Analytics In the Cloud

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1 Analytics In the Cloud 9 th September Presented by: Simon Porter Vice President MidMarket Sales Europe

2 Disruptors are reinventing business processes and leading their industries with digital transformations Frontline decision making New mobile apps are consolidating decision making at the fingertips of people who need to act Real time insight driven processes Insight from nontraditional data sources is being infused in business processes to create new business moments Digital Innovation New innovations are composed leveraging digital services from a broad ecosystem IBM Corporation 2

3 WorldTicket accelerates its software development speed by over 80% with IBM Cloud and SoftLayer powering its cornerstone airline ticketing application 97 % 84 % quicker provisioning with flexible cloud infrastructure available as needed faster product releases achieved by reducing software development time 60 % cost reduction and approximately USD150,000 saved by eliminating capital expenses SoftLayer makes it easy and costeffective to meet immediate demands for capacity, both for our customers and for our internal needs. Per Tversted, chief operating officer, WorldTicket IBM Corporation 3

4 Deliver unprecedented performance to meet application and workload demands Global presence with best-in-class enterprise network with optimal mix of deployment options Real-time insights into businesses for improved operational performance and decision-making Optimized IT efficiency by extending existing IT investments into a highly orchestrated hybrid platform Migrating all B2B cloud and on premise applications from AWS to IBM SoftLayer enabling industry ecosystems to easily integrate WSI weather data for valuable insights IBM Corporation 4

5 72% of business leaders say cloud will be extremely important to their business success by 2016* Cloud business applications Digital innovation platform World-class cloud infrastructure Business leaders innovate Developers are empowered IT leaders advance change *IBM Center for Applied Insights, 2013 IBM Corporation 5

6 Leaders need access to business apps in their hybrid cloud to drive competitive advantage Softwareas-a-Service (SaaS) Accelerate business innovation Engage and collaborate Connect business processes fueled by powerful analytics 71 % of pacesetters say SaaS has changed their organization s business model* Watson analytics IBM Verse Kenexa Talent Suite *Source: IBM Center for Applied Insights, Champions of SaaS Study, January 2014

7 Analytics applications accelerate the ability to quickly turn information into insights across high-value initiatives in core business areas Enterprise-wide Key offerings: IBM Watson Analytics Provides business users and easy way to source data, discover insights, predict outcomes and visualize results. IBM Cognos Business Intelligence on Cloud Enables organizations to build reports and dashboards leveraging corporate data IBM Navigator Enables employees to securely collaborate on content internally and with partners and clients With IBM analytics software in the cloud, you can: Achieve faster time-to-value for your analytics deployment Provide more user communities with access to the analytics needed to drive your business forward Ease the path to analytics implementation Marketing Sales Finance Risk Operations IBM Social Media Analytics Uncover and transform consumer sentiment into actionable insights IBM Predictive Analytics Build and deploy powerful predictive models leveraging text and entity analytics and decision management and optimization IBM Cognos Sales Performance Management Automate key sales processes, including planning, quota, territory and compensation management IBM Concert Improve speed and quality of team-based decision-making IBM Cognos TM1 Transform the entire planning cycle: target setting, budgeting, reporting, scorecarding, analysis and forecasting IBM Cognos Disclosure Management Automate financial reporting production and process IBM Algorithmics Enables financial institutions and corporate treasuries to make risk-aware business decisions IBM GRC on Cloud Identify, analyze and manage operational risk across the enterprise IBM Predictive Maintenance on Cloud A holistic view of asset-and-process performance factors IBM Corporation 7

8 IBM SaaS delivers business value throughout the organization Marketing 500% increase in clickthrough rate for banner ads 60% reduction in applicant-tohire ratio Human Resources Managing 100% of $3B in spend Project implementation time reduced 20% Finance Business Ops IBM Corporation 8

9 Gain simple access to apps, tools, data and services from a broad ecosystem You can start fast and grow faster by leveraging IBM Cloud marketplace 400+ IBM and Business Partner offerings ibm.com/marketplace

10 Application development today is all about speed and choice Digital innovation platform Prototype and deploy new apps FAST Continuously deliver apps by automating development and delivery Extend existing investments into cloud business and delivery models Developers are empowered IBM Corporation 10

11 Developers and IT need a digital innovation platform to rapidly bring new products and services to market Open cloud architecture DevOps Hybrid integration, deployment and management Syndicated catalog of IBM, 3 rd party and community services and images Global reach Rapidly bring new products and services to market at lower cost Balance agility with quality, security and governance Extend existing IT investments into cloud business and delivery models IBM Corporation 11

12 BlueMix accelerates transformation with standardization and automation Transform at speed Respond at speed Deliver at speed Create a culture of continuous improvement and trust Improve customer engagement by shortening feedback loops Innovate faster by accelerating software delivery across hybrid environments IBM Corporation 12

13 Business leaders are using cloud to drive competitive advantage Cloud business applications Business and IT leaders get rapid access to specific domain expertise through SaaS solutions designed for their roles Business leaders can make better decisions and be more agile IT can deliver more of the right solutions to the business faster Business leaders innovate IBM Corporation 13

14 Cloud offers multiple viable models Many enterprises are experiencing success with hybrid cloud Hybrid cloud: The connection of one or more clouds to onpremises systems and/or the connection of one or more clouds to other clouds PRIVATE PUBLIC ON-PREMISES IT Successful hybrid clouds deliver: Developer productivity Integration and portability Data and analytics Visibility, control and security IBM Corporation 14

15 Innovative infrastructure to build your cloud Flexibility with open standards in middleware, servers and storage for today s digital enterprises IBM s clients are spending 70% less in administration time saving 50% more in IT labour costs seeing 98.4% fewer security breaches IBM Middleware IBM Storage Power Systems z Systems Delivers digital transformation across hybrid cloud, enabling rapid innovation, deployment and management of apps and processes across ecosystems Accelerating insights from big data and redefining data economics for cloud Designed for data; optimized for scale-out cloud and delivering open innovation with OpenPOWER Trusted system of record for integrating transactions and extending capabilities for private and hybrid cloud

16 Flexible deployment models and enterprise grade infrastructure options 40 global cloud centers Secure integration to on-premises systems World-class cloud infrastructure Open, secure, and scalable Cloud infrastructure-as-a-service choices On-premises private cloud and systems Global cloud footprint Secure, high-speed network

17 Power, flexibility and control with best in class cloud infrastructure with SoftLayer Web Applications (non-virtualized) 4.1X Better price performance SoftLayer brings all the elements of disruptive cloud together under one simple user interface Web Applications (virtualized) 1.7X Better price performance Analytics Messaging Hosted Private Cloud 2.3X 2.4X 1.9X Better price performance Better price performance Lower cost per virtual machine SoftLayer Infrastructure Management System Bare metal and virtual server provisioning Integrated BSS/OSS Comprehensive network management Data Center & Pods Standardized, modular hardware configurations Lower inventory carrying costs Optimized asset utilization and profitability Increased provisioning flexibility Simplified capacity management Globally consistent service portfolio Triple Network Proprietary network architecture Pod design allows clients to grow across multiple racks or rows in the same layer 2/3 domain as needed.

18 Cloud helps businesses accelerate digital transformations but moving to the cloud has its challenges Business processes and transactions span multiple environments creating new risk for security, visibility and control at each touch point Maximizing flexibility for the future so your organization can use any data, apps, services, and mobile devices as needs change going forward Fast, secure access to only the data your app needs identifying, integrating, and analyzing the right data from the vast types and volumes available IBM Corporation 18

19 Companies large and small in a variety of industries are turning to IBM for robust cloud solutions Financial services and insurance Consumer products and retail Healthcare and life sciences Energy, utilities and telco And more

20 Why do the world s leading companies rely on IBM? 100+ best-in-class business applications Broad coverage for front and back office roles with 8 SaaS suites for the C-Suite Deep domain expertise across 17 industries delivered through IBM Global Business Services Available for purchase in over 50 countries today Supports stringent data residency requirements Enterprise-grade security standards Flexible deployment across private, public, and hybrid cloud environments Large and expanding global SaaS business partner community IBM Corporation 20

21 Accelerating Digital Business

22 Appendix IBM Corporation 22

23 IBM Cloud Analytics Application Services For big data software, including InfoSphere streams and BigInsights Cloud service for high performance clusters with turnkey/automated cluster management and pre-integrated big data/analytics software (BYOL) Video High performance clusters with automated cluster management running on IBM SoftLayer infrastructure Offers superior performance and manageability of analytics workloads Pre-integrated with customers licensed big data/analytics software (software license not included) Available exclusively in the IBM Cloud Marketplace Limited production use in US, 4Q 2014; full production and global capability throughout 2015 Limited Previews (no charge) are available now for a limited time!

24 IBM Cloud Data Encryption Services Software-defined data encryption built on SoftLayer to protect data across your hybrid environment One of the industry s only data encryption solutions offering cryptographic splitting protecting the data itself so that it is invulnerable to attacks Advanced security with cryptographic splitting rendering your data invulnerable to attacks Built-in resiliency enabling data high availability and disaster recovery Protects data across hybrid environments including private cloud, public cloud, and traditional IT

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