VISUAL COMUNICATION / RETAIL DESIGN / INTERIOR DESIGN / ARCHITECTURE / PROMOTIONAL GARMENTS & gifts

Transcription

1 A event PROMOTIONAL GARMENTS AND GIFTS VISUAL COMUNICATION / RETAIL DESIGN / INTERIOR DESIGN / ARCHITECTURE / PROMOTIONAL GARMENTS & gifts

2 END CUSTOMERS They develop marketing strategies FINAL CLIENTS / BRANDS SERVICE PROVIDER They put together solutions and turn projects into reality SIGN / DIGITAL PRINTING / TEXTILE AND SILKSCREEN PRINTING / PERSONALISATION C!PRINT: the tradeshow which gives extra value to print MANUFACTURERS PROMOTERS They develop the creativity of communication campaigns and conceive projects ADVERTISING AGENCIES / DESIGNERS / ARCHITECTS They develop technologies and provide innovation PRINTING MACHINERY / MATERIALS / CUTTING AND FINISHING / IMAGE PROCESSING / MERCHANDISING, PROMOTIONAL GARMENTS AND OTHER ITEMS / NON-PRINTED VISUAL COMMUNICATION

3 C!Print Madrid: A new approach for your business! CONCEPT Since its launch in 2014, the C!Print trade show has confirmed its status as an unmissable event for an entire community. C!Print Madrid continues its natural development and affirms what has always been its strong point: supporting professionals and building bridges between the professions and the sectors of application.

4 THE FUTURE OF LARGE FORMAT THE ENTIRE OFFER OF TECHNOLOGICAL INNOVATION AND APPLICATION MATERIALS LARGE-FORMAT MACHINERY Large-format digital printing on any media to create powerful campaigns. RIGID MATERIALS Infinite possibilities thanks to the rigid tools to build furniture, stands, ephemeral structures, etc TEXTILE AND FLEXIBLE MATERIALS The latest innovation in visual (imitation wood, metallic) and functional (adhesives: anti-bacterial, non-slip) effects.

5 FINISHES Everything is a matter of precision: cutting equipment, finishes and accessories to outline the latest details of a production (rolling mills, welding, covering, sewing, etc.) The GROUND FLOOR of the C!Print trade show offers a complete overview of large-format printing: from technological innovation to the application. FOR WHICH MARKETS? Decoration Large-format communication Organisation of events Signage Commercial planning WHO VISITS? 25% LARGE-FORMAT PRINTERS 21% SMALL FORMAT PRINTERS / MARKING / PERSONALISATION GROUND FLOOR 3D 19% PROMOTERS: COMMUNICATION AND MARKETING AGENCIES, DESIGNERS, INTERIOR DESIGNERS Printing takes another dimension with a new generation of equipment that introduces new concepts in the field of applications. 12% PROMOTIONAL GARMENTS AND GIFTS RETAILERS/ DISTRIBUTORS 11% NON-PRINTING VISUAL COMMUNICATION 6% ADVERTISERS: BRANDS, ADMINISTRATION 4% PROMOTIONAL GARMENTS AND GIFTS MANUFACTURERS 2% PRINTING SERVICES BtoC

6 la PLATaFORMa, THE FIRST EVENT TARGETING SERVICES AND SOLUTIONS FOR DECORATION AND CAMPAIGN PROJECTS. PROJECT MANAGERS: starting from conception and production to accompaniment in installation. DECORATION MARKETING- RETAIL Retail marketing, urban exhibition, decoration of corporate spaces, advertising campaigns branding. SCENERY Photography, museography, museum studies, architecture and interior design. Shop decoration, window dressing, stage design. LA PLATAFORMA is the first exhibition space dedicated to print and labelling providers, as well as project managers to respond to needs in: Retail marketing and personalisation at the point of sale Decoration, architecture and interior design Branding Signage Posters

7 LARGE VOLUMES OF COMPREHENSIVE SERVICES Partners for business productivity, with endless solutions. PRINTING AND LABELLING SERVICE PROVIDERS: expert knowledge. MIDDLE FLOOR DISPLAY, VISUAL COMMUNICATION AND MARKETING SOLUTIONS Complete practicality in a marketing solution, without complications. DIGITAL MEDIA, NON-PRINTING VISUAL COMMUNICATION Solutions for interior or exterior communication and integral tools. WHO VISITS? Designers, decorators, architects, communication agencies, large firms, brands, advertisers, local organisations and administrations, as well as service providers who are looking for new partners to complete their offers. 25% LARGE-FORMAT PRINTERS 21% SMALL FORMAT PRINTERS / MARKING / PERSONALISATION 19% PROMOTERS: COMMUNICATION AND MARKETING AGENCIES, DESIGNERS, INTERIOR DESIGNERS 12% PROMOTIONAL GARMENTS AND GIFTS RETAILERS/DISTRIBUTORS 11% NON-PRINTING VISUAL COMMUNICATION 6% ADVERTISERS: BRANDS, ADMINISTRATION 4% PROMOTIONAL GARMENTS AND GIFTS MANUFACTURERS 2% PRINTING SERVICES BtoC

8 VISUAL COMMUNICATION IN ALL ITS DIMENSIONS: PROMOTIONAL GARMENTS AND GIFTS, DISPLAY AND SIGN TEXTILE PRINTING AND PERSONALISATION LASER CUTTING AND ENGRAVING ADVERTISING AND PROMOTIONAL TEXTILES PRODUCT SUBLIMATION EMBROIDERY DIRECT DIGITAL PRINTING

9 VISUAL COMMUNICATION: every need is satisfied This sector demonstrates the full potential of the items and promotional textiles. CTCO products are personalised live in the PLUG&PLAY workshop, with printing that makes them a true marketing tool. The top floor of the trade show will accommodate all the techniques involved in personalisation, printing, and marking, as well as solutions in visual communication: displays, letter cutting, signs, etc. TOP FLOOR DISPLAYS AND EXHIBITION SYSTEMS WHICH MARKETS? Visual communication Merchandising Signage Display Events SIGN WHO VISITS? 21% SMALL-FORMAT PRINTERS 19% PROMOTERS: COMMUNICATION AND MARKETING AGENCIES, DESIGNERS, INTERIOR DESIGNERS 12% PROMOTIONAL GARMENTS AND GIFTS RETAILERS/ DISTRIBUTORS 4% PROMOTIONAL GARMENTS AND GIFTS MANUFACTURERS 2% PRINTING SERVICES BtoC 25% LARGE-FORMAT PRINTERS 6% ADVERTISERS: BRANDS, ADMINISTRATION 11% NON-PRINTING VISUAL COMMUNICATION

10 ENTRY INTO PRODUCTION PRODUCT CUSTOMISATION WORKSHOP A CENTRE OF INSPIRATION AND EXPERIMENTATION IN THE HEART OF THE TRADE SHOW IT IS A FICTITIOUS MARKETING CAMPAIGN PUT TOGETHER UNDER THE SAME CONDITIONS AS A REAL CAMPAIGN: GRAPHIC CREATION OF A VISUAL IDENTITY, CONCEPTION AND DESIGN OF SPACES AND COLLECTIONS, SELECTION OF INNOVATIVE MATERIALS AND TECHNIQUES, PRODUCTION AND PROCESSING, AND INSTAL- LATION AND LAUNCH. TEXTILE WORKSHOP Space dedicated to the latest novelties in textiles for decoration, signage and fashion. To create a complete production line, located in the heart of the top floor of the trade show. MORE PHOTOS: MARKING AND FINISHING TECHNIQUES ARE SEEN LIVE: STARTING FROM ONLINE PERSONALISATION TO THE FINAL PRODUCT.

11 A POP-UP STORE A space where brands and creative people can exploit the potential of point of sale personalisation. A BUSINESS BAR A space designed for the application of business branding, planning and creation. CONFERENCES AND WORKSHOPS A centre of knowledge to guide the visitor through the changes of the sector and its potentialities: technical workshops, round tables, success stories and guided tours. With one thing in common: innovation. CUSTOMISING SPACES AND THE LAUNCH IN A SINGLE AREA PLUG & PLAY ENTRY TO SITUATION

12 What does C!Print do to help you reach the market that interests you, and to encourage the specialised community? COMMUNICATION AND PUBLICITY DESIGN PARTNERS 2016 MARKETING/RETAIL ASOCIACIÓN DE MARKETING DE ESPAÑA DIGITAL PRINTING/ SILKSCREEN PRINTING SIGN PHOTOGRAPHY DECORATION AND INTERIOR DESIGN We are committed to finding and building partnerships with various partners dedicated to the markets you re interested in to help you reach your business goal. PORTAL HABITAT PROMOTIONAL ITEMS GRAPHIC ARTS

13 A TRADE SHOW CONNECTED TO THE SECTOR YEAR-ROUND Apart from the annual event, the C!Print trade show supports you all year round. In fact, the organiser 656 Éditions encourages the image, personalisation and digital printing professionals community by means of numerous initiatives. Thus, as an exhibitor at the C!Print trade show, you can benefit all year round with visibility in all our tools! COMMUNICATION WEB AND MEDIA We spread your market news on all our networks! COMMUNICATION TOOLS THAT STRENGTHEN YOUR VISIBILITY SPECIAL MAGAZINE EDITIONS Read more here: It is sent to 10,000 qualified contacts 60,000 Traffic generated by the website in the month leading up to the trade show 1,100 Downloads of the mobile trade show application CUSTOMISED S We create s using your corporate colours, ready to be sent to your contacts. INFORMATION WEB AND BLOG Provides updated market news and informative monthly newsletters sent to more than 40,000 qualified contacts 1,560 Followers on twitter 2,130 Friends on Facebook 1,900 Number of contacts on LinkedIn #CPRINT SENDING OF CO-BRANDED CAMPAIGNS CUSTOMISED BANNER To add to your website / signature, etc. PAPER INVITATIONS To invite all of your clients to visit your stand.

14 2016 REPORT Exhibitors Visitors PREMIUM SERVICE: C!PRINT EXCLUSIVITY We monitor your VIP accounts from start to finish to guarantee an EXCLUSIVE PREMIUM service that will benefit your business exchanges! PERSONALISED CONTACT / EVENT REGISTRATION / COLLECTION AND TRANSPORT TO THE STATION / FREE PARKING AND CLOAKROOM / FREE SHUTTLE SERVICE TO THE STATION - AIRPORT / SPECIFIC RECEPTION / BUSINESS BAR INTEGRATED LOGISTICS ASSISTANCE, OUR STRUCTURE PERSONALISED LOGISTIC ASSISTANCE A SINGLE POINT OF CONTACT FOR ALL YOUR TECHNICAL NEEDS IMPORTANT COLLABORATIONS WITH THE MEDIA AND PROFESSIONAL ORGANISATIONS 264 EXHIBITORS 183 C!Print Exhibitors: manufacturers, machine suppliers, supplies, all printing tools as well as service providers. 45 CTCO Exhibitors: objects and textiles. 36 Platform Exhibitors: creative labelling providers: retail, visual communication, interior decoration, stage design, branding, etc. 22% increase in exhibitor numbers compared to the 2015 trade show 12,181 VISITORS OVER 3 DAYS 6,383 DIFFERENT COMPANIES VISITED THE TRADE SHOW +13,93% increase in visitor numbers compared to the 2015 trade show

15 DISTRIBUTION OF VISITORS VISITOR ACTIVITIES SUPPLIERS OF NON-PRINTED VISUAL COMMUNICATION 11% (1,360) LARGE FORMAT DIGITAL PRINTERS 25% (3,051) PROMOTIONAL GARMENTS AND GIFTS MANUFACTURERS 4% (442) 91,78% Spanish visitors B TO C PRINTING SERVICE 2% (269) PROMOTERS: COMMUNICATION AGENCIES, DESIGNERS, INTERIOR DECORATORS 19% (2,283) ADVERTISERS: BRANDS / ADMINISTRATION 6% (743) PROMOTIONAL GARMENTS AND GIFTS RETAILERS/DISTRIBUTORS 12% (1,468) SMALL FORMAT PRINTERS / MARKING / PERSONALISATION 21% (2,546) 37 DIFFERENT NATIONALITIES AMONG THE VISITORS THE CREATIVE CENTRE OF THE TRADE SHOW The creative PLUG&PLAY workshops provide the opportunity to discover and learn more about the large-format digital printing and product personalisation markets, addressing them through their applications. 50 EXPERTS PARTICIPATE IN THE CONTENTS OF THE WORKSHOP AND THE ROUND TABLES 40 OFFICIAL ASSOCIATES SUPPORT THE CONCEPT AND HELP WITH THE REALISATION OF THE WORKSHOP. Here, you will see the attributes of digital printing in its fundamental trend towards store planning as well as more flexibility and speed in the implementation of original and ephemeral collections or environments. PREMIUM SERVICE AND 2016 REPORT PROFILES AND ROLES OF THE VISITORS DECISION-MAKERS 69% PROMOTERS 13% WITHOUT A DIRECT ROLE 18% PREMIUM VISITORS OF ALL THE VISITORS ARE PREMIUM AND BENEFIT IN THIS REGARD FROM A GUIDED TOUR DURING THEIR STAY AT C!PRINT, WITH ACCESS TO EXCLUSIVE SERVICES WORKSHOPS CASE STUDIES 3 MASTERCLASSES GUIDED TOURS INNOVATIVE APPLICATIONS 1000 M 2 SURFACE

16 Contact Guillaume SANTANA Event Manager Tel. (+34) Raquel ISIDRO Business manager Spain and Portugal Tel. + (34) Alejandra PINZÓN Marketing & communication manager alejandra@salon-cprint.es Tel.: (+34) LOGISTICS AND ATTENTION TO EXHIBITORS logistica@salon-cprint.es Tel. (+34) THE C!PRINT TRADE SHOW IS ORGANISED BY 656 EDITIONS, A GROUP WHICH DEVELOPS EDITORIAL, EVENT AND DIGITAL TOOLS FOR IMAGE AND DIGITAL PRINTING PROFESSIONALS. A event LYON 31 JAN.-2 FEB LYON 31 JAN.-2 FEB MADRID SEPT. 2017