THE LARGEST ONLINE SOCIAL FOODIE COMMUNITY FOUNDED IN 2011
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1 THE LARGEST ONLINE SOCIAL FOODIE COMMUNITY FOUNDED IN 2011
2 2011 TODAY WATCH THE #FOODIECHATS STORY Founder Steve sent 1 Tweet on Monday, May 9, 2011 with hashtag #Foodiechats What s everyone having for dinner tonight 4 years later, #Foodiechats is the largest social foodie community online and live 225+ Monday Sponsored Social Campaigns 100+ Sponsored Special Edition Campaigns Weekly Contributors 5.4 Million Weekly Reach
3 BRANDS COME TO US AGAIN & AGAIN We ve worked with over 300 firms & brands to create successful social media marketing campaigns built around our Twitter chats & thriving foodie community, and they keep coming back for more!
4 #FOODIECHATS COMMUNITY Our audience demographics hit the sweet spot to the most important social foodies & we help your brand reach them in an strategic way Y O U R 77% U.S. 12% CA 11% UK 80% ages 75% female B R A N D 140K+ #Foodiechats hashtags on Instagram Audience Social Media Foodie Influencers Home Cooks, Chefs, Bloggers, Celebrity Bloggers, Brands, Restaurants, RD s and more
5 HOW CAN AMPLIFY YOUR BRAND?
6
7 TWITTER STATS #FOODIECHATS 2014 STATS #FOODIECHATS YTD 2015 STATS
8 APP SOCIAL NETWORKING APP FOR FOODIES
9 #FOODIECHATS APP Official Sponsorship Prominently displayed in 1 of our 3 premium app sections; What s That Dish, Marketplace, and Events Featured in New App User Welcome Powerfully reach & maximize brand loyalty with every person who downloads the app Geo-Targeted Push Notifications to your audience Branded on marketing materials for our #Foodiechats App tour across U.S.
10 #FOODIECHATS APP #WhatsThatDish Features Daily Dishes & Recipes from Sponsored Restaurants, Brands, Bloggers and Chefs (photos or 15 second videos) A unique App Feed that showcases the newest Dishes and Recipes to our Social Foodies Social Media Campaigns as additional amplification for your Dish to Twitter, Snapchat, Instagram, Periscope Ideal for food holidays, new product launches & featured menu items Geo-Targeted Push Notifications and s Customized one of a kind contests only found on WTD For additional amplification products can be in Marketplace
11 #FOODIECHATS APP MARKETPLACE A unique Marketplace that showcases the newest Products to our Social Foodies Social Media Campaigns as additional amplification for your Product to Twitter, Snapchat, Instagram, Periscope Feature Products from Sponsored Restaurants, Brands, Bloggers and Chefs Geo-Targeted Push Notifications and s Customized one of a kind contests only found on Marketplace For additional amplification products can be in What s That Dish $500 per month which includes a social media campaign
12 #FOODIECHATS RESTAURANT INSTAGRAM & TWITTER SPONSORSHIP ROI = New Social Foodie Customers 45 Minute #Foodiechats Twitter and Instagram Campaign Featuring your Restaurants 3 Dishes. 25 Twitter Direct Messages to your target audience in your city sharing about your 3 new dishes, and inviting them to dine with you. Creating out bound Twitter engagement with the 25 social #Foodiechats influencers with your restaurant on Twitter. #Foodiechats is worldwide, you will gain overall exposure, followers, and new customers #Foodiechats Twitter Following: 37K - #Foodiechats Instagram Following: 20K with 139K photos tagged with our hashtag. $250 per 45 minute campaign or $600 per month for three 45 minute campaigns.
13 #FOODIECHATS MONDAY ONLINE CASE STUDIES!!!!!!!!!!!!!! American!Egg!Board!#Foodiechats!Stats!!! Monday,!March!30,!2015!!!! #Foodiechats,Rewind,Blog,Post,for,Twitter,Chat:, Client:,Edelman,PR,, Sponsorship,Package:,#Foodiechats,Monday,Gold, Campaign:,#WakeUpToEaster,!
14 CERTIFIED ANGUS BEEF LIVE & ONLINE MONDAY #FOODIECHATS #GORARE Online & Live Monday #Foodiechats during SOBEWFF 2015 where we Trended nationwide The goal of the #GORARE partnership was to educate and inform social foodies all about Certified Angus Beef Along with Certified Angus Beef we hosted 15 Social Foodies live at Meat Market Miami, and enjoy a lot of CAB. During our online #Foodiechats we connected social foodies with restaurants across the country who serve CAB During our online #Foodiechats we connected social foodies with restaurants across the country who serve CAB
15 CERTIFIED ANGUS BEEF LIVE & ONLINE MONDAY #FOODIEHCATS #GORARE Q10 #Foodiechats What do you love most #gorare
16 CERTIFIED ANGUS BEEF MONDAY LIVE & ONLINE #FOODIECHATS #GORARE STATS FEBRUARY 16, 2015
17 NEGRO MODELO & CHEF RICK BAYLESS SPECIAL EDITION Brought together 25 foodie social influencers to host a food tour across NYC with Bayless Influencers shared experience live on social Live cooking demonstration by Bayless Social media posts & marketing Live Twitter Chat event 8 p.m. EST w/ community- building questions in NYC Negra Modelo products featured at event
18 NEGRO MODELO & CHEF RICK BAYLESS SPECIAL EDITION THE DEMONSTRATION
19 NEGRO MODELO & CHEF RICK BAYLESS SPECIAL EDITION THE TOUR... STOP #1 FLORENCE PRIME MEAT MARKET STOP #2 MURRAY S CHEESE SHOP STOP #3 UNION SQUARE MARKET
20 NEGRO MODELO & CHEF RICK BAYLESS SPECIAL EDITION...AND AT THE #FOODIECHATS EVENT Q1 What dish do you create to show off your home-cook talents at s dinner party?
21 NEGRO MODELO & CHEF RICK BAYLESS SPECIAL EDITION STATS FRIDAY, OCTOBER 10, 2014
22 LOBSTERS FROM MAINE SPECIAL EDITION Special Edition Lobsters from Maine: National Lobster Day Twitter Chat 8 p.m. ET w/ sponsor Lobsters from Maine Lobsters from Maine shipped live Lobsters to 8 #Foodiechats Ambassadors to create unique recipes
23 LOBSTERS FROM MAINE SPECIAL EDITION BACK AT THE #FOODIECHATS HEADQUARTERS... R E T B S E! O L LFI SE OUR LOBSTER CREATIONS
24 LOBSTERS FROM MAINE My Maine Lobster #foodiechats #breakfast
25 LOBSTERS FROM MAINE SPECIAL EDITION AND ON #FOODIECHATS Q6 #Foodiechats What s your favorite Lobster Experience?
26 LOBSTERS FROM MAINE - SPECIAL EDITION STATS JUNE 11, 2014
27 JOIN OUR COMMUNITY AND AMPLIFY YOUR BRAND App Launch Q foodiechats.com
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