Algemene introductie over Cloud

Transcription

1 IBM Cloud: Think it. Build it. Tap into it. Algemene introductie over Cloud Jan Jaap Snijder IBM Cloud Services Offering leader 2013 IBM Corporation

2 What is driving IT demand in today s organizations? Advanced predictive analytics Explosion of mobile devices Cyber security Business Optimization and Big Data Real-time sensor data Infrastructure optimization, i.e. cloud computing Growth of social media IBM Corporation

3 We have entered the age of the empowered customer Customers now have unlimited access to information and can instantly share it with the world Social networking and mobile commerce have dramatically changed the dynamic between buyer and seller Customer expectations of service, price and delivery are soaring This is changing the entire way products are sourced, manufactured and distributed and making business more complex than ever million Number of tweets sent via Twitter each day 75% Percentage of people who believe companies don t tell the truth in advertisements Sources:, Techcrunch Oct 2011, Yankelovich, Evolution of Advertising and Media, 5 th Annual Store Systems Study, IHL Group and RIS News, 2008 $93 billion Amount in sales missed due to out of stock inventory 2012 IBM Corporation

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5 Digital forces have reset customers expectations, requiring enterprises to rethink the end-to-end customer experience. Increasingly, customers expect Seamless experiences that match product and service quality Instant access to information, products and services To be engaged as individuals on their own terms anytime and anywhere Trusted, mutually beneficial relationships that go beyond one-time transactions Transparency from the companies they interact with IBM Corporation

6 This new era is reshaping the IT landscape and creating new market dynamics Cloud Mobile Social SEPTEMBER, 2013 Internet of Things 2013 International Business Machines Corporation 5

7 A brief history on computers: let s see where we ve started and where cloud computing fits in IBM Corporation

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16 IaaS Infrastructure as a Service PaaS Platform as a Service SaaS Software as a Service Gedeelde applicatie Standaard software applicatie Gedeeld platform Appl.ontwikkeling en - integratie Gedeeld platform Appl.ontwikkeling en - integratie Gedeelde Infrastructuur Opslag, verwerking Gedeelde Infrastructuur Opslag, verwerking Gedeelde Infrastructuur Opslag, verwerking

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19 Organizations must balance optimization with innovation to enable new product and service models. Optimization Innovation Next generation of hybrid architectures 18 Innovation drives need for continuous IT optimization 1 Chief information officer (CIO); 2 Chief marketing officer (CMO) CIO 1 CMO 2 New economics of IT fuels investments in innovation 2013 IBM Corporation

20 IBM Cloud: Think it. Build it. Tap into it. Cloud helps deliver a number of powerful business outcomes Enable new business strategies Speed delivery of new products and services Strategically reinvent customer relationships Share expertise among customers, employees and partners Access new services that improve business processes Transform responsiveness of IT infrastructure and development IBM Corporation

21 IBM Cloud: Think it. Build it. Tap into it. IBM has a full breadth of cloud offerings to help you achieve those powerful business outcomes, no matter where your entry point is. Automating Business Innovation Think it. Build it. Tap into it. Business Process as a Service Business Processes Recruiting Procurement Payment Processing Help Desk Accounting Marketplace of High Value Consumable Business Applications Software as a Service Marketing Commerce Supply Chain Talent Management Analytics Collaboration IT Management Rapid App Development through Composable and Integrated Platform Built using open standards Platform as a Service Mobile Security Big Data & Analytics Development & DevOps Integration Integration/ API Mgmt Traditional Workloads 20 Infrastructure as a Service Enterprise Class, Optimized Infrastructure Built using open standards Compute Storage Networking Public. Private. Dynamic Hybrid IBM Corporation

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