Crowdfunding Sponsorship
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1 Crowdfunding Sponsorship STEER IT UP CAMPAIGN PARTNERS IN MISSION FOOD BANK ENACTUS & SPARK PRODUCTION HOUSE
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3 Table of Contents About Food Bank...2 Steer It Up Overview... 3 Reach and Target Audience... 3 Platinum Sponsorship - $10, Gold Sponsorship - $ Silver PLUS Sponsorship - $ Silver Sponsorship - $ Bronze Sponsorship - $ Prize Sponsorship...9
4 Crowdfunding Sponsorship Steer It Up Campaign Partners in Mission Food Bank About Partners In Mission Food Bank In 2014 alone the Partners in Mission Food Bank served 6,549 people with 11,734 hampers. To put that in perspective, that is 1.27 million dollars worth of food. Recently, we hit a roadblock in our journey to eliminate food waste and help families in need in our local community. A big part of our operations depends on our van, which we use to transport over 200,000 pounds of food per year. This van is over 10 years old, and is ready for replacement due to increased maintenance costs.
5 Steer It Up Overview The Partners in Mission Food Bank, along with Spark Production House and Enactus, are developing a crowdfunding campaign to raise funds to buy a new van. We are looking for businesses and local organizations interested in being a part of our campaign from the beginning. As a partner you can take advantage of the local and potentially greater buzz that this campaign will generate. Check out our sponsorship package options below and pick the one that works for you. All of the money raised through sponsorship will go directly to the purchase of the new van. This is a unique opportunity to associate your organization with the Food Bank to generate a positive impact in the community. There is limited availability so inquire today! Reach and Target Audience The campaign will have the potential to reach many educational institutions through partnerships with various student associations which means the potential to reach more than 30,000 students locally. Because the not-for-profit industry is lacking younger donors, this campaign is targeted towards students and the next generation, a previously untapped audience. The best benefit to your company through this crowdfunding campaign is to gain media exposure, and potential national and international recognition. For More Information Please contact Sandy Singers before September 24th 2015 to find out how you can become a sponsor for The CareVan. Mr. Sandy Singers, Executive Director Partners in Mission Food Bank 140 Hickson Avenue, Kingston, Ontario K7K 2N6 Telephone: (613) Fax: (613) foodbank@kingston.net Crowdfunding Sponsorship 3
6 Platinum Sponsorship CareVan Lead Package - $10,000 1 available Marketing Benefits: Custom logo design composed with your brand and CareVan logo on side and back 5 Year guarantee of exposure in the community Lead supporter logo on marketing collateral Lead supporter logo on Indiegogo page 1 Facebook and 1 Twitter sponsored post Potential International Media Exposure This is the package that provides the biggest exposure of them all. Your brand will be positioned beside the name of our new van - The CareVan. Our van travels through the community daily, picking up food donations and attending events. The van will be a strong symbol of our caring community and a result of our grassroots campaign, and it could have your company s name on it for all to see. 4 Foodbank Kingston
7 Gold Sponsorship CareVan Luxury Package - $ available Marketing Benefits: Level 1 logo s on the van (10 x 10 in) 5 Year guarantee of exposure in the community Supporter logo on marketing collateral Supporter logo on Indiegogo page 1 Facebook and 1 Twitter sponsored post Potential International Media Exposure This package provides your company with a high exposure level in the community. Because the Food Bank van travels the community daily your large level 1 logo will be seen driving through the city and be visible at events. As a gold level sponsor your generosity guarantees your company exposure for 5 years, with your logo on all campaign marketing collateral as well as on our Indiegogo page. Crowdfunding Sponsorship 5
8 Silver Sponsorship Student SchoolBus Package - $ available Marketing Benefits: Level 2 size logo on the van (7 x 7 in) Custom designed donation station brought to you by your company Your logo on the Indiegogo page 1 Facebook and 1 Twitter sponsored post Potential International Media Exposure This is a package with a different spin; you get a level 2-size logo on The CareVan and lots of exposure at the St. Lawrence College Kingston Campus. We are designing a special donation station to be placed at the Student Association so students can easily make online donations, as well as a donation cash box. Your brand will be on the display in front of the station for one month. On top of that you get a level 2-size logo on our CareVan. The van travels through the community daily, picking up food donations and attending events. With this package you have a 5-year guarantee that your logo will be on the van as it travels around Kingston and area. This is a great opportunity to associate your brand with a great cause and have a direct connection with a post-secondary market. 6 Foodbank Kingston
9 Silver Sponsorship Mid-Size Package - $ available Marketing Benefits: Level 2 size logo on the van (7 x 7 in) Your logo on the Indiegogo page 1 Facebook and 1 Twitter sponsored post Potential International Media Exposure This is a package with a different spin; you get a level 2-size logo on The CareVan. The van travels through the community daily, picking up food donations and attending events. With this package you have a 5-year guarantee that your logo will be on the van as it travels around Kingston and area. This is a great opportunity to associate your brand with a great cause and have a direct connection with a post-secondary market. Crowdfunding Sponsorship 7
10 Bronze Sponsorship CareVan Supporter Package - $ available Marketing Benefits: Level-3 sized logo on the van (5 x 5 in) Your logo on our Indiegogo page 1 Facebook and 1 Twitter sponsored post Potential International Media Exposure With this package you get a level 3-size logo on The CareVan. Our van travels through the community daily, picking up food donations and attending events. It will be a strong symbol of the community and a result of our grassroots campaign. With this package you have a 5-year guarantee that your logo will be on the van as it travels around Kingston and area. 8 Foodbank Kingston
11 Prize Sponsorship Opportunities This package includes Logo on our Indiegogo page in the special thank you section 1 Facebook and 1 Twitter post. Potential international reach As a gift and product donor you will help us create gift baskets as an incentive for donations to our Crowdfunding campaign. With a gift card or product donation as small as $25 you will be part of the Steer It Up campaign with exposure for your company through a logo under our special thank you section of the Indiegogo page as well as a special thank you to our donors post on social media. Crowdfunding Sponsorship 9
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