Recognition of Prior Learning (RPL) Certificate IV in Marketing

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1 Recognition of Prior Learning (RPL) Certificate IV in Marketing What is RPL? RPL recognises that you may already have the skills and knowledge needed to meet national competency standards. Instead of undertaking training and assessment for a course you can provide evidence to show that you already meet the required standard. What evidence do I need? Evidence will differ from person to person, depending upon their work and life experiences. There is no specific type of evidence that is essential, rather it is up to you to provide whatever evidence you think demonstrates that you meet the skills and knowledge specified in a unit of competency. The requirements for the unit(s) of competency in your course are summarised at the end of this document. There are many suitable forms of evidence including: Academic achievements Assessments/assignments Awards Attendance record Brief Budgets Business case Care plan Certificates Challenge test Checklist Committee work Conference attendance Course outline Customer evaluations/feedback Demonstration Diary Drawings s Financial statements Job description Letter of support Log book Marketing plan Minutes of meeting Observation Performance appraisal report Photos Plans Portfolio Position description Policies Presentation notes Procedure manual Project Proposal Published works References Reports Resume Rosters or timesheets Training plan Work samples If you do not have enough evidence we can provide you with assessment tasks to complete instead. When submitting evidence, keep the following in mind: To be suitable, your evidence must relate to the criteria specified in the unit(s) of competency. You need to submit enough evidence for an assessment to be made. Your evidence needs to show that your skills and knowledge are current and up-to-date. If your evidence is more than two years old you should have other, more recent evidence to supplement older evidence. Your evidence needs to prove that you have the required skills and knowledge. It can t just suggest that you probably know something. TRISON BUSINESS COLLEGE 1

2 How do I apply? Enrol in your chosen course and indicate on the enrolment form the units that you are seeking RPL for. You will be sent an RPL application form and more information about the RPL application process. Assessment of your evidence will begin as soon as your enrolment has been processed and your evidence has been submitted. How long does it take? The initial assessment of your evidence will usually be completed within 3 working days. If your evidence proves that you have the required skills and knowledge then your RPL assessment will conclude at this point and you will receive credit for the relevant unit(s) in your course. If there are gaps in your evidence, these gaps will be outlined to you and you will be asked to provide more evidence. You can elect to complete an assessment task in lieu of providing more evidence if you wish. When can I apply for RPL? You can apply for RPL at anytime during your course. You can choose to either: complete the RPL process first and then continue with the remainder of the course, or work through the course from the beginning but submit evidence in lieu of completing the assessment tasks as you come to each assessment task. What skills and knowledge do I need to have? To be granted RPL for a unit you need to show that you meet the requirements of the unit(s) of competency. The unit requirements are summarised below. I have more questions about RPL? We are happy to answer your questions. your question(s) to enquiry@trison.com.au. TRISON BUSINESS COLLEGE 2

3 BSBFIM501A Manage budgets and financial plans This unit describes the performance outcomes, skills and knowledge required to undertake financial management within a work team in an organisation. This includes planning and implementing financial management approaches, supporting team members whose role involves aspects of financial operations, monitoring and controlling finances, and reviewing and evaluating effectiveness of financial management processes in line with the financial objectives of the work team and the organisation. Plan financial management approaches Implement financial management approaches Monitor and control finances Review and evaluate financial management processes Use financial skills required to work with and interpret budgets, ageing summaries, cash flow, petty cash, GST, and profit and loss statements Understand the record keeping requirements for the ATO and for auditing purposes. TRISON BUSINESS COLLEGE 3

4 BSBOHS407A Monitor a safe workplace This unit describes the performance outcomes, skills and knowledge required to implement and monitor the organisation's occupational health and safety (OHS) policies, procedures and programs in the relevant work area to meet legislative requirements. Provide information to the workgroup about OHS policies and procedures Implement and monitor participative arrangements for the management of OHS Implement and monitor the organisation's procedures for providing OHS training Implement and monitor procedures for identifying hazards and assessing risks Implement and monitor the organisation's procedures for controlling risks Implement and monitor the organisation's procedures for maintaining OHS records for the team Apply organisational management systems and procedures to OHS within workgroup area Apply procedures for assessing and controlling risks to health and safety associated with those hazards, in accordance with the hierarchy of controls Provide specific, clear and accurate information and advice on workplace hazards to workgroup understand legal responsibilities of employers, supervisors and employees in the workplace. TRISON BUSINESS COLLEGE 4

5 BSBEBU401A Review and maintain a website This unit describes the performance outcomes, skills and knowledge required to undertake data analysis, review website content and update and maintain a website. Review website content and use Update website Carry out non technical site maintenance Use a website and its content to continue to meet the requirements of the business after maintenance changes Identify and resolution of faults, errors and/or complaints with website TRISON BUSINESS COLLEGE 5

6 BSBMKG402B Analyse consumer behaviour for specific markets This unit describes the performance outcomes, skills and knowledge required to analyse consumer behaviour to target marketing to specific markets and specific needs. No licensing, legislative, regulatory or certification Confirm product or service market Assess the reasons for existing levels of consumer interest Recommend a focus of appeal for marketing strategies for a product or service documenting and presenting an analysis of consumer behaviour including recommendations on what marketing strategies should be developed to influence consumers to be more inclined to purchase a product or service knowledge of relevant legislation. TRISON BUSINESS COLLEGE 6

7 BSBMKG408B Conduct market research This unit describes the performance outcomes, skills and knowledge required to conduct market research using interview and survey methodologies (not specialist statistical design and analysis) and to report on findings. Conduct desk research to gather background market information Develop research methodology and objectives Recruit respondents Gather data and information from respondents Analyse research information Prepare research reports develop and implementing a market research survey tool accurately record and securely storing survey data in accordance with organisational procedures utilise a range of methodologies to analyse market research information document market research activities and findings in a research report. TRISON BUSINESS COLLEGE 7

8 BSBSUS301A Implement and monitor environmentally sustainable work practices This unit describes the performance outcomes, skills and knowledge required to effectively analyse the workplace in relation to environmentally sustainable work practices and to implement improvements and monitor their effectiveness. This unit requires the ability to access industry information, applicable legislative and occupational health and safety (OHS) guidelines. Investigate current practices in relation to resource usage Set targets for improvements Implement performance improvement strategies Monitor performance Understand relevant compliance requirements within work area develop plans to make improvements plan and organising work group activities in relation to measuring current use and devising strategies to improve usage monitor resource use and improvements for environmental performance relative to work area and supervision ensure appropriate action is taken within work area in relation to environmental/sustainability compliance and potential hazards implement new approaches to work area in an effort to resolve and improve environmental and resource efficiency issues and reporting as required. TRISON BUSINESS COLLEGE 8

9 BSBWOR401A Establish effective workplace relationships This unit describes the performance outcomes, skills and knowledge required to collect, analyse and communicate information and to use that information to develop and maintain effective working relationships and networks, with particular regard to communication and representation. Collect, analyse and communicate information and ideas Develop trust and confidence Develop and maintain networks and relationships Manage difficulties into positive outcomes range of methods and techniques for communicating information and ideas to a range of stakeholders range of methods and techniques for developing positive work relationships that build trust and confidence in the team accessing and analysing information to achieve planned outcomes techniques for resolving problems and conflicts and dealing with poor performance knowledge of the theory associated with managing work relationships to achieve planned outcomes. TRISON BUSINESS COLLEGE 9

10 BSBMKG401B Profile the market This unit describes the performance outcomes, skills and knowledge required to profile a target market or market segments in accordance with a marketing plan and to develop market positioning strategies. Segment the market Identify the target market Profile the target audience Develop a positioning strategy develop a market positioning strategy that documents market segmentation, consumer profiling, targeting and strategies relevant to a product or service being offered to the marketplace. TRISON BUSINESS COLLEGE 10

11 BSBMKG414B Undertake marketing activities This unit describes the performance outcomes, skills and knowledge required to plan, implement and manage basic marketing and promotional activities. It is a foundation unit that covers general and basic marketing and promotional activities that do not require detailed or complex planning or implementation. Research marketing information Plan marketing activities Implement marketing activities Review marketing activities research into the foundations of marketing practice and how they apply to an organisation plan and implementing marketing activities review the effectiveness of the marketing plan. record the activities and processes worked with. TRISON BUSINESS COLLEGE 11

12 BSBCMM401A Make a presentation This unit covers the performance outcomes, skills and knowledge required to prepare, deliver and review a presentation to a target audience. Prepare a presentation Deliver a presentation Review the presentation Prepare delivery and evaluation of the effectiveness of at least two presentations related to the candidate's occupation or area of interest Understand the principles of effective communication. TRISON BUSINESS COLLEGE 12