SEEK Display Advertising Specifications

Transcription

1 SEEK Display Advertising Specifications If you would like to purchase Display Advertising, please contact your Sales Consultant, or alternatively, our Sales Team on For more information about the features & benefits of Display Advertising on SEEK, please visit: Submitting text and images that meet SEEK specifications helps us to promptly respond to your Display Advertising request & ensure that it appears on the SEEK site in a timely manner. Promotional images, banners, tiles and text should be sent directly to your SEEK Customer Service Representative. If you are unsure of who your Customer Service Representative is, please contact SEEK Customer Service on or customerservice@seek.com.au. Products: Job Mail Display Banner advertising Top 6 Recruiter Tiles Industry Page Banner Industry Page Tile SEEK Advertisement Policy Job Mail Job mail is a Daily alerting the right candidates to the right jobs. The Display Advertising is a text-only promotion that appears within the SEEK Job Mail. What do I need to provide once I have purchased this product? The text you would like to use, up to a maximum of 200 characters (including spaces and punctuation and the full click through URL which you are directing people to.) XYZ recruiting offers the results you are looking for. Find out more at Please ensure you do not use: Carriage returns and formatting such as colours, bolding and underlining. Words that may trigger spam detection filters and prevent the Job Mail s from being delivered. Avoid phrases such as 'work from home', 'financial freedom $$$' and 'the sky is the limit'. An easy way to ensure that you do not exceed the 200 character limit is to create your text-only promotion in MS Word and use the 'Character Count' feature. Display Banner advertising High impact, brand awareness advertising targeted to the audience you choose. There are two types of banners; leaderboard banners that run horizontally across the bottom decision making point of a page, and skyscraper banners that run vertically down the side of a page. Leaderboard banners

2 These banners run horizontally across the bottom decision making point of the page, on all job search results pages. Pixel size: 728w X 90h Image format: GIF (25K max)/flash (35K max) SEEK Flash Specifications [PDF, 225 KB] Skyscraper banners These banners run vertically down the side of the job ad search results. They are located on the right hand side of the page. Pixel size: 160w X 600h Image format: GIF (25K max)/flash (35K max) SEEK Flash Specifications [PDF, 225 KB] What do I need to provide once I have purchased this product?

3 A static or animated banner that meets the above specifications. If you are providing a Flash creative, you must also provide a back up Gif. Banner image. Please refer to SEEK Flash Specifications for more information If SEEK is building the banner for you, send through any images you would like included in the design in GIF or JPG format, accompanied by detailed notes relating to your preference for layout and content. Please note, additional charges do apply for SEEK to build your banner. Please contact your SEEK Sales Consultant for more information. A click through URL must be provided; this is the web page that you would like users to be directed to when they click on your banner. Advertisements must have a border and must not use transparent backgrounds. Top 6 Recruiter Tiles An advertising tile that appears on the SEEK Executive Zone. 6 positions available on a monthly basis. Position yourself in front of a highly targeted, industry specific audience. Captures the attention of the jobseeker early in their job seeking process before your competitors do. Position yourself as an industry leader. Target to active and passive jobseekers. Supports brand awareness and acquisition. Links through to a featured job. Pixel size: 80w x 38h Image format: GIF, JPG, no animation Image file size: 3 K Text requirements: Up to 37 characters in total for the title and short description of a role, including spacing and punctuation. This text will appear on two lines (refer to the above examples). Please provide 18 characters for the first line & 19 characters for the second line (The 'Find out more' text is not included in your 37 character limit) What do I need to provide if I have purchased this product? Please provide your static image in a gif. Or jpeg. format, that meets the above specifications. If your tile does not meet the above specifications, we can assist in resizing this for you, but this may affect the quality of your image & impact your advertising going up on the site in time. The text you would like to appear beneath your image. The text can be to 37 characters in total for the title and short description of a role, including spacing and punctuation. This text will appear on two lines Top 6 Recruiters tiles may only link to one job ad on the SEEK Executive site. Please provide the job ad reference number of the ad you would like your tile to click through to. Industry Page Banner Precisely targeted to relevant candidates Exclusive only one position available Drive candidates to your website Position yourself in front of a highly targeted, industry specific audience Use this product to better intercept the candidates early on their job search before your competitors do Position yourself as the industry leader Target to active and passive jobseekers Supports brand awareness and acquisition Links through to your company website careers website,microsite, list of jobs, featured job or company profile

4 Pixel size: 468h x 60w Image format: GIF (25K max)/flash (35K max) SEEK Flash Specifications [PDF, 225 KB] What do I need to provide? A static or animated banner that meets the above specifications. If you are providing a Flash creative, you must also provide a back up Gif. Banner image. Please refer to SEEK Flash Specifications for more information If SEEK is building the banner for you, send through any images you would like included in the design in GIF or JPG format, accompanied by detailed notes relating to your preference for layout and content. Please note, additional charges do apply for SEEK to build your banner. Please contact your SEEK Sales Consultant for more information. A click through URL must be provided; this is the web page that you would like users to be directed to when they click on your banner. Advertisements must have a border and must not use transparent backgrounds Industry Page Tile Position yourself in front of a highly targeted, industry specific audience Use this product to intercept candidates early in their job search before your competitors do Position yourself as an industry leader - 4 positions available Target to active and passive jobseekers Supports brand awareness and acquisition Links through to list of jobs, featured job or company profile

5 Pixel size: 105w x 50h Image format: GIF, JPG, no animation Image file size: 3K Text requirements: Up to 35 characters, including spacing and punctuation. What do I need to provide if I have purchased this product? Please provide your static image in a gif. Or jpeg. format, which meets the above specifications. If your tile does not meet the above specifications, we can assist in resizing this for you, but this may affect the quality of your image & impact your advertising going up on the site in time. Industry Home Page tiles may only link to a specific job ad on SEEK, or a list of your job ads on the SEEK site. You may also link through to your company profile on the SEEK website. Please provide either a link or details of which you would like to click through to. Advertisements must have a border and must not use transparent backgrounds SEEK Advertisement Policy All advertisements will be reviewed by SEEK and subject to approval by SEEK before placement on the site. Display Advertisements cannot be misleading to our users. For example the banner must not appear similar to a Windows error message, browser window or be for a fraudulent offer. Display Advertising appearing on SEEK cannot have any strobing effects, audio, video or expanding capabilities

6 outside of the specifications. SEEK reserves the right to remove any advertisement that is deemed annoying and/or harmful to our users at any time.