Closing Remarks Chris James, Managing Director, Steel Media Ltd. Moderated by Chris James, Managing Director, Steel Media Ltd. *May be subject to change 12:30pm Lunch Break 4

Track sponsorship package and benefits (Contact us for more details see page 6) Promotion ON-stage exposure KEY PACKAGE BENEFITS Opportunity for giveaways on GMIC Show Stage (Availability varies, depending on first come, first serve basis) GMIC PACKAGE & BENEFITS exhibition access pre-conference exposure on-site exposure 100sq/ft booth upon request 1 x VIP pass (including Welcome Dinner access) 3 x Gold passes Sponsorship add-ons and Passes Discount of 20% Company description on GMIC website & conference guide Logo Placement: GMIC website & e-newsletters Space for Marketing banner (provided by Sponsor) Logo Placement: Sponsor Thanks Board at various locations public relations Distribution of Press Media Kit and Press Release to Registered Media TRACK SPONSORSHIP $10,000 VIEW OUR ADD-ON OPTIONS» 5

Add-on options for the Pocket Gamer GMIC Party GMIC ADD-ONS Promotion Table at party Event signage ONLINE COVERAGE Point of ticket sales email COVERAGE DRINK VOUCHERS LEAD CO-SPONSOR Only 2 places available Banners + any swag (provided by sponsor) Logo on party banners Dedicated posters Background video/slideshow Sponsor thank you pre-event story on PocketGamer.biz Featured in post-event report on PocketGamer.biz and social channels with pictures and brand Logo and message on Eventbrite registration page Logo and message on invite email(s) to 6000+ email addresses Post-event Thank you email to attendees with logo and message VIP drink vouchers for sponsor and VIP guests TRACK SPONSORSHIP $10,000 Add-on option (usual price $15k) $12,000 TOTAL PACKAGE $22,000 ASSOCIATE CO-SPONSOR A maximum of 3 spaces available pending availability and Lead co-sponsors Banners + any swag (provided by sponsor) Background video/slideshow Mention in pre-event story on PocketGamer.biz Mention in post-event report on PocketGamer.biz and social channels Logo on Eventbrite registration page Logo on invite email(s) Post-event Thank you email to attendees with logo VIP drink vouchers for sponsor TRACK SPONSORSHIP $10,000 Add-on option (usual price $7.5k) $5,000 TOTAL PACKAGE $15,000 6

GMIC CONTACT US CONTACT US For sponsorship enquiries, please contact: Chloe Giusti - chloe.giusti@steelmedia.co.uk Lisa Bisset - lisa.bisset@steelmedia.co.uk For SPEAKER enquiries, please contact: Martine Paris - martine.paris@steelmedia.co.uk The publisher behind these leading websites.com.com.com