_ 2015 winter edition
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1 _ 2015 winter edition
2 welcome introduction kleine fabriek amsterdam international children s trade fair Twice a year international children s fashion and accessories professionals gather in Amsterdam for kleine fabriek. A mix of selected international brands and young designer labels present a high quality selection for visiting buyers, with all kinds of brands from mid-priced to high-priced articles. Kleine fabriek offers a unique combination of fashion (clothing, underwear, swimwear, shoes, socks, hats, bags) and objects (toys, interior accessories, furniture, bed linen). The carefully selected range of mid-range and high-end labels is typical for the show. The selection of labels clearly reflects the current and trendsetting fashion scene in all its manifestations. Always with a strong focus on quality, creativity and innovation. That is what kleine fabriek represents. In order to warrant consistent quality of the brands offered, kleine fabriek maintains an application and admission process for all brands signing up. FACTS next edition: 18 & 19 january 2015 biannual trade fair children s fashion, shoes and accessories, objects and toys almost 250 brands from over 18 different countries sqm trade floor with sqm stands by attending kleine fabriek, participants and visitors can tune-in for two days on the developments in the whole industry unique combination of fashion and home & gift products national and international visitors from over 28 countries 76% of visitors is owner, head of purchasing, or leads the company honourable speakers to inform and inspire the industry
3 product categories baby clothing children s clothing teen clothing accessories home & gift conscious
4 media Kleine fabriek and the participating brands are promoted internationally; website kleine fabriek social media: facebook, twitter, instagram and pinterest regular newsletters to all potential visitors and exhibitors press releases press invitations for national and international journalists personal invitations for noted boutiques and stores from all over Europe Kleine fabriek cooperates with the leading national and international media, such as Kid s Wear, Vogue Bambini, Collezioni Bambini, Luna, Milk, Milk B, Milk Decoration, Naif Magazine, CBW, Ninsmoda, WGSN, Papier Mache, KidX, Kids Magazine, FashionUnited, Textilia, Bengels, Babywereld, K-Boetiek, Kindermode, Jij & je Kinderen, Ouders van nu and Kek Mama. And the kleine fabriek experience continues online. We cooperate with national and international blogs such as Prêt à Pregnant and Prêt à Mama, Kindermodeblog, Kid s Wear Department, Pirouette blog, Urban Moms, Just by Manon, Mother book, City Mom and more.
5 stands Kleine fabriek offers two concepts: all-in concept and space only. all-in concept Kleine fabriek offers participants complete stands including walls, racks, furniture, lighting and the brand name on the stand. Stands are offered in a wide variety of sizes. Space, visibility and the overall feeling are taken into consideration when designing the layout of the fair. space only Exhibitors can also order space only at kleine fabriek, so without walls, furniture and racks. This as opposed to the all-in concept. In this way, kleine fabriek offers exhibitors the possibility to create their own environment and presentation to visitors. How to do so is free for the exhibitor, within certain conditions. It can range for example from a product presentation, an own stand construction or a performance. You can create your own world.
6 all-in concept space only including amount of sqm on fair floor as indicated standard lighting stand cleaning lunch for 2 persons or more depending on stand size brand name and contact details on website, listed 3 weeks before, up until 4 months after fair national and international promotion exhibitor passes free wifi electricity (300W) brand name on stand walls shelves & bars table & chairs _ including amount of sqm on fair floor as indicated standard lighting stand cleaning lunch for 2 persons or more depending on stand size brand name and contact details on website, listed 3 weeks before, up until 4 months after fair national and international promotion exhibitor passes free wifi
7 contact If you are interested in exhibiting at kleine fabriek, you can contact our sales manager: Mylène Fluri +31 (0) For any other inquiries, you can contact our office on + 31 (0) or send an to info@kleinefabriek.nl. application procedure Available space is allocated to those brands that: 1. match the concept of kleine fabriek through type of product, quality, style and individuality. Kleine fabriek is part of Modefabriek BV. Modefabriek BV, located in Amsterdam, organises Modefabriek and kleine fabriek. These high quality business to business events, where business meets creativity, are the biggest fashion fairs in the Netherlands and are wellknown for their unique design. Every year, a total number of international professionals visit our fairs. 2. Add to the existing mix of labels.
8 amsterdam Amsterdam is known for its pioneering approach towards forward-thinking concept stores, especially in the children s wear market. It also serves as a fashion hub in line with Milan, Paris and London. Travelling to kleine fabriek is convenient: Schiphol International Airport is only 10 minutes away from the event location and (international) trains stop close by. flight information train information 2 h flight 1,5 h flight oslo helsinki stockholm tallinn dublin copenhagen dublin 1 h flight copenhagen london brussels paris amsterdam cologne berlin prague warsaw london 4 h 30m antwerp 1h 10m brussels 1h 50m amsterdam berlin 6h 30m düsseldorf 2h 15m cologne 2h 40m strasbourg zurich vienna budapest paris 3h 25m frankfurt 3h 45m prague porto bilbao toulouse lyon milan strasbourg lisbon valencia barcelona rome zurich athena lyon milan
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