Middle East & North Africa 2012

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1 Middle East & North Africa 2012 Brought to you by The premier source of franchise information in the MENA Region MEDIA PACK & SPONSORSHIP INFORMATION

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4 Welcome The Franchise Industry in the region will have a new event to add to the calendar for The Franchise awards will be on the 14th December 2012 and the event will be held at the Shangri-la Hotel, Sheikh Zayed Road, Dubai, UAE The aim of the event is to celebrate the excellence of the region s best franchise companies and individuals within the industry who have given that extra mile; from local home grown franchise companies to large international brands who have made their homes within the region. The awards website has been launched and is now receiving entries for a variety of categories. The judging of the entries for each category will be done by a panel of recognised regional market experts and the 2012 event promises to round off a fantastic year for the region.

5 Award Categories Award Categories are as follows: Franchise of the Year Franchisor of the year Franchise support award Best online marketing campaign Best print advert Best overall marketing campaign Best corporate image Best franchise training academy award Best newcomer to the region Best contribution to the development of regional franchising. Franchise consultant of the year Franchise retailer of the year Food and Beverage Franchise of the year Education Franchise of the year Best franchise service of the year Franchise forum Best low cost franchise Best International Franchise award

6 Sponsorship The Franchise Awards 2012 will bring together the cream of the region s top people in the Franchise Industry. This event offers an opportunity to participate in celebrating the spectacular growth and phenomenal success the Franchise Industry has seen within the region in the last few years. It is an ideal opportunity to promote your brand within this growth area, meet potential customers and entertain existing clients. There are limited sponsorship opportunities available to ensure our sponsors get the maximum return from their investment. We offer several levels of award sponsorship tailored to meet your requirements.

7 Platinum Level Sponsorship As a Platinum Level Sponsor your organisation will receive exposure during the awards marketing cycle. Investment: US $ 10,000 The benefits associated with the Platinum sponsorship package are as follows: PRE-EVENT BRANDING Sponsor to receive logo coverage in any printed event literature - including direct mail, award invitations and magazine inserts. Awards will be referred to as being 'in association with' the platinum sponsor. Company logo will be featured on adverts in support publications as platinum sponsor. Company logo will be featured on awards website as platinum sponsor. Company logo will be featured on marketing campaign as platinum sponsor. Company details to be featured on our pre-event press releases. Website hotlink to your home page from the awards website. EVENT ON-SITE BRANDING Sponsor s logo will be featured on awards presentation and in and around stage area Company logo will be featured on signage and banners displayed in the reception and dining area. Awards on presentation screens by sponsor or nominated representative Logo on menu OTHER BENEFITS Two reserved tables with seating for ten for customer and client entertainment for the event. A speaking opportunity on night An opportunity to present awards on night Four full page adverts in the applicable publication

8 Gold Level Sponsorship As a Gold Level Sponsor your organisation will receive exposure during the awards marketing cycle. Investment: US $ 8,000 The benefits associated with the Gold sponsorship package are as follows: PRE-EVENT BRANDING Sponsor to receive logo coverage in printed event literature Company logo to be featured on adverts in support publications as Gold Sponsor Website hotlink to your home page EVENT ON-SITE BRANDING logo to be featured on signage and banners displayed in the reception and dining area at the awards event logo on menu and other awards on site collateral OTHER BENEFITS One reserved table with seating for ten people for customer and client entertainment at the event An opportunity to present awards on night Two full page adverts in the applicable publication

9 Silver Level Sponsorship Investment: US $ 5,000 PRE-EVENT BRANDING Sponsor to receive logo coverage in printed event literature Website hotlink to your home page EVENT ON-SITE BRANDING logo to be featured on signage and banners displayed in the reception and dining area at the awards event OTHER BENEFITS An opportunity to present awards on night One full page advert in the applicable publication Investment: US $ 3,000 Category Sponsorship

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