RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels and Restaurants

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1 RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels and Restaurants LLP BG-LEONARDO-LMP 1

2 Project Information Title: Project Number: RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels and Restaurants LLP BG-LEONARDO-LMP Year: 2013 Project Type: Status: Marketing Text: Summary: Development of Innovation running EU-Centralised Projects RESPONS Project will develop the new professional profile of manager/owner of a small hotel and restaurant combining traditional and innovative knowledge and sharing ideas to manage a profitable, sustainable and socially responsible business, while keeping its local identity. RESPONS Project is designed as a multilingual project with partners from Bulgaria, France, Germany, Italy, Poland, Romania and Spain. The project focuses on the teaching and learning needs in vocational education and training on sector level. It is provoked by the necessity to face the main trends in the sector: 1) the increased demand of the tourist to the quality, attractiveness and variety of the tourist services; 2) the important role of ICT in hotels in regards of search, planning and realization of the travels; 3) finding the right balance between the autonomous development of the destinations, the protection of their environment and the development of a competitive economic activity; 4) delivery of safe and high-quality service. Aims and objectives - To identify the needs related to skills and qualification requirements and upgrade the specific competences; - To support sectorial skills in tourism aiming to facilitate personal development and participation in the labour market, to promote cooperation between education and world of work, foreseeing an integration of a sector-specific competence description; - To increase cooperation and involvement of employers and social partners; - To stimulate competitiveness in the European tourism sector; To improve and upgrade the specific skills of the manager of small hotels and restaurants based on learning outcomes taking into account the employers demand for qualifications and the future needs of the sector; To help transparency and comparability in the qualifications and the mobility of learners and workers; To facilitate the provision of work-based non-formal learning; To provide easily accessible and high-quality lifelong information, which enable, the managers/owners of small hotels and restaurants to manage their learning careers. Description: Proposed activities are to be implemented during the two years period and are distributed in 7 Work packages forming the logical and coherent framework for achieving the project results. The WPs are internally connected and include the following steps: - Establish contacts to relevant institutions in the project environment, i.e. dissemination channels of target group representatives; - Conducting a survey among the hotels, restaurants and respective organizations in the HORECA industry on identifying the needs related to skills and qualification requirements, upgrading the specific skills and competences.; - Based on the results of the needs analyses the partnership will develop a set of criteria for selecting skills and competencies needed by managers of small hotels and restaurants in order to perform daily tasks in terms of CSR and safe and sustainable practices implementation; - Definition of EQFs of managers of small hotels and restaurants by identifying the necessary knowledge, skills and competences based on learning outcomes taking into account the national systems and link them together. - Joint curriculum relies on the HORECA analyse of the skilled work performance and outlines work-based open promotion routes and takes into account alternative modes to provide access to qualifications beyond full-time VET provisions with conventional curricula. 2

3 Project Information - Developing and producing of flexible e-tools for non-formal and informal learning: ehandbook for responsible management of small hotels and restaurants, providing suggestions and spreading know-how on responsible management of the work place, marketplace, environment and local community, and Virtual Interactive map of innovative management skills of the managers/owners of small hotels and restaurants. - Creating and implementing of effective mechanisms for evaluation and quality assurance of the project and its compliance with the initial goals and plans. Testing and validation of training content by HORECA SMEs. - Dissemination is spreading results and lessons to various audiences in cost effective way using up-to-date communication channels as social and professional networks, mutual linking with websites in complementary fields, promoting the site in the blogosphere, priming the website to make it more visible to search engines. - Exploiting results beyond the partnership in other EU member states through national seminars, EU Conference and online communication making good use of project partners contacts. Themes: Sectors: Product Types: Product information: Projecthomepage: *** Labor market *** Sustainability *** Lifelong learning *** Recognition, transparency, certification *** Open and distance learning *** Enterprise, SME ** Intercultural learning ** ICT ** Ecology *** Accommodation and Food Service Activities *** Education website program or curricula transparency and certification Film material for open learning description of new occupation profiles The main project products and outputs are the following: - Elaboration of HORECA Skills Analyses based on national surveys among target SMEs in 7 EU countries outlining the factors and trends in HORECA industry with the purpose of defining the needed skills, competences and qualification requirements and upgrading the specific skills and competences for the occupation; - Creation of EQFs of managers of small hotels and restaurants and joint curriculum for nonformal learning; - RESPONS Info-formative Toolkit for green, socially responsible and safe management of HORECA SMEs, facilitating the work-based learning; - Carrying out national specialized seminars training about 250 EU managers of small hotels/restaurants and European conference for stakeholders in tourism. 3

4 Project Contractor Country/Region: Organization Type: CCI Dobrich Severoiztochen BG-Bulgaria chamber Contact Person Address: Telephone: Fax: Vesselina Stoyanova 3, Bulgaria str. Dobrich BG-Bulgaria

5 Coordinator Country/Region: Organization Type: CCI Dobrich Severoiztochen BG-Bulgaria chamber Contact Person Address: Telephone: Fax: Vesselina Stoyanova 3, Bulgaria str. Dobrich BG-Bulgaria

6 Partner Partner 1 Country/Region: Organization Type: Foundation for Promotion of Entrepreneurship ód Lodzkie PL-Poland others Partner 2 Country/Region: Organization Type: PD Project Development Dobrich Severoiztochen BG-Bulgaria SME - small and medium-sized enterprise (up to 250 employees) Partner 3 Country/Region: Organization Type: Constanta Chamber of Commerce, Industry, Shipping, Agriculture Constanta Sud Est RO-Romania chamber Partner 4 Country/Region: Organization Type: Official Chamber of Commerce and Industry of Terrassa Terrassa Cataluna ES-Spain chamber 6

7 Partner Partner 5 Country/Region: Organization Type: Groupement d'intérêt Public Académie d'aix-marseille Aix-en-Provence Provence-Alpes-Côtes D`Azur FR-France public institution Partner 6 Country/Region: Organization Type: Programme Francophone d Hôtellerie et Restauration de la NUB Sofia Yugozapaden BG-Bulgaria university/fachhochschule/academy Partner 7 Country/Region: Organization Type: CIAPE - Centro Italiano per l'apprendimento Permanente Roma Lazio IT-Italy others Partner 8 Country/Region: Organization Type: Euproma GmbH & Co KG Haar Bayern DE-Germany National Agency 7

8 Products HORECA Skills Analyses EQFs of manager of small hotel and restaurant E-Handbook for socially responsible management of HORECA SMEs Virtual Interactive map of innovative management skills HORECA RS website RESPONS Brochure Promotional video clips RESPONS National specialized seminars European conference for Responsible skills RESPONS Progress Report 8

9 Product 'HORECA Skills Analyses' RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels Title: HORECA Skills Analyses Product Type: procedure for the analysis and prognosis of the vocational training requirement Marketing Text: Needs analyse Description: HORECA Skills Analyses points out the new professional profile of managers of small hotels and restaurants and provides the basis for elaboration of skills and competencies matrix and is a reference point for the content of e-handbook, outlining the skills On focus and possible incentives that could motivate companies to invest in training. Target group: Project partners; HORECA SMEs; VET Centres Result: Identification of the concrete skills and competences for the defined target group. Area of application: Start point for implementation Product Languages: English Bulgarian German French Polish Italian Spanish Romanian product files HORECA SKILLS ANALYSIS_BG.pdf HORECA SKILLS ANALYSIS_CAT.pdf HORECA_SKILLS_ANALYSIS_DE.pdf HORECA_SKILLS_ANALYSIS_EN.pdf HORECA SKILLS ANALYSIS_ES.pdf HORECA_SKILLS_ANALYSIS_FR.pdf HORECA SKILLS ANALYSIS_IT.pdf 9

10 product files HORECA_SKILLS_ANALYSIS_PL.pdf HORECA SKILLS ANALYSIS_RO.pdf

11 Product 'EQFs of manager of small hotel and restaurant' Title: EQFs of manager of small hotel and restaurant Product Type: transparency and certification Marketing Text: European Qualification Framework Description: The new European Qualification Frameworks of HORECA managers in terms of punctual definition of knowledge, skills and competencies based on learning outcomes. Target group: HORECA SMEs, VET Providers, social partners Result: Electronic publication Area of application: Transparency and comparability in the qualifications. Product Languages: Spanish Romanian German French Polish Italian Bulgarian English product files EQF_definition_hotel _manager_bg.pdf EQF_definition_hotel_manager CAT.pdf EQF_definition_hotel_manager DE.pdf EQF_definition_hotel_manager EN.pdf EQF_definition_hotel_manager ES.pdf EQF_definition_hotel_manager FR.pdf EQF_definition_hotel_manager_IT.pdf EQF_definition_hotel_manager_PL.pdf 11

12 product files EQF_definition_hotel_manager_RO.pdf EQF_definition_restaurant_manager_BG.pdf EQF_definition_restaurant_manager_CAT.pdf EQF_Definition_Restaurant_Manager DE.pdf EQF_definition_restaurant_manager_EN.pdf EQF_definition_restaurant_manager_ES.pdf EQF_definition_restaurant_manager_FR.pdf EQF_definition_restaurant_manager_IT.pdf EQF_definition_restaurant_manager_PL.pdf EQF_definition_restaurant_manager_RO.pdf

13 Product 'E-Handbook for socially responsible management of HORECA SMEs' Title: E-Handbook for socially responsible management of HORECA SMEs Product Type: teaching material Marketing Text: E-tool for non-formal and informal learning Description: The ehandbook will be a support for managers of small hotels and restaurants willing to develop the future skills needed by the labour market. They will find specific motivational, informative, formative and operative material, in terms of solutions approach for implementing innovative sustainable, socially responsible strategy, and for transforming HORECA SMEs into Safe and Sustainable workplaces. Target group: HORECA SMEs, VET Providers, wide public Result: E-Handbook Area of application: E-learning Product Languages: Romanian Spanish Italian Polish French German Bulgarian English 13

14 Product 'Virtual Interactive map of innovative management skills' Title: Virtual Interactive map of innovative management skills Product Type: Film Marketing Text: Comprehensive,informative, entertaining and user-friendly tool for presentation of concepts sustainability and social responsibility. Description: The Virtual Interactive map will show specific skills and competences of the responsible HORECA managers and will demonstrate it with examples. Target group: HORECA SMEs, VET Providers, wide public Result: The result is a series of highly informative virtual films. Area of application: E-learning Product Languages: English 14

15 Product 'HORECA RS website' RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels Title: HORECA RS website Product Type: website Marketing Text: Online learning tool Description: Project website contains information about the project, its aims and objectives, news and events, developed public products. It allows HORECA SMEs to download the training contents and use it for non-formal and work-based learning. Partnersnet section. Target group: HORECA managers, entrepreneurs, employees, CCIs, Trade Unions, VET providers and other stakeholders; partners of the consortium Result: Website Area of application: Dissemination; project management. Product Languages: German French English Spanish Romanian Polish Italian 15

16 Product 'RESPONS Brochure' RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels Title: RESPONS Brochure Product Type: distribution methods Marketing Text: Promotional material Description: The brochure is one of the means for effective dissemination of project products and results. It will be produced in all partners languages. Target group: HORECA SMEs and entrepreneurs, CCIs, Trade Unions, VET providers and other stakeholders Result: Electronic and printed brochure Area of application: Dissemination and exploitation of results Product Languages: Spanish Polish Romanian Italian German French English Bulgarian product files RESPONS Leaflet_BG.pdf RESPONS Leaflet_CAT.pdf RESPONS Leaflet_DE.pdf RESPONS Leaflet_EN.pdf RESPONS Leaflet_ES.pdf RESPONS Leaflet_FR.pdf RESPONS Leaflet_IT.pdf RESPONS Leaflet_PL.pdf 16

17 product files RESPONS Leaflet_RO.pdf

18 Product 'Promotional video clips' RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels Title: Promotional video clips Product Type: Film Marketing Text: A formative, flexible and popular tool for promotion of project products. Description: Short videos, focused on the most effective parts of our products, including the ones on the use of the products, with attractive visual content components which will be perceived by a broad audience. Target group: HORECA SMEs and entrepreneurs, wide public. Result: Videos Area of application: Dissemination and awareness raising. Product Languages: English 18

19 Product 'RESPONS National specialized seminars' Title: RESPONS National specialized seminars Product Type: others Marketing Text: Training seminars. Description: Specialised seminars addressed to Managers of small hotels and restaurants will be organized in the countries of the Partnership. Participants will receive HORECA RS certificate. Target group: HORECA SMEs managers and entrepreneurs. Result: Training Area of application: Training,dissemination. Product Languages: Spanish Romanian Polish Italian Bulgarian English French 19

20 Product 'European conference for Responsible skills' Title: European conference for Responsible skills Product Type: distribution methods Marketing Text: Event Description: The European conference for Responsible HORECA SMEs will be organized in Spain on 09/2015. Target group: About 80 stakeholders, such as partners, associated partners, VET providers in tourist sector, Trade Unions, branch organisations, youth and sciences, etc. but also decision makers local, regional and state public authorities Result: Conference Area of application: Exploitation of results Product Languages: English Spanish 20

21 Product 'RESPONS Progress Report' RESPONS: Responsible Skills Alliance for Sustainable Management of Small Hotels Title: RESPONS Progress Report Product Type: Marketing Text: Description: Target group: Result: Area of application: Product Languages: English product files 2013_3636_PR_RESPONS_pub.pdf 21

22 Events RESPONS Kick-off meeting Date Description Target audience Public Contact Information Time and place 1. Presentation of each Partner organization. Vocational education and training in hospitality and restaurants in the countries of the partnership. 2. Presentation of the project overview of the contents, objectives, WPs. 3. Administrative and financial rules Leonardo da Vinci LMP, Agreements between Promoter and the Partners. 5. WP2 Needs and challenges of the sector: methodology and tools for research and reporting;questionnaires. 6. Evaluation and Quality Management. 7. Dissemination strategy. 8. Project management: set deadlines for the next steps in the project and distribution of tasks (WPs 1 7). Members of the consortium Closed event Vesselina Stoyanova 4-5 of December 2013 BOUTIQUE HOTEL CRYSTAL PALACE SOFIA Address: Sofia 1000, 14 Shipka Street Conference room CRYSTAL 22

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