German National Tourist Board. Incoming-Tourism Germany Edition 2013

Transcription

1 German National Tourist Board Incoming-Tourism Germany Edition 2013 Facts and Figures 2012

2 CONTENTS 03 Introduction / International tourism Growth Outlook world tourism / Economic crisis and tourism 05 International travel destination Germany / Germany in the World 06 Germany in the World 07 T & T Competitiveness Index / Germany inside Europe 08 Incoming Tourism in Germany Facts and Figures 09 Hotel prices in Europe and Germany / Source markets for Incoming Tourism 10 Incoming Tourism importance and breakdown / Seasonal breakdown 11 Accommodation capacities / Types of accommodation 12 City breaks 13 Source markets for Incoming- Tourism / Airports 14 Business travel / Trade fairs / Conventions 15 Business travel destinations for Europeans / Types of business trips 16 Reasons for travel among Europeans / Holiday preferences 17 Transport / Modal split / Satisfaction of holidaymakers 18 Disabled-Friendliness / Source markets in Northwest / Southwest Europe 19 Source markets in Northeast Europe / Southeast Europe 20 Travel arrangements / Source markets in America / Israel 21 US source market 22 Asian source markets / Tax-Free Shopping 23 Other source markets / GNTB growth outlook 24 German National Tourist Board 02

3 Introduction To coincide with the Germany Travel Mart (GTM) 2013 in the city of Stuttgart, the GNTB is publishing a summary of key facts and figures for incoming tourism to Germany This publication is aimed at providing the GNTB s partners with a regular and up-to-date annual overview of the most important market research results for the previous travel year. This edition is based on studies by the UNWTO, EUROSTAT, the WEF and studies carried out by the GNTB s own business planning and market research department like from the World Travel Monitor, Quality Monitoring of German Tourism and data supplied by the Federal Statistical Office, international and national associations of tourism service providers. International tourism 2012 Source: UNWTO 2013 (1) Record number in world Tourism 2012: More than 1 billion international arrivals The destination with the largest growth in international travel is Asia/Pacific Arrivals in million Change 2012/11 World 1,035.0 Europe Asia / Pacific Americas Middle East 52.6 Africa ,035 million Mio. worldwide internationale international Ankünfte arrivals weltweit ( ) Worldwide growth forecast 2012: to + 03

4 WORLD / EUROPE Growth Outlook world tourism Source: UNWTO 2013 (1) Growth Outlook for world tourism 2030 Tourism is one of the global growth industries of the future, with 2.3 forecast growth per annum to Europe Arrivals in million 1995 Arrivals in million 2012 Arrivals in million 2030* Annual growth Market share 2012 Market share 2030* Europe East Asia/Pacific Americas Middle East Africa World , , * forecast +3.8 worldwide +3.3 Europe Economic crisis and tourism Source: GNTB/WTM 2012 (5), outbound travellers only European and major asian outbound markets mostly crisis-resistant for traveling in 2013 Impact of financial and economic crisis on the travel behavior Japan Asia Europe China Brazil USA crisis-resistant change in travel behavior 04

5 International travel destination Germany Source: GNTB/WTM 2013 (5) In 2012 Germany is for the 3rd time the second most popular travel destination for Europeans behind Spain Germany with a high growth rate among the top five destinations worldwide for European travellers Spain 49 Trips in million Change 2012/2011 Germany France 36 Italy 33 Austria mn Trips abroad from Europe Germany in the World Source: Anholt-GfK Roper Nation-Brands-Index 2012 (7) Germany worldwide in second place Image 2012: on the demand side, Germany is in second place of 50 countries worldwide. Tourism is one of the six key locational factors for a country s Image * * Tourism (9) Exports (3) * People (6) * Governance (3) * * Cultural and Heritage (5) Investment and Immigration (3) * from a max. 100 of points; in brackets: worldwide ranking 05

6 WORLD / EUROPE Germany in the World Source: Anholt-GfK Roper Nation-Brands-Index 2012 (7) Germany among the top 10 worldwide destinations in tourism and culture Major events (FIFA World Cup 2006 ) have lasting positive effects on image Period st quarter (before FIFA World Cup) th quarter (after FIFA World Cup) Ranking* for Germany overall Ranking* for tourism image * out of 50 countries worldwide Ranking* for cultural image Germany in the World Source: Anholt-GfK Roper Nation-Brands-Index 2012 (7) Lasting impact of the World Cup, plus sporting success, defines Germany s international image, just as much as museums, design and music Tourism-related and cultural word associations: Germany continues to be linked with a broad range of cultural activities Strenuous Film Relaxing Fascinating Informative Risque Modern design Boring 06 Museums Music Circus Opera Romantic Sculpture Spiritual Exciting Sport Pop videos Depressing Street parades

7 T & T Competitiveness Index Source: World Economic Forum 2013 (7) Germany leading in health standards, infrastructure, culture, security, education and environment Germany at second rank as international travel destination compaired with 140 nations worldwide (Rank 1: Switzerland, rank 3: Austria) Scale: 1 = low, 7 = high Indicator Score 2013 Health and hygiene 6.8 Cultural resources 6.3 Ground transport infrastructure 6.2 Safety and security 6.0 Education and training 5.9 Environmental sustainability 5.8 Tourism infrastructure 5.7 ICT infrastructure 5.4 Air transport infrastructure Index for GERMANY 5.4 Germany inside Europe Source: Eurostat 2013 (2) Germany has a market share of 7 in total overnight stays by foreign visitors in the European Union Germany is in the sixth place with a high growth rate Change Overnight stays by foreign guests in million* 2011/10 Spain Italy France Great Britain Austria Germany Greece** 48.2 Total overnight stays by foreign visitors in the 27 EU countries in Portugal mn Czech. Republic Change 2011/10: Netherlands * in hotels and similar establishments. ** data of

8 GERMANY Incoming Tourism in Germany Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Germany Capital Berlin Federal states 16 Non-city states 13 City states 3 Member of UNWTO since 1976 Surface (1,000 sq. km) 357 Population (million) 82.0 Gross domestic product (2012 in Euro bn) 2,645.0 GDP per capita 2012 (in Euro) 32,256 Real GDP growth (in ) 2011 / / Economic importance of travel and tourism 1 Total expenditure by tourists bn by domestic tourists bn (87 ) by international tourists 36.6 bn (13 ) Total national gross value added (direct, indirect and induced effect) bn Proportion of total national gross value added 9.7 of which: total national gross value added (direct effect) 97.0 bn Proportion of total national gross value added 4.4 Overall impact on employment (direct, indirect and induced effect) 4.9 million workers Proportion of total number of workers in Germany 12.0 of which: impact on employment (direct) 2.9 million workers Proportion of total number of workers in Germany 7.0 International arrivals 2012 International arrivals in million (incoming) 30.4 Arrivals per 100 of the population 37 Travel and tourism in Germany 2012 Overnight stays by domestic travellers (thousands) 338,432 Domestic growth Overnight stays by international travellers (thousands) 68,828 International growth Total overnight stays (thousands) 407,260 Total growth Sales turnover of overnight stays by domestic travellers bn of which hotel / guesthouse Overnight stays by domestic travellers (thousands) 194,562 Overnight stays by international travellers (thousands) 55,539 Total overnight stays (thousands) 250,091 Number of hotel beds 2 (as of July 2012) 1,750,755 Hotel room occupancy 5 (2011: 64.9 ) 66.3 Outgoing travel Trips taken by Germans (in thousands) 329,200 Of which trips abroad (in thousands) 73,500 No. of foreign holiday trips per 100 of the population 64 Inbound travel from Europe Trips to Germany by Europeans (in thousands) 45,800 Expenditure for travel to Germany per trip/person: 510 per night/person: 83 Length of stay in Germany (average) 6.3 nights Travel and tourism balance of payments Expenditure on travel and tourism (12 / 11: ) 65.3 bn Income from travel and tourism (12 / 11: ) 29.7 bn International balance of payments for travel and tourism (12 / 11: ) 35.6 bn 1 DIW econ 2012, TSA-Base year In hotels / b & b-hotels / inns / guesthouses (according to Federal Statistical Office) 3 GNTB/WTM 2013 (5) 08 4 Deutsche Bundesbank, March IHA/STR Global 2013

9 Hotel prices in Europe and Germany Source: IHA/STR Global 2013 (10) Germany has an excellent price / performance ratio in hotel accommodation Comparison of hotel prices in European and German cities TOP 5 Europe Paris 256 Geneva 246 Zurich 185 London 172 Rome 142 Net prices 2012 in (excl. breakfast and taxes), Change 2012/ TOP 5 Germany Munich Frankfurt Heidelberg 117 EU-Average: Duesseldorf 112 Germany: Hamburg 103 Berlin: ( ) Source markets for Incoming Tourism Source: Federal Statistical Office 2013 (4) Breakdown of overnight stays in Germany by continent Europe with a growth rate of +7.1 in 2012 still the most important source market. Asia extends its market share Europe Americas Asia Other Australia, New Zealand and Oceania Africa 09

10 GERMANY Incoming Tourism importance and breakdown Source: Federal Statistical Office 2013 (4) Overnight stays in Germany by foreign visitors in 2012 by federal state Hamburg 2,390,809 Bremen 401,385 1,540,402 Schleswig- Holstein Lower Saxony 3,508,991 North Rhine-Westphalia 9,210,105 Rhineland- Palatinate 5,315,950 Saarland 257,009 Mecklenburg- Western Pomerania 917,525 Brandenburg 531, ,678 Saxony-Anhalt Berlin 10,589,924 Hesse 6,226,058 Saxony 593,444 1,815,935 Thuringia 15,299, mn Total overnight stays 9,427,609 Baden- Wuerttemberg Bavaria Seasonal breakdown Source: Federal Statistical Office 2013 (4) Seasonal breakdown of overnight stays by foreign visitors travelling to Germany Overnight stays by foreign visitors (1,000) 9,000 8,000 7,000 6, ,000 4, ,000 Jan Feb March April May June July Aug Sep Oct Nov Dec 10

11 Accommodation capacities Source: Federal Statistical Office 2012 (4) 1 as of July 2012 Capacities in Germany by type of accommodation 2012 Accommodation capacity Type of accommodation Establishments in operation 1 Share in * Hotels 13, Bed & breakfast hotels 7, Guesthouses 8, Inns 5, Traditional accommodation providers 34, Leisure, recreational and training centres 2, Holiday centres Holiday homes or apartments 10, Holiday cottages, youth hostels 1, Campsites 2, Preventative medical clinics and rehabilitation clinics All types of accommodation 53, Types of accommodation Source: Federal Statistical Office 2013 (4) Overnight stays in Germany by foreign visitors in 2012 by type of accommodation Hotels 56 Share in * Bed & breakfast hotels 19 Campsites 6 Holiday cottages, youth hostels Holiday homes or apartments 4 4 Holiday centres 4 Guesthouses 4 Market share of hotels and b&b-hotels Inns 3 Others 1 * deviations due to rounding 11

12 GERMANY City breaks Source: Federal Statistical Office 2013 (4) Breakdown of overnight stays in 2012 by foreign visitors in German towns and cities according to size 54 of overnight stays by foreign visitors are in towns and cities with a population of more than 100,000 more than 100,000 10, ,000 less than 10,000 City breaks Source: Regional Statistical Offices 2013 (11), GNTB 2013 (6) Top towns and cities in Germany in 2012 (overnights stays) The Magic Cities have about 42 market share of all overnight stays by foreign visitors in Germany Berlin 10,589,924 Munich 5,924,393 Frankfurt / Main 3,213,261 Hamburg 2,390,809 Cologne 1,730,728 Duesseldorf 1,635,877 Stuttgart 891,802 Nuremberg 836,209 Dresden 1 750,621 Hanover 438,535 Leipzig 2 391, million 12 1 excluding campsites 2 The percentage figures refer to the number of overnight stays by foreign visitors as a percentage of the total number of overnight stays (in each respective city)

13 Source markets for Incoming Tourism Source: Federal Statistical Office 2013 (4) Top 20 source markets for Germany by number of overnight stays in 2012 Netherlands Germany s number 1 source market, Switzerland as before at second place Netherlands 10.9 Switzerland 5.2 USA 4.9 UK 4.5 Italy 3.5 Austria 3.2 France 3.1 Belgium 2.9 Denmark 2.9 Russia 2.3 Spain 2.0 Poland 2.0 Sweden 1.7 PR of China & Hong Kong 1.6 Japan 1.3 Arab Gulf States 1.3 Czech Republic 0.9 Norway 0.8 Hungary 0.7 Australia 0.7 Overnight stays by international travellers 2012: 68.8 mn Change 2012/ million Airports Source: ADV 2013 (13) Traffic revenue at Germany s international airports increased by in of the passenger volume of million is allotted to the TOP 10 airports * Frankfurt 57.3 Munich 38.2 Berlin 25.2 Duesseldorf 20.8 Hamburg 13.7 Stuttgart 9.7 Cologne/Bonn 9.3 Hanover 5.3 Nuremberg 3.6 Hahn 2.6 Passengers 2012 (millions); Change 2012/ * excl. transit flights 13

14 GERMANY Business travel / Trade fairs / Conventions Source: DIW econ 2012 (15) International visitors spend around 37 billion in total during their trips to Germany Private travellers Business travellers With accommodation 20.6 billion 13.5 billion Day visits 1.3 billion 1.2 billion Total 21.9 billion 14.7 billion Total expenditure 36.6 billion = 13 of the total expenditure by tourists in Germany of billion Germany as a conference location: No. 1 in Europe no. 2 worldwide ICCA Ranking: International Meetings 2012 Rank TOP 10 in Europe Number of meetings TOP 10 worldwide Number of meetings 1. Germany 577 USA Spain 453 Germany UK 434 Spain France 428 UK Italy 363 France 428 Source: ICCA 2012 (16) Trade Fairs in Germany Foreign visitors 2011/ AUMA category international and national events Africa 2.0 Latin America2.6 North America 3.2 Middle East 3.4 South-East-Central-Asia 7.2 Australia/Oceania Europe (Non-EU) 66.3 European Union 2.5 Total mn foreign visitors Source: AUMA 2012 (8)

15 Business travel destinations for Europeans Source: GNTB/WTM 2013 (5) Germany leads the way among the top ten business travel destinations for Europeans business trips in million Germany France 4.5 Great Britain 4.5 Austria 3.3 Spain 3.1 Italy 2.9 USA Netherlands 1.9 China 1.5 Sweden Business trips by Europeans total in mn 61.5 Traditional business trips Promotable business trips (Meeting/Incentive/Convention/Exhibition) Types of business trips Source: GNTB/WTM 2013 (5) Breakdown of European business travel volume into different types of business trips to Germany million promotable business trips 50 Traditional business trips ( 3 -Points) Share (change to 2011) Trade fairs and exhibitions (+/ 0 -Points) 26 Conferences / congresses (+ 2 -Points) Incentives (+/ 0 -Points) Total volume 12.5 mn trips 50 Promotable business trips (+ 3 -Points) 15

16 EUROPEANS IN GERMANY Reasons for travel among Europeans Source: GNTB/WTM 2013 (5) Reasons for travel among Europeans travelling abroad and to Germany in 2012 Germany has a disproportionately large share of the international business travel market and is generating growing demand in the leisure sector Reason for travel Europe 2012 in million * Germany 2012 in million * Europe 2012 Percentage * Germany 2012 Percentage * Holidays Short breaks of 1 3 nights Longer holidays of 4+ nights Visits to friends or relatives Other travel Business trips Total travel Holiday preferences Source: GNTB/WTM 2013 (5) Ranking of holiday contents of Europeans in Germany 2012 as a percentage In 2012 Germany s strengths lay in city / event breaks and general tours Share responses City breaks 33 General tours 22 Other holiday 8 Trip for a special private occasion 8 Holidays in the countryside 7 Seaside / lakeside holidays 6 Event-related holidays 4 Holidays in the mountains 4 Health & fitness holidays 3 Sports holidays 2 Visit of a leisure park 2 Winter sports 1 Cruise / boat holiday 1 Europeans to Germany Europeans worldwide 16 * deviations due to rounding

17 Transport / Modal split Source: GNTB/WTM 2013 (5) Car and plane travel more popular again in 2012 All trips from Europe to Germany in 2012: 45.8 million share (change to 2011) Plane (+/ 0 -Points) Car (+ 1 -Point) 4 Other ( 2 -Points) Coach (+/ 0 -Points) Rail (+ 1 -Point) European trips to Germany in mn Satisfaction of holidaymakers Source: GNTB/ERV 2012 (14), rounded values Excellent scores from abroad for destination Germany 1 = delighted; 6 = disappointed Overall satisfaction Range & quality of products and services Accommodation Food and drink Opening times Value for money average score Holiday travellers Business travellers * May 2011 April 2012, total travel from abroad, as of October

18 EUROPEANS IN GERMANY Disabled-Friendliness Source: GNTB/ERV 2009 (14), rounded values Good to satisfactory rating for accessibility by German and international visitors Was your holiday disabled-friendly? People with restricted mobility = delighted; 6 = disappointed Walking impaired / wheelchair users Blind / partially sighted people Deaf / hard of hearing people Visitors with pushchairs Level of satisfactionfor German visitors Level of satisfactionfor foreign visitors Source markets in Northwest / Southwest Europe Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Source markets in Northwest and Southwest Europe With a total of 33.0 million overnight stays in 2012, the source markets of Northwest and Southwest Europe have about a 50 share of all overnight stays in Germany by foreign visitors Markets Overnight stays 2012 Forecast OS 2020 * Population in millions 1 Northwest Europe 19,189,880 21,200, Netherlands 10,939,882 11,000,000 to 13,300, UK and Rep. of Ireland 4,839,427 5,000,000 to 5,400, Belgium 2,870, to Luxembourg 539, , Southwest Europe 13,771,503 18,200, Switzerland 5,210,806 5,000,000 to 7,100, Italy 3,468,347 5,100, France 3,064,548 3,600, Spain 2,027,802 3,800, Total 32,961,383 39,400, Overnight stays by foreign visitors mn mn 18 * deviations due to rounding, data

19 Source markets in Northeast Europe Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Source markets in Northeast Europe / Russia With 10.6 million overnight stays in 2012, the source markets of Northern and Eastern Europe / Russia have a 15 share of all overnight stays in Germany by foreign visitors Markets Northeast Europe / Russia Overnight stays 2012 Forecast OS 2020 * Population in millions 1 10,602,980 11,500, Denmark 2,855,677 3,000,000 to 3,800, Russia 2,247,281 2,500, Poland 2,013,267 2,200, Sweden 1,659,463 1,600,000 to 1,800, Norway 843, , Finland 612, , Baltic States 371, , Overnight stays by foreign visitors mn mn Source markets in Southeast Europe Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Source markets in Southeast Europe With a total of about 6.7 million overnight stays in 2012, the source markets of Southeast Europe have about a 10 share of all overnight stays in Germany by foreign visitors Markets Overnight stays 2012 Forecast OS 2020 * Population in millions 1 Southeast Europe 6,716,942 7,800, Austria 3,221,467 3,200,000 bis 4,470, Czech Republic 858,798 1,000, Hungary 714, , Slovakia 301, , Slovenia 220, , Balkans 2 1,400,000** 1,500, Overnight stays by foreign visitors 6.7 mn 7.8 mn *deviations due to rounding; ** GNTB calculation; 1 Data Bosnia and Herzegovina, Bulgaria, Croatia, Montenegro, Romania, Serbia 19

20 EUROPEANS / US AMERICANS IN GERMANY Travel arrangements Source: GNTB/WTM 2013 (5) Used booking sites of the Europeans when traveling to Germany 2012 Germany must adopt a multi-channelling strategy in order to succeed against international competition Internet 75 Travel Agency 20 Direct (Accommodation) 17 Direct (Transport) 12 Tourist Office 3 Implant 2 Share of booking channels / sites in (2012) Club, Newspaper, Church, School 2 Others 8 Multiple responses; only prebooked trips ( ) Source markets in America / Israel Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Source markets in America / Israel With about 7.5 million overnight stays in 2012 the source markets in America and Israel have a 11 share of all overnight stays in Germany by foreign visitors. USA with a total of 4.9 million overnight stays in 2012 is the main overseas source market Markets Overnight stays 2012 Forecast OS 2020 * Population in millions 1 America / Israel 7,503,775 8,300, USA 4,854,776 5,900, Brazil 694, , Canada 623, , Central-/South America 669,756 n/a America total 6,842,839 7,600, Israel 660, , Overnight stays by foreign visitors mn mn * deviations due to rounding, data

21 US source market Source: GNTB/WTM 2012 (5) Main travel destinations for US Americans in Europe Total travel from the USA to Europe 2011: 12.8 million trips Great Britain 2.6 Italy 2.1 France 1.8 Germany 1.7 Eastern Europe 1.2 Belgium / Netherl. / Luxemb. 1.1 Spain 1.1 Austria/Switzerland 0.9 Trips in million Ireland 0.7 Multiple selection of Northern Europe 0.6 destinations possible US source market Source: GNTB/WTM 2012 (5) General tours/sightseeing are the dominant holiday activities of US travellers in Germany Type of holiday in Germany by visitors from USA 2011 General tours/ Sightseeing 45 Share in Trips for a special private occasion 11 Holidays in the countryside 10 Cruise/Boat holiday 8 City breaks 7 Event-related holidays 4 Other holiday 15 ( ) 21

22 ASIA / WORLD Asian source markets Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) China is the most important Asian source market for Germany Overnight stays in 1,000 2,200.0 PR of China & 1,563.3 Hong Kong Forecast 1,400.0 Japan 1, , ,500.0 India ,000.0 Arabic 1,284.5 Gulf States 207, ,000 1,500 2,000 2,400 Tax-Free Shopping Source: Global Blue 2013 (12) Russia, China and Switzerland are amongst the highest spenders for tax free shopping in Germany Share of nations at total sales turnover China 32 Russia 23 Switzerland 6 UAE 3 Japan 2 Thailand 2 Taiwan 2 Brazil 2 Ukraine 2 USA 2 Total in 2012: bn tax free turnover (+46 change to 2011)

23 Other source markets Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Source markets Asia, Australia and Africa With about 6.2 million overnight stays in 2012, the source markets Asia, Australia and Africa have a share of 9 of all overnight stays in Germany by foreign visitors Markets Overnight stays 2012 Forecast OS 2020 * Population in millions 1 Asia/Australia/Africa 6,163,765 8,600,000 2,915.6 PR of China / Hong Kong 1,563,298 2,200,000 1,353.6 Japan 1,325,544 1,400, Arabic Gulf States 1,284,583 2,000, Australia, New Zeeland and Oceania 807, , India 584,508 1,500,000 1,258.4 South Korea 423, , South Africa 174,892 n/a data Australia only Overnight stays by foreign visitors 6.2 mn 8.6 mn GNTB growth outlook Source: Federal Statistical Office 2013 (4), GNTB 2013 (6) Gntb growth forecasts for 2020 Through successful marketing Germany can net about 80 million overnight stays from abroad by Overnight stays (millions), including campsites Europe Forecast Asia / Australia / Africa America / Israel ** 5.6 ** excl. 1.2 million other overnight stays * deviations due to rounding 23

24 German National Tourist Board Working on behalf of the federal government, the German National Tourist Board, based in Frankfurt am Main, has been planning, coordinating and implementing activities for marketing Germany abroad for more than 50 years. The aims of the GNTB with its 6 regional managements and its 30 foreign representative offices / sales and marketing agencies include: Strengthening the economic position of Germany Increasing the volume of tourism Increasing tourism exports. As a registered non-profit organisation, the GNTB is committed to transparency and efficiency rather than commercial gain. Sources 1 UNWTO World Tourism Organization, World Tourism Barometer 1 / 2013, Madrid EUROSTAT, Luxembourg World Economic Forum, Travel & Tourism Competitiveness Report 2013, Geneva Federal Statistical Office, Annual Reports and Monthly Reports 1995 to 2012, Wiesbaden GNTB / IPK-International, World Travel Monitor, Malta 2012, GNTB Market Research, Frankfurt 2012, GNTB / Anholt-GfK Roper Nation-Brands- Index 2012, USA Association of the German Trade Fair Industry (AUMA), Messe-Trend, Key Figures, Berlin Meeting- und Event Barometer of EITW commissioned by EVVC, GCB, GNTB; Wernigerode 2011, German International Hotel Association (IHA) / STR Global, Berlin Regional Statistical Offices Global Blue Germany, Duesseldorf ADV (German Airports Association), Berlin GNTB / Europäische Reiseversicherung AG, Qualitätsmonitor Deutschland-Tourismus, (Quality Monitoring of German Tourism) Frankfurt, Munich BTW/BMWi, DIW econ, Berlin ICCA, Amsterdam 2012 Copyrights Page 2: Getty Images Page 3: Achim Mende, TMBW Jochen Knobloch, Imprint Published by: German National Tourist Board (GNTB)